Industry Partnership Track iconference 2017
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1 Industry Partnership Track iconference 2017 Sean T. McGann UW ischool Gobinda Chowdhury Northumbria University Newcastle Joon Lee Seoul National University March 24, 2017
2 Industry Partnership Track Goals Initiate a new ischool Collaboration Area Share Global Best Practices Discuss Opportunities and Challenges Showcase Programs Across the World
3 Industry Partnership Track Presenters
4 UW ischool iaffiliates Program iconference 2017 Sean T. McGann, PhD March 24, 2017 ischool.uw.edu/iaffiliates
5 Peer Program Review Findings: Area 1 Program Design Aspects Fewer high potential partners (~30) vs. a large list (300+) Top quality stewardship/concierge service Holistic Engagement Friendraising not fundraising Customized engagement plans (no set list of options, membership price based on size ) Deep engagement opportunities (e.g. iaffiliates Day, iconsult Program)
6 Peer Program Review Findings: Area 2 - Why Partners Engage Student Recruiting (Jobs & Internships) Student Capstone Project Sponsorship Program/School Advisory Board Membership Philanthropy/Scholarships/Gifts Guest Lecturing/Student Contact/Mentoring Faculty Research Partnerships
7 iaffiliates Mission To build awareness of the ischool in the community To connect our iaffiliates partners with students and faculty, creating impactful and meaningful engagement strategies which promote participation in our learning community, recruiting of our students and investing in the future of the ischool.
8 iaffiliates= Holistic Partner Engagement Participation Recruiting Investment
9 Engagement Components Participation Recruiting Investment Advisory Board Membership Guest Lecturing Faculty Research Capstone Project Sponsorship Student Mentorship Full Time Job Hiring Sponsoring Internships Attending Student Career Events iaffiliates Memberships Directed Financial Gifts Funded Faculty Research Student Scholarships Naming Opportunities
10 Engagement Planning Success Let the Partner do the Talking Our Answer is Always Yes Deliver Draft Engagement Plans Same Day Schedule Follow Up to Finalize Plan Deliver, Communicate, Deliver, Communicate
11 UW ischool Marquis iaffiliates Partners Alaska Airlines Deloitte Starbucks Avanade KPMG Pitchbook Accenture PWC Amazon Bill & Melinda Gates EY Boeing Costco Cisco BCG Facebook Tableau Google Intel Microsoft IBM
12 Deep Engagement Event: Annual iaffiliates Day Celebrate ischool Partnerships Updates on the iaffiliates Program Share Our Partnership Work Discuss Impactful Information Issues Network and Build Community
13 Deep Engagement Opportunity: iconsult Student Program Knowledge Center PMO Fellows Program Focused Curriculum Workshops Certification Programs Focused practice areas (IT Audit, etc.) Student-run Project Mgt. Office Pipeline of real-world projects Capstone project management Competitive selection process Consulting/leadership development
14 The iconsult Program Goals Student Focus: promote & encourage careers in consulting Develop excellence in information problem solving Consulting degree, certification and skill development Proprietary ischool consulting methodology (icore) Further engage our iaffiliate consulting partners Become the epicenter of consulting excellence campus wide
15 iconsult Partnership Opportunities Student Talent Pipeline Course & Workshop Delivery Project Sponsorship Student Sponsorship/Scholarships Practice Area Ownership Board Membership Naming Opportunities (e.g. practice area, program, center)
16 Key iaffiliates 2016 Metrics 50+ customized initial engagement plans delivered 25+ returning member annual engagement plans From 150+ low value to 31 marquis partners $910,000+ in asks (memberships, in kind, $ gifts, sponsorships) $588,000+ committed (MS, Tableau, Google, IBM) $238,000 (~$8000 avg) recurring iaffiliates memberships
17 Key iaffiliates 2016 Metrics 15 new advisory board members 18 new guest faculty 200+ job and internship postings 60+ capstone projects 10+ new faculty research/consulting opportunities
18 ischool.uw.edu/iaffiliates
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