Company Overview. Reliably Fast Broadband & Wi-Fi for the Home. ASSIA Software Solutions. 1. June 12, 2018
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1 Company Overview ASSIA Software Solutions Reliably Fast Broadband & Wi-Fi for the Home 1 June 12, 2018
2 ASSIA Overview Who is ASSIA? A fast-growing profitable cloud data-science software-solutions company Enables reliably fast broadband & Wi-Fi for the home What problem does ASSIA solve? Drive subscriber satisfaction up and operating costs down Eliminate disruptions to internet connectivity, reduce data transfer times, and improve quality of onlinevideo experience driving down customer care costs, with big-data analytics and optimization Significantly extends the life of costly existing copper infrastructure as well as optimizing fiber Where is it used? Over 35 service providers around the world (AT&T, Telefonica, Deutsche Telekom, etc.) 100M+ connections and growing Why is ASSIA the best? Hardware-vendor agnostic (lower cost) Cloud service (SaaS and PaaS), or as software deployed in its customers data centers Essential IP enables highest performance Reliably Fast Broadband & Wi-Fi for the Home 2 ASSIA has patents and pending patents that cover all the products it sells into the marketplace and represented in this presentation
3 ASSIA Key Customers 3
4 ASSIA Business Snapshot $1.5B 50%+ 99% 200 Years 90+ Market Potential 2020 Growth in Revenues in 2017 Historical Customer Retention Of Experience with Management Team Patent Families 35+ Top 3 ~100M +70% 10X Top Tier Global Customer Base Won all top 3 designs Internet Connections Managed Employees w/adv. degrees Typical ROI for Customers 4
5 Experienced Leadership Team & Board Dr. John Cioffi CEO, COB, Founder 35+ Years of Experience David Fligor General Counsel Assia Cioffi EVP David Raun COO, President, CFO Tuncay Cil, MBA EVP, Strategy 20+ Years of Experience 30+ Years of Experience 30+ Years of Experience 20+ Years of Experience Georgetown WSGR Dr. Phil Bednarz EVP, Engineering Tiffany Tran VP Finance & Controller Dr. Pete Chow CTO Dr. Ioannis K. Consulting Chief Scientist 25+ Years of Experience 20+ Years of Experience 30+ Years of Experience 30+ Years of Experience Board Members Assia Cioffi Co-Founder, ASSIA Daniel Lee Former GM, ebay Doug King Former MGP, Ernst & Young Olivier Sichel Pres, Caisse des DépôtsFrance Diego Colchero General Counsel, Telefonica Innovation Hemant Thapar CEO/COB, Omnitier Ghazi Al-Rawi CEO, Valuegate John Cioffi Chair &Prof. Emer, Stanford 5
6 ASSIA Software Solutions SOFTWARE SOLUTIONS Driving Subscriber Satisfaction Up & Churn Down while Reducing Costs for over 30 Service Providers around the world ClearView Next Best Action for Customer Care DSL Expresse GPON Expresse CloudCheck Copper Broadband Optical Broadband Wi-Fi Management Market Leading Cloud Based Management, Diagnostics & Optimization serving over 100 Million Homes Professional Services Training, Analysis, Best Practice, More IP & Technology Licensing Fixed Line Broadband, Wireless, Wi-Fi 6 ASSIA has patents and pending patents that cover all the products it sells into the marketplace and represented in this presentation
7 ASSIA DSL Expresse Dramatically improves broadband to the home by increasing reliability and performance. This powerful software solution allows service providers to qualify and optimize each line in their DSL network. DSL Expresse Copper Broadband ClearView Next Best Action for Customer Care GPON Expresse Optical Broadband Professional Services Training, Analysis, Best Practice, More CloudCheck Wi-Fi Management IP & Technology Licensing Fixed Line Broadband, Wireless, Wi-Fi 7
8 ASSIA GPON Expresse Extends the Expresse product family by adding support for Gigabit Passive Optical Network (GPON) technology Providing functionality that simplifies the operation of a fiber-based access network. DSL Expresse Copper Broadband ClearView Next Best Action for Customer Care GPON Expresse Optical Broadband Professional Services Training, Analysis, Best Practice, More CloudCheck Wi-Fi Management IP & Technology Licensing Fixed Line Broadband, Wireless, Wi-Fi 8
9 ASSIA CloudCheck Manage, diagnose and optimize residential home Wi- Fi networks Market leading and proven cloud-based machine learning software platform Drives the quality of experience up for the subscriber and operating/support costs down for the service providers TruSpeed Module added in June providing 5 points of accurate speed test DSL Expresse Copper Broadband ClearView Next Best Action for Customer Care GPON Expresse Optical Broadband Professional Services Training, Analysis, Best Practice, More IP & Technology Licensing Fixed Line Broadband, Wireless, Wi-Fi CloudCheck Wi-Fi Management 9
10 ASSIA ClearView Supports efficient customer service response Sophisticated recommendation engine Designed to improve the productivity of call-center agents and field technicians Provides them with an accurate and concise analysis of the problem faced by the caller and suggesting appropriate next steps to resolve the issue. This is used in conjunction with the other ASSIA products DSL Expresse Copper Broadband ClearView Next Best Action for Customer Care GPON Expresse Optical Broadband Professional Services Training, Analysis, Best Practice, More IP & Technology Licensing Fixed Line Broadband, Wireless, Wi-Fi CloudCheck Wi-Fi Management 10
11 ASSIA Professional Services Value-add professional services are designed to help ASSIA customers deploy and leverage the latest advances for optimum business value Including: Product Training and Best Practices Implementation. Network Analysis and Benchmarking Custom Business Intelligence based on Network Data Process Assessment in a cost-benefit framework Customized troubleshooting Customized development of algorithms and procedures to proactively resolve issues Quality of experience evaluation and management DSL Expresse Copper Broadband ClearView Next Best Action for Customer Care GPON Expresse Optical Broadband Professional Services Training, Analysis, Best Practice, More IP & Technology Licensing Fixed Line Broadband, Wireless, Wi-Fi CloudCheck Wi-Fi Management 11
12 ASSIA IP & Technology Licensing Extensive IP & technology portfolio in the areas of broadband, wireless & Wi-Fi. ASSIA works with parties around the world to create innovative products to improve their broadband, wireless and Wi-Fi services or products. DSL Expresse Copper Broadband ClearView Next Best Action for Customer Care GPON Expresse Optical Broadband Professional Services Training, Analysis, Best Practice, More CloudCheck Wi-Fi Management IP & Technology Licensing Fixed Line Broadband, Wireless, Wi-Fi 12
13 Customer Testimonials for ASSIA Software Solutions Customer 1: Large Global Telco 30% reduction in troubled customers Customer 2: Large Telco in UK ASSIA allowed us triple new-add rate without increasing tech help Total Benefit: $320M over 3 years Customer 3: Large Telco in France Total Benefit: $90M Annual Value Customer 4: Large Global Telco ASSIA Churn value of 70M euros in first 6 months of deployment Total Annualized Benefit: 140M EUR Total Benefit: 255M EUR in 5 years OpEx Reduction 13
14 Operator Challenges ASSIA Approach Improve Subscriber Satisfaction By finding maximum stable rate and providing actionable diagnostics. Access Networks and Inhome environments are complex and difficult for operators to maintain and operate Poor network performance leads to unhappy subscribers Operator Challenges Reduce Subscriber Complaints By automatically optimizing the network and proactively addressing issues Improve Operator Dispatches By reducing the calls, optimizing dispatches, identifying true root cause and accurately identifying when dispatch is needed Enable Higher Value Services By stabilizing the network environment ASSIA Approach Increase Operator Efficiency and Profitability Improving network performance and enhancing operator efficiency and effectiveness 14
15 Multi-Billion Dollar Growing Problem.ASSIA Solutions ASSIA s value proposition/need expands by the challenges created by this explosive growth in connected devices Currently Managed Broadband Connections 100M lines Targeted Broadband Connections 368M lines Global Broadband Connections 742M lines Global Manageable Wireless Connections 3.7B lines (1) Global IoT Connected Devices 21B (2) Source: Point Topic Note: Figures not to exact scale (1) The NPD Group, Internet Connected Devices Surpass Half a Billion in U.S. Homes, March 2013; Assumes 5 wireless connected devices per household. (2) Gartner, Forecast Analysis: Internet of Things Endpoints, Worldwide, 2015 Update, December ASSIA Products and IP have a large and growing marketing potential to support >10x revenue growth 15
16 Increasing Need for Network Optimization Consumer expanding demands on the network is driving the need for Network Optimization Video Growth Increasing Instability 76,771 55,931 40,907 30, Video Requires Increasing Internet Bandwidth and Speed Global Consumer Video-related Internet Traffic Growth (1) (petabytes per Month) 20% Fixed-line (copper/fiber) connections are unstable 50% Wi-Fi connections are unstable Noise is the primary issue for instability Copper lines are unshielded and thus vulnerable to interference Wi-Fi channels are overcrowded Cellular data connections are also experiencing higher instability IoT Deployment New Networks: Evolution Costly and Slow 20,797 15,384 11,348 8,459 6, IoT Places Increased Strain on Broadband Connections Global IoT Endpoint Growth (2) (millions of units) Fiber&Copper Most services advertised as fiber are built on copper connections in the last mile Increasing performance of copper, and deployment cost of fiber necessitates use of copper in fiber networks Mobile network operators are dependent on G.fast in order to deliver high speeds, placing more strain on fixed-line connections 5G wireless market will be worth $250 billion by 2025 (3) 16 (1) Cisco, Cisco Visual Networking Index: VNI Forecast and Methodology , May (2) Gartner, Forecast Analysis: Internet of Things Endpoints, Worldwide, 2015 Update, December (3) ReportsnReports, The 5G Wireless Ecosystem: , February 2016.
17 ASSIA s Market Leading Network Optimization Best Wireless & Wireline Network Optimization. Software Solutions Powered by Data-science and Strong IP Portfolio Virtual Probes Across Fixed and Mobile Networks RAN Mobile Edge Home CPE A A A A A A Data Collection Machine Learning Algorithms Diagnostics Optimization A ASSIA Virtual Probe Fixed Access Fixed Edge Mobile Device Must-have IP portfolio for wireline and wireless network management (Higher Performance) Cloud service (SaaS & PaaS), or as SW deployed in customers data centers (Flexibility) Enables Federated Network Management across different networks and carriers (Scalability) Hardware Vendor Neutral & Commoditizes Hardware (Lower Hardware Costs, Higher SW Value) 17
18 Reliable Broadband & Wi-Fi for the Home EXPRESSE Broadband to the Home TM Wireless Home Networks 18 ASSIA has patents and pending patents that cover all the products it sells into the marketplace and represented in this presentation
19 Home Current Product Portfolio EXPRESSE TM Wireline Connectivity Management Fiber-to-the-Home / Premises (FTTH / FTTP) TM Wireless Connectivity Management Residential Wi-Fi ASSIA s Expresse platform is the industry leading software solution providing Quality of Experience management, monitoring and optimization for last-mile broadband to the home ASSIA s CloudCheck solution is a cloud-based diagnostics and optimization platform with consumer self-help tools designed to address the Quality of Experience problems associated with wireless home networks and IoT devices Fiber MDU DSLAM or Drop Point Copper GPON Expresse Supported Technologies Fiber-to-the-Distribution-Point / Basement / Cabinet (FTTdp / FTTB / FTTC) DSL Expresse Supported Technologies VDSL2, G.Vector, G.fast, G.now 19 CloudCheck Supported Technologies Residential Wi-Fi and LTE ASSIA has patents and pending patents that cover all the products it sells into the marketplace and represented in this presentation
20 ASSIA SW Delivers End-to-End Quality-of-Experience CSR Recommendation Engine SW Diagnostics & Optimization ClearView Recommendation Engine For Call Center and Field Technicians Expresse CloudCheck Optimization Diagnostics Optimization Diagnostics Network / Device Interface Access Network Equipment Home Gateway/STB Consumer Devices DSLAM/Line Card OLT/Line Card Embedded Software Agent CloudCheck Mobile App & SDK Access Network In-home Network Access and In-home networks Fiber GPON Expresse Supported Technologies GPON Copper MDU DSLAM or Drop Point DSL Expresse Supported Technologies xdsl, G.Vector, G.fast CloudCheck Supported Technologies Wi-Fi, xdsl, GPON 20 ASSIA has patents and pending patents that cover all the products it sells into the marketplace and represented in this presentation
21 Deployment Example CC CC Network 1 DSL + Wi-Fi XDSL DSLAM MIB Network 2 GPON + Wi-Fi GPON OLT MIB ASSIA Expresse DCPC* ASSIA Expresse DCPC* Server Diagnostics Optimization Server Diagnostics Optimization CC Wi-Fi DSL - Optical NOTE: The CloudCheck Agent On the Gateway Communicates to CloudCheck Server Expert System Recommendation Engine Leveraged by Customer Support Field Support Network Operations Marketing Business Dev 21
22 Quality of Experience (QoE) Metric Measures Customer Sentiment Measuring Customer Sentiment Understanding customer sentiment is key to improving efficiency, OPEX reduction, churn reduction and upsell opportunities ASSIA has developed QoE metrics based on network performance data that correlates to consumer sentiment and actions There is a direct correlation with customer call and dispatch rates Improving Customer Sentiment ASSIA improves QoE through automatic optimization and actionable diagnostics The improvements lead to direct and measureable benefits in call rate, dispatch rate, subscriber churn and other operating expenses. Average Calls/Dispatches Lines/Month Operator cost per call ranges from $1 to $6. Operator cost per dispatch ranges from $30 to $ Very stable Stable Unstable Very unstable Calls Dispatches Improvements in QoE saves network providers money by eliminating calls and dispatches 22
23 Measuring Quality of Experience - QoE QoE ASSIA Quantifies and Measures QoE. This allows the operator to more effectively: Gain Visibility to Issues Predict Customer Calls Isolate Problems Proactively Address Issues Automate Optimization 23
24 ASSIA Value Proposition Expert System Diagnostics Optimization Improve QoE through actionable Recommendations Determine severity of incident Isolate problems to Copper or optical access network or to Wi-Fi environment Intelligent and efficient dispatch Fix Verification for Field Techs Access Network and In-Home Environment Visibility Improve QoE through Optimization Reduce Calls Lessen Dispatch Improve Customer Sat Reduce Churn Accurate Diagnostics 24
25 Visit us at Company Information Products Key Customers Customer Results Videos Latest News White Papers Weekly Blog Industry Articles Industry Research Broadband & Wi-Fi Technologies Leadership Team Investors Center 25
26 Thank You End of Presentation Essential to Reliably Fast Connectivity 26 ASSIA has patents and pending patents that cover all the products it sells into the marketplace and represented in this presentation
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