Evolutia pietei de IT

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1 Evolutia pietei de IT Laurentiu Popescu IDC Romania Covasna, 23 Martie 2013 Copyright IDC. Reproduction is forbidden unless authorized. All rights reserved.

2 Agenda Romanian Hardware Market Developments Romanian Software Market Developments Romanian IT Services Market Developments 2

3 PC Shipments in Romania, 2012 TOP 5 Vendors Share Growth, YoY DT 25.9% -7% NB 74.1% 11% Total PCs 100.0% 5.6%

4 PC Market Developments during the crisis Romania vs. CEE PC Shipments in CEE PC Shipments in Romania +38% -55% YoY Unlike in CEE and WE, the crisis still continues in Romania

5 Romanian Server Market Dynamics

6 Increased Adoption of Server Virtualization in Romania 6

7 Agenda Romanian Hardware Market Developments Romanian Software Market Developments Romanian IT Services Market Developments 7

8 2012 overall SW market 5.5% y-o-y decline compared to 2011; Most of the more developed SW markets in the region posted -1-2% yoy growth, while Romania remains the underperformer of the region, despite the having the lowest adoption rate; Overall SW market posted 5.5% yoy decline (USD 350 million in 2012); Large vendors continue to be more affected than small ones; Virtualization remains the most important driver of the SW market; Best performers (workloads) Collaborative Applications, Security, Storage, Storage SW, Virtualization, CRM, Content applications Underperformers (workloads) basic ERP applications, Middleware, System SW 8

9 Future outlook BA, CRM, Security and Storage SW and virtualization will lead the market in 2013; 1-1.5% increase predicted for CY 2013; 9

10 Applications: Content & Collaboration Collaborative applications Integrated collaborative environments (ICEs) lead the segment Social platforms not yet ready to challenge ICEs Adoption of team collaborative apps (TCAs) still behind Western organizations Overall, collaborative apps are a natural fit for cloud services O365 and Google Docs gaining share of Authoring & Publishing SW cannibalizing traditional license revenue US$M Content applications Authoring & Publishing SW dominant, but static Content management is the engine of growth Explosion of content combined with cloud computing offers opportunity to innovators Portals and search & discovery growing strongly US$M * Source: IDC,

11 Infrastructure SW Security SW market growth driver Fragmentation of the security perimeter sustains investments in endpoint security solutions Identity & Access Management market acceleration Security & Vulnerability Management steady but most vulnerable to budget cuts Data Loss Prevention internal leakage a comparable threat to external attacks Security appliances an increasingly common alternative/addition to security SW deployments Key Vertical: Banking & Finance Romania Security Software Spending US$M Source: IDC, 2012 * 11

12 Infrastructure SW Storage Consolidation driving the market for large datacenter projects Storage virtualization will see greater pickup in 2012 Data de-duplication has become a key selling point for storage software technologies, upgrades Backup to Cloud expected to be an important area of cloud services uptake Key verticals: banking, finance and insurance; telco and media, government Romania Storage Software Spending US$M Source: IDC,

13 Agenda Romanian Hardware Market Developments Romanian Software Market Developments Romanian IT Services Market Developments 13

14 Comparison of Forecast for IT Services Spending (US$M) in Romania, versus

15 Forecast for Cloud Services Revenue (US$M), Hosted Application Management, and Hosting Infrastructure Services, public cloud revenue expected to at least triple until 2015, with the smallest market, PaaS posting the best growth potential; Cloud services expected to hinder the development of the hosting market; 15

16 IT Market Spending by Vertical 16

17 IT Spending by Technology and Vertical Market,

18 Holistic Verticals Spending Overview 18

19 Thank You 19

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