Storage Decision Making V2.015 Protect Preserve Serve Your Information (and business)
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1 Storage Decision Making V2.015 Protect Preserve Serve Your Information (and business) Presented by Greg Schulz, Founder & Sr. Advisory Analyst Server StorageIO and UnlimitedIO LLC. StorageIOblog.com
2 Introductions: Greg Schulz of Server StorageIO Has been IT Customer Application development Systems programming/management Performance and Capacity Planning Data Protection/Backup/BC/DR Electric Power, Financial, Transportation Industry Analyst/Advisor Cloud, virtualization/vdi, servers, HW, SW, servers, software defined, services, archive, backup/bc/dr, SSD, object, converged & networking performance/capacity planning Hands-on real-world experience Bridging gaps in IT Technology Trends, Techniques, Tools Leveraging real-world Hands-on experience Presence in Global Venues Six Time Has been Vendor Storage, Network, SSD, Disk & Tape Backup/BC/DR, RAID, Replication NAS, SAN, LAN, MAN and WAN Hardware, Software & Services Sales Engineering, Tech Marketing Technologist Author and Consultant Syndicated columnist, commentary StorageIOblog.com & StorageIO.TV
3 Industry Trends and Perspectives: The Big Picture View! Everything is not the same in the data center aka The Information Factory What are your: Applications? Usage profile? Existing tools? Constraints? Needs vs. wants? $$$ What to choose? Speeds, Feeds, Functions, Slots, Watts DRAM / NAND / Flash / SSD / SLC / MLC / TLC / 3D HDD / SSHD / HAMR / SMR / NVMe / PCIe / HDFS SAS / SATA / msata / m.2 / Compress / Dedupe Thin Provision / RAID / FEC / Erasure Code / Tape Snapshot / CDP / Replication / SMI-S / REST / SMB HTTP / API / S3 / ODX / VAAI / VASA / VVOL / IOPs Enterprise / Primary / Secondary / Bulk Protection / Software Defined Storage (SDS) Tin Wrapped / Appliance / VSA / VSAN / VTL Cloud / Openstack / High-end / Legacy / SAN Modular / Mid-range / Gateway / Scale-out Converged / Hyper-Converged / Grid / RAIN Server SAN / Hybrid / ASA / AFA / NAS / File Block / Virtual / Object / Cluster / Start-up Little Data / Big Data / Data Pond / Data Lake Backup / Archive / PBBA / vpbba / PBDPA Buzzwords, Trends & Terms
4 Industry Trends and Perspectives: Enterprise Storage Big Picture! This is a sample matrix Some vendors have: Single product Multiple products Partners as solution Provide pieces to partners Matrices shows capabilities of vendors whose status may have already changed. Depending on your focus some vendors capabilities may move up/down or otherwise around. Needless to say there is more context and additional things to consider than just this Source: StorageIOblog.com
5 Industry Trends and Perspectives: Enterprise Storage is Changing Some new solutions, packaging, features, functionality, scale (up, down and out) and roles Legacy Enterprise Storage Usage Some are migrating away from, or adding other types of storage for consolidation as well as using in new and different ways Other Storage Options Usage Moving into new markets Smaller markets Service providers (cloud) Backup, Archive, Big Data NAS and Object Front-Ends JBOD / DAS consolidation Hybrid Environments Using Hybrid technologies Using in hybrid ways Leveraging different tiers Local, remote, cloud Best fit vs. all or nothing Moving into new markets Larger environments Service providers (cloud) Backup, Archive, Big Data NAS and Object JBOD / DAS consolidation
6 Industry Trends and Perspectives: What s Your Storage Strategy? Do you have a strategy? What determines and influences your storage strategy? Initiatives from above (Higher level vision, strategies, cost savings, resiliency, derive more value, faster time to market, mandates, M&A) IT challenges (Cost, budgets, growth, availability, security, privacy) Constraints (budgets, staffing, power, cooling, floor space, software license, time) Needs vs. Wants (requirements, budget, nice to have vs. must have) Your Strategy Plans Decisions Technology opportunities Business Opportunities (New markets, speed to market, gain market share, new functionality, M&A) Ideas (Innovation) Buzzword Influencers (Management, peers, vendors, VARs/business partners, consultants, media/bloggers, adoption vs. deployment)
7 Industry Trends and Perspectives: Storage Decision Making What's the best Enterprise Storage? It Depends! What does your applications need? Hyper Converged Converged Server Storage (DAS) Cloud Private, Hybrid Public Controller Controller Controller Controller Controller Controller Controller Controller Controller Controller Remote Object Access (S3, CDMI, Rest IL7, Soap, etc) File Access (SMB/CIFS, NFS AFP, HDFS) Controller ControllerController ControllerController Controller Flash SSD, SSHD, HDD Hybrid, All Flash Array (AFA) / ASA Block Access (SAS, iscsi FC, FCoE, IBA SRP) Secondary Storage Virtual Tape / Tape Performance Availability Capacity Economics
8 Industry Trends and Perspectives: Storage Decision Making What's the best Enterprise Storage? It Depends! What does your applications need? Beyond Cost, What is relevant to your Requirements vs. what somebody else wants you to have? Where Located What Media Medium How To Access Features and Data Services Local or Remote On-line or Off-line Cloud, MSP COLO Off-Site, Off-line Physical Cold Storage DRAM / SSD / flash HDD, Tape, Optical Tape Block USB, SAS, SATA, iscsi NVMe, FC, FCoE, IBA/SRP File NFS, CIFS/SMB, HDFS Object / API S3, Swift, IL7, DICOM XDS, REST/HTTP IOS, XML, JSON, CDMI HA / RAS / Resiliency Performance Automation (Libraries) Security / Encrypt / WORM Replication / Clone / Policy Management / EFFS Migration / Reporting Durability / RAS / DFR Dedupe / Compress Tiering / Cache
9 Industry Trends and Perspectives: It s About the Applications! Everything is not the same in the data center aka The Information Factory All application data either has: Different environments Applications and how used Various workloads and size Requirements and constraints Align technology to business Are you treating everything the same? o From a performance perspective? o From space capacity or type of storage? o For data protection (HA/BC/BR/DR/Backup)? o Efficiency vs. Effectiveness? o No value = Ephemeral/temp/scratch = why keep? o High value = May be active or static o Some value = Current or emerging future value o Unknown value = Protect until value unlocked All applications have PACE attributes o Some applications and their data are more active o While others have different access/activity Primary PACE attributes for active/inactive are: P Performance (IOPS, Latency, Bandwidth) A - Availability (Access Durable, RAS HA BC DR) C - Capacity space (Raw, usable, protected) E - Energy/Economics (upfront & recurring)
10 Industry Trends and Perspectives: Storage Performance How much and what type of performance do you need for productivity or profitably? What type of performance do you need (or want) o Activity Work being done: IOPs, transactions, files, pages, videos, backup/restores o IO Size Size of work being done, Bandwidth / Activity for a given time o Bandwidth How much data is being moved, Activity x Size of work for given time o Responsive Response time, latency, think-time, wait-time (lower is better) o Queues Indicator of work being done and if back-log or bottlenecks occurring What are your environment and applications profiles? o Depends on time of day, month, quarter or year o Varies by applications or different application components (logs, journals, etc.) o Small, large, mixed-size, reads, writes, random, sequential or mixed o Do you know your cost per activity? (e.g. cost per IOP or cost for restore) o Gain insight using various tools: Perfmon, Spotlight on Windows and many others o The best benchmark or performance metric has context and applicable to your applications
11 Industry Trends and Perspectives: Storage Availability How much and what type availability do you need (Access, Durable, Protected, HA, BC, DR)? What type of availability do you need (or want) o Availability = Accessibility (can you reach the data) + Durability (copies and versions of data) o Accessibility = High-Availability (HA) along with Reliability Availability Service (RAS) o Durability = Consistent and Integrity of data with copies and versions in multiple places o As long as humans involved, any device, hardware, software, service as a SPOF ;) o However humans can design for resiliency using various techniques What are your environment and applications profiles? o Do you treat all applications and data the same? o Do you have different RTO/RPO for various applications? o How, when, where, why and with what do you protect data? o RAID / Erasure Codes / FEC and Replication by themselves are not a replacement for backup o Data Protection = RAID / Erasure Code / FEC / Replicate plus versions, snapshots or copies
12 Industry Trends and Perspectives: Storage Capacity & Economics How much and what type of storage space and I/O capacity do you need? What type of capacity do you need (or want) o As much capacity per dollar (or other currency) as possible o Raw, formatted, protected, non-protected, thick or thin provisioned o Dedicated or shared, temporary, long-term, very long-term such as archive o Low cost yet durable, good value with protection and durable, as cheap as possible What are your economic constraints or requirements? $ / capacity o Do you know what your costs are? $ / transaction o Spend as little as possible, protect existing investment IOPs per $ o Reduce capital purchases as much as possible $ / restore or to archive o Reduce operating and recurring expenses $ / activity per watt o Need to lease, rent or subscribe to stretch budget Cost per VM or database? o No barriers as long as it helps, you are a sales persons dream account ;)
13 Industry Trends and Perspectives: Storage Decision Making Tips Everything is not the same: Keep in mind your needs vs. somebody else's wants! What you need (e.g. basic requirements, must have, jacks or better) Keep in focus Your Everything is not the same Strategy and plans Needs and requirements Environment and applications What you want (e.g. secondary requirements, nice to have, wish-list or somebody else's needs Everything is not the same Various PACE attributes Different environments Different applications PACE P Performance and Productivity A Availability, Durability, Protection C Capacity space and consumption E Economic costs and constraints
14 Industry Trends and Perspectives: Revisit Big Picture! This is a sample matrix Some vendors have: Single product Multiple products Partners as solution Provide pieces to partners Matrices shows capabilities of vendors whose status may have already changed. Depending on your focus some vendors capabilities may move up/down or otherwise around. Needless to say there is more context and additional things to consider than just this Source: StorageIOblog.com
15 Industry Trends and Perspectives: Storage Decision Making Tips Everything is not the same: Keep in mind your needs vs. somebody else's wants! Do s (try to accomplish these) Have a proactive forecast (PACE items) Be an informed shopper vs. low cost focus o Manage the process and vendors o Have a plan, prepare and do your homework o Execute the plan and play the game Listen and learn from others Keep your environment needs in focus Filter out noise, do an RFI/RFP/RFQ Shop around, leverage sales, look for value Ask tough yet fair questions Ask for help, guidance and assistance Be respectful of peoples time Make a smart storage decision Don ts (try to avoid these) Shop based on just lowest cost per TBytes Become tunneled vision (keep options open) o Get competing solutions and ideas o For price/costs competition or comparison o Compare apples to oranges vs. apples to apples o Let somebody else's wants become your needs Get stuck in analysis paralysis o Longer you wait delays ROI benefits o Leverage assistance, be respectful of others time Ignore your needs vs. wants o Current environment and investment o Risk vs. reward for change o Buying shelf-ware (what you wont be using)
16 Closing comments (for now ) Head in the Clouds (Look forward), Feet on the Ground (Take care of today) Prepare and plan for your journey Have a vision, strategy and plan (e.g. an itinerary and road map) Have insight and awareness into your environment (avoid flying blind) Increase your Return on Innovation using new & old things in new ways A little bit of flash SSD in the right place goes a long way (location matters) Scale-out, cost-effective durable storage for your data pool, pond, lake or sea of bulk data Leverage technologies in hybrid ways to bridge gaps for your hybrid environment Keep your feet on the ground while your head is in the clouds Where to learn more (articles, videos & webcasts) and Check our and Feel free to call, IM, tweet, or greg@storageio.com ISBN-13: Head in the clouds, feet on the ground!
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