Cloud Computing Introduction & Offerings from IBM

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1 Cloud Computing Introduction & Offerings from IBM Gytis Račiukaitis IT Architect, IBM Global Business Services

2 Agenda What is cloud computing? Benefits Risks & Issues Thinking about moving into the cloud? IBM Offerings for Cloud Computing

3 Agenda What is cloud computing? Evolution Definition Characteristics Service models Deployment models Benefits Risks & Issues Thinking about moving into the cloud? IBM Offerings for Cloud Computing

4 Cloud Evolution Cloud computing has emerged as a new rung on the evolutionary ladder that gave us: Virtualization Grid computing Autonomics Service oriented architecture CLOUD COMPUTING VIRTUALIZATION + AUTOMATION STANDARDIZATION = Reduced Cost Improved Agility

5 Cloud computing definition Cloud computing is a model for enabling ubiquitous, convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction.

6 Essential Characteristics On-demand self-service Broad network access Resource pooling Rapid elasticity Measured Service Pay-as-you-go Self-service

7 Service Models Cloud Software as a Service (SaaS) Cloud Platform as a Service (PaaS) Cloud Infrastructure as a Service (IaaS)

8 New consumption and delivery models drive new sourcing options and business flexibility. Private Client owned managed by client or services provider. Access defined by client. Public Cloud Services Cloud Computing Model Standardized services on the provider s cloud. Access by subscription. Considerations Speed & flexibility. Standardization. Security, privacy, resiliency. GOVERNANCE 8

9 Agenda What is cloud computing? Benefits Risks & Issues Thinking about moving into the cloud? IBM Offerings for Cloud Computing

10 Clients have achieved significant benefits Reduce IT labor cost by 50% in configuration, operations, management and monitoring. Improve capital utilization by 75%, significantly reducing license costs. Reduce provisioning cycle times from weeks to minutes. Improve quality, eliminating 30% of software defects. Reduce end user IT support costs by up to 40% /27/09

11 Standardization and optimization by workload enables economies of scale. Unit cost Traditional Infrastructure Service Provider Cloud (cost) Internal Cloud Scale Large enterprises can significantly reduce costs for some workloads compared with traditional IT. 11

12 Future of the Enterprise

13 Agenda What is cloud computing? Benefits Risks & Issues Thinking about moving into the cloud? IBM Offerings for Cloud Computing

14 Issues with the cloud Customer Case Economics Security Reliability Performance Immaturity Interoperability Compliance Difficulty of Customization Change is Hard Lack of Skills Vendor lock-in

15 Agenda What is cloud computing? Benefits Risks & Issues Thinking about jumping into the cloud? IBM Offerings for Cloud Computing

16 Move to cloud Know your workloads Test & Development Batch calculations Web 2.0, relaxed security, marketing campaigns Build your cloud strategy Change applications Horizontal scaling on-demand Design for elasticity Rethink your database needs Know your requirements Security Network Users Application business risk Research cloud & cloud management providers API Interoperability/Standards Technology Pricing Read your software licensing contracts

17 Agenda What is cloud computing? Benefits Risks & Issues Thinking about jumping into the cloud? IBM Offerings for Cloud Computing

18 IBM has invested to achieve insight, innovation and breakthrough solutions. IBM transformation 155 data centers to five. 16,000 applications to 4,500. $1.5 Billion savings. Technology Adoption Program TAP cloud for 110,000 employees. Carnegie Mellon 18 NedBank Project Blue Cloud Academic Alliance Global collaboration. Hundreds of client engagements. 20 Cloud centers. 27 Universities students. Proof-of-concepts. IBM Research/ Client collaborations. NSF grants to 14 schools. itricity Wuxi 10/27/09 HCMC Univ of Technology

19 New deployment choices aligned to workloads. Analytics Collaboration Development and Test Desktop and Devices Infrastructure Compute Infrastructure Storage Business Services IBM Smart Business Desktop on the IBM Cloud Smart Business on the IBM Cloud Standardized services on the IBM Cloud NEW - IBM LotusLive inotes IBM Smart Business Dev & Test on the IBM Cloud (Beta) IBM Smart Business End User SupportIBM Service Assist IBM Smart Business Test Cloud IBM Smart Business Desktop Cloud IBM Compute on Demand IBM Information Protection Services IBM Lotus Live Smart Business Cloud Private cloud services, behind your firewall, built and/or managed by IBM IBM Smart Analytics Cloud Lotus Foundation IBM BPM Blueworks IBM Smart (Design tools) Business Expense Reporting on the IBM Cloud IBM Smart Business Storage Cloud Smart Business Systems Pre-integrated, workload optimized systems IBM Smart Analytics System IBM CloudBurst IBM Information Archive Existing 19 IBM Smart Business for SMB (backed by the IBM cloud) New - Oct 10/27/09

20 Introducing IBM CloudBurst Smart Business Systems Purpose-Built Solution Integrates the service management software system with network, servers, storage, quickstart services, and financing as an integrated offering to deliver an internal private cloud Customer Benefits? Improved innovation - Dramatically improve business value and IT s effect on time-to-market by enabling the business workloads to rapidly and accurately be deployed when and where they are needed. Decrease operational expenses Gain productivity increases in IT labor costs through automation. Maximize capital usage and reduce added capital expense. Reduce complexity and risk - With automation and standardization the human error factor is minimized. Service Subscription Service Design Service Operations Service Delivery 10/27/09 Service Activation

21 IBM WebSphere: 2 products 1) WebSphere CloudBurst Appliance (hardware) 2) WAS HV (Virtual Imagesoftware) 2) CloudBurst dispenses WebSphere Application Server Hypervisor Edition Servers WebSphere Application Server 1) User requests WebSphere Application Server Hypervisor Edition Environment to be dispensed Customization/ Connection function Linux The WebSphere CloudBurst appliance dispenses these virtual images into a private cloud 3) User can access WebSphere Application Server Hypervisor Edition Servers (Virtual Image) 21 IHS 10/27/09

22 Amazon Web Services With Amazon Web Services, you pay only for what you use, with no up-front expenses or long-term commitments. To get started, you simply sign up for an account and deploy your first application. AWS manages the infrastructure that enables you to deploy highly scalable and reliable IT solutions. Amazon Web Services: Infrastructure Services 22 Elastic Compute Cloud (EC2) Virtual Private Cloud Payments & Billing Services On-Demand Workforce Alexa Web Services Merchant Services 10/27/09

23 Amazon EC2 running IBM AMIs IBM is providing Development AMIs for Independent Software Vendors (ISVs) who build commercially available services. These AMIs are available for no additional fee beyond normal Amazon EC2 usage charges. The IBM Development AMIs are ready to run in Amazon EC2 with Novell SuSE Linux and the associated IBM products. 23 IBM DB2 Express-C bit on Linux IBM DB2 Express-C bit on Linux IBM DB2 Express-C bit on Linux IBM DB2 Express-C bit on Linux IBM Lotus Forms Turbo on Linux IBM Mashup Center on Linux IBM WebSphere Application Server IBM WebSphere extreme Scale v7.0 on Linux IBM WebSphere smash on Linux IBM WebSphere Portal Server and Lotus Web Content Mgmt Standard Edition IBM Informix Dynamic Server v11.5 on Linux 10/27/09

24 Thank you!!!

25 Backup

26 What IT Services workloads are we seeing move to cloud delivery? 1 Single virtual appliance workloads 2 Test and Pre-production systems 3 Mature packaged offerings, like and collaboration (see 4 Software development environments 5 Batch processing jobs with limited security requirements 6 Isolated workloads where latency between components is not an issue 7 Storage Solutions/Storage as a Service 8 Backup Solutions/Backup & Restore as a Service 9 Some data intensive workloads if the provider has a cloud storage offering tied to the cloud compute offering 26 10/27/09

27 What IT Services workloads may not be ready for cloud delivery today? 1 Workloads which depend on sensitive data normally restricted to the Enterprise 2 Workloads composed of multiple, co-dependent services 3 High throughput online transaction processing Workloads requiring a high level of auditability, accountability Workloads subject to Sarbanes-Oxley, for example Workloads based on 3rd party software which does not have a virtualization or cloud aware licensing strategy Employee Information - Most companies are not ready to move their LDAP server into a public cloud because of the sensitivity of the data Health Care Records - May not be ready to move until the security of the cloud provider is well established Workloads requiring detailed chargeback or utilization measurement as required for capacity planning or departmental level billing Workloads requiring customization (e.g. customized SaaS) 27 10/27/09

28 28 10/27/09

29 29 10/27/09

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31 31 10/27/09

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