Getting to the idea is the hard part

Transcription

1 Getting to the idea is the hard part

2 In the middle of the night, while driving home, or even in the shower. Great ideas can come at any time. And when they do, you ll be ready.

3 Bring your ideas to life Behind every great idea, you ll find a few moments of illumination and countless hours of hard work. But it takes more than just inspiration and effort to realize your ideas. Now, more than ever in a world filled with an overwhelming array of new challenges, new media, and new technologies you also need tools that give you the power to control the creative process so you can communicate with clarity and precision. Simply put, you need the right tools at the right time. Your insights have enabled us to develop a creative environment designed to help you get more out of your ideas, more quickly. Extensible and based on open standards, this creative environment is enhanced by a robust network of print service providers, systems integrators, and plug-in developers, all dedicated to helping you take your ideas further. As creative outlets and opportunities explode, your ideas will play a critical role in defining the next wave of communications, infusing commerce, culture, and creative exchange with the power of good design. But where will your ideas take you? Although the possibilities are almost limitless, one thing is certain: Adobe is committed to developing the best possible solutions to help you refine and perfect your ideas today and into the future. I recognize how dedicated Adobe is to delivering products that are robust, detailed, and specifically tuned to our needs. Steve Gleason, director of Integrated Studio Services, Wunderman, Chicago

4 Let your creative work flow InDesign integrates more smoothly than ever with Adobe Photoshop and Illustrator software No other page layout software offers this level of integration it really streamlines our workflow. Joe Stitzlein, design director, Landor Associates Photoshop enables me to make color dance off of images. As I work with the new modes in Photoshop, it becomes obvious that it has some amazing tools for creating entirely new interactions of color and light. Greg Vander Houwen, digital illustrator

5 MEDIUM Footwear, Santa Barbara, California, USA MEDIUM runs on ideas Founded by designers from Nike, DC Shoe Company, and Simple Shoes, MEDIUM Footwear makes quality, style, and attention to detail top priorities. To realize and communicate its ideas, MEDIUM relies on Adobe Creative Suite software for everything from designing shoes to creating catalogs and Web sites. Adobe Creative Suite allows me to be creative in a million ways and work efficiently, says Tu Pham, MEDIUM s art director. The smooth integration between Illustrator, Photoshop, and InDesign, is crucial because I m always working in all three at the same time. At MEDIUM, designers start by tracing shoe parts in Illustrator. They then generate realistic colored renderings in Photoshop, depicting specific color options for each shoe. When they are ready for review, designs are converted to Adobe PDF and ed to designers or posted to the Web using Adobe GoLive software. When shoes are ready for the marketplace, MEDIUM relies on InDesign for printed marketing materials and GoLive for creating and updating the MEDIUM Web site with its latest offerings. According to Kevin Milden, MEDIUM s executive producer, With Adobe Creative Suite, we can further maximize our productivity and improve the quality of our designs. The speed increases and enhanced features enable us to take steps out of our workflows. Any application that reduces a task from hours to minutes is a huge deal to us.

6 The next step in creative workflow In today s fast-paced world, it is your ideas that will make the difference and capturing and communicating those ideas with simplicity and power are more important than ever. To succeed, you need tools that bring that same level of simplicity and power to your workflow. Adobe Creative Suite 2, our next-generation design environment, integrates full new versions of Adobe s professional design tools, improving your workflow by reducing the technical distractions that can slow you down. Within the Adobe Creative Suite 2 Premium environment, you can give form to your ideas in Photoshop CS2 and Illustrator CS2, and then deliver them across print, Web, and mobile media using InDesign CS2 and GoLive CS2. Adobe Creative Suite 2 also includes Adobe Bridge, a radical new dashboard for productivity that provides cutting-edge file browsing and integrated access to Adobe Stock Photos, a new stock photography service that offers one-stop shopping for high-quality images. As your projects progress, Version Cue CS2, an exclusive feature of Adobe Creative Suite 2, helps you manage file versions with exceptional ease and control. And when it s time to share your ideas, Adobe Acrobat 7.0 Professional software offers robust review and commenting features, in addition to a complete set of preflighting and print production tools. Adobe Creative Suite 2 is also built around industry standards including XHTML, CSS, and SVG-t to help you keep pace with emerging wireless media and ensure that you stay prepared for the future. So no matter where your ideas take you be it in print, Web, mobile, or to some entirely new frontier Adobe Creative Suite 2 incorporates everything you need. Adobe Creative Suite 2 delivers major design improvements. No creative professional should miss out on it. Kevin Milden, executive producer, MEDIUM Footwear

7 Everything but the idea. Creative Suite 2. Better by Adobe.

8 Adobe Creative Suite 2 Create, deliver, and share your ideas acros Adobe Creative Suite 2 Premium is a complete design environment that combines full new versions of Photoshop CS2, Illustrator CS2, GoLive CS2, InDesign CS2, and Acrobat 7.0 Professional. Discover the next level of integration with: A unified design environment based on the common Adobe interface Intuitive file versioning powered by Version Cue CS2 Centralized access to your suite project files, applications, and settings with Adobe Bridge Adobe Stock Photos, which lets you browse and search for images from leading stock photo agencies without ever leaving Adobe Creative Suite 2 Synchronized color settings so screen and print output match closely as you work file to file A common interface when creating Adobe PDF files and shared presets for consistent output Image editing with Adobe Photoshop CS2 The professional standard in desktop digital imaging now incorporates more creative options and more efficient file handling, including batch processing of your digital camera raw files. Achieve amazing results in seconds with Vanishing Point, which lets you automatically match the perspective of the surrounding image area. Select and move, group, transform, and warp objects more intuitively by clicking and dragging directly on the canvas with multiple layer control. Easily work with vector or raster graphics via Smart Objects. You can even preserve the editability of high-resolution Illustrator CS2 files. Drawing and illustration with Adobe Illustrator CS2 The industry-standard illustration software reinvents vector graphics, enabling you to convert bitmap images to editable artwork in seconds and color artwork more intuitively. Quickly and accurately convert scans of hand-drawn sketches, photos, or other bitmap images to editable vector paths with Live Trace. Apply color to artwork naturally and use overlapping paths to create new shapes with Live Paint, which automatically detects and corrects gaps. Discover new features and find existing features faster in the context-sensitive Control palette no more need for multiple palettes. For a comprehensive overview of all new Creative Suite 2 features, plus quick tours and tutorials, visit Extend and enhance your workflow with: Adobe Expert Support How-to help and real-time problem solving for your Adobe software. The right answers right away.

9 s print, Web, and mobile media Page layout with Adobe InDesign CS2 A new standard in layout and design delivers faster production workflows within a more tightly integrated creative environment. Save graphic, text, and frame-level attributes as object styles to create more consistent designs and speed up production tasks. Selectively display layers in Photoshop and Adobe PDF files to experiment with different design options all while linking to a single file. Save your favorite page design elements by exporting them as snippets, which can be shared with colleagues or reused in other documents. Web and mobile design with Adobe GoLive CS2 Professional, standards-based Web and mobile authoring helps you take your ideas to new places as you reuse your existing assets. Design and edit CSS-based Web pages more easily using simple visual layout tools, such as new drag-anddrop CSS objects. Save time by placing native Photoshop, Illustrator, and Adobe PDF files into GoLive as Smart Objects. Prepare SVG Tiny graphics in Illustrator CS2 and then bring them into GoLive CS2 to preview, add interactivity, and deploy them for mobile viewing. Review and output with Adobe Acrobat Professional Create, control, and exchange more secure Adobe PDF documents that conform with the PDF/X standard. Enable anyone with free Adobe Reader 7.0 software to add comments during design reviews. Check for problems using the improved preflighting tool and share preflight reports as comments. Correct common problems such as converting colors, remapping spot colors, and flattening transparency without having to re-create the Adobe PDF file. Adobe InDesign Server CS2 A platform for systems integrators and solution developers to build design-driven, server-based publishing solutions. Adobe InCopy CS2 Enables collaborative editorial workflows via integration with Adobe InDesign CS2. Adobe After Effects 6.5 Add stunning motion graphics and visual effects to your productions. Adobe PostScript 3 The industry-standard printing and imaging technology. Adobe PDF The de facto standard for electronic document distribution. Adobe Type One of the world s largest collections of high-quality OpenType fonts.

10 Adobe Systems Incorporated 345 Park Avenue San Jose, CA United States Adobe, the Adobe logo, Acrobat, After Effects, GoLive, Illustrator, InCopy, InDesign, Photoshop, PostScript 3, Reader, Version Cue, and Better by Adobe are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. OpenType is either a registered trademark or a trademark of Microsoft Corporation in the United States and/or other countries. SVG is a trademark of the World Wide Web Consortium; marks of the W3C are registered and held by its host institutions MIT, INRIA and Keio. All other trademarks are the property of their respective owners. The names and related logos referred to in the sample artwork are fictional and not intended to refer to any actual organization or product Adobe Systems Incorporated. All rights reserved. Printed in the USA /05