Adobe Creative Cloud for teams
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1 Adobe Creative Cloud for teams Sales conversation guide for education Overview Adobe Creative Cloud for teams is an ongoing membership for education customers with small work groups that want access to any of the Adobe Creative Suite 6 applications and more, for a low cost of entry. Membership includes access to the most comprehensive single offering of Adobe products to date, plus online services* for file sharing and storage, collaboration tools, and eciting new publishing applications all for an affordable monthly membership. Easily manage and scale your team s software with centralized purchasing and license management tools. You and your designated administrators can quickly add, assign, or transfer seats and track usage by team members. Top benefits Inclusion of every Creative Suite 6 desktop application, plus Adobe Muse, Photoshop Lightroom 4, Acrobat XI, Adobe Edge Tools & Services, and more. Low cost of entry Instant access to product updates as they become available Greater budget predictability for your work groups ** that need creative tools Ease of IT management Increased collaboration among groups Benefits for stakeholders Role Issues Potential Benefits To Education/IT Leaders Help me manage cost and compleity TO PROCUREMENT OR PURCHASING Help me streamline and simplify TO GROUP MANAGERS My team needs great tools TO CREATIVE USERS I want it They have Creative Suite licenses more than one version old and may consider skipping upgrades because of cost. They currently support many different point products, suite editions, or multiple versions. Creative Suite is a specialized product set, with many SKUs, versions, and updates. They need their teams with creative needs to be efficient, creative and collaborative. They need their team to collaborate better and more efficiently. They need to work with budgets and justify the use of new software Access to all the creative applications with a single SKU Predictable budgeting for the school year Easier compliance management Immediate deployment One SKU to manage Across-the-institution compliance Lower up-front cost Cross-OS compatibility No serial numbers to manage Lower up-front cost Growth and innovation ready Better collaboration when team uses same version of software Immediate access to every creative tool at no additional cost
2 Points to emphasize All of Adobe s latest professional creative tools and more: Creative Cloud for team members get more than just the latest versions of applications. They also get collaboration tools, 100GB of online storage, hosting services for up to 5 websites, and more. Greater productivity: IT managers can boost productivity and manageability when they use Creative Cloud. Standardizing on Creative Cloud for teams can help simplify implementation, training, and maintenance and helps ensure compliance. Streamlined licensing: Managing multiple versions of products is costly and hinders collaboration. (Use licensing and purchase order history data to estimate the number of desktops with multiple versions of older point products.) Instant updates: Creative Cloud members receive updates and new products as they become available, so they don t have to wait or pay additional for full-version releases. Handling objections Objection We aren t ready to switch from Creative Suite to Creative Cloud at this time. We have security concerns about cloud applications and data storage. Renting software will be more epensive over time. We have a locked-down IT environment, and Creative Cloud doesn t meet our requirements. We can t allow administrative rights for users to install their own applications. Response Even though you may not be ready today, we recommend that you get a few memberships to start. Here s why: You can prepare your institution by evaluating and testing the latest software. You will establish membership in Adobe s VIP program, and you can deploy additional seats quickly, if budget owners request them. Creative Cloud applications are delivered via the cloud, but they run locally for maimum performance: The applications install on your local hard drive and function the same as the desktop versions. You can direct users to store sensitive information elsewhere. Using the 100GB of storage included is optional. Consider the cost comparison of purchasing new versions of perpetual licenses. In addition: Perpetual licenses have a fied value over time, whereas a Creative Cloud membership delivers increasing value over time, especially as your work groups grow. Also to be considered is the opportunity cost of not having access access to the latest Adobe technology. While there may be some limitations to broad deployment in larger managed environments: You don t need to switch all your creative desktops right away. You retain the rights to eisting licenses even when you purchase Creative Cloud for teams. We recommend that you prepare by purchasing, evaluating, and testing a smaller deployment. This will establish membership in Adobe VIP and allow you to deploy additional seats quickly, if budget owners request them. In this case, we recommend centralized deployment and updates: Use Adobe s Enterprise Deployment tool to install the Creative Suite 6 components. pdfs/cct_it_deployment_guide.pdf Use the Creative Cloud Packager (a new IT deployment tool for Creative Cloud for teams) when it is available in April Adobe Systems Incorporated 345 Park Avenue San Jose, CA USA *Internet connection required. Syncing functionality requires a separate download and agreement to additional terms. Adobe online services, including the Adobe Creative Cloud service, are available only to users 13 and older and require agreement to additional terms and Adobe s online privacy policy (see The applications and online services are not available in all countries or languages, may require user registration, and may be subject to change or discontinuation without notice. Additional fees or membership charges may apply. **Creative Cloud for teams is appropriate for education customers with small work groups, such as marketing, administrative offices, athletics and other departments that are not deploying Creative Cloud for teams in labs or classrooms. In addition, Creative Cloud for teams does not meet federal privacy or data protection requirements stipulated by Children s Online Privacy Protection Act (COPPA), Children s Internet Protection Act (CIPA), and Family Educational Rights and Privacy Act (FERPA). Adobe, the Adobe logo, Acrobat, Adobe Muse, Creative Cloud, Creative Suite, Lightroom, and Photoshop are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners Adobe Systems Incorporated. All rights reserved. Printed in the USA. 3/13
3 Adobe Creative Cloud for teams Education Marketing Copy for Channel Partners: North America Adobe Creative Cloud for teams The following copy blocks can be used in web pages, catalogs, print ads, or other promotional materials for Adobe Creative Cloud for teams. How to use this document Here is a step-by-step guide for copying content and eliminating the PDF formatting: 1. Open the PDF file in Adobe Acrobat 8, 9, or X. In the toolbar, click the Select Tool and highlight the section of tet you want to copy. 2. Right-click the highlighted tet and select Copy. Do not select Copy With Formatting, unless you want to copy the format as well. 3. Navigate to the file in which you want to paste the tet. 4. Place your cursor where you want to insert the tet. 5. Right-click and select Paste. ADOBE CREATIVE CLOUD FOR TEAMS HEADLINE/TAGLINE A better way of working together. SHORT DESCRIPTION Adobe Creative Cloud for teams delivers the ultimate set of creative tools with the features you need. LONG DESCRIPTION Imagine if your small work groups on campus, such as marketing, administrative offices, athletics and other departments always had the latest tools. Imagine if they could save time by seamlessly sharing files and folders. That s Adobe Creative Cloud for teams. You get the entire collection of Adobe Creative Suite 6 tools and eclusive updates, along with team-specific features that make working together and managing licenses easier than ever. All for one affordable monthly* price. *Creative Cloud for teams requires an annual contract. It is billed monthly if you purchase through Adobe.com. If you purchase through an Adobe Authorized Reseller, you pay for the year in full at time of purchase. Adobe InDesign Server and InCopy are not included in Creative Cloud. Epert support available in English, French, German, and Japanese.
4 COPY/ AD COPY FOR IT MANAGERS Easy to manage. Easy to scale. Give your organization the world s best creative tools and give yourself a simple way to manage them. Adobe Creative Cloud for teams* gives small work groups at your institution access to every Adobe Creative Suite desktop tool, services for publishing apps and websites, collaboration features, and more. You ll get centralized purchasing and administration, so you can easily reassign seats as the team grows and changes, plus access to Adobe s epert support organization, and the peace of mind that comes with industry-leading security and encryption technologies**. Best of all, there s no need to worry about updates Creative Cloud for teams gives you access to all the latest features as they re released, so the whole team can stay current. *Wireless internet connection required. Mobile and tablet applications and syncing functionality require a separate download and agreement to additional terms. Adobe online services, including Adobe Creative Cloud service, are available only to users 13 and older and require agreement to additional terms and Adobe s online privacy policy. The applications and online services are not available in all countries or languages, may require user registration, and may be subject to change or discontinuation without notice. Additional fees or subscription changes may apply. **Creative Cloud for teams does not meet federal privacy or data protection requirements stipulated by Children s Online Privacy Protection Act (COPPA), Children s Internet Protection Act (CIPA), and Family Educational Rights and Privacy Act (FERPA). COPY FOR CREATIVE GROUP MANAGERS A better way of working together. Give your team the world s best tools and services to help them collaborate, create, and publish: Adobe Creative Cloud for teams.* One affordable, simple-to-manage membership gives each person access to every Adobe Creative Suite 6 app, as well as additional tools that aren t part of like Adobe Muse, Adobe Acrobat XI, Adobe Photoshop, Lightroom 4, and Adobe Edge Tools and Services all with no-cost updates and features as they become available. Your team can easily publish websites using Adobe Business Catalyst hosting service. And with Adobe Digital Publishing Suite, Single Edition, they can deliver stunning digital publications to ipad devices without having to write code. Creative Cloud for teams makes collaboration easier than ever. Each of your team members receives 100GB of cloud-based storage, sharing and collaboration capabilities, device syncing, and access to Adobe s epert support organization. Fleible. Just like your team. *Wireless internet connection required. Mobile and tablet applications and syncing functionality require a separate download and agreement to additional terms. Adobe online services, including Adobe Creative Suite service, are available only to users 13 and older and require agreement to additional terms and Adobe s online privacy policy. The applications and online services are not available in all countries or languages, may require user registration, and may be subject to change or discontinuation without notice. Additional fees or subscription changes may apply. Creative Cloud for teams is appropriate for higher education customers with small work groups on campus, such as marketing, administrative offices, athletics and other departments that are not deploying Creative Cloud for teams in labs or classrooms. In addition, Creative Cloud for teams does not meet federal privacy or data protection requirements stipulated by Children s Online Privacy Protection Act (COPPA), Children s Internet Protection Act (CIPA), and Family Educational Rights and Privacy Act (FERPA). AD COPY FOR CREATIVE GROUP MANAGERS Losing a designer but gaining a video editor? No problem. Adobe Creative Cloud for teams makes it easy to purchase and manage your creative software, so you can simply reassign seats as the team changes. License management and billing are completely centralized. And best of all, there s no need to worry about updates Creative Cloud for teams gives you access to all the latest features as they re released, so your team can stay current.
5 BANNER COPY Introducing Adobe Creative Cloud for teams PRODUCT HIGHLIGHTS The world s best tools Equip your entire team with every Adobe Creative Suite 6 desktop application, plus Adobe Muse, Photoshop Lightroom 4, Acrobat XI, Adobe Edge Tools & Services, and more. And everyone gets immediate access to new applications and features upon release. Publish apps and websites Eplore new outlets for your content with the publishing services included with Adobe Creative Cloud. Create and host websites, deliver stunning digital apps to the ipad device, and more. Share widely. Collaborate privately. Now it s easy to keep everyone on the same page. Share files or folders with one person or with a larger team. The latest industry-leading security and encryption technology is built right in. The files you need. Where you need them. Work on files at your office, from home, on your tablet. Save them to the Creative Cloud Files folder on your desktop, and it syncs up with your workgroup members and your devices. A hefty 100GB per person is provided to every team member. Centralized administration Easily manage and scale your team s software with centralized purchasing and license management tools. You and your designated administrators can quickly add, assign, or transfer seats, and track usage by team members. Epert support With Creative Cloud for teams, your team members get direct access to our product eperts. Just schedule a one-on-one session up to two a year per member. It s like having your own Adobe epert right down the hall. TOP REASONS TO BECOME AN ADOBE CREATIVE CLOUD FOR TEAMS MEMBER Easy to manage. Easy to scale. For one affordable monthly charge, Adobe Creative Cloud for teams provides campus work groups with access to any of the Adobe applications, along with feature updates and new tools and services as they become available. Other reasons to join Creative Cloud: Adobe Photoshop Lightroom 4 software Adobe Muse and Adobe Edge tools and services Collaboration tools and 100GB of online storage, per seat Low cost of entry to all Creative Suite 6 components Administrator console helps you easily manage and scale your investment Budget predictability for the entire school year Easier procurement and license management Creative Cloud for teams is appropriate for higher education customers with small workgroups on campus, such as marketing, administrative offices, athletics and other departments that are not deploying Creative Cloud for teams in labs or classrooms. In addition, Creative Cloud for teams does not meet federal privacy or data protection requirements stipulated by Children s Online Privacy Protection Act (COPPA), Children s Internet Protection Act (CIPA), and Family Educational Rights and Privacy Act (FERPA). Adobe Systems Incorporated 345 Park Avenue San Jose, CA USA Adobe, the Adobe logo, Acrobat, Adobe Muse, Creative Cloud, the Creative Cloud logo, Creative Suite, Lightroom, and Photoshop are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners Adobe Systems Incorporated. All rights reserved. 02/13
6 Adobe creative tools & licensing options for institutions A guide to choosing Adobe products and purchase options. Adobe Creative Cloud for teams Ideal for institutions that want to: Download and use any Adobe professional creative tool, including Adobe Creative Suite, Adobe Muse, Lightroom, Edge Tools & Services, and more Benefit from always up-to-date software Access new tools and features from Adobe as soon as they are available Share content easily with colleagues inside and outside your organization Take advantage of predictable budgeting Eperience a lower cost of entry Simplify compliance management Traditional Creative Suite products and licensing Ideal for organizations that want: Specific and finite Adobe software products A choice of licensing programs and payment options Perpetual ownership of the license(s) Ability to treat their software purchases as a capital epense and depreciate costs over time To deploy and use Creative Suite in a lab or classroom Common questions Creative Cloud for teams Do I need to be connected to the Internet all the time? No, the applications install on your local hard drive and function the same as the desktop versions. Syncing to the cloud is optional.* Will the Creative Cloud applications be slower than regular desktop versions? Not at all. Because Creative Cloud applications are installed locally, you ll still enjoy all the performance of CS, with features such as 64-bit support in Adobe Photoshop, Illustrator, Adobe Premiere Pro, and After Effects and Adobe Mercury performance. Will I be forced to move to new versions when released? Although all updates are made available to you immediately and are included for the term of your membership, you can install the new versions on your own schedule. Traditional licensing Which versions can I upgrade from? All future innovation, upgrades, and updates will be delivered via Creative Cloud. Consider Creative Cloud to avoid worrying about upgrades. Will I get updates when new versions are released? All future innovation and upgrades will be delivered via Creative Cloud where new tools and features are included with the cost of your subscription and are available as soon as they are released. Security is very important to our organization. Aren t traditional desktop versions more secure? All applications for both traditional licensing and Creative Cloud install and run on the desktop. So, desktop software security is not a factor in choosing between Creative Cloud and Creative Suite. Differences between types of Creative Cloud membership Creative Cloud for teams Creative Cloud for individuals Is the membership associated with an individual? No Yes Can the membership be transferred to another user? Yes No Does the membership stay with the organization if an employee or team member leaves? Yes No Is the software managed centrally? Yes No Does membership include workgroup collaboration tools? Yes No How many memberships are issued? One per organization One per user What are the purchasing options? Available through the Adobe VIP program Credit card only
7 Product offering matri Creative Cloud for teams Creative Cloud for individuals Design & Web Premium Design Standard Production Premium Adobe Photoshop Etended Adobe Photoshop Adobe Illustrator Adobe InDesign Adobe Acrobat X Pro Adobe Acrobat XI Pro Adobe Flash Professional Adobe Flash Builder 4.6 Premium Adobe Dreamweaver Adobe Fireworks Adobe Premiere Pro Adobe Prelude Adobe SpeedGrade Adobe After Effects Adobe Audition Adobe Encore Adobe Bridge Adobe Media Encoder Adobe Photoshop Lightroom Adobe Edge Tools & Services Adobe Muse Unlimited publishing to ipad with Adobe Digital Publishing Suite, Single Edition Website hosting with Adobe Business Catalyst Storage 100GB/user 20GB Workgroup features Adobe Epert Services New features, upgrades, and services as soon as they are available at no etra cost Membership management tools Purchasing options Master Collection Creative Cloud for teams Value Incentive Plan Design Standard, Design & Web Premium, Production Premium, Master Collection Traditional licenses Customer value Simple sign-up process with no minimum entry level or minimum level to maintain Administrator console that provides easy seat management No membership renewal fees Anniversary date established for co-termination TLP Volume program benefits in a single transaction without membership requirements CLP Significant savings on high-volume purchases throughout a two-year membership period 1+ Users 1+ Users 5+ Users * Internet connection required. Syncing functionality requires a separate download and agreement to additional terms. Adobe online services, including the Adobe Creative Cloud service, are available only to users 13 and older and require agreement to additional terms and Adobe s online privacy policy (see The applications and online services are not available in all countries or languages, may require user registration and may be subject to change or discontinuation without notice. Additional fees or membership charges may apply. Adobe Systems Incorporated 345 Park Avenue San Jose, CA USA Adobe, the Adobe logo, Acrobat, Adobe Audition, Adobe Muse, Adobe Premiere, After Effects, BusinessCatalyst, Creative Cloud, Creative Suite, Dreamweaver, Encore, Fireworks, Flash, Flash Builder, Illustrator, InDesign, Lightroom, Photoshop, Prelude, and SpeedGrade are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners Adobe Systems Incorporated. All rights reserved. Printed in the USA. 02/13
8 Adobe Creative Cloud, now built for education Creative Cloud for teams delivers the ultimate set of creative tools with the features that you need. You get the entire collection of Adobe Creative Suite 6 software tools and eclusive updates, along with lots of team-specific features that make working together and managing licenses easier than ever. All at one affordable price. Top benefits Get the world s best tools Access all the new Adobe Creative Suite 6* desktop applications you want, plus a host of additional tools and services Adobe Muse, Acrobat XI, Photoshop Lightroom 4, and Adobe Edge tools and services, and more. Creative Cloud gives your small work groups on campus** the right creative tools the moment they need it. Use our epert support services to make team members even more successful. Collaborate with your team Share widely, collaborate privately. Share files with colleagues both inside and outside your organization. Use up to 100GB of cloud-based storage and device syncing capabilities to share projects anywhere, anytime. Publish apps and websites Eplore new outlets for your content with the publishing services included with Creative Cloud for teams. Create and host websites, deliver stunning digital apps to the ipad, and more. Centralize administration Easily manage and scale your team s software with centralized purchasing and license management tools. You and your designated administrators can quickly add, assign, or transfer seats and track usage by team members. Stay up to date Get updates upon release, as well as new features and services as they become available. Available through the Value Incentive Plan Creative Cloud for teams is sold through the Value Incentive Plan (VIP). VIP is a subscription-based licensing program designed for institutions of all sizes. With a VIP membership, no minimum license purchase is required. Management is easy. Deployment is immediate. And compliance is automatic. Ask your reseller for details on signing up.
9 What is in Creative Cloud for teams? DESIGN TOOLS WEB TOOLS VIDEO AND AUDIO TOOLS CREATIVE CLOUD PRODUCT Adobe Photoshop Etended Adobe Illustrator Adobe InDesign Adobe Acrobat XI Pro Adobe Acrobat X Pro Adobe Dreamweaver Adobe Flash Professional Adobe Flash Builder 4.6 Premium Edition Adobe Fireworks Adobe Premiere Pro Adobe After Effects Adobe Audition USE Edit and composite images, use 3D tools, edit video, and perform advanced image analysis Create vector-based graphics for print, web, video, and mobile Design professional layouts for print and digital publishing Create, protect, sign, collaborate on, and print PDF documents Create, protect, sign, collaborate on, and print PDF documents Design, develop, and maintain standardsbased websites and applications Create rich interactive content across varied platforms and devices Build eceptional applications for ios, Android, and BlackBerry using a single codebase Rapidly prototype websites and applications, and optimize web graphics Edit video with high-performance, industry-leading editing suite Create industry-standard motion graphics and visual effects Create, edit, and enhance audio for broadcast, video, and film Creative Cloud for teams Design and Web Premium Design Standard Production Premium Master Collection STD Adobe SpeedGrade Manipulate light and color in video footage Adobe Prelude Streamline the import and logging of video, from any video format Adobe Encore Author DVDs, Blu-ray discs, and web DVDs Adobe Photoshop Lightroom 4 Adobe Muse Adobe Edge Collaboration tools Services Organize, edit, and produce digital photography Design and publish HTML websites without writing code Optimize the look and performance of websites Collaborate with colleagues inside or outside your organization, keeping files private or sharing at will Access to Business Catalyst and Typekit and Digital Publishing Suite Single Edition Centralized purchase and license Centralized management tools to manage and scale administration your software investment Storage 100GB cloud-based storage per user Epert services CREATIVE CLOUD FOR TEAMS EXCLUSIVE Direct access to Adobe product eperts two one-on-one sessions per user per year *Internet connection required. Syncing functionality requires a separate download and agreement to additional terms. Adobe online services, including the Adobe Creative Cloud service, are available only to users 13 and older and require agreement to additional terms and Adobe s online privacy policy (see The applications and online services are not available in all countries or languages, may require user registration, and may be subject to change or discontinuation without notice. Additional fees or membership charges may apply. Adobe Systems Incorporated 345 Park Avenue San Jose, CA USA **Creative Cloud for teams is appropriate for small work groups on campus, such as marketing, administrative offices, athletics and other departments that are not deploying Creative Cloud for teams in labs or classrooms. In addition, Creative Cloud for teams does not meet federal privacy or data protection requirements stipulated by Children s Online Privacy Protection Act (COPPA), Children s Internet Protection Act (CIPA), and Family Educational Rights and Privacy Act (FERPA). Adobe, the Adobe logo, Acrobat, Adobe Audition, Adobe Muse, Adobe Premiere, After Effects, BusinessCatalyst, Creative Cloud, the Creative Cloud logo, Creative Suite, Dreamweaver, Encore, Fireworks, Flash, Flash Builder, InDesign, Illustrator, Lightroom, Photoshop, Prelude, SpeedGrade, and Typekit are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. Android is a trademark of Google Inc. The Trademark BlackBerry is owned by Research In Motion Limited and is registered in the United States and may be pending or registered in other countries. All other trademarks are the property of their respective owners Adobe Systems Incorporated. All rights reserved. Printed in the USA. 02/13
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