Building Mobile Force.com Apps for the iphone and ipad

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1 Building Mobile Force.com Apps for the iphone and ipad Quinton Wall Sr. Developer Evangelist, Mike Leach Manager, Cloud Services,

2 Safe Harbor Salesforce.com Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forwardlooking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our quarterly report on Form 10-Q for the fiscal year ended October 31, 2009 and our other filings. These documents are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

3 Got Twitter?

4 Webinar timings Intro Quinton 0-5 Why you should care Quinton 5-10 Different approaches Quinton + Mike Intro to Toolkit Quinton Iphone sample Quinton Ipad sample Quinton Facebook Framework Mike Final thoughts Quinton Q&A All 55-60

5 Introductions & Agenda Why you need to care about Mobile development Types of Mobile development strategies Native Apps with the Force.com for ios Toolkit Hybrid Apps with the ios Web Framework for Force.com Summary Q

6 What this webinar is not Introduction to Objective-C Introduction to salesforce Mobile

7 Annual Unit Shipments (MM) Next Generation Devices Changing How We Access the Internet Smartphones Notebook PCs Desktop E 2010E 2011E 2012E 2013E Source: Morgan Stanley Internet Mobile Report, December 2009

8 CIOs Rapidly Deploying Tablets in the Enterprise CIO Survey on Tablet Usage Not Allowed Employeeowned Tablets Allowed Purchased for Employees Morgan Stanley, Tablet Demand and Disruption, February 14, 2011.

9 Different approaches to Mobile development

10 Native Apps

11 Rich browser-based Apps

12 Hybrid Apps

13 Native App Development Force.com Toolkit for ios

14 What is it? Github project: Authenticate against Force.com user/pass or OAuth Uses Web Services API (SOAP) for CRUD operations Supports calling of custom web services

15 Getting Started Get toolkit from Github 2 Drag ZKSClasses into project 3 Update project settings

16 Header Search Path

17 Linker Flags

18 Let s look at some sample Apps

19

20 iphone Sample App Architecture

21

22 ipad Sample App Architecture

23 Performing CRUD operations Class which will handle the return call Method (on target class) to be executed upon return

24 Hybrid App Development ios Web Framework for Force.com

25 JAWS = Just A Web Shell Lightweight Apple XCode project that launches web UI Download from Github Q - 48

26 Force.com Mobile Web Apps Define a Salesforce landing page in JAWS Visualforce HTML5 web application Requirements Apple Xcode Developer Tools JAWS Framework Force.com IDE jquery Mobile

27 Live Demo

28 Mobile Web Apps - Pros and Cons Pros No Objective-C required No app updates. Web always has latest version Cons Requires Internet connection Some mobile UI gestures and behaviors not supported

29 Final thoughts on ios development

30 ipads are not big iphone!

31 App Designed for iphone

32 App re-designed for big iphone

33 App designed for the ipad

34 Helpful Resources Force.com Mobile homepage: Mobile focused disc. Board: Objective C Primer: Apple s interface guidelines: iphone SDK articles: JAWS github project:

35 Summary Mobile is changing the landscape for App development Tablet is going to be huge! Prepare for custom Enterprise apps it s the next wave! Chose your development strategy wisely Native, Browser-based, or Hybrid Get Started Now! Force.com Toolkit for ios ios web framework for Force.com Q - 48

36 - (void) viewdidload { } NSString You\n";

37 427webinar7am

38 Additional primer material.

39 Objective-C: A Primer Extension Source Type.h Header files. Header files contain class, type, function, and constant declarations..m Source files. This is the typical extension used for source files and can contain both Objective-C and C code..xib User Interface definition. Relies on.m to implement actions

40 Objective-C: A primer

41

42 Objective C: A primer Extension Protocol Delegate Source Type A protocol declares methods that can be implemented by any class. Similar to an interface, but do not have a parent class or define instance methods Pattern in which one object acts on behalf of, or in coordination of another. Eg: to respond to message or event Controller Controller in the MVC pattern. Often uses a delegate which handles events from.xib

43

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