Standards for an Internet of Things Break-Out Session 1: IoT for People. Intel
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1 Standards for an Internet of Things Break-Out Session 1: IoT for People Intel July 3, 2014 Wilfrid D Angelo
2 THE BIG OPPORTUNITY Data growing at 10x Data growth by % unstructured 2 200B Devices Connected Devices Growing at 300% 3 1IDC, Intel, United Nations 2IDC Digital Universe Study, December McKinsey Global Institute 2B Devices B Devices
3 IoT for People Wearable Segment Phenomenal growth Thinking end-to-end millions 79.8% 45% EMEA 5.5% >85mu % 9.5%
4 IoTfor People as an IoTCategory IoT for People doubtlessly broader than wearables, but hard to delimit: Segmentation by personal ownership of things? Traditional personal devices like smartphones, tablets? E-Health monitors? Home entertainment equipment? Home automation equipment? Segmentation by personal ownership/control over data produced by things? Segmentation by service type derived from data produced by things?...? Any segmentation approach will leave blurry boundaries of the category Internet of Things means that any IoTfor People segment inherently interacts and overlaps with other IoT segments Regardless of segmentation approach, IoTfor People will be a significant category of the overall IoTlandscape, but its overall value opportunity relies on its integration into the broader IoT ecosystem
5 A Wide Array of e-heath IoT Wearables Person to Person Person to Computer Person as Computer Hug Simulation Jacket Lets Parents Calm Kids Via Mobile Devices Long Distance Togetherness A Kimono* with sensors monitors the baby's temperature, breathing and communicates with parents. Sleep Monitoring Printed Prosthetic Offers The Functionality Of A Human Hand Bespoke Biotech Biohacked, Implanted Headphones Allow User To Echolocate Augmented Sensory Perception Electronic Make Up Lets You Activate Gadgets By Blinking On-board Interface Tooth Embedded Sensor Relays Eating Habits To Dentist Data Streamed Care Workout Gear Visualizes Activity Levels Of Wearer In Real-Time Emotional Mirror The $199 Basis band has sensors that sit against the skin and can analyze sleep patterns, motion, heart rate, calorie expenditure, perspiration and skin temperature Biometrically Attuned Running App Personalizes Workouts Based On Current Stamina Responsive Coaching Smartphone Provider Introduces Ingestible Password Pill For Devices Authenticated Self Wearable Camera Life Blogs By Snapping Photos Throughout The Day Cloud Memory 5
6 Wearables, Making Wellness Measurable Consumer 1 Collect Sensors 3 Transmit Connectivity 6 Intervene Services Implanted Bluetooth Cellular USB WiFi ZigBee Gateway Appliance Broadband Cellular POTS WiFi 4 Analyze Data integration Care management Wearable Fitness Chronic condition Biometrics Feedback Web portal Mobile apps and devices Aggregated data Alerts SMS Telephone Mail 5 RHM system Alert Population health Care coordination Health coaching Home 2 Aggregate Virtual visits Source: IDC Health Insights,
7 Certifications required to market a product Regulatory Certification Public Essential local Requirements Governmental Authorities Country Specific Both Mandatory for Market Entry Industry Certification Private Interoperability Requirements Industry Groups Technology Related
8 Relevance of Standards Technology Standards as enablers for IoT for People Emergence of IoTfor People due to ICT technology advances Silicon processing enabling low-cost processing power Global ICT standards creating the necessary scale for systems at mass-market compatible cost Global ICT standards are being used as enabling building blocks for IoT for People implementations Many of those are generic and simply being re-used Different players may use different standards or different combinations of standards (and proprietary technologies) to build their systems Optimization of existing standards for better perf.: consumption, data throughput, Going forward, convergence on use of existing standards and needs for new standards may emerge To enable use cases and business models requiring interoperability To unleash full potential of ecosystem by creating scale across vendors To help address new ecosystem-wide challenges e.g. security, privacy
9 Timely availability of standards is important, but process must be market-driven Iotfor Peaoplemarket is in an early emerging state Players are experimenting towards identifying winning use cases - what do consumers want Players are experimenting towards identifying winning business models how to derive value Areas for IoTstandardization may be identifiable today, but specific requirements may not yet be There are obvious challenges and opportunities for the IoTfor people: security Privacy & trust, interoperability between vertical silos, cross sector interoperability etc Some of those may require standards, but an industry-driven view on specific requirements will only emerge as winning use cases, market and business models emerge Big Data collection
10 Complexity of IoTstandardization landscape inherently matches complexity of IoT market More than 200 organizations active in IOT-related standardization activities today It is unlikely that alliotstakeholders can be assembled in one venue Difficult task for one organization to assume a coordinating function Overlap of members, liaisons and ongoing multi-stakeholder dialogue the most likely path to market-driven convergence Convergence towards shared views on requirements Convergence on and re-use of building blocks
11 Brainstorming session
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