The IWSROnline User Guide 2014

Transcription

1 The IWSROnline User Guide 2014

2 The IWSROnline User Guide 2014 Date of Publication: 01 May 2014 About the IWSR We triangulate company data, our local in-market research and draw on our 40 years experience to produce the most trusted wine and spirits analysis. Our 15 specialist analysts travel the world in order to meet over 1,500 local professionals. All 125 major markets covered. We reconcile conflicts between official and market reality. We assess the importance of the unofficial market (grey/cross-border). We produce reports where no statistics exist, based on local input. We break the wine and spirits market into as many marketing segments as needed, allowing you to evaluate the category exactly as you need to see it. 12 wine category segments by country of origin. Up to 27 spirits product categories. Up to 7 price/quality segments by brand. We cover 20,500 brands. To enquire about other reports, or for more information on IWSR products and services, please contact: t: +44 (0) e: graziella@iwsr.co.uk t: +44 (0) e: tim@iwsr.co.uk Copyright 2014 The IWSR Page 1

3 Contents Screen descriptions... 4 New search screen description...4 Left-hand side banner screen description...5 Display results/search database Table: screen description...6 Display results Charts: screen description...7 Folio screen description...8 Reports screen description...9 Trends screen description Settings screen description HOW TO use the system HOW TO change units for your query HOW TO change default units of measurements HOW TO change default currency units HOW TO specify default settings for your query HOW TO use Cognac Ageing qualities Query creation HOW TO create a new query HOW TO display your results HOW TO add value data to your query HOW TO specify criteria for your query HOW TO filter your results HOW TO modify your query HOW TO sort your query HOW TO show only domestic or duty-free data HOW TO show the top 10 results HOW TO save your results HOW TO download your queries Calculations HOW TO add calculations to a new query HOW TO add calculations to your existing query Charts HOW TO create charts HOW TO change chart type HOW TO create a stacked bar chart HOW TO add labels and a legend to your chart HOW TO change the colour for your chart HOW TO add value data to your chart on a secondary axis Copyright 2014 The IWSR Page 2

4 Projects and decks HOW TO create projects and decks HOW TO edit, copy, move and delete your projects and decks HOW TO edit, copy, move and delete your saved queries Trends HOW TO work with trends Maps HOW TO create maps Examples Example 1: Consumption of whisk(e)y by category in Asia-Pacific split by minor region: , volume Example 2: Top 10 vodka brands in Russia: , volume Example 3: Global consumption of still light wine by country of origin: , volume Example 4: Global top 20 imported rum markets: , value ( 000s US Dollars) Copyright 2014 The IWSR Page 3

5 Screen descriptions New search screen description Start new search with these fields/criteria already selected/default settings. Click to remove selected fields. Search within categories/filter results. The database fields you can choose. Fields included in your query. Selected units. Data dimensions and units. Calculations. Click to add calculations i.e. % Change, CAGRs. Clear your selection. Click to run query. Copyright 2014 The IWSR Page 4

6 Left-hand side banner screen description Home Search database Modify search Show results Folio Trends Reports Settings Log off Copyright 2014 The IWSR Page 5

7 Display results/search database Table: screen description Hide the sidebar. Results are shown here. Sort query. Selected fields. The database fields you can add/remove. Here you can change units/years, add volume, value, prices or per capita data. Add/remove calculations here. Copyright 2014 The IWSR Page 6

8 Display results Charts: screen description Select to display results as table or chart/change chart type or show as a map. Select to show top X results, e.g. top 5. Axis options. Years shown. To add more years just drag one of the sliders. Here you can add data labels, stacking and legend to your chart, as well as change the colour palette. Save results. Copyright 2014 The IWSR Page 7

9 Folio screen description Expand to download, edit, move, copy and/or delete projects, decks and saved queries. Key project. Saved queries in All categories deck. Decks within Global overview project. Saved projects. Projects and decks are a system of folders and sub-folders used to save and organise your queries/results (to find out more, go to Projects and decks). To create a NEW PROJECT or DECK: Click on the New Project or New Deck button on the top of the page. A new window will open where you can name and save your project/deck. To find out more information about Folio and Projects and decks, please go to Projects and decks section. Copyright 2014 The IWSR Page 8

10 Reports screen description In this section you can download the individual country reports. Country name. Researcher s name. Place a tick next to the country/ies you would like to download. Click on the icon to download the report in either PDF, Excel or as a zip file. Major Region. Minor Region. Date the report was last updated. Available format in which you can download the report. Copyright 2014 The IWSR Page 9

11 Trends screen description Trends are a great tool to give you a quick overview of a selected brand, brand line, owner, distributor, as well as quality and country of origin. It also offers a snapshot of various categories and highlights main facts about specific markets and/or major and minor regions. There are 5 different predefined charts available, which can be modified according to your needs. Search within categories/filter results a new dialogue box will open where you can refine your search. Selected category is shown here. Click to change units of measurement, currency, colour scheme and/or cognac ageing. Click to remove this chart. Expand to select what trend you want to view: Category Brand Brand line Owner Quality Country of origin Major region Minor region Country Distributor Click to add/remove filter, e.g. view just super-premium whisky. Let s look at one of the charts in more detail. Copyright 2014 The IWSR Page 10

12 Toggle width, height or duplicate this trend. Select type of chart. Select top 5, 10 or all results. Select what field you would like to see the trend for, e.g. categories, regions, countries etc. Select type of data e.g. volume and/or value, as well as per capita and/or calculations, e.g. percentage change, absolute change or CAGRs. Load data behind this chart. To find out more information about Trends and how to use this feature, please go to Trends section. Copyright 2014 The IWSR Page 11

13 Settings screen description In this section you can change units of measurements, currency and number format. Change units of measurements here. Change default currency here. Change number format here. To find out more information about how to change how your volumes and/or currency are displayed, please go to HOW TO change default units of measurements and HOW TO change default currency units. Copyright 2014 The IWSR Page 12

14 HOW TO use the system HOW TO change units for your query To change units in which your data is displayed, you have several options: In the Modify search window, if it is an existing query (or in a New search window if it is a new query), scroll down to the Data dimensions section and do one of the following: EITHER: Select the relevant units by expanding one of the unit fields as shown below: Change the units for volume, value, price and per capita data here. OR Click on the Advanced button and the following screen will appear: 1. Select the field you want to change the units for, e.g. volume(s), value(s), price(s), or per capita(s). 2. Now select the relevant units. 3. Press OK to save and return to your query. Copyright 2014 The IWSR Page 13

15 In the Display results screen: Click on the button in the left-hand side panel of your screen. The following screen will appear: 1. Select the field you want to change the units for, e.g. volume(s), value(s), price(s), or per capita(s). 2. Now select the relevant units. 3. Press OK to save and return to your query. Copyright 2014 The IWSR Page 14

16 HOW TO change default units of measurements Click on the Settings button on the left-hand side banner. The following screen will appear: 2. Click on the Save button to save your settings. 1. Tick the relevant field. Change the units by selecting the relevant field as shown above. To change the currency, please see HOW TO change default currency units. Note: Units of measurements are in 000s 9-litre cases and the currency is set to US Dollars by default. Copyright 2014 The IWSR Page 15

17 HOW TO change default currency units Click on the Settings button on the left-hand side banner. The following screen will appear: 2. Click on the Save button to save your settings. 1. Tick the relevant field. Change the currency by selecting the relevant field as shown above. To change the currency, please see HOW TO change default units of measurements. Note: Units of measurements are in 000s 9-litre cases and the currency is set to US Dollars by default. Copyright 2014 The IWSR Page 16

18 HOW TO specify default settings for your query 1. To start a new query with specific fields and criteria already selected, you first need to create your query. 2. Then click on the icon at the top of your New search screen. The default settings will be saved with your new preferences. Every new query will then start with these fields preselected. To clear your selection, click on the button at the bottom left of your screen. This will delete all the fields. If you would like to save these new preferences (i.e. blank selection) as a new default screen, press the icon again. Copyright 2014 The IWSR Page 17

19 HOW TO use Cognac Ageing qualities To use Cognac Ageing, i.e. VSOP, VS, XO, XXX/VS, etc., instead of Premium, Super-Premium, Ultra-Premium, etc., select Cognac Ageing by clicking on the button next to the Quality field as shown below. Place a tick here to select. To use standard qualities, just untick the box next to the Cognac Ageing field. Copyright 2014 The IWSR Page 18

20 Query creation HOW TO create a new query Building a new query involves: Choosing which fields (the more you choose the more detail you get). Specifying criteria. Adding any calculations you need i.e. % Change, CAGRs. To create a new query: 1. Click on the Search Database button on the left-hand side of your screen. A New search screen will appear. 2. Select the fields and criteria you would like to have in your query. To include a particular field, click on the button (once a field is selected, this button will be highlighted ). This will result in including ALL data for the selected field, e.g. all categories, all brand names, all owners, etc. To select ONLY e.g. brandy category, you need to filter the results. To do that, click on the button next to the category field. A new window will appear from where you can select the relevant data. (Please see HOW TO specify criteria for your query for more details.) Once done, you will see a short description of what is included next to each field as shown below. Detail of what is in your search. Click to filter categories. To remove a field from your query, please click on the see on the right-hand side of your screen. button next to the relevant field, which you can 3. Now you need to choose volume and/or value data and add years for your query. To do this, scroll down to the Data dimensions section and click on the selected by default. button next to Volume(s). All years will be To MODIFY SELECTED YEARS you can do one of the following: You can use the scroll bar/slider next to each field and drag it to expand/reduce the number of years. Slide to add/remove years. Copyright 2014 The IWSR Page 19

21 Or, alternatively, click on the button. A new screen will appear from where you can select the years you need. The selected years will then be highlighted in yellow. Pre-defined options. Selected years. You can add any years you want by ticking each one in turn. Alternatively, you can click on one of the options on the right-hand side, i.e. Select every year, Select last 10 years and Select last 5 years. You can also add forecast data, either by clicking on the Select forecast years button on the left-hand side or by clicking on each in turn to select the years you need. To add value data, repeat the same process. (Please see HOW TO add value data to your query for more details.) 4. You can also add calculations to your query. To do that, click on the Add calculations button at the bottom of your screen. (Please see HOW TO add calculations to a new query for more details.) Copyright 2014 The IWSR Page 20

22 HOW TO display your results You have three options of how to display your results, i.e. either as a table, a map or as various charts. Once you create your query, do one of the following: 1. Click on the button at the bottom right-hand side of your screen. Or, alternatively, click on the Show results button on the left-hand side banner. 2. The selected data will be displayed as a table by default. 3. To change the way your results are displayed, go to the Display results tab on the left-hand side panel and select a chart type you would like to create from the menu in the Display results as tab. (Please see HOW TO create charts for more details.) 4. You can also show your results on a map to give an idea of geographical spread. (Please note that to be able to use this option you need to have country data in your query. See HOW TO create maps for more details.) Available chart types. Copyright 2014 The IWSR Page 21

23 HOW TO add value data to your query In a New search or Display results screen, scroll down to the Data dimensions section and click on the button next to Value(s). The last five years will be selected by default. To ADD MORE YEARS you can do one of the following: Use the scroll bar/slider next to the Value(s) field and drag it to expand/reduce the number of years. Slide to add/remove years. Or, alternatively, click on the button. A new screen will appear from where you can select the years you need. The selected years will then be highlighted in yellow. Selected years. Pre-defined options. You can add any years you want by ticking each one in turn. Alternatively, you can click on one of the options on the right-hand side, i.e. Select every year, Select last 10 years or Select last 5 years. Copyright 2014 The IWSR Page 22

24 HOW TO specify criteria for your query 1. In a New search window (or a Modify search screen), click on the button next to the field you want to specify criteria for, e.g. Category. Click to filter categories. 2. The following screen will appear. The very top level is shown first, but you can get more details by clicking on the top category, e.g. Spirits. 3. To select e.g. Whisky, click on the Spirits field to get more detail and place a tick next to Whisky. Please see below: Click to expand. The selected category and level of detail is shown here. Place a tick next to the relevant category to select. Click OK to save. Copyright 2014 The IWSR Page 23

25 HOW TO filter your results To help you navigate your way through all the data you can display just part of it. Once your query is created, you can refine the results of the search you have made. 1. To do that, click on the filter button at the top of your query results table, e.g.. 2. Then click on Add/Edit filter. 3. Select your criteria. Click to add/edit filter. Once your filter is applied, the field will change colour and will look like this. To REMOVE your filter, click again on the field where the filter is applied and select either Remove this filter or Remove all filters (this will remove ALL filters in this query, i.e. for all columns). Copyright 2014 The IWSR Page 24

26 HOW TO modify your query To modify your query you can do one of the following: From the Display results screen via Modify search : 1. Click on the Modify search button on the left-hand side of your screen. A Modify search screen will appear. 2. Then you can add/remove fields, filter your results, add volume/value/per capita consumption/prices, as well as add calculations and adjust your query accordingly. 3. Once done, click on the button at the bottom right-hand side of your screen to display the results. From Display results screen DIRECTLY: To do that, please see below: To remove a field, click on an eye button to unselect the field. To add a field, click on an eye button (the selected field will be highlighted). Click to modify your criteria. You can change dimensions and units here (i.e. adjust years, add volume, value, prices or per capita data). Copyright 2014 The IWSR Page 25

27 HOW TO sort your query To sort your query: 1. Go to the Search database tab on the left-hand side banner of your query display screen. 2. Adjust the order of how your results are displayed by manipulating fields under Sort results by. In the example below our query will be sorted by brand name, major region and country, based on volumes 2012 in a descending order of size. Here you can sort your query based on the fields selected. Copyright 2014 The IWSR Page 26

28 HOW TO show only domestic or duty-free data To select domestic or duty-free data only, do one of the following: In a New search window: To select e.g. domestic data only, click on the Search button next to Domestic/Duty free to enable a search within domestic or duty free. The following screen will appear: 1. Click the box to select domestic only. 2. Click OK to confirm. In the Display results window: To select e.g. domestic data only, click on the Search button next to Domestic/Duty free in the Selected fields and criteria section on the left-hand side banner. The following screen will appear: 1. Click the box to select domestic only. 2. Click OK to confirm. Copyright 2014 The IWSR Page 27

29 HOW TO show the top 10 results To show the top 10 results: 1. Go to the Display results tab on the left-hand side banner of your query display screen. 2. Now select to show 10 results as demonstrated below. Drag the slider to show the top 10 or, alternatively, type the number 10 in the box above. Copyright 2014 The IWSR Page 28

30 HOW TO save your results You can save all your results/queries as: A table Various charts A map To save your results: 1. Click on the button at the bottom left corner of your display screen. 2. Then you can name your table/chart and also save it to a particular project (folder) and deck (sub-folder). To see more about projects and decks, please see Projects and decks. Copyright 2014 The IWSR Page 29

31 HOW TO download your queries To download your queries or decks: 1. Go to the Folio page by clicking on the button on the left-hand side banner. 2. Select the relevant queries you want to download. 3. Click on the arrow button on the menu at the top of your screen. 4. Select Download selected deck to download your results. Copyright 2014 The IWSR Page 30

32 Calculations HOW TO add calculations to a new query 1. In a New search window, select the fields and units you need for your query, e.g. wine by country showing volumes for the last 10 years. 2. Go to the bottom of the page and click on the button. A new screen will appear from where you can select relevant calculations. 3. The available calculations are listed on the left-hand side of the screen and include absolute and percentage changes, plus CAGRs. All can be calculated on volume, value, per capita and prices (where relevant). 4. Select the calculations you need. To do that, please see below: 1. Selected calculation: % change based on volume. 3. Click on an end year. 4. Click ADD+ to add your calculation. (This button will flash yellow.) 2. Click on a start year. Selected calculations will be listed here. 5. Click OK to save your selection. Copyright 2014 The IWSR Page 31

33 HOW TO add calculations to your existing query 1. Click on the Modify search icon on the left-hand side banner. A Modify search screen will appear. 2. Click on the button at the bottom of the screen. A new screen will appear from where you can select relevant calculations. 3. The available calculations are listed on the left-hand side of the screen and include absolute and percentage changes, plus CAGRs. All can be calculated on volume, value, per capita and prices (where relevant). 4. Select the calculations you need. To do that, please see below: 1. Selected calculation: % change based on volume. 3. Click on an end year. 4. Click ADD+ to add your calculation. (This button will flash yellow.) 2. Click on a start year. Selected calculations will be listed here. 5. Click OK to save your selection. Copyright 2014 The IWSR Page 32

34 Charts HOW TO create charts There are seven pre-defined chart types: Area chart Bar chart Bubble chart Column chart Line chart Pie chart Scatter plot chart To select a relevant chart type: 1. Go to the Display results tab on the left-hand side banner of your query display screen. 2. Expand the selection under Display results as. The following screen will appear: Available chart types. 3. Select the chart you would like to create by clicking on a relevant chart type. Copyright 2014 The IWSR Page 33

35 HOW TO change chart type To change a chart type: 1. Go to the Display results tab on the left-hand side banner of your query display screen. 2. Expand the selection under Display results as to see all chart types. Click to expand. 3. Select the chart you need by clicking on a relevant chart type. Available chart types. Copyright 2014 The IWSR Page 34

36 HOW TO create a stacked bar chart To create a stacked bar chart: 1. Go to the Display Results tab on the left-hand side banner of your query display screen. 2. Expand the selection under Display results as to see all chart types. 3. Select Bar or Column chart. 4. Click on the Advanced button on the left-hand side banner. A new window will appear where you can select one of the options next to Stacking as shown below. Stacked bar chart. 100% stacked bar chart. You can create either a stacked bar chart or a 100% stacked bar chart. Copyright 2014 The IWSR Page 35

37 HOW TO add labels and a legend to your chart To add a legend and labels to your existing chart: 1. Go to the Display results tab on the left-hand side banner of your query display screen. 2. Click on the Advanced button on the left-hand side banner. A new window will appear where you can select one of the options next to Data labels including options for alignment, text direction, the legend and its position as shown below. Select the legend s position from the options shown. Tick the box to include data labels for your chart. For data labels you can also select alignment (either at the bottom, middle or top of the column) and also text direction (either horizontal or vertical). Copyright 2014 The IWSR Page 36

38 HOW TO change the colour for your chart To change a colour theme for your chart: 1. Go to the Display results tab on the left-hand side banner of your query display screen. 2. Click on the Advanced button on the left-hand side banner. A new window will appear where you can select one of the options next to Stacking as shown below. 3. Select one of the colour palette options from the Palette menu as shown below. Available colours. Copyright 2014 The IWSR Page 37

39 HOW TO add value data to your chart on a secondary axis To add value data to your existing volume consumption chart: 1. Go to the Display results tab on the left-hand side banner of your query display screen. 2. Select retail values in the Y Axis 2 field on the left-hand side as shown below. Value is depicted on a line chart in millions USD. Select retail value for the secondary Y axis. Note: To be able to add value data to your chart you need to have this information in your query first. Copyright 2014 The IWSR Page 38

40 Projects and decks HOW TO create projects and decks Projects and decks are a system of folders and sub-folders used to save and organise your queries. To create a new project or deck: 1. Go to the Folio page by clicking on the button on the left-hand side banner. The following screen will appear: Key project. Saved queries in the All categories deck. Decks within the Global overview project. Saved projects. 2. To create a NEW PROJECT, click on on the top of your screen. The following screen will appear: Tick to make it a key project. Tick to enable sharing. Click OK to create. Here you can create your new project. Copyright 2014 The IWSR Page 39

41 To create a new deck, click on the button. The following screen will appear: Tick to enable sharing. Type a name for your new deck here. Select under what project will this deck belong. Click OK to create. Note: All your queries need to be saved in a particular deck under the selected project. You cannot save queries just under a project. If you do not want to save your query in a project, then it will be saved on a clipboard. Copyright 2014 The IWSR Page 40

42 HOW TO edit, copy, move and delete your projects and decks To edit/copy/move or delete your projects and decks: 1. Go to the Folio page by clicking on the button on the left-hand side banner. 2. Select the relevant project or deck you want to edit, copy, move or delete. 3. Click on the arrow button on the menu at the top of your screen. The following menu will appear: Select the relevant action here. 4. Here you can select the action you want to do. Copyright 2014 The IWSR Page 41

43 HOW TO edit, copy, move and delete your saved queries To edit your saved queries: 1. Go to the Folio page by clicking on the button on the left-hand side banner. 2. Select the relevant query you want to edit, copy, move or delete. 3. Click on the arrow button on the menu at the top of your screen. The following menu will appear: Select the relevant action here. 4. Here you can select the action you want to perform. Copyright 2014 The IWSR Page 42

44 Trends HOW TO work with trends Trends are a great tool to give you a quick overview of a selected brand, brand line, owner, distributor, as well as quality and country of origin. It also offers a snapshot of various categories and highlights main facts about specific markets and/or major and minor regions. There are 5 different predefined charts available, which can be modified according to your needs. You can add more charts, change the type of the chart, select to plot volume and value together on one chart, view only top 5/10 results and much more. To use this tool: 1. Click on the Trends button on the left-hand side of your screen. A new screen will appear. 2. Select the relevant field you would like to see a profile for. All available fields are shown below. 2. Click here to search for a specific market. 1. Select a relevant field, e.g. country. 3. Click on the Search button. A new screen will appear from where you can select relevant information, e.g. a profile for Australia as shown below: Copyright 2014 The IWSR Page 43

45 Trends by category. Top 5 brand owners. Top 10 brands. Top 10 brands. Top 10 fastest-growing brands. All charts can be viewed by volume and value and also by price and per capita consumption (where relevant). To do that, click on the Plot button in the top-left corner of each chart and select what data you want to view. Available options. To see the data behind the charts, click on the Load button in the top-left corner of each chart. Copyright 2014 The IWSR Page 44

46 Maps HOW TO create maps To display your query as a map: 1. Go to the Display results tab on the left-hand side banner. 2. Expand the selection under Display results as. The following screen will appear: 3. Select a map option from the menu above. 4. Now your results will be shown on a map. Copyright 2014 The IWSR Page 45

47 Change years here. Change colours for your map. Hover your mouse over a country to see the volumes. You can also view an animation of how the volume consumption changed over time by clicking on the button on the left-hand side banner. Note: To be able to display your results as a map you need to have country data in your query. Copyright 2014 The IWSR Page 46

48 Examples Example 1: Consumption of whisk(e)y by category in Asia-Pacific split by minor region: , volume To do this, please see the steps below: 1. Click on the Search database button on the left-hand side banner. A New search screen will appear. 2. To select relevant fields, click on next to the each of the following: Category, Major region and Minor region. 3. Filter the results to include the Whisk(e)y category only. To do that, click on next to Category as shown below: Click to filter category. A new window will appear where you can select Whisky as shown below. The very top level is shown first, but you can get more detail by clicking on the top category field, i.e. Spirits. Click to expand. The selected category and level of detail is shown here. Place a tick next to Whisky to select. Once done, click to save your selection. Copyright 2014 The IWSR Page 47

49 4. Next, do the same for Major Region and filter the results to include Asia-Pacific only. Type the region here to search. The selected region is shown here. Or click to select Asia-Pacific. Once done, click to save your selection. 5. Now we need to add years to our query. To do this, click on next to Volume(s ). Last 5 years will be selected by default. To include year 2007 in your query, click on the button. Select year 2007 from the display that appears. Then click OK to save your selection. All selected years will be highlighted in yellow. Your query will now look like this: Copyright 2014 The IWSR Page 48

50 6. Click on the button at the bottom-right of your screen to run your query. 7. Your results will be displayed as table as shown below: Copyright 2014 The IWSR Page 49

51 Note: The query above is sorted by Category 1, Category 2 and then Major region and Minor region in descending order of size based on volume To change it to look at whisk(e)y categories (i.e. Scotch, US, Irish, Canadian and other) in each Minor region instead you will need to Sort your results and change the order of fields. (Please see HOW TO sort your query HOW TO sort your queryfor more details.) To do that, go to the Sort results by tab on the left-hand side of your screen and change the fields (as shown below): Once you have finished making your changes, click the this: button. The results will now look like Copyright 2014 The IWSR Page 50

52 Example 2: Top 10 vodka brands in Russia: , volume To do this, please see the steps below: 1. Click on the Search database button on the left-hand side banner. A New search screen will appear. 2. To select a field, click on next to each of the following fields: Category, Brand name and Country. 3. Filter the results to include the Vodka category only. To do that, click on next to Category as shown below: Click to filter category. 4. A new window will appear where you can select the Vodka category as shown below. The very top level is shown first, but you can get more detail by clicking on the top category i.e. Spirits. Click to expand. The selected category and level of detail is shown here. Place a tick next to Vodka to select. Once done, click to save your selection. Copyright 2014 The IWSR Page 51

53 5. Next we need to specify criteria for country to include Russia only. Type the part of the country name here to search. The selected country is shown here. Or, alternatively, click on the letter R. Place a tick next to Russia to select. Once done, click to save your selection. 6. Now we need to add years to our query. To do this, click on next to Volume(s). Last 5 years will be selected by default. Your query will now look like this: Copyright 2014 The IWSR Page 52

54 7. Now click on the button on the bottom-right of your screen to run your query. 8. Your results will be displayed as a table as shown below: 9. Now you need to refine the results to include only Top 10 brands. 10. To do this, click on the tab on the top of the left-hand side banner. 11. Then select Top 10 results from the menu on the left. Copyright 2014 The IWSR Page 53

55 Type 10 in the box or move the slider to the correct position. 12. Once you have finished making your changes, press the button. The top 10 vodka brands in Russia will be displayed as shown below: Copyright 2014 The IWSR Page 54

56 Example 3: Global consumption of still light wine by country of origin: , volume To do this, please see the steps below: 1. Click on the Search database button on the left-hand side banner. A New search screen will appear. 2. To select relevant fields, click on next to the each of the following: Category and Country or origin. 3. Filter the results to include the Still light wine category only. To do that, click on next to Category as shown below: Click to filter Category. A new window will appear where you can select Still light wine as shown below. The very top level is shown first, but you can get more detail by clicking on the top category field i.e. Spirits. Click to expand. The selected category and level of detail is shown here. Place a tick next to Still light wine to select. Once done, click to save your selection. 4. Now we need to add years to our query. To do this, click on next to Volume(s ). Last 5 years will be selected by default. Copyright 2014 The IWSR Page 55

57 Your query will now look like this: 5. Click on the button at the bottom-right of your screen to run your query. 6. Your results will be displayed as a table as shown below: Copyright 2014 The IWSR Page 56

58 The results are displayed as a table showing all the country of origins. The list can be quite long therefore to refine the results to see (e.g. the top 10 countries of origins globally), please see HOW TO show the top 10 results for more information. If you would like to show your results as a chart, please see HOW TO create charts for more details. Copyright 2014 The IWSR Page 57

59 Example 4: Global top 20 imported rum markets: , value ( 000s US Dollars) To do this, please see the steps below: 1. Click on the Search database button on the left-hand side banner. A New search screen will appear. 2. To select the relevant fields, click on next to the each of the following: Category, Country and Local/Imported. 3. Filter the results to include the Rum category only. To do that, click on next to Category as shown below: Click to filter Category. A new window will appear where you can select RUM as shown below. The very top level is shown first, but you can get more detail by clicking on the top category field i.e. spirits. Click to expand. The selected category and level of detail is shown here. Place a tick next to Rum to select. Once done, click to save your selection. 4. Now click on next to Local/Imported and select Imported. 5. Now we need to add years for value data to our query. To do this, click on next to Value(s ). Last 5 years will be selected by default. Copyright 2014 The IWSR Page 58

60 Your query will now look like this: 6. Click on the button at the bottom-right of your screen to run your query. 7. Your results will be displayed as a table as shown below: Copyright 2014 The IWSR Page 59

61 Note: The query above is sorted by Category 1 and then Country in a descending order of size based on volume To be able to search for the top 20 countries you will need to Sort your results and change the order of fields. (Please see HOW TO sort your query HOW TO sort your queryfor more details.) To do that, go to the Sort results by tab on left-hand side of your screen and change the fields (as shown below): Once you have finished making your changes, press the button. 8. Now you need to select Top 20 results. To do this, click on the tab in the top of the lefthand side banner. 9. Then select Top 20 results from the menu on the left. Copyright 2014 The IWSR Page 60

62 Type 20 in the box or move the slider to the correct position. 10. Once you have finished making your changes, press the button. The top 20 imported rum markets will be displayed as shown below: Copyright 2014 The IWSR Page 61