CAMPUS OF THE SENSES ERLANGEN

Transcription

1 CAMPUS OF THE SENSES ERLANGEN Kick-off 15 th September 2017 istock.com/peopleimages Frauhofer IIS / 1

2 Huma Sesory Perceptio i the Digital Era istock.com/tscho Huma sesory perceptio is barely uderstood i its complexity Because sesory perceptio is the iterface betwee humas ad their eviromet it iflueces each of our wishes ad decisios, both, cosciously ad sub-cosciously Sigals geerated with microphoes, cameras, pressure sesors or chemical sesors typically do ot accurately reflect huma perceptio Trasferrig ad usig huma perceptio i the digital domai will become a key success factor i may areas of sciece, ecoomy ad society Frauhofer IIS / 2

3 The Idividual i the Digital Era Need for Digitizatio of Sesory Perceptio istock.com/portishead1 We strive for a holistic itegratio of sesor techologies ad perceptio. Digital represetatio of the»huma Factor«leads to excitig ew applicatios for: Idividualized mass productio, tailored service offerigs ad perceptually optimised goods ad experieces Better huma-machie iteractios at work, home ad durig recreatio Diagostic ad assistace for humas with ad without sesory deficits Tools ad methodologies for basic research Foto: Frauhofer IIS / Kurt Fuchs Frauhofer IIS / 3

4 Campus of the Seses Erlage Covergece of Disciplies ad Domais huma, aalogue, idividual, subjective, resource-rich Uderstadig huma sesory perceptio requires a comprehesive effort from several domais ad disciplies, e.g. Fudametal research i huma psychophysiology Natural scieces, i particular chemistry Medicie ad euroscieces istock.com/kowalska-art Foto: Frauhofer IIS / Kurt Fuchs Frauhofer IIS / 4

5 Campus of the Seses Erlage Covergece of Disciplies ad Domais machies, digital, objective, scalable A holistic digital represetatio of huma sesory perceptio requires a comprehesive effort from several domais ad disciplies, e.g. Desig of robust itegrated circuits ad systems Applied research i smart sesors ad medical grade wearables Commuicatio systems Machie learig ad artificial itelligece fotohasel - stock.adobe.com Foto: Frauhofer IIS / Kurt Fuchs Frauhofer IIS / 5

6 Campus of the Seses Erlage Covergece of Disciplies ad Domais huma, aalogue, idividual, subjective, resource-rich machies, digital, objective, scalable istock.com/carloadresatos Huma perceptio will be digitally represeted i itercoected techical sesor ad actuator systems. This is the evolutio of»iteret of Thigs«Foto: Frauhofer IIS / Kurt Fuchs»Iteret of Seses«Frauhofer IIS / 6

7 Frauhofer Istitute for Process Egieerig ad Packagig Our guidig topics FOOD, PACKAGING, PRODUCTS OF DAILY USE SENSORY ANALYTICS Frauhofer Frauhofer Frauhofer IIS / 7

8 Frauhofer Istitute for Itegrated Circuits IIS Our guidig topics COGNITIVE SENSOR TECHNOLOGIES AUDIO AND MEDIA TECHNOLOGIES Frauhofer IIS / 8

9 Friedrich-Alexader-Uiversität Erlage-Nürberg (FAU) A Strog Parter i Scietific Excellece FAU/David Hartfiel FAU Germay s most iovative Uiversity ad o. 6 i Europe (Reuters Rakig 2017), coverig the full-spectrum of academic disciplies Committed to iterdiscipliary research ad teachig across the boudaries of idividual subjects ad traditioal fields With about 40,000 studets ad 4,000 academic staff drivig iovatio ad kowledge creatio withi ad beyod the local ecosystem Passioate about the digitizatio of sesory perceptio ad its implicatios Frauhofer IIS / 9

10 Campus of the Seses Erlage Uique i Bavaria ad worldwide Frauhofer Sesors, electroics, ad artificial itelligece Multi-sesory aalytics, food ad flavour optimisatio Frauhofer IIS/Max Etzold Iterdiscipliary research ad teachig across the boudaries of traditioal fields istock.com/jacob Ammetorp Lud Frauhofer IIS / 10

11 Campus of the Seses Erlage Three domais, three value propositios What we offer The digital sesory trasitio i your eterprise is catered for by multi-sesory optimisatio of products ad services ew techologies for digital acquisitio ad geeratio of sesory perceptio trasfer ad geeratio of kowledge with experts, parters ad customers alike istock.com/shiroosov istock.com/rocky89 istock.com/rawpixel Ltd seselab sesefab sesehub Frauhofer IIS / 11

12 Campus of the Seses Erlage Optimisatio i the seselab Sesory optimisatio of products for diverse braches (food, articles of everyday use, mobility, costructio, etc.) Focus groups, certified test subjects ad certified test systems Research o (multi)sesory perceptio ad iformatio processig Developmet of ovel psychophysiological istrumetatio to record cogitive ad emotioal states istock.com/shiroosov seselab Frauhofer IIS / 12

13 Campus of the Seses Erlage Techologies from the sesefab Developmet of ew techologies for sesors ad aalytical devices, cotrol, diagosis ad dosig for sesory stimulatio ad perceptio applicatios Developmet of ew psychophysiological assessmet techiques Pool of AI methods focussig o iterpretability, trasferability, reliability istock.com/rocky89 sesefab Frauhofer IIS / 13

14 Campus of the Seses Erlage Networks i the sesehub Customer co-creatio workbech Sese for Excellece Track: Top youg scietists work i iterdiscipliary teams with your eterprise Advacemet via Tech Radar ad traiig offers Networkig through exclusive»sixth Sese«evets istock.com/rawpixel Ltd sesehub Frauhofer IIS / 14

15 Campus of the Seses Erlage Let s Shape the Future of Digital Seses Together Sciece parters aroud the world Frauhofer Sesors, electroics, ad artificial itelligece Multi-sesory aalytics, food ad flavour optimisatio Frauhofer IIS/Max Etzold Iterdiscipliary research excellece ad collaboratio across all disciplies Strog iterest from more tha 60 compaies already Coected with customers ad startups istock.com/jacob Ammetorp Lud Frauhofer IIS / 15

16 Campus of the Seses Erlage Joi us! istock.com/ismagilov The Campus of the Seses Erlage will host a uique combiatio of skills ad people passioate about the digitizatio of huma seses We seek for parters from idustry ad academia to build strog cosortia aroud specific R&D programs We offer access to kow-how, talets ad ifrastructure Joi us from the begiig! Frauhofer IIS / 16

17 Campus of the Seses Erlage istock.com/peopleimages Frauhofer IIS / 17