Information On Demand featuring IBM Optim
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1 Information On Demand featuring IBM Optim Unlocking the Business Value of Information for Competitive Advantage
2 Data Management Yields Stronger Business Outcomes Optimize i Performance Improve application performance by segregating historical transaction records to a safe, secure archive Achieve Service Level lagreements (SLAs) consistently tl Accelerate delivery of revenue-generating applications Mitigate Risk Manage and access archived data; enable prompt, accurate responses to audit or e-discovery requests Protect data privacy and safeguard shareholder loyalty Control Costs Reduce infrastructure costs; enable cheaper tiered storage Minimize cost of compliance; reduce opportunity for fines & penalties Isolate application errors early in the lifecycle, where they are cheapest to fix
3 IBM Optim Solutions Optim Data Growth Solution (Archiving) Improve performance Control data growth, save storage Support retention compliance Enable application retirement Streamline upgrades Optim Test Data Management Solution Create targeted, right sized test environments Improve application quality Speed iterative testing processes Optim Data Privacy Solution Mask confidential data Comply with privacy policies
4 IBM Optim : The Market Leader! [Optim] customers spoke highly of the reliability and high performance of its archiving solution, which sets it apart from other vendors in this space. IBM Optim 46% Gartner predicts 46% CAGR IBM HP/Outer Bay Applimation Others -- Forrester Research Sources: Gartner, Archiving Software Market to Experience Strong Growth Through 2010, 2006; Forrester Research, Database Archiving Remains An Important Part Of Enterprise DBMS Strategy, 2007
5 Enterprise Data Management (EDM) Four Areas of Impact within Your Organization Business Value Information Governance Simplification of Infrastructure Business Continuity
6 EDM Solution Requirements The Four Pillars 1 Enterprise Architecture 2 Complete Business Object 3 Extract, Store & Restore 4 Universal U i l Access
7 1 Enterprise Architecture Non Production Environments Subset & Mask Production Environments Archive Sieb bel Orac cle People esoft JDEdw wards SA P Amdo ocs Custo om OEM/ /ISV Sieb bel Orac cle People esoft JDEdw wards SA AP Amdo ocs Cust om OEM/ /ISV Data Growth, Data Privacy, Test Data Management, Application Upgrades, Application Retirement Optim Oracle SQL Server Sybase Informix DB2 LUW XML IMS VSAM Adabas DB2 z/os Teradata Windows XP/2000 Solaris HP/UX Linux AIX OS/390 Z/OS i-series NAS SAN ATA CAS Optical Tape Single, scalable, Enterprise Data Management Solution
8 2 Complete Business Object Represents application data record payment, invoice, customer Referentially-intact intact subset of data across related tables and applications; includes metadata Provides historical reference snapshot of business activity Federated extract support across enterprise data stores
9 3 Extract, Store and Restore Extract: Identify and extract business objects across multiple related applications, databases and platforms Store: Store immutable business objects independent of infrastructure any hardware device or platform Restore: Migrate or restore business objects seamlessly from any database, application or version to any other database, application or version. Choose precisely which items to restore a single transaction record, a year s worth of data, or any other range or parameter you specify.
10 3 Extract, Store and Restore Federated Extract Complete Business Object Captures End to End Business Process EBiz Financials / Oracle Custom Inventory Management / DB2 Siebel / Oracle
11 3 Extract, Store and Restore Store in Any Environment Current Data Active Historical Online Archive Offline Archive 1-2 years 3-4 years 5-6 years 7+ years Production Database Archive Restore Archive Reporting Database Non DBMS Retention Platform ATA File Server EMC Centera IBM RS550 HDS Offline Retention Platform CD Tape Optical Compressed Archives Compressed Archives Compressed Archives
12 3 Extract, Store and Restore Restore to Any Environment Legacy HRIS on DB2/z Archives Archive Legacy Application Data Optim Reference Data Reporting Data Historical Data ERP HCM App on DB2 LUW Universal Access to Data Replacement Application Data ODBC / JDBC XML Report Writer
13 4 Universal Access ERP Applications Additional Options ODBC / JDBC XML SQL Excel Access Native application access Familiar screens and processes Application independent access Industry standard methods: SQL, ODBC/JDBC, XML Portals Report writers: Crystal Reports, Cognos, Business Objects, Discoverer, Actuate Desktop formats: Excel, CSV, MS Access Database formats Optim Access Any Record, Anytime, Anywhere!
14 EDM Solves Enterprise Challenges Data Growth Test Data Management Data Privacy
15 Enterprise Challenge: Data Growth Optim Data Growth Solution: Archiving Production Archives Retrieved Historical Current Archive Retrieve Optim Reference Data Reporting Data Historical Data Universal Access to Application Data Application Application ODBC / JDBC XML Report Writer Complete Business Object provides historical reference snapshot of business activity Storage device independence enables ILM Immutable file format enables data retention compliance
16 Enterprise Challenge: Application Upgrades Optim Streamlines Application Upgrades Older Version Upgraded d Version Upgrade Project Application Data Archive Current Data Archive Application Archives Application Archives Universal Access to Application Data Application ODBC / JDBC XML Report Writer
17 Enterprise ep sechallenge: ae Application ppca Retirement e e Optim Supports Application Retirement Strategies Obsolete Application Archives Inactive Application Data Archive Reference Data Historical Data Current Data Optim Reporting Data Query/Reporting Environment Universal Access to Data Reporting Data ODBC / JDBC XML Report Writer
18 Enterprise Challenge: Test Data Management Optim Test Data Management Solution Production or Production Clone Extract Extract Files Optim Load Insert / Update Compare Create targeted, t right-sized i subsets faster and more efficiently than cloning Easily refresh, reset and maintain test environments Compare data to pinpoint p and resolve application defects faster Accelerate release schedule Dev Test QA
19 Enterprise Challenge: Data Privacy Optim Data Privacy Solution A comprehensive set of data masking techniques to transform or de-identify data, including: String literal values Arithmetic expressions Character substrings Concatenated C d expressions Random or sequential numbers Date aging Lookup values IntelligenceI Example 1 Patient Information Patient No SSN Name Amanda Erica Schafer Winters Address Bayberry Murray Court Drive City Elgin Austin State IL TX Zip Data is masked with contextually correct data to preserve integrity of test data Example 2 Personal Info Table PersNbr FirstName LastName Jeanne Alice Renoir Bennett Claude Carl Monet Davis Pablo Elliot Picasso Flynn Referential integrity is maintained with key propagation Event Table PersNbr FstNEvtOwn LstNEvtOwn Elliot Pablo Flynn Picasso Elliot Pablo Flynn Picasso
20 Our Enterprise Clients include City of Boston Puerto Rico Federal Affairs Administration
21 Optim Delivers Business Value Our backup times are 20% faster MidAmerican Energy Optim has already yielded the returns we were looking for, and we have just touched the tip of the iceberg Discovery Saving up to $720k/year in storage deferrals We can easily comply with data privacy regulations without incurring additional costs RCI Banque The bottom line is that Optim's archiving It has been a very positive experience capabilities will help us exceed our working with [IBM] to maximize i our SLAs Chiquita performance and lower our TCO AEP Archived 1 billion rows of data
22 IBM Optim Benefits Summary Archiving controls data growth Improve application performance, meet SLAs Control storage costs Reduce maintenance burden Streamline upgrades, safely retire legacy applications Enable prompt, accurate response to audit & discovery requests Test data management speeds delivery of mission-critical functions Speed iterative testing cycles while improving quality Accelerate revenue generation Data masking capabilities protect privacy De-identify confidential information Create a safe sandbox for testing Support compliance initiatives
23 Questions? Ben Davis Senior Consultant- Optim solutions
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