WEB DESIGN MARKETING BRANDING

Transcription

1

2 WEB DESIGN MARKETING BRANDING

3 Tyler Parker is a New Media Designer, specializing in website design and development, graphic design, as well as branding and marketing. He has worked with various organizations on a full-time basis or as a freelance designer developing and promoting their brand identities. He earned his Bachelor of Arts degree in New Media from The University of North Carolina at Asheville in His web portfolio can be viewed at: *last updated December 2017*

4 WEB DESIGN WEB DESIGN

5 WEB DESIGN PETER MILLAR Tyler has designed and created various landing pages and renditions of the home page. Many of these web updates require custom assets, that are a mix of seasonal resources and text layouts.

6 WEB DESIGN PETER MILLAR

7 WEB DESIGN G/FORE G/Fore was looking to improve their UX as well as their online merchandising. While catering to the brand s identity, Tyler implemented a new look, and improved the shopp-ability of the site. He worked out a new homepage, product list pages, product detail pages, and filter functionality. The updates will be implemented early

8 WEB DESIGN G/FORE TYLER PARKER DESIGN

9 WEB DESIGN MERGE DESIGN COMPANY This website is designed and hand-coded entirely by Tyler. With limited resources, Tyler was able to give Merge Design a strong, original web presence that showed the public the different capabilities of the business and its different products.

10 WEB DESIGN LIVING AMERICAN TOBACCO Living American Tobacco wanted to give their site a refresh. Tyler used existing assets and ideas and presented them in a modern design. The updates will be live in early

11 WEB DESIGN PRO-LIFE NC This website was built for the Pro-Life NC organization.

12 WEB DESIGN NC GUN RIGHTS This website was built for the NC Gun Rights Organization.

13 WEB DESIGN NICE TRIM BARBERSHOP Tyler designed and hand-coded this website for The Nice Trim Barbershop.

14 WEB DESIGN BRANDING

15 BRANDING LIVING AMERICAN TOBACCO Living American Tobacco was looking for new ways to gain recognition that their apartments their located in the American Tobacco Campus, which is part of downtown Durham, NC. They asked Tyler to design a wrap for a eco-friendly bike that was parked around the campus. Tyler also designed collateral for the outside of their building as well.

16 BRANDING MERGE DESIGN COMPANY While working at Merge Design, Tyler designed a multiple pieces of marketing collateral, including the 2017 sample box, business cards, their Greenbuild trade show booth, and various product information flyers.

17 BRANDING LINCOLN COMMUNITY HEALTH CENTER The Lincoln Community Health center was hosting an event to raise awareness of their foundation. Tyler laid out the invitation for the affair.

18 BRANDING SIR CHARLES BISCUITS A local dog treat bakery based out of Graham, NC was looking to improve their brand s identity. Tyler provided them with a new look, including a logo and packaging design for their treats.

19 BRANDING DUKE UNIVERSITY Duke University needed a custom header design for their box office website.

20 BRANDING UNC ASHEVILLE (SENIOR CAPSTONE) For their senior capstone project, Tyler and two other students decided to rebrand their university, UNC Asheville. They designed new logos, selected new fonts, and created a new website. They even presented their project to the marketing department at UNC Asheville to receive professional feedback.

21 WEB DESIGN MARKETING

22 MARKETING PETER MILLAR ( ) s are used as part of the creative marketing campaigns. The s are designed with specific or multiple products in mind, and are usually tailored to the current season.

23 MARKETING PETER MILLAR ( )

24 MARKETING PETER MILLAR (SOCIAL MEDIA) Peter Millar utilizes social media to market products as well as promote brand awareness. Tyler has designed a multitude of graphic and video assets that run across Peter Millar s paid and organic platforms for Facebook and Instagram.

25 MARKETING PETER MILLAR (SOCIAL MEDIA)

26 MARKETING ASHEVILLAGE Ashevillage used gorilla marketing techniques to promote their permaculture school. Tyler designed dozens of printed flyers and social media advertisments.

27 MARKETING ASHEVILLAGE

28