Digital Advertising Specs
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1 Digital Advertising Specs 2018
2 Sponsor Logo Bloomberg Government: Technocrat Unit Specs Unit Featured Company Logo Text Ad Size & Specs Company logo (high-res image at least 600 pixels wide, with transparent background) or company name (text) Headline: words Body copy: 75 words of text URL Creative Material Deadlines Please send all creative to: All assets are due to Bloomberg 5 business days prior to the launch date Please allow a hour turnaround for all trafficking requests
3 Big Law Business: Digital Display Banner Ad Unit Specs & Creative Creative Unit Ad Unit Dimensions Max Initial File Size File Format Leaderboard 728x90 40 KB JPG, Static GIF or PNG Medium Rectangle 300x KB JPG, Static GIF or PNG Half Page Ad 300x KB JPG, Static GIF or PNG Creative Material Deadlines Creative can only be swapped out a max of 2 times per flight Leaderboard & Medium Rectangle Half Page Ad 728x90 300x x x600
4 Big Law Business: Newsletter Display Daily Brief Newsletter Provides the leadership of the legal community - managing partners, general counsel, c-suite and business decision-makers with the top stories from our editors each morning as well as an editorially curated list of the most significant business of law news stories from around the web. In-House In Brief Produced specifically for Fortune 500 in-house counsel leadership. This biweekly e-newsletter provides timely news, insights and analysis related to managing and running corporate legal departments. Newsletters Newsletter Subscriber Base Distribution Subscribers Daily Brief Senior leadership from Daily: Monday-Friday 36,000 AmLaw 200 Firms, Fortune 500 Corporate Legal Departments and Industry/ Legal Tech Vendors In-House In Brief Senior leadership from Fortune 500 Corporate Legal Departments Biweekly: Friday Mornings 35,000 Newsletter Ad Creative Specs Newsletter Logo Requirements In-Stream Text Ad Requirements Daily Brief & In-House In Brief Company logo (high-res image at least 600 pixels wide, with transparent background) or company name (text) Headline: words Body copy: 75 words of text URL January 12, 2018 Learn More View this in a browser Sponsored by (X Company) START YOUR MORNING HERE. Clickable Article Title. Clickable Article Title. SPONSORED CONTENT Brought to you by Sponsor. Clickable Article Title.
5 Big Law Business: Thought Leadership Center Specs & Creative Thought Leadership Center Modules Creative Materials Required Header Client Logo: high-res image at least 600 pixels wide, with transparent background External Resources Content Hub Client can supply up to 5 pieces of content to feature within the external resource center. Client must provide headlines and URLs for each piece of content. Headlines should be a max of 10 words Creative Material Deadlines Creative can only be swapped out once per month Logo Logo
6 Big Law Business: Content Syndication Distribution Placements Homepage Placement Article Syndication Campaign Duration Creative Required 5 days Sponsor (Company Name) Company web address Supply company logo (high-res image at least 600 pixels 500-1,000 words of text for the article body Suggested headline for content materials (16-18 words Suggested teaser for content materials (200 words or less recommended) Author byline, bio (optional) Photo credits or captions (optional) BLB Newsletter Graphics / Artwork / Media: IMAGE SPECS*: All original full-size images should be supplied, or in web-ready format as either jpg, gif or png (900x550). A minimum of one feature image is recommended 5 days Supply company logo (high-res image at least 600 pixels Suggested headline for content materials (16-18 words Suggested teaser for content materials (75 words) Run-of-Site Syndication Box 1 month Supply company logo (high-res image at least 600 pixels Suggested headline for content materials (16-18 words) Creative Deadlines
7 Big Law Business: Content Syndication Distribution Placements Homepage Placement Downloadable Asset Syndication Campaign Duration Creative Required 5 days Sponsor (Company Name) Company web address Supply company logo (high-res image at least 600 pixels 500-1,000 words of text for the article body Suggested headline for content materials (16-18 words) Suggested teaser for content materials (200 words or less recommended) Author byline, bio (optional) Photo credits or captions (optional) BLB Newsletter Graphics / Artwork / Media: IMAGE SPECS*: All original full-size images should be supplied, or in web-ready format as either jpg, gif or png (900x550). A minimum of one feature image is recommended 5 days Supply company logo (high-res image at least 600 pixels Suggested headline for content materials (16-18 words Suggested teaser for content materials (75 words) Run-of-Site Syndication Box Landing Page 1 month Supply company logo (high-res image at least 600 pixels Suggested headline for content materials (16-18 words) 1 month Supply company logo (high-res image at least 600 pixels Suggested headline for content materials (16-18 words) Suggested teaser for content materials (200 words or less recommended) The client asset - PDF document Creative Deadlines
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