Global & UK Desktop Browser Market Trends

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1 Omni-Channel Market Trends UK and Global May 215 Monthly analysis of Omni-Channel market trends for UK and Global DESKTOP BROWSER 6 5 Global & UK Desktop Browser Market Trends Chrome IE Firefox Safari Opera 36 Safe Browser Yandex Browser Maxtho n Sogou Explorer Global Market Share % UK Market Share % As in the first Quarter of 215, Chrome continues to dominate both the worldwide and UK browser markets. Its share remains at 5.69% globally and 46.8% in the UK. IE usage is up slightly this month; globally from 19.79% to 21.81% and in the UK market from 24.8% to 25.96%. Microsoft held a press event last month announcing a number of applications and tools they intend to release later this year. Among them was its new web browser - formally known as project 'Spartan' - Microsoft Edge. Edge will be the default browser for windows 1 and will use Cortana ( Firefox has seen a small decrease in its market share from 16.13% to 15.94% in the UK and a very slight increase from 18.28% to 18.85% globally. This could be due to Chrome dropping the NPAPI plug-in, however there are ways to enable the plug in as shown by Oracle. Safari has seen a decrease globally, from 5.24% to 5.11%, although there has been a slight increase in the UK from 9.54% to 9.69%. Testing effort should continue to concentrate on the top four browsers; Chrome, IE, Firefox and Safari. Microsoft Edge should join this list once it has been rolled out. Sogeti Studio May 215 Market Trends

2 Omni-Channel Market Trends UK and Global May 215 DESKTOP SCREEN RESOLUTION Global & UK Screen Resolution Market Trends 35 3 % Market Share x x18 124x x8 144x9 128x x9 168x15 136x768 Global Market Share % UK Market Share % There has been little change in screen resolution trends this month, The HD desktop screen resolution (1366x768), with an aspect ratio of 16:9, remains the most popular, though the usage share decreased slightly, from 31.22% to 29.78% globally (though there was an increase in the UK). The second most popular size, 192x18, has dropped share to 11.8% globally and by over 2% from 14.26% to 12.35% in the UK. The introduction of 4K technology ("Ultra High Definition") could bring a new resolution to the top of the charts soon, but at the moment the ability to record, save (the file sizes are incredibly large) or play in 4K is limited and therefore not likely to make any headlines here. We also see gradual ups and downs in the rest of the screen sizes between April-15 and May-15 figures. 124x768 has slightly increased in share from 8.71% to 9.5%. 128x8 saw a slight decrease from 9.55% to 7.76%. We suggest that Testing effort should be prioritised in the order of the aspect ratios of; 16:9, 16:1 and 4:3 accordingly. Sogeti Studio is aiming to continue factoring these screen sizes into testing for clients. The Studio will continue to monitor these trends to see if any changes occur. Sogeti Studio May 215 Market Trends

3 Omni-Channel Market Trends UK and Global May 215 DESKTOP OPERATING SYSTEM 6. Desktop Operating System Market Trends Win7 WinX P Win8. 1 OS X Win8 WinVi sta Linux Unkno wn Chro me OS Global Market Share % UK Market Share % Windows operating systems (OS) again dominate the desktop market In May. Windows 7 remains dominant; however this month Windows XP has jumped Windows 8.1 to 2 nd place globally, though Windows 8 remains 2 nd by a large margin in the UK. Windows 7 share has increased from 46.78% to 54.67% globally and from 46.78% to 49.16% in the UK. Microsoft is offering a free upgrade to windows 1 for anyone who has a copy of windows 8 - regardless of the legitimacy of the copy! This is likely to serve as an incentive for consumers to purchase machines with windows 8/8.1. OS X is 4 th globally but 3 rd in the UK. There are expected to be changes in the market share when Microsoft releases Windows 1 later this year. Sogeti Studio will adjust the OS coverage provided to clients in line with the developing trends. Sogeti Studio May 215 Market Trends

4 Omni-Channel Market Trends UK and Global May 215 MOBILE/TABLET BROWSER 6. Global & UK Mobile/Tablet Browser Market Trends Safari Chrome Android UC Browse r Opera Nokia IEMobil e BlackBe rry NetFro nt Firefox Global Market Share % UK Market Share % In May, Safari usage increased in the UK market, jumping from 54.19% to 55.69%, and it has also moved up to 1 st globally at 29.65%. This may coincide with the fact that Apple figures for Q1 show a massive sell of iphone 6's (over 61 million units), which of course has Safari as the default browser. To make matters worse for Samsung, their mobile business saw a major profit drop during this Quarter. Globally, Chrome is now in 2 nd place, despite a share decrease from 29.89% to 24.88%. Android Chrome usage has also increased globally from 17.56% to 19.66%. The increased use of Android Chrome is probably why Chrome (other android browsers) share has dropped slightly in both markets, It is expected that Sogeti Studio clients will continue to require testing of all ios and Android browsers, especially Safari and Chrome, as these remain popular and hence testing coverage should include these where appropriate. browsers with small usage should be covered as per client requirements. Sogeti Studio May 215 Market Trends

5 Omni-Channel Market Trends UK and Global May 215 MOBILE TABLET OPERATING SYSTEM 7 6 Mobile/Tablet Operating System Market Trends Android ios Series 4 Unknown Windows Phone SymbianO S Samsung BlackBerr y OS Nokia Unknown Global Market Share % UK Market Share % Linux Android and ios have dominated the mobile operating system (OS) market both globally and in the UK for the last three months, and they continue to do so in May, with Android OS being more popular globally and ios more popular in the UK. There has been an increase in ios market share both globally (from 27.79% to 31.41%) and in the UK (from 56.92% to 58.24%). ios and Android as they market leaders have a combined market share of over 8%, both globally and in the UK. The dominance of these operating systems could be attributed to pre-installation on the devices with the largest market share, i.e. Apple, Samsung and HTC. The Studio will focus on testing with the latest versions of both Android and ios, as well as the most popular previous versions, particularly for Android due to the large range of devices with different OS installed. This helps towards delivering accurate testing for clients on the appropriate mobile OS. The Studio is also monitoring when the new Windows 1 mobile is to be released as this is likely to have some impact on the market shares. Sogeti Studio May 215 Market Trends

6 Omni-Channel Market Trends UK and Global May 215 MOBILE/TABLET SERVICE PROVIDERS Global & UK Mobile/Tablet Service Provider Market Trends Samsun g Apple Unkno wn Nokia LG Sony Microm Ericsso ax n HTC Motoro la Huawei Lenovo Global Market Share % UK Market Share % In the global stats this month Samsung is the dominant service/device provider, closely followed by Apple. This may be due to the release of the S6 Edge. However, Apple remains way out in front of Samsung in the UK, despite a small decrease in share this month from 56.92%. providers continue to hold smaller shares in the market this month with stats moving only very marginally. A lot of different device providers such as Huawei have joined the tablet/phone market in the last few years, offering products at competitive prices with similar features to Apple devices. As these products improve, it is expected that users would look to purchase these cheaper alternatives, especially those on a budget, and hence this is expected to impact Apple s market share. Going by the early-215 service trends, there is nothing as yet to indicate that test organisations should move their primary focus from Apple and Samsung devices. The Studio is monitoring upcoming releases of new Apple and Samsung devices as well as other niche service providers (i.e. HTC, LG, Motorola, Huawei etc.) and device purchases may be made in this direction if market trends and publicity indicate a need. To find out more about Sogeti Studio, please visit: Data Source: