Cost Effective Optimization Service by: Agileto

Transcription

1 Cost Effective Optimization Service by: Agileto

2 AGENDA Current MNO challenges Our Solution Key benefits to MNO 2

3 MNO Key Challenges Introduction/TTM of new Technologies (4G, 5G, Het- Net ) Budget constraints: High data traffic v/s low ARPU Balancing Revenue with Capex and Opex Maintaining and Optimizing the current infrastructures Managing Customer Experience: CEM v/s churn 3

4 Marketing challenges: more throughputs & diversified services Network operators tend to push the envelopes for new technologies and services Hence they seem to announce throughputs and quality using features and fine tune parameters Reality Question : how fast can you go on square wheels? 4

5 Physical layer as Square Wheels Spending on Pushing or/and pulling will not get you faster Parameters can help one cornerstone 3G/4G/5G are slowed because of unoptimized Physical Layer MNO has been relunctant on Optimizing Physical Layer: BUT the ROI is appealing! 5

6 Mobile Network Layers Customers see their Application which reposes on modules held by the Physical Layer 6

7 Importance of Physical Layer Physical Layer is the foundation of Mobile Network Physical Layer is mainly about Propagation 7

8 AGENDA Current MNO challenges Our Solution Key benefits to MNO 8

9 Our Solution: who are we? Strong with more than 15 years of experience in mobile telecom: Design Deploy Optimize Specialized in solving propagation issues and optimizing 2G/3G/4G MNO s physical layers Powered by Agileto an advanced multitechnologies optimization tool Flexible to offer on-site and remote services: Leveraging CAPEX+OPEX with aggressive ROI 9

10 Our Solution in details MapInfo and Google Earth interface Main Input for analysis and optimization: Audit and analysis of network status: Automatic Neighbors Optimization Automatic identification of pain points: Radio network layers visualization SHO et HHO Counters Sanity check: identification of discrepancies Respecting operator s strategic rules Rapid listing of border cells KPI Mapping per cell (CDR, CSSR, Throughput, Traffic,...) OSS traces Different types of neighbors per frequency/tech Micro on cell level Identification of Over shooters cells Quick investigation of worst cells of predefined zone Drive Test Scanner Measurements Geographical distribution of BCCH, PSC, PCI Macro on cluster or NW level Quick identification of Cross Feeders Real coverage of Best Server and HO zones ANR: option based on cells locations + azim Cells coverage areas evaluation Top1/ASet/All 10

11 AGENDA Current MNO challenges Our Solution Key benefits to MNO 11

12 Key Benefits to MNO Enhanced services of network Audit and Optimization: 2G / 3G / LTE I-RAT and Inter- Freq considerations Vendor agnostic with unique and powerful optimization algorithms implemented into Agileto tool Multi-Layer flexibility: SLA commitment on KPI improvements for worst cells, cluster and/or BSC/RNC/TAC Leveraging CAPEX/OPEX with agressive ROI Optimization based mainly on the OSS traces and scanner Drive test (minimizing CAPEX) 12

13 Key Benefits to MNO: ROI Cost saving = ARPU x Churn % x 30% retention x average nb of subscribers in cluster Nb of subscribers in a cluster of suburban sites: 50K users ARPU = 240 in France (with aproximatly 100% penetration) CHURN = 7% Yearly cost of potential Churn is: = 840 K 30% churn retention Yearly cost saving of potential churn is 252 K! 13

14 Why choose Agileto? Young and dynamic firm = flexibility and mentoring Minimizing CAPEX+OPEX with aggressive ROI Experienced Professionals using Agileto & other advanced Optim tools and concepts Unique solutions in the market SLA based on KPIs improvement commitment 14

15 Why choose Agileto? We did not invent the wheel! But we sure know how to help you use it 15

16 Agileto What kind of services are we providing currently? Network Optimization services (including roll-out or/and swap) for any mobile networks (2G/3G/4G) from small clusters to large (BSCs/RNCs/TACs) areas; Benchmark analysis on multiple drive test metrics/networks; Enhanced Agileto PRO Edition license(s) for your own usage; We are providing for FREE our services as POC (Proof Of Concept) for all our new clients so do not hesitate to contact us Today!

17 Agileto Contact details: Web site: Sales: Support: Phone: (10:00-17:00 GMT) Skype Id: agileto Facebook page: (Agileto Tool)