Videoscape Management Solution

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2 Videoscape Management Solution BRKNMS-2511

3 Agenda How video services have evolved over last five years What is Cisco Videoscape solution What components are part of Cisco Videoscape solution What Element Management Systems are available for each component What are the use cases for Videoscape Assurance Management What is the assurance management solution for Videoscape What is the typical implementation lifecycle in a Service Provider environment What different solution options that are available from Cisco Services How to reach us for further details 3

4 Video Technology Transition 2 nd Wave to 3 rd Wave Transition 2 nd Wave Video Multicast over managed network Single end point (STB) MPEG-2 format 3 rd Wave Video Unicast over unmanaged network Multiple end points Multiple formats Backend System Existing high investment in backend little integration IP Infrastructure Huge traffic growth Multicast to Unicast STBs Existing high investment In legacy STBs Cloud Network Client VoD System Monolithic legacy systems Lacks scale & multi-screen 4

5 Critical Factors Enabling 3 rd Wave Over-The-Top Video Evolution Increased last mile bandwidth enables delivery of high quality video to the end points Explosion of end point devices, explicitly video enabled smart phones and tablets Accessing the video services across managed and unmanaged network 5

6 Primary Technology Driving 3 rd Wave Video Adaptive Bit-rate Streaming Overview Dynamically adjusts to best quality video for local conditions Client driven - seamless switching Multiple encoded streams, GOP aligned No firewall issues Lower cost to deliver/cache 500Kbps Origin Server + CDN Encoder 800kbps 1Mbps 1Mbps 800kbps 500Kbps 6

7 Cisco Solution for 3 rd Wave Video Architecture Integrated TV Experiences Across Devices, Networks & Content Investment Protection Extended to Legacy Infrastructure Cloud + Network + Client Quality of Experience Videoscape 7

8 Cisco Videoscape Overview

9 Videoscape Architecture Components Videoscape Media Suite Content Management Content Entitlement Content Publishing Processing Orchestration Cisco Transcode Manager & Cisco Media Processor Multiple formats encoding Ingestion to origin server Acquisition Orchestration VOD and Live support Content Delivery Network Content distribution to client devices Intelligent service routing Effective caching and streaming Scalable delivery platform 9

10 Cisco Videoscape Architecture Release 4.5 Provider systems Subscriber Mgmt Billing Acquisition & Processing Content Distribution Client Devices Media Suite EPG Manager Store Front Entitlement Managed VOD Linear Broadcast Unified CMS Publisher Content Storage Media Acquisition Origin Servers DRM Content Distribution Service / Proximity Routing CDN Tier (Data Center) CDS Content Acquisition CDN Tier (Core / Aggr Routing) CDS Cache Edge Routing & Caching Tier CDS Streamer Cable, xdsl, FTTH 3G/4G & WiFi Videoscape Home On the Go Connected TV, PC & Tablet Soft Client Notebook & Tablet Soft Client Smartphone/ Tablet Soft Client Content Acquisition VOD Content Acquisition Linear VSR 4.5 Enabled Services On-Demand Cross Screen Linear TV 10

11 Videoscape Component Versions Content Processing Videoscape MediaSuite Version EPG version 4.0 Content Acquisition Cisco Transcode Manager Version 4.5 Cisco Media Processor Version 6.2 Content Distribution CDS-IS version

12 Videoscape Components to EMS Mapping Videoscape Media Suite Videoscape Media Suite Client Cisco Transcode Manager & Cisco Media Processor Cisco Transcode Manager Client Cisco Media Processor Manager Console Content Delivery Network Content Delivery Service Manager 12

13 Videoscape Assurance Management Use Cases

14 Assurance Management Approach Fault Mgmt Operations Dashboard Performance Mgmt Capacity Mgmt Analytics Operations Dashboard -Device Views - Service/Session Views ABR Probe Management System Cisco Transcode Manager Event Management and Analysis Fault Management Manager of Managers Video Probes Video Stream and Session Element Management Layer UCSM Client and Server Analytics Performance Management CMS Application CDN Selector CDSM Video Probes Videoscape Components Layer Manager of Managers - Event Consolidation - Event enrichment - Event analysis - Service correlation Session Management - Stream monitoring - Session monitoring Device Level Management - Fault - Performance - Capacity 14

15 Component Level Fault Conditions Acquisition and Processing Videoscape Components Videoscape Media Suite Component Level Faults Description Content Transcode Manager and Content Media Processor VMS Server Hardware Monitoring VMWare ESXi Monitoring Application Status Content Processing Failures CTM/CMP Server Hardware Monitoring Application Status Contest Acquisition Failures Monitoring for server availability, disk failures, etc., Monitoring the virtualization component failures which might impact availability or health of the servers Monitoring the availability of the VMS application components including the database Workflow errors or task related errors which might impact the access to the available contents Monitoring for server availability, disk failures, etc., Monitoring the availability of the CTM/CMP application components (Analyze, Encode, Post Encode) Workflow errors or acquisition task errors, which might impact the availability of the contents 15

16 Component Level Fault Conditions - Distribution Videoscape Components Content Delivery Network Device Level Faults Description Disk Failure Alarms Content Access Failure Alarms Interface Alarms Acquisition Alarms Streamer Availability Alarms Monitoring disks for any hardware failures, self check failures, disk quota alarms or RAID level failures Disk configuration errors, file access failures, etc., are covered within this category Streamer interface failures, interface errors, port channel configuration mismatch etc., Acquirer internal failure alarms, content size mismatch, Manifest Parser errors, Connection errors, etc., Alarms related to reachability of streamers from the Service Router 16

17 Stream and Content Monitoring Source Feeds Encoder Files Publisher Output Cached/Served Feeds Client Monitoring MP1 MP2 MP3 MP4 MP5 Live Feed, Internet, Video File Encoders Origin Servers CachingServers Video Probe Video Probe Video Probe Video Probe 17

18 Fault Management Use Case Content Ingest Failures Monitor & Notify Collect & Analyze SNMP Traps Alarm (CrawlStartUrlFail) The start-url for a crawl job in the Delivery Service failed Alarm (zerobandwidth) specified content acquisition bandwidth is 0 Alarm (ManifestFetchFail) Fail to fetch manifest file for Delivery Service Command Line Request failures due to server errors Transaction Logs Transaction Logs 5XX/4XX errors Command Line Content Acquirer Health (show acquirer *) Published Content HUBS HEAD END Internet Content Acquirer CDS Service Router Internet Streamers 18

19 Performance Management Use Case Failure to Setup New Windows Media Connections Monitor & Notify SNMP Traps Alarm (svcthresholdexceeded) WMT has reached service threshold limits SNMP Polling Threshold monitoring for total number of WMT sessions (Setup appropriate thresholds for warning, major and critical). Service Monitor Logs RTSPG Transactions per second through transaction logs Published Content HUBS HEAD END Internet Content Acquirer CDS Service Router Internet Streamers Analyze and Trend Trend Add additional Content Acquirers/Streamers for Windows Media Services or redistribute Windows Media services 19

20 Monitor & Notify Analyze and Trend Capacity Management Use Case Augment HTTP Streaming Capacity SNMP Traps Alarm (wesvcthresholdexceeded) WebEngine has reached service threshold limits Alarm (memory_exceed) Web Engine memory exceeds the threshold value Alarm (max_session_exceed) Web Engine concurrent sessions exceeds the threshold value SNMP Polling Monitor the number of HTTP sessions and set warning/major/critical alarms Transaction Logs 4xx/5xx Errors from Transaction Logs Trend Trending HTTP Streaming will help the CDN Operator decide to upgrade the add additional HTTP Streaming capacity at the PoP or not Published Content HUBS HEAD END Internet Content Acquirer CDS Service Router Internet Streamers 20

21 Videoscape Assurance Management Solution

22 Videoscape Assurance Management Architecture Videoscape Operations Dashboard To Trouble Ticketing Systems Fault Mgmt Dashboard Service Dashboard Performance Dashboard Analytics Dashboard Fault Management (Manager-of- Managers) SNMP Notifications Performance Management Application Monitoring CDN Analytics SNMP/Syslog Notifications SNMP Polling/ CLI SNMP Polling/ CLI CDN Transaction logs Element/Domain Manager Management Layer CDSM UCSM CMS LSMS Cisco Transcode Manager Video Probes Video Probes Video Probes Video Probes Videoscape Components Layer 22

23 Videoscape Media Suite Application VMS Client Workflow Management Manage the content processing workflows Monitor task status Manage Metadata for content processing Manage digital rights and entitlements policies EPG module management for linear video 23

24 Cisco Transcode Manager CTM Client Application Single Interface that provides the status of all CTM components Analysis Encode Post Encode Event handling for all the CTM components Processing failures Application failures Video Acquisition workflow management Processing Task Management 24

25 Content Distribution System Manager CDSM Overview CDSM Overview The Content Distribution System Manager (CDSM) manages all devices in the CDS-IS system (Service Engines and Service Routers) CDSM Provides the following capabilities Configure and manage SRs and SEs. Device level Statistics Monitor CDS-IS systems for fault conditions Create device groups for mass configuration and upgrades Manage content. 25

26 CDSM Monitoring and Reporting CDSM collects statistics for: Bandwidth efficiency Bytes served Requests / Connections Statistics of protocol engines System wide Individual Device Device Groups Statistics based on time Monthly, weekly, daily hourly and custom Charts 26

27 Stream Monitoring Integration Architecture Fault Management (Manager-of- Managers) Analytics Dashboard SNMP Traps Probe EMS Real Time Monitoring and Aggregation Client Analytics MP1 MP2 MP3 MP4 MP5 Live Feed, Internet, Video File Encoders Origin Servers CachingServers Video Probe Video Probe Video Probe Video Probe 27

28 Cisco CDN Analytics Overview Analytics and Monitoring Reports and dashboards designed for CDN administrators, content providers, and tenants. Multiple CDN support Aids Capacity Management for CDN infrastructure 28

29 Cisco CDN Analytics Service Metrics Report/Dashboard Details Quality of Service Errors, Cache misses, Data latency Geographic regions, network nodes, ISPs Customers, media assets Capacity & Provisioning Demand instantaneous and over time Geographic regions, network node Endpoint heat maps Customers, media assets Operational Traffic Content, Downloads, Streaming, Flash, Compressed volume, hits Sessions, streams, ingests (active, setups, failures, teardowns, concurrent) Request rates URL, Visitors Bandwidth utilization Bandwidth by edge streamer 29

30 Service Dashboard Report Description Average Fragment Size Average quality level for each, or all servers. Data captured automatically every 15 minutes Average Time to Serve Average response time for each or all servers. Data captured automatically every 15 minutes 4xx Error Codes Ratio # of 4xx codes per second. Data captured automatically every 15 minutes Assets w/ 4xx errors Total of all requests w/ 4xx response errors by provider Response Codes Total # of Response Codes 30

31 Network Dashboard Report Type Cache Hit Ratio Origin Offload Requests Per Second Total CDN Bandwidth Usage Description Ratio between the # of Squid codes and the total number of requests, for a server # of requests served by tier, except the origin servers, divided by the total # of requests at all tiers The rate of all requests for a server. System collects data in 15 min. intervals The total bandwidth used by the CDN Server GeoLocation 31

32 Content Provider Dashboard Report Description Top Providers by Request Total # requests for each provider. (lists Top 20) Top Video Fragments Most popular portions of a streaming file, for smooth streaming events Provider Bandwidth Usage Total bandwidth used by each service. Data collected in 10 minute intervals Hits per Second Rate of HTTP requests for each provider. Data collected in 15 minute intervals Top Providers w/ Errors Providers who generate most errors Response Codes Count of each unique response code for each provider 32

33 Fault Management Dashboards Component views using event dashboards Geographical map views Ability to drill down further Ability to cross launch across Analytics and Performance Management systems Component map views High level component status could be customized Business dashboard views Service correlation 33

34 Cisco AS Implementation Services for Videoscape Solution

35 OSS Service Activities Plan Build Operate OSS Consultancy OSS/NMS Plan and Build Custom OSS Solutions Plan and Build OSS/NMS Assessments NCCM Assessments Architecture Evaluation Mentorship KPI Frameworks Business to Operational Support Mappings Operational Readiness Assurance Customer Requirement Documentation High-Level Design Low-Level Design Implementation Plan Test Plans Acceptance/ NRFU Test Plan Systems Integration Implementation Customization Upgrade/Migration OSS Health Checks Design Support OSS Software Management Strategy Review Operational Support OSS Change Support OSS Application Support Continuous Learning Program Management OSS/NMS Optimization Project Plan Discovery Workshop Site Readiness Survey Project Management End-to-End Test Acceptance/NFRU Test As-Built Documentation Knowledge Transfer Program Management Office (PMO) Architecture Management Office (AMO) Program Management Office (PMO) 35

36 Cisco AS Implementation Approach Plan Analysis of current NMS/OSS systems Requirements Gathering for Systems Integration and Operations Enablement High Level Design for Videoscape Management Gather details around current Incident/Problem/Event Management processes Build Design Phase Create Low Level Design for Systems Integration, Customization and Operations Enablement Create Customer Acceptance Test Plan Implementation Phase Implementing and configuring the systems Executing customer acceptance testing Conducting Transfer of Information (TOI) and Handoff Develop MOPs for Tier-1 and Tier-2 trouble ticket handling Operate Provide Operations Supports by providing Level-3 and Level-4 Escalation Support Software and Systems Integration maintenance support 36

37 Post Implementation Support Cisco AS NMS/OSS Optimization Service Software Maintenance and Upgrade Support Analyze any integration changes Validate custom configuration support Perform lab testing of upgrade procedures Assist in developing MOP Videoscape Components Upgrade Analysis and Support Analyze the impact on the NMS/OSS components Analyze changes that might be required for the configuration/customizations Assist in developing the MOP Design Collaboration for new services Analyze changes that might be required in NMS/OSS to support new services Validate the analysis output in the lab Support troubleshooting for escalated issues Analyze any software component or integration issues raised Support troubleshooting any video component issues by providing relevant information from NMS/OSS systems Interface with Cisco TAC to assist in P1 or P2 issue resolution 37

38 Summary With the advent of Smart Phones, increased access layer bandwidth and OTT video transport Videoscape has become integral solution for Service Providers Complexity of the service warrants the need for end-to-end management systems for Better visibility Faster troubleshooting Improved customer satisfaction Increase attachment rate 38

39 Complete Your Online Session Evaluation Give us your feedback and you could win fabulous prizes. Winners announced daily. Receive 20 Passport points for each session evaluation you complete. Complete your session evaluation online now (open a browser through our wireless network to access our portal) or visit one of the Internet stations throughout the Convention Center. Don t forget to activate your Cisco Live Virtual account for access to all session material, communities, and on-demand and live activities throughout the year. Activate your account at the Cisco booth in the World of Solutions or visit 39

40 Final Thoughts Get hands-on experience with the Walk-in Labs located in World of Solutions, booth 1042 Come see demos of many key solutions and products in the main Cisco booth 2924 Visit after the event for updated PDFs, ondemand session videos, networking, and more! Follow Cisco Live! using social media: Facebook: Twitter: LinkedIn Group: 40

41 Monday Other NMS Sessions If you like this one, you might like some of these: Session Title BRKNMS-2515 A Difference-Maker for Operating Cisco Collaboration Services Proactive Problem Management Monday BRKNMS-2658 BRKNMS-3043 BRKNMS-1037 BRKNMS-3021 CCSNMS-1903 Securely Managing Your Networks with SNMPv3 Advanced Performance Measurement for Critical IP Traffic with Cisco IOS IP Service Level Agreements Cisco Unified Communications Management Suite Methodology and Best Practices Advanced Cisco IOS Device Instrumentation Customer Presentation: Learn How Human Kinetics Uses a New Cisco Solution to Dramatically Improve Network and Security Operations PSONMS-1038 Cisco Prime for Enterprise Innovative Network Management BRKNMS-1032 Network Management KPI's Tuesday BRKNMS-3021 Advanced Cisco IOS Device Instrumentation Source: Placeholder for Notes is 18 points Advanced DHCP and DNS Deployments BRKNMS-3132 BRKNMS-2035 BRKNMS-2640 Advanced NetFlow Ten Cool LMS Tricks to Better Manage Your Network 41

42 Monday Other NMS Sessions If you like this one, you might like some of these: Session Title BRKNMS-2512 BRKNMS-2031 Moving Cloud from hype to realty: Delivering Cloud using management architecture SYSLOG Design, Methodology and Best Practices Wednesday PSONMS-1038 BRKNMS-2514 BRKNMS-2513 Cisco Prime for Enterprise Innovative Network Management Performance Assurance: An integrated Approach to Managing Service Delivery in Enterprise Networks Best practices for cloud automation with Cisco Intelligent Automation software BRKNMS-2202 Ethernet OAM Technical Overview and Deployment Scenarios BRKNMS-2030 Onboard Automation with Cisco IOS Embedded Event Manager Thursday BRKNMS-1036 BRKNMS-2511 BRKNMS-2031 BRKNMS-1035 Simplify Network Management and Reduce Operational Costs with Cisco Prime Cisco Videoscape Management Solution SYSLOG Design, Methodology and Best Practices The NOC at CiscoLive 42

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