the BOO$T blueprint Marketing Promotions Blueprint to BOOST Sales for

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1 the BOO$T blueprint Marketing Promotions Blueprint to BOOST Sales for March

2 MARCH at a GLANCE March 2016 Sunday Monday Tuesday Wednesday Thursday Friday Saturday SSS Award Notifications SSS Birthday Award Notifications Offers on the March REMINDER: Update class calendar vikingsewinggallery.com For updated instructions, contact Kelly Holt St. Patrick s Day Sale Lucky Jade SSS Award Notification Reminder National Quilting Month MONTH 0% FINANCING ON SELECT MODELS See 17 pg. 4 for Details SPECIAL TRADE OFFERS ON DESIGNER RUBY ROYALE & SAPPHIRE 930 In-Store 24 Event 3/1-25 3/31/16: 26 FREE GIFTS!!!! FREE EXTENSION TABLE WITH ANY SAPPHIRE OR OPAL PURCHASE Last Chance Targeted Mailer 3/7-3/31/16: TARGETED NATIONAL QUILT MONTH MAILER 2 - Confidential FREE GIFTS WITH DESIGNER TOPAZ 50, DESIGNER TOPAZ 31 40, DESIGNER JADE 35 10% OFF ALL INSPIRA CABINETS

3 MARCH ADVERTISING S: OFFERS ON THE MARCH 3/2/16 ST. PATRICK S DAY SALE 3/9/16 Designer Jade 35 only $1299 with free gift Emerald 118 only $399, Emerald 116 only $299 Coupons TBD LUCKY JADE 3/16/16 Launch of Jade 20 sewing machine Coupons TBD NATIONAL QUILTING MONTH 3/23/16 LAST CHANCE 3/30/ Confidential

4 48 MONTHS 0% FINANCING Customers receive special 48 month 0% financing on select models. Eligible Models: Designer Epic Designer Ruby Royale Platinum MONTH 0% FINANCING ON SELECT MODELS TRADE-IN OFFERS Customers receive special bonus trade-in allowances for select models. SPECIAL TRADE OFFERS ON DESIGNER RUBY ROYALE & SAPPHIRE 930 Trade-In Offers: Designer Ruby Royale only $4,999 with ANY trade-in machine ($2,000 for trade) Sapphire 930 only $1,399 with ANY trade-in machine ($500 for trade) FREE GIFTS WITH PURCHASE Free gifts with purchase of select models. FREE GIFTS!!!! FREE EXTENSION TABLE WITH ANY SAPPHIRE OR OPAL PURCHASE FREE GIFTS WITH DESIGNER TOPAZ 50, Free Gifts: Free extension table with guide with purchase of Sapphire or Opal (# ). Free Yarn Embellishment Foot Set with purchase of Designer Topaz 50 (# ). Free Inspira Stabilizer & Thread Rack with purchase of Designer Topaz 40 (# ). While supplies last. DESIGNER TOPAZ 40, DESIGNER JADE Confidential

5 10% OFF ALL INSPIRA CABINETS 10% OFF ALL INSPIRA CABINETS Customers receive 10% off the retail price on all Inspira Cabinets. Discount cannot be taken off shipping. NATIONAL QUILTING MAILER March 7-31, 2016 Targeted Mailer 3/7-3/31/16: TARGETED NATIONAL QUILT MONTH MAILER Targeted mailer to customers featuring: Designer Epic, Designer Ruby Royale and Platinum 16 with 48 month financing. Designer Jade 35 only $1,299 Free extension table offer with any Sapphire or Opal machine purchase Special coupon offers Targeted Customers: Sew Savvy Savings members who ve not been active for 3 months All Sew Savvy Savigns Elite members All Top-of-the-line customers Various machine owners 5 - Confidential

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