HOW: Automatize Librarians usually are not just Community Managers. We need to be constant. We are not all the day connected to social networks. We ne

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4 HOW: Automatize Librarians usually are not just Community Managers. We need to be constant. We are not all the day connected to social networks. We need to detect automatically our profile mentions.

5 HOW: Images Social media and visual content go hand-in-hand. In fact, using images or graphics has some serious benefits for social media. Research has discovered that images can result in an 85% interaction rate on Facebook and increased retweets by 35% (1) (1) Rampton J. 7 Free Ways for Boosting Your Social Media Engagement. Available at: Accessed May 27, 2016.

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7 Hootsuite: Why? Free Folded Social Media Icons. Available at: Accessed May 27, 2016.

8 Hootsuite And more Free Folded Social Media Icons. Available at: Accessed May 27, 2016.

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11 Hootsuite interface

12 Hootsuite: Twitter

13 Hootsuite: Facebook

14 Hootsuite: Facebook

15 Hootsuite interface Streaming, we see the different columns and social networks Scheduling and RSS section Statistics and reports We can assign to a member of the team the post answer or comment Contacts and lists on Twitter APPs availables Account settings Tools Help

16 Hootsuite interface Space to compose our posts Social networks that we manage Tabs and social networks and apps that we manage

17 Hootsuite interface Refresh columns Columns

18 How we configure a stream Streams (new column) Scheduling section

19 How we add a Stream

20 How we add a Stream New social network Search Keyword Lists Team information Apps

21 Send a post Write your post Schedule Targeting option Your social networks Link to shrink Attach media Add location Save as draft

22 Send a post: edit a post

23 Send a post: edit a post

24 Schedule Streams (new column) Scheduling section

25 Schedule

26 Schedule: list

27 Schedule: day

28 Schedule: week

29 Schedule: month

30 Do you want to practice with Hootsuite? 1. Create your account 2. Add a Stream 3. Send your first post 4. Schedule one post on twitter

31 Botize.com

32 Botize.com

33 Botize.com

34 Botize.com

35 Botize.com

36 Botize.com

37 Botize.com

38 Botize.com

39 Right inbox 1. Right Inbox is an extension for Google Chrome, Mozilla Firefox and Safari. 2. Schedule your gmail s. Scheduling Reminders Recurring s Private Notes

40 Right inbox 1. Step one, write an Instead of clicking Send Now, choose the Send Later 3. You can choose one of the options, or define your own using the At a specific time option as follows: After selecting At a specific time, a dialog will appear. Choose a date and time you d like your message to be delivered. Optionally, use the timezone option to have Right Inbox automatically calculate the time difference between you and your recipient. Alternatively, you can use the box labeled Type date & time or duration to schedule a future date in plain English. For example, you might type in 2 hours, or 4. elect the blue, Schedule button and your message will put itself into the queue.

41 Right inbox

42 Right inbox

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44 Why Canva? Online Free Automatically adapted to the different documents You can upload your own images Different letters and designs

45 Canva

46 Canva

47 Canva

48 Why Canva?

49 Canva 1. Choose your design type

50 Canva

51 Canva

52 Practice with Canva Create your account on Canva Choose one of the documents Create three images: One with a title One with an image One combining both Download your images

53 Giphy

54 Giphy

55 Giphy

56 Giphy

57 Giphy

58 Giphy

59 Giphy

60 Create a Giphy Upload your images created on Canva Download on your computer Go to your Hootsuite account and post it

61 Piktochart

62 Piktochart

63 Piktochart

64 Piktochart

65 Piktochart

66 Piktochart

67 Piktochart

68 ? What did we learn 1. How and why automatize 2. How to create our own images 3. Swing your images: create a gif

69 Thanks Kiitos Merci Bedankt

70 Gr cias