COUPONPAQ MERCHANT USER GUIDE

Transcription

1 COUPONPAQ MERCHANT USER GUIDE

2 -2- Overview THANK YOU FOR CHOOSING COUPONPAQ SOFTWARE COUPONPAQ platform is the No 1 feature packed coupon distribution software on the market. It creates an effective incentive marketing solution for entrepreneurs and marketing companies. This is documentation only covers the merchant module, for additional user guides visit us at couponpaq.com

3 -3- Merchant Guide Welcome to the merchant's guide of COUPONPAQ. COUPONPAQ V8 boasts a completely redesigned merchant interface and a simplified management area. A merchant is any one who registers and subscribe to a package added by the admin. Some merchants or advertisers advertise 1 or more businesses and manage them all from the new merchant suite Functions that can be performed from the merchant page includes managing added businesses and deals, adding and sending to subscribers. Adding or uploading a Full Page Ad -- only for subscribers with a featured package. Generating performance reports for businesses with a campaigns. Generating the embedding script to embed coupons on the merchants site and managing the merchant profile. This completes the admin documentation for COUPONPAQ V8. Visit for more options

4 -4- Advertising By default, new merchants/advertisers must register to access the merchant module (unless admin turns off merchant registration and provides alternate instructions). On the registration page the merchant selects a package creates a user id, agrees to the system agreement to sign up. Where payment is require the merchant will be directed to make a payment. All merchants have an inactive status until payment is received, except when the package is free. For free or reduced price trial packages the merchant will still be required to provide payment information before the account is activated. (the descriptive How it works and packages tabs can be edited by the admin) Note Some packages are featured and will give the subscriber some additional resources such as full page ads to their listing and being featured in a random merchant rotation and hot deals on the home page.

5 -5- After registration, the merchant can login to the merchant center to add and manage advertising campaigns

6 Business Management -6- Welcome to the newly redesigned merchant center. Here a merchant can get a quick overview of the campaign performance, manage businesses and deals or take advantage any of the built in marketing tools. Adding a Business To add a business or deal, click on the List Your Business & Deals button on the side. Businesses must be added before deals can be assigned to the business. The business information can be entered only once.

7 -7- Complete the form as show below to submit a business. After a business is added the merchant can edit the business information from the merchant center. A merchant with a featured package has a badge next to the name.

8 -8- All the merchants businesses are listed on the first page after login, the merchant can edit the business by clicking on the edit business listing and change all the information added including the category and subcategory.

9 -9- Coupon/ Deal Management The deals center displays all the coupons and deals added by the merchant. If a merchant has more than 1 business advertised, s/he can filter the deals per business. Each deal is listed with the VERIPAQ tracking code (this is a built in tool for authenticating the printed coupons coming from the portal. The merchant can further verify the status by visiting the widgets VERIPAQ page ) Expired coupons are highlighted here.

10 -10- Adding Deals To add a deal click on the list your business or deals on the side navigation bar. Completing the fields as shown in the screen shot will add the coupons to the portal and instantly become available for potential customers. Managing Coupons Each coupon can also be edited or deleted by clicking on their respective links. The same form as the add form will be presented to the merchant to edit the coupon.

11 -11- Full Page Ads These are added benefits for merchants who subscribe to a featured or premier package. The merchant can upload a large brochure type image to be displayed with their listings. Only one image can be uploaded at any given time. To upload an image select the business on the left and then browse your computer for the image, enter the web site you would like the clicker to be directed to and hit submit. one the bottom of the page the specials are listed there with their performance clicks. The merchant must delete the full page ads before s/he can add another.

12 -12- Management This tab displays all the subscribers in the portal who have chosen to receive s from the business. Merchants can now add their own subscribers from a store list or generate and embed a subscription form on other sites to gain subscribers. To send an the merchant simply selects the send mail tab, then complete the form to send.

13 -13- (click on the Embed tab for more details on embedding a form) Subscribers are listed below the add subscriber form. To the right of the screen is the WYSIWYG mailer. Select the business adds a subject and then composes and sends the using the content editor.

14 -14- To personalize s keep #name# wherever the merchant wants to use the name of the individual. Reports The new redesigned reporting module now offers a better perspective on the business performance including the impressions. Impressions is simply how many times a business has been shown to the shopper. Although shoppers may not click on a business, the impressions help promote the brand and build brand equity. To generate a report, select a business, select the chart type and the range of dates, then submit. The business impressions clicks and total deals printed during that time is displayed. Note that deals also have a separate impressions tracking which may be higher than the business tracking

15 -15- Print and click reports can be exported to PDF dynamically. A pie and bar charts are dynamically generated to show the performance. The merchant can get actual print reports on the detail clicks by clicking on the PDF icon.

16 -16- Reviews Shoppers can now rate businesses from the main site. The shoppers are advised to be fair in the ratings, and to keep them fair their ratings are also rated by other shoppers. The merchant can opt out of receiving ratings for businesses. (to opt out visit the listing center, >>edit the business and check the disable ratings checkbox) The reviews page lists all reviews for the business. for a merchant/advertiser with multiple businesses, you can filter the reviews by the business. Merchants are allowed a rebuttal, hit the add comment link below the review to add a rebuttal. Note shoppers can still change their reviews so working with shoppers can help solve any complaints.

17 -17- Account Profile Merchants can manage their web profile by clicking on the Account Profile link at the side of the page and then making the necessary changes to the form as displayed below.

18 Widgets & Resources -18- The widget and resource area includes generators to embed the coupons on the other sites, a VERIPAQ widget that can be embedded on the merchant site for employees to track the coupon validity and a barcode generator. Embedding Deals To embed coupons, the merchant can select the business, the width and height of the frame that holds the coupon, the width and height of the coupon itself and the color properties for it. Then click on the generate button to generate the embedding code. A preview link is offered to see the design of the coupon.

19 -19- VERIPAQ As discussed earlier the VERIPAQ validation widget is used to authenticate the coupons. Coupons that are submitted to the merchant should have a veripaq barcode on it to be authentic. The barcode can further be verified using the VERIPAQ form, place this form on your site for employees to authenticate the coupons received. Please note that keeping this strict policy will also help to track a printed coupon as the VERIPAQ is only available on the print page.

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21 -21- Barcode Generator The barcode generator is a resource provided to the merchants to generate barcodes for their coupons. This concludes the merchant guide. For help and other resources please visit us at