What Is Web 3.0? Moderator Andrew Miller, Entrepreneur and Founder, Football Nation, LLC

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Bruce Gibbs
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1 What Is Web 3.0? Speakers Bonin Bough, Vice President, Global Digital and Consumer Engagement, Kraft Foods Neil Kataria, Co-Founder and President, newbrandanalytics Brad Keywell, Co-Founder and Managing Director, Lightbank; Co-Founder and Director, Groupon John Ruffolo, CEO, OMERS Ventures Mike Zapolin, Co-Founder, SocialExtract Moderator Andrew Miller, Entrepreneur and Founder, Football Nation, LLC

2 Social media and search engines dominate the top 20 list in the U.S. Source: Alexa.com April Top 20 Sites in the U.S. Currently 1 Google 11 Blogspot.com 2 Facebook 12 Windows Live 3 Youtube 13 MSN 4 Yahoo! 14 Go 5 Amazon 15 Bing 6 Wikipedia 16 Pinterest 7 ebay 17 PayPal 8 Twitter 18 ESPN 9 Craigslist 19 CNN Interactive 10 LinkedIn 20 AOL

3 Google s top 15 global websites in 2011 Rank Site Category Unique Visitors (millions) Reach 1 facebook.com Social Networks % 2 youtube.com Online Video % 3 yahoo.com Web Portals % 4 live.com Search Engines % 5 msn.com Web Portals % 6 wikipedia.org Dictionaries & Encyclopedias % 7 blogspot.com Blogging Resources & Services % 8 baidu.com Search Engines % 9 microsoft.com Software % 10 qq.com Web Portals % 11 bing.com Search Engines % 12 ask.com Search Engines % 13 adobe.com Multimedia Software 160 9% 14 taobao.com Classifieds 160 9% 15 twitter.com & Messaging 160 9% Source: Google

4 Extreme growth in global mobile data use predicted Source: Cisco

5 Number of global multi-device owners predicted to rise Source: Cisco.

6 Google and Apple see smart-phone market-share increase Three month average, U.S. smart-phone users Source: comscore MobiLens.

7 50% of phone users use apps and the internet Three month average, all U.S. phone users Source: comscore MobiLens.

8 Growth in total U.S. online video market Over the last three years Source: comscore Video Metrix.

9 U.S. internet users spend almost a quarter of their time on social networks Share of internet time by U.S. users (June 2010) Source: Nielsen.

10 Global browsing market share by device Source: netmarketshare.com.

11 IPv6 adoption at 0.51% on April 10, 2012 Total Native 6to4/Teredo Source: Google.

12 Regional internet registries (RIR) running out of IPv4 addresses Projected RIR Address Pool Exhaustion Dates: IANA Unallocated Address Pool Exhaustion 2/3/2011 Asia Pacific Network Information Center 4/19/2011 The Réseaux IP Européens Network Coordination Centre 8/12/2012 American Registry for Internet Numbers 7/27/2013 Latin American and Caribbean Internet Addresses Registry 1/29/2014 African Network Information Center 10/31/2014 Sources: potaroo.net, Geoff Huston.

13 Internet ad revenue is increasing rapidly Internet ad revenue compound annual growth rate: 20.3% Sources: Internet Advertising Bureau, PricewaterhouseCoopers.

14 Trends in mobile phone use Global mobile data traffic grew 2.3-fold in 2011, more than doubling for the fourth year in a row. Last year s mobile data traffic was eight times the size of the entire global Internet in Mobile video traffic exceeded 50 percent for the first time in Source: Cisco.

15 Trends in mobile phone use Mobile network connection speeds grew 66 percent in 2011 Smartphones represent only 12 percent of total global handsets in use today, but they represent over 82 percent of total global handset traffic. Source: Cisco.

16 Social media = real-time customer survey for businesses Unsolicited, top of mind feedback which businesses value the highest. Forced transparency between end consumer, business, and the supply chain Must be harnessed in the right way and will raise the bar for service and execution resulting in more revenue and more profits for businesses

17 Social Guest Satisfaction 3.0

18 Social Guest Satisfaction 3.0

19 Social Competitive Intelligence 2.0

20 Social Patient Satisfaction 1.0

21 The reality of truth clip

The Next Internet Revolution

The Next Internet Revolution Panel Detail: Wednesday, May 4, 211 8: AM - 9:15 AM Speakers: Sam Feder, Partner, Jenner & Block LLP John Rogovin, Executive Vice President and General Counsel, Warner Bros.