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1 Shoot, Edit, and Share: Using Digital Video in Professional Development, Technical Assistance, and Dissemination Presented by Larry Edelman March 22, 2011 A webinar presented by AUCD 1 Purpose of the session Introduce key concepts regarding digital video and illustrate many ways that it is being used. Accompanying the webinar will be resource and guidance materials on low cost digital video recorders, accessories, and software. 2 Edelman 1
2 In the accompanying materials, there are many resources related to Lo cost digital camcorders Consent Accessibility Basic tips for videotaping Labeling and storing clips Computer hardware and software for digital video Ways to share large digital video files Video file formats Video tape formats Encoding video Resources to help you keep up with digital video 3 Materials Accompanying Today s Session 4 Edelman 2
3 We find all kinds of video on the Internet Streaming video Video files Live video conferencing Video screen captures Multi media video Class/lecture capture Webcast archives PPT to Flash elearning Modules 5 The State of Online Video Seven in ten adult internet users (69%) have used the internet to watch or download video, i.e., 52% ofall adults in the United States 14% of adult internet users have uploaded a video to the internet, an increase over the 8% of internet users who were uploading in 2007 The State of Online Video, Pew Internet & American Life Project Releases/2010/State of Online Video.aspx 6 Edelman 3
4 The State of Online Video We are seeing a surge in online video watching that is driven by a combination of broadband access, the increasing use of social networking sites, and the popularity of video sharing i sites, explains Kristen Purcell, Associate Director for Research at the Pew Research Center s Internet & American Life Project and author of the report. To tap into these trends, untold numbers of websites now showcase online video as part of their content. The State of Online Video, Pew Internet & American Life Project Releases/2010/State of Online Video.aspx 7 Streaming Video 12% of broadband users watch 25% or more of their television on broadband Amazon plans to stream 40,000 titles from its web site By 2011, 100 million households worldwide will watch broadband video on their televisions By 2013: long form video (over a few minutes in length) will grow to 23 billion streams a year; short clip video will increase to 150 billion streams; user regenerated video at around 273 billion streams 8 Edelman 4
5 Publicly launched in May 2005 Purchased October 2006 by Google (for $1.65 billion) More than 2 billion views a day In 2010: 24 hours of video uploaded every minute More video is uploaded to YouTube in 60 days than all three U.S. television networks created in 60 years 9 statistics/ Top U.S. Online Video Properties by Video Content Views Ranked by Unique Video Viewers February 2011 Total U.S. Home/Work/University Locations Source: comscore Video Metrix Property Total Unique Viewers (000) Viewing Sessions (000) Minutes per Viewer Total Internet : Total Audience 169,646 5,038, Google Sites 141,065 1,829, Microsoft Sites 48, , Yahoo! Sites 46, , Facebook.com* 46, , VEVO 45, , Viacom Digital 45, , AOL, Inc. 38, , Turner Digital 27,447 87, Hulu 27, , NBC Universal 24,185 53, Edelman 5
6 Get me out of class.. From a recent survey of 504 college students: Eight in 10 students (78 percent) reported that professors have made lectures available either by live video feed or by posting a videotaped lecture for students t to access online. The majority said streaming allows them to "attend" classes even when they're out of town or when they want to attend versus when the university has the class scheduled. Nearly half said that one advantage of streaming video is that it would enable them to take multiple classes scheduled for the same time slot. 64 percent reported that viewing classes through video online lets them fast forward through the parts they don't find useful. The majority indicated dthey believe bli that video streaming helps hl improve the educational experience by helping them prepare better for exams (74 percent), improving their grades (54 percent), and learning more effectively than sitting in class (53 percent). students on streaming video get me outta class.aspx Edelman 6
7 From Pew s The State of the News Media 2011: People are spending more time with news than ever before, but when it comes to the platform of choice, the web is gaining ground rapidly while other sectors are losing /key findings/ How are we able to do it? 14 Edelman 7
8 From this 15 To this 16 Edelman 8
9 From this 17 To this 18 Edelman 9
10 To this 19 To this 20 Edelman 10
11 From this 21 To this 22 Edelman 11
12 Key Innovations Enabling Widespread Digital Online Video Small, inexpensive, easy to use, low cost digital camcorders that connect easily to computers Free (or low cost) easy to use applications i for editing i video files Fast streaming codecs (e.g. H.264) Many ways to share large video files Inexpensive data storage Freeposting services (e.g., YouTube, Vimeo, TeacherTube, Internet Archives, Viddler) Inserted ads for sponsored short clips 23 Flash memory based video recorders In 2008, flash memory based video recorders had captured 24% of the overall US camcorder market Pure Digital (now owned by Cisco) had 32% share of that market Newsweek, 12/15/08 24 Edelman 12
13 This has changed everything Just about anyone can now shoot, edit, and distribute video This changes who produces video, and also how and why who watches video, and also how and why 25 Using Video in Direct Service Results Matter Video Project t t / /RMVid i Desired Results access Project Video Initiative 26 Edelman 13
14 Direct service providers use video for: Evaluation and assessment Providing and requesting consultation Providing and requesting coaching Family education Collaborative planning Progress monitoring Self reflection Supervision/reflective supervision Service delivery 27 What are we learning? Why? Ways to use video in ECE How? Operating camcorders Shooting Uploading Organizing Editing and compressing Sharing 28 Edelman 14
15 Edelman 15
16 Edelman 16
17 ccplayer guidelines/ccplayer 33 Using Video in Professional Development, Technical Assistance, and Dissemination Results Matter Video Project Desired Results access Project Video Initiative 34 Edelman 17
18 Professional Development, Technical Assistance, and Dissemination Projects use Video for: Illustrating practices Offering tutorials Providing orientation to web sites, meetings, jobs, processes Providing consultation and coaching Disseminating news and updates Advocacy Marketing events Archiving professional development activities Exchanging information with others Conducting research and evaluation Collecting, analyzing, and reporting data 35 Lots of Digital Video in the UCEDD Network 36 Edelman 18
19 Edelman 19
20 Edelman 20
21 Digital Use in the TA&D Network Edelman 21
22 Edelman 22
23 Edelman 23
24 Edelman 24
25 Edelman 25
26 Edelman 26
27 Edelman 27
28 Edelman 28
29 Edelman 29
30 Edelman 30
31 A Couple of Lessons in Marketing 61 Youth, Technology, and Learning cell phones getting push in education butnot without resistance.aspx Edelman 31
32 A Little Experiment: How Low Can You Go? Posted on YouTube 9/7/10 Posted on Facebook on 9/8/ views in two days Edelman 32
33 65 Edelman 33
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