Why You Should Be Looking at OpenStack Cloud Now. Partner with SUSE on OpenStack Cloud

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1 Why You Should Be Looking at OpenStack Cloud Now Partner with SUSE on OpenStack Cloud September 2018

2 Page 1 Page 2 OpenStack Cloud Emerges as De Facto Standard Platform for Private Cloud Deployment When NASA and Rackspace jointly launched OpenStack in 2010, the platform wasn t considered robust and secure enough for enterprises. Now, all that has changed. Consider that today: Half of the Fortune 100 runs OpenStack2 More than 80% of organizations are either using OpenStack or plan to start using it in the next 12 months3 Backed by one of the fastest-growing open source communities in the world with more than 73,000 members from 656 companies OpenStack has grown into a mature, feature-rich solution that Forrester calls the de facto standard platform for the private cloud market. 1 OpenStack is used by organizations of every size4: 25% of organizations with fewer than 100 employees 32% of organizations with more than 10,000 employees 1 Forrester. OpenStack s Global Traction Expands For Its Newton Release. Dec. 19, Forrester, Sept. 9, Quick Take: OpenStack Summit, Q Independent market research commissioned by SUSE and conducted by Dynamic Markets. 4 OpenStack User Survey, April

3 Page 1 Page 2 OpenStack Cloud Emerges as De Facto Standard Platform for Private Cloud Deployment OpenStack was once used primarily for development projects, but today 63% of OpenStack deployments are in full production.5 In addition, enterprises are turning to OpenStack cloud for leading-edge data center solutions like application containers, which are being deployed three times faster on OpenStack than on competitive solutions.6 Clearly, OpenStack has come a long way in seven short years and its exponential growth is likely to continue. Revenue from OpenStack is expected to exceed $6.7 billion by 2021, with a 30 percent compound annual growth rate.7 In addition, enterprises are turning to OpenStack cloud for leading-edge data center solutions like application containers, which are being deployed three times faster on OpenStack than on competitive solutions. 5 OpenStack Foundation user survey, Nov Research data, Oct Research: OpenStack private cloud revenue to overtake its public cloud revenue in

4 Page 1 Page 2 Making OpenStack Work for the Enterprise SUSE was the first to release an enterprise-grade OpenStack cloud distribution in And today, SUSE OpenStack Cloud is the open source private cloud solution of choice for enterprise business. SUSE has over 20 years of experience developing strong working relationships with hardware vendors and ISVs, resulting in: Following the acquisition of HPE OpenStack talent and assets, SUSE was one of the four most commonly used OpenStack distributions.9 The widest hypervisor support available, including KVM, Xen, Hyper-V, VMWare and IBM z/vm take your pick for developing new applications and smoothly migrating existing virtualized workloads into private cloud environments SUSE OpenStack Cloud s support for a large number of devices is ideal for enterprises that need to automate more and have many different devices within their environments. Outstanding interoperability based on the widest hardware certification and broadest software and application support of any OpenStack cloud distribution on the market 9 OpenStack User Survey, Nov. 2017

5 Page 1 Page 2 Making OpenStack Work for the Enterprise A recent SUSE-sponsored survey found that 85% of large companies would use a cloud solution for business-critical workloads, with private cloud being the preferred solution.10 While OpenStack is the best environment for developing and deploying new web-based applications today, many customers are also considering what other core business workloads could be a good fit for their private cloud. SUSE has over 20 years of experience building hardened open source solutions with built-in high availability features. That experience makes SUSE OpenStack Cloud the ideal foundation for these business-critical workloads. 10 SUSE Global Cloud Research, 2017 We receive excellent support from SUSE not just in the way that they resolve customer issues professionally, but also in supporting our business, giving us access to information, training and demos so that we can present the best solution to satisfy our customers needs. ALEXANDER GOSTOVIC, SENIOR SYSTEMS ENGINEER, PROFI ENGINEERING SYSTEMS AG

6 More Automation Means Lower Costs, Fewer Headaches Adding and configuring a new app on your phone or desktop takes seconds. That s the type of automated deployment that users of all kinds including employees in IT departments increasingly expect. SUSE OpenStack Cloud provides orchestration and self-service capabilities that greatly reduce the time needed to provision services. Through the automated deployment of a highly available cloud control plane, these services are also made continuously accessible. Competitive solutions often require more complex deployments with multiple program installations that each require time and attention. It s not just that such manual processes are a pain it s that they cost the enterprise money as they pull employees away from more business-forward activities.

7 SUSE Works Beyond the Cloud Many businesses have made huge investments in their existing IT infrastructure, so they re looking for an evolution, not a revolution. They want a platform that will work well with their existing infrastructure and support innovative new applications and initiatives. Evolving an enterprise s existing IT infrastructure into a private cloud requires support for all their existing hardware. For OpenStack cloud, SUSE Linux Enterprise Server is proving to be the ideal foundation, delivering the broadest hardware support and the best interoperability available. This all adds up to great investment protection. SUSE OpenStack Cloud is built using SUSE Linux Enterprise Server. It also includes container support for Kubernetes with SUSE CaaS Platform, enabling you to more easily deploy, manage, and scale your Kubernetes-based applications and services, or to bring alternative container orchestration frameworks through OpenStack Magnum. SUSE designed the platform to deliver the full value of OpenStack for businesses of all kinds including those that are looking for an evolution and those that want a revolution. Today s enterprises need a platform that delivers the right mix of IT evolution and revolution. OpenStack can act as the integration engine, helping businesses conjure up revolutionary new apps and initiatives, while at the same time supporting the transformation of your existing IT workloads.

8 Going the Open Source Route to Avoid Vendor Lock-In Among all the open source options, OpenStack is the most popular by a wide margin. One of the reasons so many organizations are turning to OpenStack is that it enables them to avoid the high costs and hassles of vendor lock-in. SUSE-sponsored research shows just how concerned organizations are about the pitfalls of vendor lock-in11: 79% of IT professionals surveyed say they are concerned about vendor lock-in when it comes to choosing a private infrastructure cloud solution 98% of respondents think that there are business advantages to implementing an open source private cloud. The leading advantages are: 61% flexibility 52% reduced costs 47% agility 44% freedom of choice 11 SUSE Global Cloud Research, 2017

9 Overview Add Revenue Free Training Rebates Partner Benefits OpenStack Cloud is not only growing fast but customers using OpenStack Cloud tend to grow their investments once they discover the benefits. We offer partners free training, full marketing support, deal registration and other incentives to help you maximize your OpenStack Cloud opportunities.

10 Overview Add Revenue Free Training Rebates 10x in Services and Consulting Revenue SUSE Enterprise Storage is a high-margin solution: Our partners find that they can typically earn up to 10 times the customer s investment in SUSE OpenStack Cloud in services and consulting revenue. This is revenue that SUSE does not take directly because we recognize this is an important revenue stream for our OpenStack partners. Business agility is very important to our customers. With SUSE, our customers can automate processes and spin up applications in the cloud in minutes. We are confident that these solutions work because SUSE has a long history in delivering enterprise-ready open source solutions. And, as a partner, we also get value from building and delivering services around these solutions. NICOLAS CHRISTENER, CHIEF EXECUTIVE OFFICER, ADFINIS SYGROUP AG

11 Overview Add Revenue Free Training Rebates Free Enablement Training SUSE will help you get started with training that is always free, no matter how you choose to consume it. The SUSE OpenStack Cloud sales training is delivered online and on-demand and will enable you to take a multiple-choice certification exam to become a SUSE Sales Specialist in OpenStack Cloud. The technical training that we provide will enable you to be certified as a SUSE Certified Administrator (SCA) in OpenStack Cloud and the OpenStack Foundation s Certified OpenStack Administrator (COA). Our partners can choose to access free technical training delivered: Online: Self-paced learning via recorded webcasts and hands-on lab practice sessions Partner Academies: A combination of online learning and weekly instructor-led webinars (a blend of online and off-line learning)

12 Overview Add Revenue Free Training Rebates Thirty Percent Rebates You can join the SUSE Partner Program at one of three tiers. Our top-tier Solution Partners for Cloud receive an unheard-of 30 percent deal registration rebate on every deal won!

13 Use Cases Customer Example Use Cases for SUSE OpenStack Cloud SUSE OpenStack Cloud Use Cases: DevOps: Rapidly build and deploy new cloud-native web applications and workloads Data Center Transformation: Evolve traditional IT infrastructure investments Production Environments: Deploy newly developed applications and workloads Build Software-Defined Infrastructure: Easily migrate traditional mission-critical workloads Enterprise applications as-a-service: Reliably deliver outcomes such as desktop-as-a-service or container-as-a-service

14 Use Cases Customer Example Customer Example: FIS-ASP Building on our strong relationship with SUSE and SAP, and knowing that SAP itself trusts SUSE to run its own cloud platforms, we are confident that SUSE OpenStack Cloud will help us to strengthen our competitive advantage and increase customer satisfaction further. MATTHIAS BRAUN, HEAD OF DELIVERY SAP, FIS-ASP Challenges Solution Results As a certified SAP partner and developer serving more than 300 customers and over 35,000 SAP users worldwide, the business had dynamic requirements with many new projects, products and services being launched in parallel SUSE Enterprise Storage Accelerates complex system deployments from between 40 and 60 days to just two or three days Despite these rising demands and complexity, IT had a keep a lid on costs and manage effectively with a low manual administration workload SUSE OpenStack Cloud SUSE Consulting SUSE Linux Enterprise High Availability Extension SUSE Linux Enterprise Server SUSE Linux Enterprise Server for SAP Applications SUSE Linux Enterprise Server for VMware SUSE Studio Enables use of commodity hardware, unlocking cost savings of around 50 percent 20 percent less time spent on administration compared with other operating systems

15 Is SUSE OpenStack Cloud a Good Fit for your Customers? Ask these questions to determine if SUSE OpenStack Cloud would be a good fit for your current and potential customers: How concerned are you that the vendors you partner with will lock you in? The cloud is an always on service that you can provide to your consumers - do you have a service level agreement or an expectation in place with regards to cloud availability? Q Are you looking to make your data center environment easier to manage and maintain? Are you looking to integrate open source technologies alongside your existing investments? How have the developments in hybrid cloud and multi-cloud impacted your existing cloud strategy? Does a public cloud deployment raise concerns within your security and compliance team? Are they more comfortable with a private cloud approach? How are you leveraging the public cloud when your private cloud reaches maximum capacity? More agility, faster innovation and time-to-market is on everyone s agenda, how is your current cloud strategy helping you reach these goals? Would you like to simplify the management of your workloads in both business critical and cloud environments? For IBM Z Systems customers: How do you incorporate your IBM Systems Z Linux workloads into your cloud strategy? When deploying new cloud native applications, most customers find that they see an acceleration in their data storage needs how does this growth in storage impact your cloud strategy? If the customer has deployed a private cloud: What was your experience with the upgrade process of your existing private cloud deployment?

16 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro Strong Partner Ecosystem

17 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro Cisco SUSE and Cisco have jointly created unique, value-add integrations with SUSE OpenStack Cloud. A plug-in module for Cisco UCS Manager consistently deploys hardware targets, according to templates and integrates with the discovery and allocation process of SUSE OpenStack Cloud. Leveraging existing network infrastructure, the integration with Cisco Application Centric Infrastructure (ACI) allows truly software-defined networking capabilities from within the SUSE OpenStack Cloud dashboards. See the Solution Flyer: Cisco and SUSE : Providing Unified Computing Systems for Streamlining Data Centers Read the Whitepaper: SUSE OpenStack Cloud and Cisco Application Centric Infrastructure Solution

18 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro Dell SUSE and Dell have teamed up to deliver industry-leading Linux solutions on industry-leading PowerEdge servers from Dell and Dell Networking switches integrated with enterprise-class SUSE OpenStack Cloud software. Find out how to create and deploy a private cloud that combines the best of Dell and SUSE.

19 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro Fujitsu Fujitsu offers on-premises, hosted, and cloud-based solutions featuring SUSE Linux Enterprise Server and SUSE OpenStack that enterprise customers can count on for high performance, efficiency and reliability. The Fujitsu PRIMEFLEX Integrated System adds native integration of SUSE OpenStack Cloud and that means faster, risk-free deployments of private cloud infrastructures. Learn about Fujitsu s extension of PRIMEFLEX for OpenStack Family with SUSE OpenStack Cloud. Solution Flyer: Accelerate Your Cloud Journey with FUJITSU Integrated System PRIMEFLEX Powered by SUSE OpenStack Cloud Datasheet: Fujitsu OpenStack Services for Private Cloud Implementation

20 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro HPE SUSE and HPE have been close partners for years and it shows. SUSE technology is embedded on every HPE ProLiant server platform to power the intelligent provisioning feature. Read the Solution Brief: Transform IT to power business results - HPE ProLiant for SUSE OpenStack Cloud Offering one of the highest end compute nodes, SGI, now part of HPE, and SUSE have collaborated to create a SUSE OpenStack Cloud reference architecture, that focuses on the scale-up aspect. By including high availability, Storage and high-end networking, an implementation like this can deliver High-Performance-Computing-as-a-Server (HPCaaS). An integration with HPE OneView and SUSE OpenStack Cloud utilizes the features of both to efficiently, consistently and seamlessly deploy system platforms from bare-metal into fully functional resource nodes of an Infrastructure-as-a-Service instance.

21 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro Lenovo Together, SUSE and Lenovo are providing the most interoperable way to build a data center. Lenovo servers combined with open source infrastructure solutions from SUSE provide dependable, secure, high-performance solutions for enterprise computing. Get the Lenovo reference architecture for SUSE OpenStack Cloud integrated with SUSE Linux Enterprise Server.

22 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro SAP The flexibility of OpenStack s open architecture and interfaces makes it a viable option for companies running SAP HANA. To support the implementation of OpenStack, many companies are turning to the administration and orchestration solutions available in SUSE OpenStack Cloud for SAP environments, which facilitates rapid implementation and simple management, as well as high availability of the open-source framework with automatic failover. Whitepaper: SUSE Linux and OpenStack: High Standards for SAP Offerings from the Cloud

23 Overview Cisco Dell Fujitsu HPE Lenovo SAP Supermicro Supermicro Supermicro s NVMe-enabled OpenStack hardware combined with SUSE OpenStack Cloud, maximizes compute performance. See the tested and validated reference architecture for a reliable, production-ready and scalable instance.

24 Additional Resources Need more convincing? Here are some great sources for more information: Learn more about SUSE OpenStack Cloud here: To read more about Cloud Solutions, and how they can benefit your business, visit Interested in reading more about how SUSE can help businesses on their digital transformation journey? Check out To read more about software-defined infrastructure, visit

25 Get Started with SUSE OpenStack Cloud Maximize your profit from OpenStack Cloud by partnering with SUSE. Get started right now by joining the SUSE Partner Program. Or, for more information, talk to a Partner Executive in your region SUSE. All rights reserved. SUSE and the SUSE logo are registered trademarks of SUSE LLC in the United States and other countries. All third-party trademarks are the property of their respective owners /17

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