2014 MECHANICAL SPECS

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1 PRINT AD SPECS PDF Materials Ready For Print: Resolution: 300 ppi (pixels per inch) Color: CMYK Fonts: Subset Embedded 100% OPI: Do not use OPI (Open Prepress Interface). Native Files: Fonts: The native file must be sent with the fonts used in the design or the fonts converted into curves, should the design program allow this feature (e.g. Illustrator) Texts: Black text of 12 point font or less, must be: Black= 100% + Cyan= 0% + Magenta= 0% + Yellow= 0%. Images and Logos: Should be sent with a minimum resolution of 300 dpi and in CMYK color. EPS or TIFF formats are acceptable. Safety Margins for Full Page Bleed Ads: Safety margins must be increased at least +1/4 (or +5mm) from trim size on all sides. Texts must also be at least -1/4 (or -5mm) from the trim size for a safety margin X cm X One Page Tabloid (Trim Size) 7 X cm X 25.4 cm 1 Page Standard PRINT DISPLAY AD SIZES X cm X Double PageTabloid Spread (Trim Size) 14 X cm X 25.4 cm Double Page Standard Spread Acceptable Software and File Formats: Photoshop, InDesign, Illustrator. You can send your files via or upload them unto our FTP site. You can use.zip,.sit, DropZip,.rar For FTP upload instructions contact us X cm X 17.0 cm 15 3/4 X cm X 17.0 cm 1/2 Page Horizontal 1/2 Page Horizontal Spread TEXT BOX Text must also be at least (or -5mm) from trim size for safety margins. BLEED ADS Increase at least (or +5mm) from trim size on all sides. Export Showcase Required Material: 2 copies of you companys product catalog or photo of your web home page. Short descriptive headline + copy not to exceed 50 words. Company name, adress, telephone, fax, , web URL X cm X 8.7 cm 4.48 X cm X 25.4 cm 2/3 Page 1/2 Page Vertical 2 X cm X 25.4 cm 1/3 Page 3.38 X cm X 25.4 cm 4.48 X cm X 12.4 cm 4.48 X cm X 19 cm 1/2 Page Island 3.38 X cm X 12.4 cm 1/3 Page Square 1/4 Page For material delivery via or FTP contact the following Traffic Coordinators:

2 HIGH IMPACT FORMATS PRINT AD SPECS PDF Materials Ready For Print: Resolution: 300 ppi (pixels per inch) Color: CMYK Fonts: Subset Embedded 100% OPI: Do not use OPI (Open Prepress Interface). Native Files: Fonts: The native fi le must be sent with the fonts used in the design or the fonts converted into curves, should the design program allow this feature (e.g. Illustrator) Texts: Black text of 12 point font or less, must be: Black= 100% + Cyan= 0% + Magenta= 0% + Yellow= 0% Images and Logos: Should be sent with a minimum resolution of 300 dpi and in CMYK color. EPS or TIFF formats are acceptable. Safety Margins for Full Page Bleed Ads: Safety margins must be increased at least +1/4 (or +5mm) from trim size on all sides. Texts must also be at least -1/4 (or -5mm) from the trim size for a safety margin. Acceptable Software and File Formats: Photoshop, InDesign, Illustrator. You can send your fi les via or upload them unto our FTP site. You can use.zip,.sit, DropZip,.rar For FTP upload instructions contact us cm 46.6 cm X 5.5 cm 1Diagonal Page 26.6 cm 24 cm Width X 34 cm Height X 5.5 cm L Shape Page TEXT BOX PRINT DISPLAY AD SIZES Text must also be at least (or -5mm) from trim size for safety margins. BLEED ADS Increase at least (or +5mm) from trim size on external sides cm 64 cm X 5.5 cm Diagonal 2 Pages Tabloide - Spread 53.2 cm 51 cm Width X 34 cm Height X 5.5 cm U Shape 2 Pages Tabloide - Spread 53.2 cm 35 cm X 19 cm Superior Island 2 Pages Tabloide - Spread 53.2 cm 51 cm Width X 36 cm Height X 5.5 cm DIGITAL MAGAZINE Z Shape 2 Pages Tabloide - Spread Exclusive Digital Magazine Sponsorship Package: Includes a full-page ad on page 3 of the digital issue, Logo and Sponsorship mention on page 2 and Photo Gallery within the print ad. Note: The print ad on page 3 is additional to any other print ads already booked in the print magazine. Other Sponsorships: Theme Tabs: requires no materials View Video Button: Live link to your video (client must provide You Tube Code)

3 NEW WEB SITE Banners Banners headline Banner (1) Prominent (2) Standard Banner (1) Dimensions (pixels): 728 X X X 60 Acceptable File Formats: Max Weight Per File: GIF, GIF ANI, JPG, JPEG, PNG 80 KB (1) STATIC or ANIMATED: Static banners with image & clear text message are recommended for higher click probability. (2) If submitting an "Animated" banner, Client must submit a 2nd Static Banner to be placed in the News Carousel of the Home Page Reportero Industrial:Cristina Alvarez, cristina.alvarezm@carvajal.com or +1 (305) x (USA)

4 ENHANCED BUYER S GUIDE LISTINGS Artículos, proveedores, productos, etc. Buscar... Logo Maximum Width: 600 pixels Maximum Height: 100 pixels Format: GIF, JPG, PNG Weight: 80 Kb Max 2014 MECHANICALS SPECS Required Company Info: Company Name Company Description (560 Char Max) Address City State Country ZIP Code Phone: Include Country and Area Code Fax: Include Country and Area Code Website URL Primary Contact Name & Last Name Title Primary Contact Offi ces and Distributors Network information: (for each) Submit the same information (Except Company Description) requested for the Company for each of the local offi ces or Distributor representing you in Latin America.

5 SHOWROOMS Síganos en: Banners Headline Banner on Showroom Standard Banners rotating on Site (See Specs on page 3) Logo Maximum Width: 600 pixels Maximum Height: 100 pixels Format: GIF, JPG, PNG Weight: 80 Kb Max Facebook URL LinkedIn URL Twitter URL YouTube URL Video Carousel: Client must provide YouTube code per featured Video. Required Company Info: Company Name Company Description (560 Char Max) Address City State Country ZIP Code Phone: Include Country and Area Code Fax: Include Country and Area Code Website URL Primary Contact Name & Last Name Title Primary Contact Offi ces and Distributors Network information: (for each) Submit the same information (Except Company Description) requested for the Company for each of the local offi ces or Distributor representing you in Latin America. Required Call Free (Llame Gratis) information Country code Area code Phone: Phone number that the client registered for free call Free Call Extension: Extension, if there is any registered as toll-free phone Extension Delay: Time, in seconds, to wait to dial the extension

6 REQUIRED INFORMATION PER FEATURED PRODUCT: Product title including Product Name and Product Reference Product description 1 (short version): 250 max characters Product description 2 (long version): 1,500 max characters Photo: 200x200 pixels in JPG, JPEG, PNG or GIF Additional Product Specs: PDF file max 500 KB, include product name for ID purposes (Spec sheets may required additional translation fees) Video: Youtube code (optional) E-Commerce URL (optional) Additional information per product for proper classification within the new Product Section of the Site: Select for each of the products to be included in the Showroom the Appropriate Product Category from the Product Taxonomy of our Buyer s Guide. Please click on: REPORTERO INDUSTRIAL Select up to 3 Product Categories from the Product Taxonomy where you want your value added Standard Banners to rotate to promote your Showroom. Include 10 keywords in Spanish that could be used to find each product. If you do not know the words in Spanish our Editorial team will translate them for you. POLICIES AND CONDITIONS: The information must be submitted in the order in which you want the products to appear, meaning the first product included in your list will be the first product shown in the Showroom, and so on. Changes in the product list sequence will generate additional production charges to the client. Please submit the information in digital files or indicate the URL addresses to procure the information for each featured product. The basic translation of the Showroom content, including the product short and long descriptions are included in the US$340 Set-up fee. Translation services for detailed spec-sheets and other down-loadable documents will require additional translation fees of US$65 per letter-size page. The Editor in Chief reserves the right to edit the content `to guarantee proper use of the Spanish language and to enforce established SEO optimization practices. The duplication of the same product more than once within the Showrooms will not be allowed. For material delivery via or FTP contact the following Traffic Coordinators: SHOWROOMS (Continued)

7 E-NEWSLETTER Banners headline Banner (1) Standard Banner (1) Dimensions (pixels): 468 x X 60 Acceptable File Formats: Max Weight Per File: GIF, GIF ANI, JPG, JPEG, PNG 80 KB (1) STATIC or ANIMATED: Static banners with image & clear text message are recommended for higher click probability. E-NEWSLETTER: SUPPLIER NEWS MODULES (SNMs) Image (200 X 200) (JPEG, JPG, GIF, PNG) Embebed Images whithin the text: Image 100x100 (JPEG, JPG, GIF, PNG) Footer description Title Description: Short description max 160 characters Content: Content information max 2000 characters including contact information Logo Máx 220 x 220 pixeles (JPEG, jpg, PNG, GIF) URL Logo: URL to go directly Audio Audio Name Image (200 X 200) (JPEG, JPG, GIF, PNG) Audio (archivo) (MP3) Photo Gallery Max 5 photos Image (200 x 200) and 600 pixels for zooming porposes (JPG, JPEG, GIF, PNG) Footer description: max 150 characters Video Option placement of an unlimited number of Audios, Photos and/or Videos. Client must provide You Tube Code NOTE: The SNM will be classifi ed under a single product category in the Product Section by our Editorial team.

8 WEBINARS Online Seminars for One-to-One Virtual Contact with the Audience! Do you have an upcoming product launch? Do you want to demonstrate a unique solution offered by your company? Do you want to build momentum prior to a trade show? Our new Supplier Sponsored Webinars allow you to do just that! Put together a 50-minute PowerPoint presentation and let us do the rest. SUPPLIER SPONSORED webinars PRODUCT DESCRIPTION Perform an online presentation of your product and/or services via our Webinars. We provide you with the logistics support: IT platform, promotion and the audience. All you need to provide is the presentation and the speaker. (in spanish). The promotional campaign includes: At least two (2) blasts running 3 weeks prior to the event One (1) Supplier News Module in one of our E-Newsletters Your logo permanently featured during the webinar Maximum 100 participants Webinar participants will receive a copy of the PowerPoint presentation via The webinar will not be available for download webinar REQUIREMENTS Supplier webinar Requirements: - Promotional information sent by the sponsor forty (40) days before the webinar: Sponsor logo converted into curves and in: Illustrator (.ai), EPS (.eps) or Corel Draw (.cdr) Title of the Webinar Brief description of the content (no less than 3 lines of text)) List of 4-5 main topics Speaker name, title and contact information High resolution photograph of the speaker Speaker biography (2 sentences) ALL YOU NEED TO PROVIDE IS THE PRESENTATION AND THE SPEAKER. - Between minute PPT presentation sent by the sponsor one (1) week before the scheduled webinar date - webinar lasts up to 60 minutes: Maximum duration 50 minute presentation + 10 minute Q & A. - Technical requirements to attend the webinar as a sponsor: High speed internet connection (over 2 megabit) Adobe fl ash player 10 Audio through the PC speakers NOTE: The speaker will also need headphones and a microphone. Supplier Sponsor Webinars are based on availability. Please consult with your Sales Representative. For more webinars Information please contact your sales representative.

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