COLLABORATE 18 Tradeshow Webinar Exhibitor Marketing

Transcription

1 COLLABORATE 18 Tradeshow Webinar Exhibitor Marketing Review of the marketing kit, the mobile app, and additional Session ID: Prepared by: IOUG, @collab_oaug #C18LV sponsorship opportunities. March 15, 2018 Remember to complete your evaluation for this session within the app!

2 Webinar Housekeeping Items All attendees will be on mute for the duration of today s call. If you have any technical issues or questions, please type those in the Q&A box in your control panel. Your questions will be answered at the end of the webinar. Webinar will be recorded and available through each user group s conference website. 2

3 Webinar Agenda Exhibitor Marketing Kit Reasons to Use Materials Provided Online Directory Basic and Gold Packages How to Update Your Information Sponsorship Opportunities Questions 3

4 Exhibitor Marketing Kit

5 Reasons to Use the Exhibitor Marketing Kit Let us do the work for you Promote your presence to your customers Increase traffic to your booth by Increased awareness Call to action Extra product/service discounts Win a prize Grab a coffee/snack Provide education Whitepaper Demo of solutions for pain points Increase your return on investment (ROI) 5

6 Exhibitor Marketing Kit Materials Provided Templates Images COLLABORATE descriptions for blog, website, newsletter and blast blast Media advisory Official exhibitor image for blog or website (square) Official exhibitor image for banner (horizontal) COLLABORATE 18 logo for signature 6 6

7 COLLABORATE Descriptions 7

8 Blast Template 8

9 Signature Template Sample signature: Join me at COLLABORATE 18! Stop by <company name> s booth <insert booth#> Expert Led. Real Life. Hands-on Solutions. Join me in Las Vegas, April 22-26, #C18LV Don t forget to link the tagline and either image above to 9

10 Media Advisory Letter and Template 10

11 Images for Exhibitor Marketing Kit 11

12 Mobile App and Online Directory Listing

13 Mobile App and Online Directory Packages Basic - Included Premium - $500 Company Name Booth Number Address Address Phone Website 30-word Company Description Basic Listing Package Unlimited Company Description Social Media Listings Press Releases Access to Online Reports Company Logo Attendee messaging and meeting request tool Lead capture 13 13

14 Instructions How to Update Your Listing Upgraded (Premium) Listings An has been sent by Zerista that will include a link to your Exhibitor Dashboard. By accepting your invitation you will then create your account and begin uploading your information. Once you are in your profile you ll be able to upload content, add images, select products, etc. 14

15 Why upgrade? Premium Listing Logo, links, articles and photos upload visible to all attendees You can message up to 10 users per day Lead message alerts you have a lead, it means that a user has added their company to his/her favorites Ability to manage company profile after logging in at app.attendcollaborate.com. 15

16 Basic Listing To complete your basic listing you must enter your information to the link provided to you and it will be updated on your behalf. There is no login to the site required. To upgrade your listing please contact your sales representatives. 16

17 17 How to get the app Users can install the app one of three ways Search for COLLABORATE 18 in your platform s app store Scan the QR code in communications and in signage onsite Go to app.attendcollaborate.com and click on the graphic to download the app App icon in App Sore App icon once installed Users login with your address and pswd: collab18 if you are logging in for the first time.

18 Sponsorship Opportunities

19 COLLABORATE Sponsorship Opportunity Main Street Games Join the fun and be a sponsor of the Main Street Games such as hula hoops, corn hole, paper airplane toss and life size Jenga. For as little as $1000 your company will be promoted in the onsite guide, a logo on onsite signage, mobile app recognition and more. Contact your user group representative for more information and to reserve your spot today. 19

20 IOUG Sponsorship Opportunities Database Super Session - $20,000 Captivate the COLLABORATE IOUG Forum audience by showcasing your company s best presenter and educating attendees. This one-hour session provides you the opportunity to reach more than 1,000 database focused attendees all at the same time. IOUG to work with sponsor to create session content. Exclusive Super Session Time Slot Collaborate Cabana for Closing Party - $3, sq feet within the cabana (1) high table with two chairs Cushioned love seat Coffee table (3) deck lounge chairs (these can also be removed if desired) 46 LCD TV and an MP3 docking station Collaborate Bungalow for Closing Party - $5, square feet Same amenities as Cabana, but in four-walled structure Contact Jim Conlon at jconlon@ioug.org or Scott Narug at snarug@ioug.org or for more information. 20

21 OAUG Sponsorship Opportunities Cabana at Closing Party: Bar & Cabana: $10,500 Cabana only: $7,500 Includes: Signage noting your Cabana at the Party. Sponsor logoed napkins Sponsored logo signage as party sponsor at entrance of party and within agenda as party sponsor. OAUG s THEgame on the Tradeshow Floor: $4, We bring you a crowd, create the energy, build the competition and have lots of fun! Your sponsorship will be promoted and tweeted for maximum engagement - and we provide the cool prizes. Contact Marci Nessing at mnessing@oaug.org or for more information. 21

22 Quest Sponsorship Opportunities Get a bar in your booth on the show floor! (Beer and Wine Only)- $4, One bar serving beer and wine that lasts for the duration of the reception; Signage with Company Logo; Placement and availability based on booth selection and position on show floor. Collaborate Cabana for Closing Party - $3, sq feet within the cabana Has one high table with two chairs Cushioned love seat Coffee table Three deck lounge chairs (these can also be removed if desired) 46 LCD TV and an MP3 docking station Collaborate Bungalow for Closing Party - $5, square feet Has one high table and two chairs Cushioned love seat Cushioned chairs Coffee table A side table for service 46 LCD TV and an MP3 docking station. Contact Vendors@questdirect.org to get more information 22

23 Next Exhibitor Webinar Need to review or share with your team? Today s webinar will be available on each user group s conference website within 7 days. Exhibitor Onsite Sales Effectiveness Tuesday, April 3 rd, 2:00pm ET Registration link will be ed out to exhibitors closer to the webinar 23

24 Session ID: #C18LV Remember to complete your evaluation for this session within the app!