Networked Society. Mikael Eriksson Björling Director Networked Society Lab Ericsson Stockholm

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1 Networked Society Mikael Eriksson Björling Director Networked Society Lab Ericsson Stockholm

2 Networked Society Intro Film Mikael Eriksson Björling Ericsson Internal Ericsson AB Page 2

3 More function 1991: Total Cost $ : Smartphone $40.00 Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 3

4 Empowered lifestyle COLLABORATIVE CULTURE PREFER SERVICES ARE IN CONTROL ALWAYS ON ALWAYS INFORMED EVERYTHING INSTANT DIGITAL RELATIONS AND IDENTITY Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 4

5 MOBILITY BROADBAND CLOUD FROM INVENTION TO GENERAL PURPOSE TECHNOLOGY INSTALLATION DEPLOYMENT + + The 5 th technological revolution Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 5

6 Progressive Innovation ACCELERATING ACTIVE ACCESSIBLE MOBILITY BROADBAND CLOUD Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 6

7 NEW LOGIC ANY THING THAT CAN BE CONNECTED WILL BE CONNECTED, SMART AND INTERACTIVE ANY RESOURCE THAT CAN BE SHARED WILL BE SHARED, ENRICHED AND ABUNDANT ANY RESHAPING IDEA THAT CAN BE TRIED WILL BE TRIED AND TRIGGER CHANGE Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 7

8 NEW ASSETS USERS ANY THING THAT CAN BE CONNECTED WILL BE CONNECTED, SMART AND INTERACTIVE THINGS ANY RESOURCE THAT CAN BE SHARED WILL BE SHARED, ENRICHED AND ABUNDANT PLATFORMS ANY RESHAPING IDEA THAT CAN BE TRIED WILL BE TRIED AND TRIGGER CHANGE DATA Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 8

9 Transforming industry sectors Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 9

10 Communality Experience Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 10

11 Learning Experience Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 11

12 Exchange Experience Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 12

13 Mobility Experience Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 13

14 Industry Transformation Determining forces OUTSIDE DRIVE EVOLUTION DISRUPTION INSIDE CONTROL Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 14

15 ICT-Led Transformation OUTSIDE DRIVE Value Chain Effectiveness Improved offering to current market Redefined Eco-system Profoundly new offerings creating new market EVOLUTION DISRUPTION Value Chain Efficiency Better performance of current offerings Reshaped value systems Synergy offering across industries INSIDE CONTROL Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 15

16 Reshaped business Connected car National e/m-ticket OUTSIDE DRIVE Car / ride sharing Dynamic transport service Collaborative logistics Self-driving car as a service EVOLUTION Traffic management e/m-ticket Smart navigation DISRUPTION INSIDE CONTROL Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 16

17 Reshaped business OUTSIDE DRIVE VOLVO CONNECTED CAR EVOLUTION ELEKTRILEVI SMART MEETERING DISRUPTION MOSEL VALLEY WINEMAKERS INSIDE CONTROL Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 17

18 Eco-system of eco-systems Automotive OEM Dealer Media Agencies Insurance Companies Driver & Owner Connected Vehicle Cloud App developer / Content Provider Vehicle Energy / Utilities Companies Fleet Operator Repair Shop Support Center Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 18

19 The Networked Society creates opportunities Society Opportunities BUSINESS Opportunities PEOPLE Opportunities And changes THE STRATEGIC AGENDA Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 19

20 Strategic focus DEVELOP NEW PLATFORMS OPERATIONAL EXCELLENCE ENCOURAGE USER CO-CREATION ESTABLISH NETWORKED PRACTICES MAKE SENSE FROM DATA INNOVATE IN SERVICE BUSINESS DIGITIZE BUSINESS RESOURCES Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 20

21 Positive society impacts GDP GROWTH INFRASTRUCTURE ICT EDUCATION JOB CREATION TRIPLE SOCIAL AFFORDABILITY HEALTH ECONOMY USAGE MATURITY TRANSPARENCY LOW CARBON ECONOMY BOTTOM LINE ENVIRONMENT Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 21

22 Our Vision A networked society where every person and every Business is empowered to reach their full potential Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 22

23 THANK YOU! Mikael Eriksson Björling [ ] Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 23

24 More information Ericsson Networked Society Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 24

25 Mikael Eriksson Björling Ericsson Internal Ericsson AB Page 25

26 Mikael Eriksson Björling Mikael is an Ericsson Networked Society Evangelist and Director at the Networked Society Lab. His specialty is in understanding how new consumer behavior, emerging technologies and industry logics are shaping the future society, and he believes that we have great opportunities right now to shape a better world. Mikael joined Ericsson in 1998 and is based in Stockholm. mikael.eriksson.bjorling@ericsson.com Blog: Networked Society Lab: Mikael Eriksson Björling Ericsson Networked Internal Society Lab Ericsson Ericsson AB 2015 AB Page 26