YouTube for Hosting Video Tutorials: The Hows, Whys and Why Nots
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1 University of Iowa Libraries Staff Publications YouTube for Hosting Video Tutorials: The Hows, Whys and Why Nots Amy Blevins University of Iowa Chris Childs University of Iowa Ericka A. Raber University of Iowa Copyright 2012 by authors Hosted by Iowa Research Online. For more information please contact:
2 YouTube for Hosting Video Tutorials: The Hows, Whys and Why Nots Amy Blevins, MALS Chris Childs, MA Ericka Raber, MALS University of Iowa Libraries
3 Background New liaison model Changing roles of librarians New directions
4 Tutorial Software
5 Needs Assessment Liaison survey Desired software features Ease of use; interactive; accessibility (mobile devices, captioning) Working group recommendations Resource guide (Sharepoint); software overview; local tech support; templates; design support
6 Recommended Software Panopto (UI Capture) Lecture capture with PowerPoint, minor edits Camtasia Polished, longer tutorials with quizzes Jing Quick, informal videos
7 Software Features
8 Training Resources Local expert users for each software.
9 Establishing Guidelines
10 Gathering Information General Questions Does your library use YouTube or another product to host video tutorials? Do you have any policies/procedures related to this issue? Specific Questions What is the added value of using YouTube? What are the complications of using YouTube? What is the added value of Vimeo? What are its drawbacks?
11 Tutorial Creation Checklist 5 minutes or less Use UI Libraries opening & closing screens Text callouts/close captioning when possible Incorporate quizzes or interactive features Adhere to UI Libraries standards for tutorial creation
12 Branding: Opening Screen
13 Branding: Closing Screen
14 Guidelines for Posting Video Tutorials on YouTube When YouTube is appropriate Produce in high quality Windows Media Video or similar format to ensure greatest video quality experience Videos posted to official YouTube account for specific UI Library Include captioning Consider alternate formats for interactive features Flash HTML5 Online quiz
15 Tracking Video Tutorials
16 Challenges Guidelines versus Policies Establishing these guidelines took time Get staff involved Remind staff that these guidelines exist and why Working with outside groups
17 What is YouTube? History Around since February of 2005 (First video up in April of 2005) Owned by Google since October 2006 Current Functionality Hosts videos up to 15 minutes in length (or 2GB) Allows captioning Has a mobile site (and works on ios devices) Allows for videos up to 1080p HD
18 Benefits of YouTube for Hosting Works on mobile devices where Flash wouldn t work Usage statistics Multiple sharing options Well-known/greater visibility photo courtesy of Flickr user arthaey/creative Commons Licensed
19 Potential Drawbacks for YouTube Some organizations may block YouTube E.g. hospitals Requires extra work (uploading, tagging, account management) Specific requirements for videos Link management Updated videos will not retain the original URL must be different enough that YouTube doesn t see them as a duplicate effort Could be unsavory videos listed as recommendations photo courtesy of Flickr user Johnson Cameraface/Creative Commons Licensed
20 Getting Started Create an account Do NOT link your personal to your library s YouTube account. Check out YouTube Essentials
21 Creating Videos Design your video ADDIE Time Limits Scripting Choose a recording option that will suit your needs. Edit and produce your video if necessary NOTE: Higher quality videos are best!
22 Captioning Does your recording program provide options for captioning? Yes! Might be easier to use than YouTube. No! YouTube has two options Attach a file containing the captions Let YouTube caption the video for you You don t have to do anything for this, but accuracy is a consideration.
23 Uploading and Privacy Uploading Log into your library s YouTube account Click the Upload link near the top of the screen. Privacy Options Privately Only people with the link can see it. Publicly People can search for it or stumble across it on accident Turn Comments on or off. Turn stats on or off
24 Sharing Options Embed on webpages or LibGuides Link to YouTube Channel or individual videos AutoShare with Twitter, FaceBook or Orkut
25 Monitoring Usage
26 Other Uses for YouTube Hosting videos for courses Library Events (speakers, History of Medicine of Lectures, etc.) Promos for your library Videos of your pets and children
27 YouTube Is Not Your Only Option
28 VIMEO Similar to YouTube. HTML5 compliant since August Limited to 500mb (not time) Several account options Basic Free Plus - $60 a year or $10 a month Pro for businesses and commercial videos
29 Reasons to Consider May not be blocked by organizations that block YouTube Possible Drawbacks May not work well in WordPress Not as well known as YouTube
30 Hosting on Library Website
31 Reasons to Consider Can use Flash files with interactive quizzes No additional accounts and passwords to remember Possible Drawbacks Need lots of server space for videos May need to work with IT to get videos posted, removed, updated Harder to embed
32 Questions or Comments?
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