DMS CAPTURE FOR RECRUITING PART 1

Transcription

1 DMS CAPTURE FOR RECRUITING PART 1

2 DMS CAPTURE WILL HELP YOU: Substantially grow your pipeline with faster lead generation. Identify and engage with prospects at a higher rate using permission-based direct dials and verified addresses. Save time by exporting all captured contacts into your CRM automatically without creating duplicate records. Increase conversation and deliverability rates with complete company and contact information delivered in real time. With Capture, you can extract information from any source social media platforms (Linkedin & Twitter), signatures, titles, contact names, phone numbers, company names, excel spreadsheets and generate valuable, clean data about a prospect to improve your recruiting approach, and reduce research time. 2...

3 ... DMS CAPTURE FOR RECRUITING HOW DMS CAPTURE CAN ENHANCE YOUR LINKEDIN RECRUITER EXPERIENCE. FIELDS YOU GET WITH Linkedin Recruiter RingLead DMS Capture 3 Contact: First Name Last Name Job title Company Location Zip Codes Skills Schools Year of graduation Employment Type Firmographic: Industry Current Company Contact: Direct Dials Mobile Numbers Linkedin URL Twitter URL Birthday First Name Last Name Job Title Company Location Address 1 Address 2 City State Country Postal Code State Code Country Code Firmographic: Annual Revenue Company Linkedin URL Company HQ Phone Industry Employee Count Employee Location Count Year Established SIC SIC Industry NAICS NAICS Sector Name

4 DMS Capture is an application that can revolutionize day to day tasks for recruiters. Capture is installed as an extension added to Google Chrome. Using Capture, a recruiter can work with Client and Candidate data more efficiently. IN THIS THREE-PART SERIES WE WILL COVER: Internet Search using Capture search presets Capture Capture tips and example sites The Laws of Internet Search to Power In this article we will cover: The fundamentals of Internet search How to leverage built-in Capture search presets, as well as build your own 4

5 5 To get a high-level of DMS Capture, watch the following video:

6 FOUNDATIONS OF INTERNET SEARCH WHEN USING CAPTURE TIPS The goal is to provide some fundamental guidance on how to use Capture, by helping you understand the basics of Internet Search. In addition, when possible, to discuss how to bring the technology into a real recruiting process that can be leveraged to find more clients and candidate in your recruiting efforts. Axioms are the simplest concepts that everything else is built upon. Understand these basic concepts and you will become a Capture wizard. 6

7 Axiom 1: Try To Get < 1000 Search Results Per Search When using an Internet search engine, conduct your search with enough specificity that the search engine reports that there are less than 1000 results. If you are doing a search that yields many thousands, break up the search into a few separate searches. In this case to the right, Google report that it is bringing back over 1.0 million results. This is not true. Google only brings back about 600 REAL results for this search. Google, Bing, or other search engines will never bring back more than 1000 results. Are there only 700 Data Scientists on LinkedIn? Absolutely not. The challenge is to use multiple searches to get at the total results. The answer may not seem obvious, but it is actually simple. You must create multiple permutations of the search in order to get maximum results. 7 Recruiters: Follow the logic that follows and you will be able to create a new candidate base from scratch.

8 Axiom 2: Split Searches (Permutate) To Get More Results Method 1: Permutate on location. For this example, we will target MidWest cities. We will start with the 10 largest cities in the Midwest by population. If you want to dive into this project, follow this wikipedia link for the top 800+ cities First, we have a challenge, we must convert the city names to the naming format used on Linkedin, which ends up with the following list: Greater Chicago Area Indianapolis, Indiana Columbus, Ohio Area Greater Detroit Area Greater Milwaukee Area Kansas City, Missouri Area Greater Omaha Area Cleveland, Ohio Greater Minneapolis-St. Paul Area Wichita, Kansas 8...

9 ... DMS CAPTURE FOR RECRUITING Notice that the format of the locations is NOT consistent. Making this mistake can end up yielding ¼ of the full results. If you are going to search LinkedIn by Area, make sure to search it how linkedin describes it, not how you think about it. Now, back to the challenge. We want to search all 10 locations for Data Scientists. For your own searches, just replace Data Scientist with the title or titles you are looking for. Here are the search strings needed site:linkedin.com/in Data Scientist Greater Chicago Area site:linkedin.com/in Data Scientist Indianapolis, Indiana site:linkedin.com/in Data Scientist Columbus, Ohio Area site:linkedin.com/in Data Scientist Greater Detroit Area site:linkedin.com/in Data Scientist Greater Milwaukee Area site:linkedin.com/in Data Scientist Kansas City, Missouri Area site:linkedin.com/in Data Scientist Greater Omaha Area site:linkedin.com/in Data Scientist Cleveland, Ohio site:linkedin.com/in Data Scientist Greater Minneapolis-St. Paul Area site:linkedin.com/in Data Scientist Wichita, Kansas 9 Now that we have the searches, how do we automate them and get them into Capture?

10 Axiom 3: Create Your Own Search Presets Step 1: Click the Search Presets in the Capture Interface Step 2: Click on Create New Search 10

11 Step 3: Fill in Title, Description, Search String and press Save. At this point you can also choose the search engine to be used. 11

12 Step 4: Locate your new search and add it to your favorites Type in the search box (in this case, Chicago was used) to find the search you just built 12

13 Step 5: Favorite your search by clicking on the star. 13

14 Step 6: Test your search, press the RUN button. After you press RUN, you will have the option to Execute or further edit your search. 14

15 Step 7: Review Results You no longer need to memorize long search strings. Now you can press a single button to get results. BIG QUESTION: How can we use what we just learned and get it into a regular process? 15

16 Axiom 4: Use Time to Your Advantage In recruiting (and sales), the landscape of available people changes daily. So how can searching on time intervals be applied when using Capture? Using best practices, perform searches on a consistent basis. This is just a discipline that you can apply as needed. To leverage Capture, we can create a modified search string to classify people by time at company. Here is a search string example: In this case, we targeted people that have been 1 year and 1 month in the current job of Data Scientist. 16 How else can this be leveraged?

17 Axiom 5: Be Creative And Try New Concepts How about Sales Managers who are 1 month into a new job? Salesforce Administrators who have just completed 3 months on the job: 17

18 Axiom 6: Build On Successful Processes Now that we have the fancy searches, how to get them into Capture so we are not typing long search strings every time? 1. Go to Capture s search presets 2. Create new search 3. Fill in the values for the search string Notice the brackets < > around Enter Title and Enter months this tells Capture to prompt you for these values when the search is used. 18 This search has already been added to Capture, but now you can see how it was done, so you can develop your own searches.

19 What are some other possibilities to use this search in recruiting? Seek people when they have reached certain milestones of employment length. Example: find people who have reached a milestone of 2 or 3 years. Use seasonality to your advantage. Teachers overwhelmingly start jobs in the fall with the new semester. Build search plans to maximize your candidate building efforts. Skill threshold. Looking for a Salesforce Administrator with 5 years of experience? If they were at one job this is easy to do. 19

20 20 START YOUR CAPTURE TRIAL NOW!

21 THE RINGLEAD GUARANTEE 21

22 ABOUT RINGLEAD RingLead, Inc. is the fastest growing SaaS data management company on Long Island. RingLead offers a complete end-to-end suite of products to clean, protect and enhance company and contact information. Since 2003, RingLead has helped solve the dirty data problems of thousands of enterprises, Fortune 500 companies and small businesses across the globe. Donato Diorio is a strategic advisor to RingLead and was the Founder/CEO of Broadlook Technologies, a company acquired by RingLead in Donato is the Data Scientist in residence at RingLead and is excited to be working with CEO, Chris Hickey and Executive Chairman / Head of Product, Russ Artzt to deliver RingLead DMS: the all-in-one data management platform. Donato Diorio, Strategic advisor for RingLead 22

23 Copyright 2018 Ringlead Inc. All Rights Reserved.