ECHOtourism STATistics

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1 Page 1 ECHOtourism STATistics Performance Report on Québec City Tourism Industry OCTOBER 2018

2 ÉCHOtourism STATistics Table of contents Responsibles for design and production 2 Highlights 3 Performance indicators Total tourist activity - aggregate index 4 Lodging - room occupancy evolution index 4 Sites and attractions - admissions evolution index 5 Retail stores - transactions evolution index 5 Restaurant indus. - meals served evolution index 6 Enplaned passengers index at Jean-Lesage international Airport 6 Performance indicators summary Entries, re-entries via province of Québec borders 9 Hotel industry statistics Québec city and area 10 Québec city 11 Solded rooms 12 Tourist information and welcome activities 13 Office Web site statistics 14 Business travel - solded rooms 15 Socio-economic and demographic information on the region.. 16 Profile of the tourists visiting our region - origin, visit duration, etc

3 Designed and produced by: Hugo Johnston-Laberge et Michel Goupil Strategic Expertise, Development and Client Experience Division For information or comments, please contact: Hugo Johnston-Laberge Tel: extension Michel Goupil Tel: extension Thank you to all our partners and collaborators Caution The statistics and analyses presented in this document are produced according to the information available at the time of production. Modifications could be made to subsequent publications. 2

4 HIGHLIGHTS - OCTOBER 2018 Agregate index is decreasing by 2,4% in October 2018 After ten months, year-to-date index is increasing by 0,8 %from Index (*) Index (*) Index (*) % Change Total tourist activity - aggregate index (**) October 100,0 108,1 105,1-2,8% Year-to-date 100,0 104,3 105,1 0,8% Lodging - room occupancy evolution index October 100,0 107,7 105,1-2,4% Year-to-date 100,0 104,8 107,3 2,4% Sites and attractions - admissions evolution index October 100,0 118,3 108,3-8,4% Year-to-date 100,0 106,3 101,5-4,5% Retail stores - transactions evolution index October 100,0 113,4 110,9-2,2% Year-to-date 100,0 110,6 108,9-1,6% Restaurant indus. - meals served evolution index October 100,0 104,4 102,7-1,6% Year-to-date 100,0 101,4 102,4 1,0% Interventions Interventions Interventions % Variation Tourist information and welcome activities October ,2% Year-to-date ,8% Accès au site Accès au site Accès au site % Variation Quebec City Tourism Web site - number of access October ,3% Year-to-date ,6% (*) The monthly base index of 100 is equal to the ratio between the of results (number of rooms occupied, number of meals served, etc.) obtained from a sample taken during the month or over a given period and the of results obtained from the same sample during the same month or given period of the base year. The base year chosen for the current index is The example below illustrates the equation: (the of rooms occupied in January of year X / the of rooms occupied in January 2016) X 100. If the index is supe rior to 100, the number of rooms occupied has increase with reference to the base year. (**) The monthly aggregate index is obtained through weighting the four leading sectors of tourist activity. The weighting mode is explained in detail in the publication on the page presenting the index.. This publication also includes the following statistics: Leading monthly statistics on the hotel industry and bed and breakfast. Enplaned passengers index at Jean-Lesage international Airport. International tourists entered in Canada by Québec boundaries. Business travel solded rooms in the region. Socio-economic and demographic information on the region. A short profile of the tourists visiting our region, notably where they are from, the length of their stay, their expenditures and their activities. ÉCHOtourism STATistics is also available on the Bureau's Web site: 3

5 MONTHLY TOURISM PERFORMANCE INDICATORS (2016 = 100) OCTOBER 2018 Index Index Index % Var. TOTAL TOURIST ACTIVITY Aggregate index of tourist activity (1) Agregate index of tourist activity (2016=100) January 100,0 110,8 109,0-1,6% February 100,0 104,8 104,8 0,0% March 100,0 100,7 114,0 13,2% April 100,0 107,7 108,7 0,9% May 100,0 101,6 110,6 8,9% June 100,0 102,9 104,1 1,2% July 100,0 107,4 100,2-6,7% August 100,0 102,9 102,6-0,2% September 100,0 101,1 104,0 2,8% October 100,0 108,1 105,1-2,8% November 100,0 105,3 December 100,0 107,8 Year-to-date 100,0 104,3 105,1 0,8% Annual Index 100,0 104, = (1) Obtained by weighting the indexes for "Lodging" (43,2%), "Restaurant Industry" (36,9%), "Sites and Attractions" (9,9%) and "Boutiques/Retail Stores" (10,0%) based on the results of the survey on the breakdown of expenditures incurred by tourists who visited the Québec City region, performed by Statistics Canada (CITIES 2014 Project). The index enables measuring the monthly and seasonal variations of regional tourist LODGING Room occupancy evolution index (2) 4 to 39 rooms October 100,0 102,8 104,1 1,3% IN BRIEF AGGREGATE INDEX OF TOURIST ACTIVITY OCTOBER: 3 POINT DECREASE YEAR TO DATE: 1 POINT INCREASE Year-to-date 100,0 97,8 101,4 3,6% Annual 100,0 98,7 40 to 199 rooms October 100,0 111,9 107,1-4,3% Year-to-date 100,0 108,6 111,0 2,2% Annual 100,0 108,6 LODGING OCTOBER: 2 POINT DECREASE YEAR-TO-DATE: 2 POINT INCREASE 200 rooms or more October 100,0 104,2 102,1-2,0% Total Year-to-date 100,0 102,1 103,9 1,8% Annual 100,0 103,1 January 100,0 112,1 113,9 1,6% February 100,0 103,6 102,6-1,0% March 100,0 102,3 113,5 11,0% April 100,0 100,3 105,1 4,8% May 100,0 103,4 115,0 11,2% June 100,0 105,2 111,6 6,1% July 100,0 107,8 103,6-3,8% August 100,0 104,4 105,3 0,9% September 100,0 101,9 102,2 0,3% October 100,0 107,7 105,1-2,4% November 100,0 107,4 December 100,0 110,1 Year-to-date 100,0 104,8 107,3 2,4% Annual 100,0 105, = Lodging performance: (2016=100) Room occupancy evolution index (2) Performed at all hotel establishments (approximately 200). The index enables measuring the monthly and seasonal variations in the number of occupied rooms. Source : QCT, Strategic Expertise, Development and Client Experience Division 4

6 MONTHLY TOURISM PERFORMANCE INDICATORS (2016 = 100) OCTOBER 2018 Index Index Index % Var. IN BRIEF SITES AND ATTRACTIONS Admissions evolution index (1) SITES AND ATTRACTIONS OCTOBER: 8 POINT DECREASE YEAR-TO-DATE 2018: 5 POINT DECREASE Indoor activities October 100,0 117,5 103,6-11,8% Year-to-date 100,0 108,3 100,2-7,5% Annual 100,0 107,9 Outdoor activities Total October 100,0 121,0 124,2 2,7% Year-to-date 100,0 101,5 104,5 2,9% Annual 100,0 99,8 January 100,0 132,8 114,4-13,8% February 100,0 110,6 106,9-3,4% March 100,0 104,5 120,1 14,9% April 100,0 142,1 144,3 1,5% May 100,0 102,0 110,6 8,4% June 100,0 96,1 86,8-9,7% July 100,0 102,4 91,8-10,3% August 100,0 105,4 96,8-8,1% September 100,0 94,0 95,9 2,0% October 100,0 118,3 108,3-8,4% November 100,0 99,8 December 100,0 94,5 Year-to-date 100,0 106,3 101,5-4,5% Annual 100,0 105, = Sites and attractions performance: (2016=100) Admissions evolution index (1) Based on the number of paying and non-paying entrance fees taken from 60 regional sites and attractions. The index enables measuring monthly and seasonal attendance variations. IN BRIEF BOUTIQUES/RETAIL STORES OCTOBER: 2 POINT INCREASE YEAR-TO-DATE: 2 POINT DECREASE BOUTIQUES/RETAIL STORES Transactions evolution index (2) January 100,0 120,1 120,4 0,2% February 100,0 114,2 112,4-1,6% March 100,0 97,6 130,5 33,7% April 100,0 128,8 109,4-15,1% May 100,0 108,3 113,2 4,5% June 100,0 106,8 104,6-2,1% July 100,0 118,8 104,4-12,2% August 100,0 105,9 104,5-1,3% September 100,0 102,5 106,1 3,5% October 100,0 113,4 110,9-2,2% November 100,0 107,1 December 100,0 109, = Boutiques/Retail stores performance: (2016=100) Transactions evolution index Year-to-date 100,0 110,6 108,9-1,6% Annual 100,0 110,3 Source : QCT, Strategic Expertise, Development and Client Experience Division (2) Based on the number of transactions performed at 42 boutiques/retail stores located in the Old- Québec and Lower Town areas. The index enables measuring the monthly and seasonal variations of clients. 5

7 MONTHLY TOURISM PERFORMANCE INDICATORS (2016 = 100) OCTOBER 2018 RESTAURANT INDUSTRY Meals served evolution index (1) Index Index Index % Var. IN BRIEF RESTAURATION OCTOBER : 2 POINT DECREASE YEAR-TO-DATE: 1 POINT INCREASE January 100,0 100,7 98,6-2,1% February 100,0 102,0 104,6 2,6% March 100,0 98,7 108,5 10,0% April 100,0 101,5 103,2 1,7% May 100,0 97,4 104,7 7,5% June 100,0 101,0 99,9-1,0% July 100,0 105,2 97,3-7,5% August 100,0 99,6 100,6 1,0% September 100,0 101,7 107,6 5,8% October 100,0 104,4 102,7-1,6% November 100,0 104,0 December 100,0 108,4 Year-to-date 100,0 101,4 102,4 1,0% Annual 100,0 102, = Restauration performance: (2016=100) Meals served evolution index JEAN-LESAGE INTERNATIONAL AIRPORT Enplaned/explaned passengers index 90 Domestic flights October 100,0 128,0 121,3-5,2% Year-to-date 100,0 117,3 123,7 5,5% Annual 100,0 116,8 Transborder and international flights (1) Based on the number of meals served in 45 restaurants of the region. The index enables measuring the monthly and seasonal variations of clients. IN BRIEF AÉROPORT INTERNATIONAL JEAN-LESAGE OCTOBER: 4 POINT INCREASE YEAR-TO-DATE: 6 POINT INCREASE October 100,0 59,2 101,2 71,0% Total Year-to-date 100,0 79,2 85,8 8,4% Annual 100,0 80,4 January 100,0 98,6 99,4 0,8% February 100,0 96,6 99,7 3,2% March 100,0 103,4 110,6 6,9% April 100,0 104,7 105,2 0,5% May 100,0 101,7 115,7 13,8% June 100,0 106,9 116,4 8,9% July 100,0 104,0 112,6 8,3% August 100,0 101,6 110,8 9,0% September 100,0 106,3 117,3 10,4% October 100,0 112,2 116,7 4,0% November 100,0 101,1 December 100,0 106,8 Year-to-date 100,0 103,3 109,9 6,3% Annual 100,0 103, = Airport activity performance: (2016=100) Enplaned/explaned passengers index Source : QCT, Strategic Expertise, Development and Client Experience Division 6

8 TOTAL TOURIST ACTIVITY Aggregate index of tourist activity MONTHLY TOURISM PERFORMANCE INDICATORS (2013 = 100) SUMMARY Index Index Index Index Index Index Index Index January 100,0 97,5 100,1 105,1 116,4 114,5 0,0 0,0 February 100,0 100,3 96,1 101,9 106,7 106,7 0,0 0,0 March 100,0 91,2 87,8 96,9 97,6 110,5 0,0 0,0 April 100,0 104,9 101,7 111,0 119,6 120,7 0,0 0,0 May 100,0 103,6 102,7 104,2 105,9 115,3 0,0 0,0 June 100,0 105,4 103,7 111,5 114,7 116,1 0,0 0,0 July 100,0 99,8 101,0 110,6 118,8 110,8 0,0 0,0 August 100,0 101,5 101,1 105,8 108,8 108,6 0,0 0,0 September 100,0 101,2 112,8 117,6 118,9 122,2 0,0 0,0 October 100,0 103,0 101,0 110,6 119,6 116,3 0,0 0,0 November 100,0 98,6 97,2 103,6 109,1 0,0 0,0 0,0 December 100,0 101,0 103,7 113,6 122,5 0,0 0,0 0,0 Year-to-date 100,0 100,4 99,0 105,9 110,4 111,3 0,0 0,0 Annual 100,0 100,9 101,1 108,0 113,0 0,0 0,0 0,0 LODGING Room occupancy evolution index Index Index Index Index Index Index Index Index January 100,0 98,6 100,2 107,6 120,6 122,5 0,0 0,0 February 100,0 101,0 100,6 108,7 112,7 111,6 0,0 0,0 March 100,0 97,8 91,7 102,7 105,1 116,6 0,0 0,0 April 100,0 100,6 100,2 112,7 113,0 118,4 0,0 0,0 May 100,0 105,9 104,2 105,8 109,4 121,7 0,0 0,0 June 100,0 102,0 104,3 111,6 117,4 124,6 0,0 0,0 July 100,0 104,4 107,9 116,9 126,0 121,1 0,0 0,0 August 100,0 104,8 103,3 108,6 113,3 114,3 0,0 0,0 September 100,0 105,1 115,9 119,0 121,2 121,7 0,0 0,0 October 100,0 103,0 100,7 110,7 119,3 116,4 0,0 0,0 November 100,0 101,4 100,9 106,6 114,5 0,0 0,0 0,0 December 100,0 103,3 107,2 118,3 130,3 0,0 0,0 0,0 Year-to-date 100,0 101,5 101,3 109,4 114,7 117,4 0,0 0,0 Annual 100,0 102,7 103,5 111,0 116,9 0,0 0,0 0,0 SITES AND ATTRACTIONS Admissions evolution index Index Index Index Index Index Index Index Index January 100,0 90,6 93,5 90,0 119,5 103,0 0,0 0,0 February 100,0 100,6 88,8 94,6 104,7 101,1 0,0 0,0 March 100,0 77,9 79,6 81,9 85,6 98,3 0,0 0,0 April 100,0 105,6 106,8 90,9 129,2 131,2 0,0 0,0 May 100,0 104,6 99,9 101,2 103,2 111,9 0,0 0,0 June 100,0 106,3 105,0 113,6 109,2 98,6 0,0 0,0 July 100,0 99,7 95,3 97,7 100,0 89,7 0,0 0,0 August 100,0 105,3 104,4 102,7 108,3 99,4 0,0 0,0 September 100,0 100,0 129,2 136,6 128,4 131,0 0,0 0,0 October 100,0 109,0 90,3 111,7 132,1 121,0 0,0 0,0 November 100,0 94,6 84,2 103,8 103,6 0,0 0,0 0,0 December 100,0 80,3 80,1 104,5 98,8 0,0 0,0 0,0 Year-to-date 100,0 97,9 95,6 95,7 101,7 97,1 0,0 0,0 Annual 100,0 99,1 97,8 102,6 108,2 0,0 0,0 0,0 The best index of the period Source : QCT, Strategic Expertise, Development and Client Experience Division 7

9 BOUTIQUES/RETAIL STORES Transactions evolution index MONTHLY TOURISM PERFORMANCE INDICATORS (2013 = 100) SUMMARY Index Index Index Index Index Index Index Index January 100,0 105,1 107,4 116,2 139,6 139,9 0,0 0,0 February 100,0 97,4 92,3 96,5 110,2 108,5 0,0 0,0 March 100,0 66,7 68,7 82,0 80,0 107,0 0,0 0,0 April 100,0 125,5 117,3 122,4 157,7 133,9 0,0 0,0 May 100,0 106,9 113,5 106,1 114,9 120,1 0,0 0,0 June 100,0 117,5 116,2 120,9 129,2 126,5 0,0 0,0 July 100,0 103,5 100,7 112,3 133,4 117,2 0,0 0,0 August 100,0 108,8 107,2 107,3 113,6 112,1 0,0 0,0 September 100,0 95,0 111,1 114,3 117,2 121,3 0,0 0,0 October 100,0 112,7 115,2 122,7 139,1 136,1 0,0 0,0 November 100,0 104,3 101,6 116,6 124,8 0,0 0,0 0,0 December 100,0 111,8 114,4 121,7 132,8 0,0 0,0 0,0 Year-to-date 100,0 103,2 102,3 108,1 119,5 117,6 0,0 0,0 Annual 100,0 105,0 106,6 111,9 123,5 0,0 0,0 0,0 RESTAURANT INDUSTRY Meals served evolution index Index Index Index Index Index Index Index Index January 100,0 96,1 99,9 103,2 104,0 101,8 0,0 0,0 February 100,0 100,3 93,8 97,1 99,0 101,5 0,0 0,0 March 100,0 93,7 90,6 98,2 96,9 106,6 0,0 0,0 April 100,0 104,1 97,7 111,4 113,0 115,0 0,0 0,0 May 100,0 99,8 98,6 102,7 100,1 107,5 0,0 0,0 June 100,0 105,8 99,1 108,3 109,3 108,2 0,0 0,0 July 100,0 93,4 94,4 106,2 111,7 103,3 0,0 0,0 August 100,0 94,5 95,8 102,9 102,5 103,5 0,0 0,0 September 100,0 98,5 105,1 111,6 113,5 120,0 0,0 0,0 October 100,0 98,6 100,3 106,8 111,5 109,7 0,0 0,0 November 100,0 94,9 95,2 96,5 100,3 0,0 0,0 0,0 December 100,0 100,8 103,0 108,2 117,3 0,0 0,0 0,0 Year-to-date 100,0 99,0 96,3 103,9 105,3 106,4 0,0 0,0 Annual 100,0 98,1 97,7 103,8 105,9 0,0 0,0 0,0 JEAN-LESAGE INTERNATIONAL AIRPORT Enplaned passengers index Index Index Index Index Index Index Index Index January 100,0 107,7 109,9 112,6 111,0 111,9 0,0 0,0 February 100,0 101,6 103,7 103,9 100,4 103,6 0,0 0,0 March 100,0 103,6 99,8 98,1 101,5 108,5 0,0 0,0 April 100,0 110,7 112,1 111,3 116,5 117,1 0,0 0,0 May 100,0 107,6 113,5 119,7 121,7 138,5 0,0 0,0 June 100,0 106,3 115,0 114,6 122,5 133,4 0,0 0,0 July 100,0 108,2 111,0 117,7 122,4 132,6 0,0 0,0 August 100,0 111,5 113,3 122,0 123,9 135,1 0,0 0,0 September 100,0 112,1 117,9 118,6 126,1 139,1 0,0 0,0 October 100,0 111,6 116,2 121,1 135,9 141,3 0,0 0,0 November 100,0 111,8 109,1 114,2 115,4 0,0 0,0 0,0 December 100,0 104,2 104,4 108,5 115,8 0,0 0,0 0,0 Year-to-date 100,0 106,5 109,3 111,1 114,9 122,1 0,0 0,0 Annual 100,0 107,7 109,9 113,5 117,4 0,0 0,0 0,0 The best index of the period Source : QCT, Strategic Expertise, Development and Client Experience Division 8

10 ENTRIES, RE-ENTRIES VIA PROVINCE OF QUÉBEC BORDERS ONE OR MORE NIGHT TRIP United States Overseas Total 2018/ / / Variation % Variation % Variation % ENTRIES (TOURISTS) January ,0% ,7% ,8% February ,4% ,7% ,4% March ,9% ,5% ,2% April ,4% ,3% ,7% May ,4% ,5% ,9% June ,7% ,5% ,3% July ,7% ,5% ,0% August ,7% ,8% ,2% September ,6% ,6% ,7% October November December Year-to-date ,8% ,1% ,6% RE-ENTRIES (CANADIANS) January ,1% ,7% ,9% February ,9% ,9% ,3% March ,5% ,5% ,5% April ,9% ,0% ,4% May ,1% ,8% ,4% June ,0% ,6% ,8% July ,1% ,1% ,8% August ,9% ,9% ,6% September ,7% ,7% ,1% October November December Year-to-date ,3% ,4% ,8% TOURISTIC SURPLUS (DEFICIT) January ,7% ,0% ,2% February ,4% ,2% ,5% March ,1% ,3% ,6% April ,1% ,2% ,1% May ,0% ,0% ,3% June ,6% ,3% ,0% July ,1% ,2% ,1% August ,5% ,3% ,8% September ,3% ,0% ,7% October November December Year-to-date ,6% ,2% ,9% Source : Statistics Canada, International travel, cat # PIF 9

11 LODGING STATISTICS - QUÉBEC CITY AND AREA OCTOBER 2018 Number of rooms 4 to to Total % Var % Var % Var % Var January Available rooms ,1% ,1% ,6% ,0% Occupancy rate 31,0 33,2 35,9 8,1% 47,6 52,2 51,4-1,5% 46,7 53,7 52,4-2,4% 44,7 49,9 49,7-0,4% Average price 107,40 $ 117,20 $ 111,90 $ -4,5% 112,20 $ 112,80 $ 111,80 $ -0,9% 133,60 $ 145,10 $ 145,20 $ 0,1% 120,10 $ 126,00 $ 124,60 $ -1,1% February Available rooms ,4% ,3% ,2% ,8% Occupancy rate 42,4 45,0 43,3-3,8% 64,2 68,1 65,8-3,4% 66,6 72,0 69,0-4,2% 61,5 66,0 63,6-3,6% Average price 114,50 $ 122,80 $ 128,80 $ 4,9% 119,60 $ 119,00 $ 121,30 $ 1,9% 149,60 $ 152,00 $ 154,30 $ 1,5% 131,20 $ 132,60 $ 134,90 $ 1,7% March Available rooms ,7% ,0% ,5% ,5% Occupancy rate 37,6 39,3 40,5 3,1% 59,8 60,2 65,3 8,5% 56,7 59,2 63,4 7,1% 55,1 56,9 61,0 7,2% Average price 102,90 $ 107,60 $ 115,80 $ 7,6% 109,70 $ 111,40 $ 116,30 $ 4,4% 136,60 $ 144,20 $ 148,20 $ 2,8% 119,00 $ 122,90 $ 128,33 $ 4,4% April Available rooms ,7% ,4% ,2% ,5% Occupancy rate 33,7 36,6 33,2-9,3% 55,6 54,1 59,3 9,6% 59,9 59,0 58,2-1,4% 53,6 53,3 55,1 3,4% Average price 90,60 $ 99,70 $ 102,82 $ 3,1% 110,10 $ 109,20 $ 111,56 $ 2,2% 138,20 $ 140,30 $ 143,45 $ 2,2% 119,30 $ 120,10 $ 123,14 $ 2,5% May Available rooms ,8% ,6% ,3% ,1% Occupancy rate 41,9 45,4 51,7 13,9% 67,3 66,0 72,2 9,4% 67,8 68,8 76,8 11,6% 63,0 63,8 70,9 11,1% Average price 109,60 $ 112,40 $ 127,34 $ 13,3% 119,80 $ 119,30 $ 135,04 $ 13,2% 153,70 $ 170,00 $ 180,35 $ 6,1% 131,90 $ 137,90 $ 152,25 $ 10,4% June Available rooms ,9% ,2% ,4% Occupancy rate 53,9 55,8 64,5 15,6% 74,9 78,6 82,1 4,5% 79,5 77,9 83,6 7,3% 72,9 74,8 79,7 6,6% Average price 129,80 $ 134,10 $ 144,82 $ 8,0% 132,10 $ 132,90 $ 159,43 $ 20,0% 177,20 $ 184,90 $ 215,40 $ 16,5% 149,50 $ 151,70 $ 176,99 $ 16,7% July Available rooms ,6% ,3% ,2% ,1% Occupancy rate 69,2 76,3 76,2-0,1% 87,3 89,8 85,4-4,9% 89,0 91,3 90,8-0,5% 84,6 88,2 85,8-2,7% Average price 146,30 $ 153,60 $ 162,74 $ 6,0% 153,20 $ 164,00 $ 170,26 $ 3,8% 200,70 $ 225,00 $ 227,49 $ 1,1% 169,50 $ 184,00 $ 189,56 $ 3,0% August Available rooms ,3% ,8% ,0% ,4% Occupancy rate 75,7 78,4 79,9 1,9% 89,6 92,1 91,4-0,8% 91,0 92,0 93,7 1,8% 87,6 89,9 90,3 0,4% Average price 148,40 $ 160,10 $ 168,94 $ 5,5% 156,30 $ 162,50 $ 168,31 $ 3,6% 205,60 $ 223,00 $ 231,86 $ 4,0% 172,60 $ 183,40 $ 190,74 $ 4,0% September Available rooms ,3% ,3% ,2% ,9% Occupancy rate 64,2 66,0 69,0 4,5% 81,8 84,9 81,7-3,8% 84,6 82,8 84,2 1,7% 79,6 81,0 80,6-0,5% Average price 139,30 $ 148,60 $ 150,58 $ 1,3% 139,50 $ 142,40 $ 146,30 $ 2,7% 201,60 $ 204,50 $ 212,26 $ 3,8% 161,30 $ 165,50 $ 170,27 $ 2,9% October Available rooms ,1% ,5% ,3% ,3% Occupancy rate 52,8 56,7 57,5 1,4% 71,5 76,0 73,1-3,8% 74,0 76,9 75,6-1,7% 69,1 73,0 71,5-2,1% Average price 126,30 $ 139,00 $ 139,34 $ 0,2% 129,20 $ 134,60 $ 136,41 $ 1,3% 189,10 $ 195,60 $ 197,55 $ 1,0% 150,30 $ 157,60 $ 158,99 $ 0,9% November Available rooms Occupancy rate 34,3 36,4 53,4 55,0 56,5 61,7 51,8 54,9 Average price 94,00 $ 101,70 $ 111,70 $ 115,20 $ 142,10 $ 144,30 $ 122,30 $ 125,90 $ December Available rooms Occupancy rate 37,0 44,9 56,8 59,5 56,5 62,2 53,6 58,5 Average price 129,80 $ 133,80 $ 123,80 $ 127,40 $ 169,00 $ 171,20 $ 142,00 $ 145,00 $ Year-to-date average Available rooms ,2% ,7% ,2% ,9% Occupancy rate 51,2 54,5 56,4 3,5% 70,2 72,6 72,9 0,4% 71,6 73,4 74,8 1,9% 67,4 70,0 71,1 1,6% Average price 127,88 $ 136,34 $ 142,64 $ 4,6% 131,32 $ 134,85 $ 141,34 $ 4,8% 173,83 $ 183,95 $ 191,63 $ 4,2% 146,74 $ 153,18 $ 159,94 $ 4,4% Annual average Available rooms Occupancy rate 48,9 52,4 67,6 70,0 69,1 71,5 65,0 67,8 Average price 126,15 $ 134,25 $ 129,51 $ 133,05 $ 171,36 $ 180,19 $ 144,83 $ 150,79 $ Quebec City and Area % Lodging performance Occupancy rate $ Lodging performance Average price Source : Institut de la statistique du Québec (special QCT compilation) 10

12 LODGING STATISTICS - QUÉBEC CITY OCTOBER 2018 Number of rooms 4 to to Total % Var % Var % Var % Var January Available rooms ,1% ,3% ,6% ,2% Occupancy rate 33,4 33,7 36,2 7,4% 48,5 52,9 52,0-1,7% 47,3 54,2 52,7-2,8% 46,4 51,4 50,8-1,2% Average price 96,40 $ 111,00 $ 108,80 $ -2,0% 113,00 $ 112,70 $ 113,40 $ 0,6% 132,80 $ 143,50 $ 142,30 $ -0,8% 119,90 $ 125,40 $ 124,70 $ -0,6% February Available rooms ,1% ,1% ,0% ,4% Occupancy rate 45,0 46,5 46,3-0,4% 65,3 68,4 65,5-4,2% 66,7 72,2 69,7-3,5% 63,5 67,6 65,1-3,7% Average price 111,50 $ 121,50 $ 124,00 $ 2,1% 119,60 $ 119,20 $ 122,90 $ 3,1% 148,60 $ 150,90 $ 152,50 $ 1,1% 131,40 $ 132,60 $ 135,20 $ 2,0% March Available rooms ,6% ,5% ,5% ,6% Occupancy rate 40,2 40,3 44,1 9,4% 60,1 60,8 65,9 8,4% 56,3 59,3 63,8 7,6% 56,3 58,2 62,9 8,1% Average price 93,50 $ 99,70 $ 111,37 $ 11,7% 109,60 $ 112,30 $ 117,52 $ 4,6% 133,50 $ 139,70 $ 144,20 $ 3,2% 117,60 $ 121,80 $ 127,62 $ 4,8% April Available rooms ,9% ,1% ,1% ,4% Occupancy rate 42,3 43,2 41,5-3,9% 59,8 56,6 61,8 9,2% 59,9 60,3 60,0-0,5% 57,8 56,6 58,9 4,1% Average price 93,20 $ 104,90 $ 106,78 $ 1,8% 110,70 $ 110,20 $ 112,59 $ 2,2% 138,20 $ 141,60 $ 143,72 $ 1,5% 120,70 $ 122,10 $ 124,36 $ 1,9% May Available rooms ,9% ,0% ,3% ,1% Occupancy rate 51,3 53,0 63,0 18,9% 70,1 69,2 77,4 11,8% 70,0 71,6 79,0 10,3% 67,6 68,2 76,5 12,2% Average price 115,60 $ 117,10 $ 132,95 $ 13,5% 121,20 $ 120,70 $ 134,18 $ 11,2% 154,50 $ 171,00 $ 181,53 $ 6,2% 134,20 $ 140,60 $ 153,87 $ 9,4% June Available rooms ,4% ,9% ,1% Occupancy rate 66,5 66,0 74,7 13,2% 78,3 80,5 85,7 6,5% 82,2 80,4 84,5 5,1% 78,3 78,8 83,9 6,5% Average price 137,30 $ 146,80 $ 156,17 $ 6,4% 132,90 $ 135,20 $ 159,76 $ 18,2% 178,60 $ 186,80 $ 218,47 $ 17,0% 152,40 $ 156,30 $ 181,26 $ 16,0% July Available rooms ,7% ,1% ,3% ,1% Occupancy rate 80,2 85,8 86,4 0,7% 89,4 93,2 88,6-4,9% 90,7 93,5 93,2-0,3% 88,7 92,4 90,0-2,6% Average price 156,60 $ 170,40 $ 183,02 $ 7,4% 155,40 $ 169,50 $ 173,62 $ 2,4% 203,20 $ 228,10 $ 230,23 $ 0,9% 174,00 $ 191,80 $ 196,85 $ 2,6% August Available rooms ,7% ,9% ,2% ,8% Occupancy rate 85,3 86,7 89,8 3,6% 92,0 94,5 93,7-0,8% 92,6 93,6 95,6 2,1% 91,3 93,2 94,0 0,9% Average price 158,60 $ 176,80 $ 189,46 $ 7,2% 159,50 $ 167,40 $ 168,96 $ 0,9% 208,10 $ 226,20 $ 234,74 $ 3,8% 178,00 $ 190,60 $ 196,50 $ 3,1% September Available rooms ,2% ,6% ,2% ,1% Occupancy rate 77,3 76,9 81,6 6,1% 86,4 86,9 86,4-0,6% 84,6 85,5 87,2 2,0% 84,6 85,2 86,1 1,1% Average price 150,70 $ 167,10 $ 168,55 $ 0,9% 142,30 $ 145,40 $ 149,17 $ 2,6% 201,60 $ 206,60 $ 214,14 $ 3,6% 165,80 $ 170,80 $ 175,93 $ 3,0% October Available rooms ,9% ,7% ,3% ,9% Occupancy rate 62,9 66,5 67,7 1,8% 75,6 77,8 77,8 0,0% 74,0 79,1 77,6-1,9% 73,4 76,9 76,5-0,5% Average price 133,50 $ 149,30 $ 152,81 $ 2,4% 130,90 $ 137,20 $ 137,78 $ 0,4% 189,10 $ 197,90 $ 199,73 $ 0,9% 153,60 $ 161,80 $ 162,99 $ 0,7% November Available rooms Occupancy rate 40,6 43,5 56,5 57,5 58,9 63,6 55,8 58,4 Average price 97,60 $ 107,80 $ 112,10 $ 116,10 $ 142,10 $ 144,90 $ 123,50 $ 127,50 $ December Available rooms Occupancy rate 42,6 52,7 58,4 61,0 57,4 63,3 56,2 61,1 Average price 124,00 $ 134,50 $ 123,70 $ 128,80 $ 167,30 $ 169,40 $ 141,30 $ 145,60 $ Year-to-date average Available rooms ,7% ,1% ,3% ,0% Occupancy rate 59,4 61,4 64,4 4,9% 72,7 74,2 75,7 2,0% 72,4 75,0 76,4 1,9% 71,0 73,1 74,7 2,2% Average price 133,12 $ 146,55 $ 153,54 $ 4,8% 132,77 $ 137,15 $ 142,82 $ 4,1% 174,41 $ 185,19 $ 192,67 $ 4,0% 149,33 $ 156,75 $ 163,33 $ 4,2% Annual average Available rooms Occupancy rate 56,7 59,2 70,1 71,7 70,0 73,1 68,5 70,9 Average price 130,77 $ 143,43 $ 130,73 $ 135,17 $ 171,67 $ 181,14 $ 147,06 $ 153,96 $ Québec City % Lodging performance Occupancy rate $ Lodging performance Average price Source : Institut de la statistique du Québec (special QCT compilation) 11

13 ÉCHOtourisme STATistique Office du tourisme de Québec LODGING STATISTICS - SOLDED ROOMS OCTOBER 2018 Québec City Green belt Québec City and Area % Var % Var % Var January Daily ,1% ,1% ,9% Monthly ,3% ,4% ,6% February Daily ,6% ,8% ,2% Monthly ,3% ,6% ,0% March Daily ,0% ,1% ,2% Monthly ,7% ,9% ,0% April Daily ,4% ,6% ,8% Monthly ,6% ,1% ,8% May Daily ,4% ,7% ,9% Monthly ,0% ,7% ,2% June Daily ,4% ,9% ,2% Monthly ,4% ,6% ,1% July Daily ,0% ,0% ,3% Monthly ,6% ,0% ,8% August Daily ,6% ,0% Monthly ,6% ,0% ,9% September Daily ,7% ,5% ,0% Monthly ,1% ,4% ,3% October Daily ,8% ,5% ,9% Monthly ,3% ,0% ,4% November Daily Monthly December Daily Monthly Average year-to-date Daily ,4% ,1% ,5% annual Total year-to-date Monthly ,2% ,4% ,4% annual Lodging performance Solded rooms evolution Québec City Green Belt Source : Institut de la statistique du Québec (special QCT compilation) 12

14 TOURIST INFORMATION AND WELCOME ACTIVITIES? Tourist information Welcome activities Number of visitors average of visitors per action % Var % Var January ,0% ,0% 3,0 3,0 February ,8% ,7% 3,8 4,1 March ,0% ,3% 3,0 0,4 April ,3% ,2% 2,0 1,9 May ,5% ,9% 2,1 2,2 June ,1% ,1% 2,5 2,5 July ,7% ,3% 2,8 2,6 August ,8% ,1% 2,7 2,6 September ,1% ,5% 2,2 2,1 October ,2% ,0% 2,1 2,1 November ,0 December ,0 41,2% increase in information activities in October 2018 Year-to-date ,0% ,8% 2,5 2,4 Total ,5 Telephone assistance % Var Monthly Information activities (all types of services) Year-to-date October ,7% Year-to-date ,9% Total annuel Shipping and answers by mail % Var October ,7% Year-to-date ,3% Total annuel Information activities (All types of services) Answers by Janv Fév Mars Avril Mai Juin Juil Août Sept Oct Nov Déc October Year-to-date Total % Var Year-to-date 2016 Year-to-date 2017 Year-to-date October ,2% Year-to-date ,5% Total annuel Source : TIC Survey, QCT %Var 41,2% 4,8% 13

15 QUÉBEC CITY TOURISM WEB SITE Number of user accesses Number of pages viewed % Var % Var January ,1% ,1% February ,5% ,1% March ,2% ,7% April ,3% ,7% May ,5% ,1% June ,9% ,4% July ,9% ,3% August ,5% ,6% September ,7% ,1% October ,3% ,3% November December Year-to-date ,6% ,8% Total Source : QCT, Google analytics Web site trafic WEBSITE USER ACCESSES OCTOBER: 10,3% INCREASE YEAR-TO-DATE: 12,6% INCREASE Ratio pages viewed / access to site For site access, (bars), read left scale For consulted files (lines), read right scale October Year-to-date 2017 : 2,8 pages 2,7 pages 2018 : 2,7 pages 2,6 pages 14

16 BUSINESS TRAVEL - SOLDED ROOMS Data collected monthly from 43 hotels of the region representing near rooms OCTOBER 2018 Meetings and business conventions Individual business Total % Var % Var %Var January ,0% ,8% ,0% February ,4% ,2% ,6% March ,5% ,1% ,5% April ,4% ,9% ,8% May ,0% ,6% ,1% June ,8% ,2% ,0% July ,1% ,8% ,6% August ,2% ,5% ,5% September ,3% ,9% ,2% October ,6% ,4% ,3% November December Year-to-date ,2% ,6% ,9% Total Business travel Solded rooms evolution Conventions Individuals Source : Association hôtelière de la région de Québec (special QCT compilation) 15

17 RÉGION'S SOCIOECONOMIC STATISTICS OCTOBER 2018 Québec City and Area Province of Québec Canada Sept Oct %var Sept Oct %var Sept Oct %var Population over 15 years old ('000) 684,4 684,8 0,1% 6 999, ,7 0,1% , ,6 0,1% Labor force ('000) 467,9 462,7-1,1% 4 484, ,5 0,1% , ,7-0,1% Employment ('000) 449,6 444,4-1,2% 4 245, ,1 0,2% , ,0 0,1% Unemployment ('000) 18,3 18,3 0,0% 239,3 234,4-2,0% 1 171, ,7-2,5% Unemployment rate (%) 3,9% 4,0% 2,6% 5,3% 5,2% -1,9% 5,9% 5,8% -1,7% Oct Oct %var Oct Oct %var Oct Oct %var Consumer price index (2002=100) 127,1 128,8 1,3% 127,2 129,4 1,7% 130,9 134,1 2,4% Source : Statistics Canada BRIEF DEMOGRAPHIC PROFILE ROAD DISTANCE TO QUÉBEC CITY AND AREA QUÉBEC CITY AND AREA POPULATION AREA Montreal 253 Ottawa 453 Québec City ,3 Boston 761 Toronto 798 La Cité-Limoilou ,2 New York 863 Les Rivières ,6 Philadelphia 995 Sainte-Foy-Sillery- Halifax Cap-Rouge ,0 Detroit Charlesbourg ,8 Washington Beauport ,3 Chicago La-Haute-Saint-Charles ,4 Source : Transport Quebec L'Ancienne-Lorette ,0 Saint-Augustin-de-Desmaures ,9 RCM of La Côte-de-Beaupré ,9 RCM of L'Île-d'Orléans ,9 RCM of Portneuf ,7 RCM of La Jacques-Cartier ,8 TOTAL ,5 Source : Statistics Canada, 2016 Census TEMPERATURES Average Average Health care and (30 years) 2017 social assistance C C 14,9% January Source : Statistics Canada, Labour force survey Daily minimum -17,7-14,7 Daily maximum -7,9-4,7 July Daily minimum 13,5 13,8 Economic impact of visitors spending in 2016 Daily maximum 25,0 24,3 (tourists and excursionists) PRECIPITATIONS KM Répartition de l'emploi dans la région par secteur d'activité économique en 2017 Economic spinoffs 1,064 G $ Direct jobs Total precipitation (mm) 1189,7 968,1 Indirect jobs 6187 Trade 14,4% Other services 17,2% Educational services 7,2% Manufacturing sector 12,3% Finance 7,4% Professionnal, scientific and technical Accomodation, food services 7,0% Public administration 11,5% Source : Environment Canada Total (full time equivalents) Source : Institut de la statistique du Québec 16

18 OVERVIEW OF TOURISTS WHO VISITED QUÉBEC CITY IN 2016 ( Results of this survey are updated annually) Tourists: Origin Total Total expenditures (person-visits) number of nights (in CDN dollars) '000 % '000 % '000 $ % Province of Québec ,1% ,2% ,7% Rest of Canada ,8% ,7% ,3% Total-Canada ,0% ,9% ,0% United States ,4% ,2% ,8% Overseas 336 7,6% ,0% ,2% Total ,0% ,0% ,0% Visit Average expenditures duration Average expenditures per visit (nights) per night $ $ Province of Québec 215,94 $ 2,45 88,04 $ Rest of Canada 382,60 $ 3,95 96,89 $ Total-Canada 242,01 $ 2,69 90,07 $ United States 572,27 $ 2,81 203,91 $ Overseas 560,18 $ 4,86 115,18 $ Total 300,65 $ 2,87 104,92 $ Same-day visitors Origin Total expenditures (person-visits) (in CDN dollars) '000 % '000 $ % Province of Québec ,4% ,0% Rest of Canada 144 2,3% ,3% Total-Canada ,7% ,0% United States 49 0,8% 171 0,0% Overseas 32 0,5% 0 0,0% Total ,0% ,0% Visitors: (tourists + same-day visitors) ,0% ,0% Définitions: Visitor: The visitor is a tourist or a same-day visitor. Tourist: Visitor traveling for business or leasure and staying at least 24 Hours out of their residence. Same-day visitor: Visitor traveling more than 40 km from their city of residence for business or leasure but staying less than 24 hours. Source : Statistics Canada, 2016 (special QCT compilation) 17

19 OVERVIEW OF TOURISTS WHO VISITED QUÉBEC CITY IN 2016 (cont.) ( Results of this survey are updated annually) Visit Quarter (distribution of persons-travels) I (winter) II (spring) III (summer) IV (fall) % % % % Province of Québec 20,1 20,8 32,1 26,0 Rest of Canada 13,1 16,0 56,0 14,9 Total-Canada 19,8 20,1 35,8 24,3 United States 14,6 16,5 51,7 17,2 Overseas 4,9 33,5 45,2 16,4 Total 18,1 20,7 38,2 23,0 Primary Purpose of trip Visiting friends Pleasure Business or relatives Others % % % % Province of Québec 39,1 9,3 45,6 6,0 Rest of Canada 48,9 16,5 28,9 5,7 Total-Canada 40,7 10,4 43,0 5,9 United States 79,2 6,4 9,8 4,5 Overseas 52,4 6,6 28,5 12,5 Total 42,5 10,4 42,8 4,3 Source : Statistics Canada, 2016 (special QCT compilation) 18

20 OVERVIEW OF TOURISTS WHO VISITED QUÉBEC CITY IN 2016 (end) ( Results of this survey are updated annually) Visit Quarter by origin (person-visits) I (winter) II (spring) III (summer) ('000) % ('000) % ('000) % Province of Québec ,2% ,5% ,1% Rest of Canada 74 9,3% 90 9,9% ,8% Total-Canada ,5% ,4% ,9% United States 67 8,4% 76 8,3% ,1% Overseas 16 2,1% ,3% 152 9,0% Total ,0% ,0% ,0% IV (fall) TOTAL ('000) % ('000) % Province of Québec ,5% ,1% Rest of Canada 84 8,3% ,8% Total-Canada ,8% ,0% United States 79 7,8% ,4% Overseas 55 5,4% ,5% Total ,0% ,0% Visit Quarter by origin (person-visits) comparative I (winter) II (spring) III (summer) ('000) % ('000) % ('000) % ,9% ,3% ,8% ,7% ,0% ,1% ,2% ,9% ,2% ,1% ,3% ,1% ,3% ,4% ,8% Aucune donnée disponible ,1% ,7% ,2% IV (fall) TOTAL ('000) % ('000) % ,0% ,0% ,1% ,0% ,7% ,0% ,4% ,0% ,5% ,0% Aucune donnée disponible ,0% ,0% Source : Statistics Canada, 2016 (special QCT compilation) 19