Investment Opportunities in Cebu, Philippines
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1 Investment Opportunities in Cebu Investment Promotions Center Cebu, Philippines JOEL MARI S. YU Managing Director Cebu Investment Promotions Center Cebu City, Philippines
2 Presentation Outline Cebu Investment Promotions Center Overview of Cebu, Philippines Cebu s Value Proposition Cebu as a Manufacturing Destination Cebu as an IT/BPO Destination Cebu as a Tourism and 2 nd -Home Destination
3 South East Asia SOUTH KOREA JAPAN CHINA INDIA Hong Kong MANILA CEBU PHILIPPINES SINGAPORE AUSTRALIA Cebu Investment Promotions Center
4 Overview of Cebu Cebu Investment Promotions Center Location Area Climate Languages Center of the Visayan Islands 569 km. South of Manila 5,000 sq. km. Generally fair, temperature range: degrees Celsius Local Dialects: Cebuano/ Tagalog International Dialects: English and Mandarin Population The island of Cebu has a population of 4.2 Million people.
5 Flights to Cebu 1 hour from Manila, over 30x daily 4 hours from Tokyo, 6x weekly 3 hours from Singapore, 10x weekly 2 hours from Hongkong, 21x weekly 4 hours from Incheon, 22x weekly 2 hours from Taipei, 2x weekly Cebu Investment Promotions Center
6 Flights to Cebu 3 hours from KL, 2x weekly 4 hours from Pusan, 2x weekly 3.5 hours from Kansai, 2x weekly 3 hours from Bangkok, 2x weekly 3 hours from Papua New Guinea, 2x weekly
7 CEBU S VALUE PROPOSITION Cebu is the biggest and fastest growing local economy in the Philippines outside Metro Manila. It is a proven successful destination for Foreign and Domestic Investments. Today, there are over 500 Foreign Direct Investors (FDIs) in Manufacturing, Services and Tourism located in Cebu. It is also embedded in a resort environment. Some of the country s finest beaches and dive spots are in the island of Cebu.
8 Cebu s Distinctive Competencies Cebu has a well-developed International Airport and Seaport. Cebu has a labor force that has quantity and quality. This labor force is fed by 414 high schools, over 30 colleges and 11 universities. Cebu produces an average of 23,000 college graduates annually. Cebu is cost-effective for business and living costs. The minimum wage in Cebu ($7.88) is 37% less than in Manila ($10.75) and overall cost of living in Cebu is at least 30% less than in Manila. There are 10 PEZA-registered Economic Zones in Cebu.
9 Cebu has world-class medical facilities and practitioners that have international accreditation and capabilities for performing organ transplants and open-heart procedures. Cebu has earned international acclamation as an investment destination. It is ranked 8 th best Outsourcing Destination in the world by Tholons and has been cited by FDI Magazine (Financial Times of London) as one of Asia s Cities of the Future.
10 Special Economic Zones in Cebu Local gov't. units and the private sector are being encouraged to put up special economic zones in selected areas of Cebu. EXISTING SEZ s # Has. 1. Mactan EPZ I Mactan EPZ II Technopark, Naga West Cebu Ind'l. Park, Balamban Cebu Light Industrial Park MRI Ecozone Cebu IT Park Cebu South Road Properties Cebu Business Park Pulangbato Bogo City
11 Cebu As a Manufacturing Destination Cebu Investment Promotions Center
12 Light Engineering and Manufacturing There are over 300 foreign direct investors in light engineering and manufacturing located in Cebu.
13 Some of the Well-known FDI s in CEBU PENTAX MITSUMI NEC TAMIYA TSUNEISHI HEAVY INDUSTRIES OLYMPUS NCR(National Cash Register) TIMEX LEXMARK LEAR AUTOMOTIVE FAIRCHILD SEMICONDUCTORS KEPPEL SHIPYARD EPSON
14 FDI s Contribution to Cebu Today Cebu Investment Promotions Center Manufacturing Sector Ecozones (as of Dec 2012) No. of Locators No. of Employees MEZ ,814 MEZ ,216 CLIP 35 1,756 WCIP 20 16,873 MRI Ecozone 7 16,615 New Cebu Township Total ,150 Source: PEZA.
15 Cebu As an IT-BPO Hub Cebu Investment Promotions Center
16 IT Industry in Cebu as of End of 2012 No. of Companies No. of Employees Voice Operations (Call Centers) Non-Voice Operations (CAD, Financial Services, etc.) 35 45, ,000 TOTAL ,000 Cebu Investment Promotions Center
17 Cebu As a Tourism and Second Home Destination Cebu Investment Promotions Center
18 CEBU AS A TOURISM DESTINATION Cebu is a world-class beach-oriented destination in the Philippines It is also a historical, cultural, religious & heritage destination. Cebu ranks no. 1 as the top tourism destination in the country Cebu s success in tourism has been achieved through - a well-planned & deliberate mix of infrastructure, including an international airport - a wide array of hotel & resort facilities that includes international names such as Shangri-la, Marriott, Marco Polo, Imperial Palace, Radisson Blu, Movenpick. - Aggressive and innovative marketing
19 WHY CEBU IS THE BEST SECOND HOME DESTINATION... Location, Geography & Climate Tropical island that has over 700 kms of coastline, with average temperature of 22 to 33 degrees celcius, a storm-free island paradise assuring year- round swimming & golfing weather and endless potentials for other leisure activities while access is made convenient by an international airport and seaport. Peace & Order Cebu is considered as among the safest Cities in Asia as attested by low crime rates and high crime resolution statistics. Language & Culture English is widely spoken and also used by TV & print media. Cebu Investment Promotions Center
20 WHY CEBU IS THE BEST SECOND HOME DESTINATION... Cost of Living is at least 30% cheaper than Manila. Cosmopolitan Living & World class amenities Educational hub with 11 universities & over 30 colleges spread all over Cebu. Medical Care - world class medical professionals and facilities that are at par with the best in the country. Cebu Investment Promotions Center
21 Cebu Investment Promotions Center Thank you very much Joel Mari S. Yu Managing Director Cebu Investment Promotions Center
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