EFFECTIVE PUBLIC INVOLVEMENT THROUGH COLLABORATION WITH CONSULTANTS

Transcription

1 EFFECTIVE PUBLIC INVOLVEMENT THROUGH COLLABORATION WITH CONSULTANTS 2017 TxDOT Environmental Conference Sept. 13, 2017

2 Collaboration Panel * Shannon McCord Public involvement director for HNTB s North Texas offices, has more than 20 years experience in public involvement communications and marketing. * Ruben Landa Senior communications manager for the Texas and Mountain Region of WSP USA, Inc., has more than 17 years experience in strategic public involvement and communications. * Kim Johnson Senior project manager for Blanton & Associates, has more than 25 years experience in NEPA-related public involvement.

3 SHANNON McCORD HNTB

4 GOAL GOAL Collaboration with both the District and TPP Public Involvement section to encourage broad participation reflective of the needs of project stakeholders

5 Successful Collaboration TPP Public Involvement Section Consultant TxDOT District Office

6 Dallas CityMAP The Dallas CityMAP Study Area

7 Dallas CityMAP

8 Dallas CityMAP - Collaboration Dallas CityMAP Team

9 Dallas CityMAP - Collaboration CityMAP Process Listen to Identify Priorities Deliver CityMAP Feedback from Stakeholder Listening Sessions & Public Meetings Confirm Priorities Develop Scenarios

10 Dallas CityMAP - Collaboration

11 Dallas CityMAP - Collaboration Ask for Feedback

12 Dallas CityMAP - Collaboration Report Your Findings

13 Dallas CityMAP - Innovation Visuals that Tell a Story

14 CityMAP - Innovation Print and Digital. PowerPoint Fact Sheet Study Area Maps Surveys Comment Cards Videos E-blasts Social Media Press releases Interviews Photography Print ads

15 Dallas CityMAP Results

16 GO 10 PROJECT DESCRIPTION - El Paso, TX - $158 million - Infrastructure reconstruction of I-10 on El Paso s Westside, between the Executive Center Boulevard and North Mesa Street exits - Largest traditionally delivered project that TxDOT s El Paso District has done to date - Construction dates: - Began Anticipated completion

17 GO 10 PROJECT GOALS - To improve traffic flow, vehicle capacity, and safety IMPROVEMENTS - Construction of collector-distributor lanes - Improvement of direct connection with Paisano Drive and Border West Expressway - Addition of lanes to I-10 in both directions - Reconfiguration of ramps and overpasses - Upgrades to a portion of North Mesa Street and portions of north and south Desert Boulevard frontage roads

18 GO 10 - Collaboration

19 GO 10 - Collaboration Business Alliance Meetings members - Meet quarterly

20 GO 10 - Collaboration Traffic Jam Campaign More than 30! TJ Team: TxDOT, Downtown Management District, Sunland Park Mall Traffic Jam Media Event

21 GO 10 - Collaboration Traffic Jam Campaign

22 GO 10 - Innovation Project E-Newsletter

23 GO 10 - Innovation Social Media - Nearly 2,000 Twitter followers - 1,100+ Facebook followers

24 GO 10 - Innovation Attention Grabbing Graphics

25 GO 10 Attention Grabbing Graphics

26 GO 10 Results Project is ongoing On target to finish construction ahead of schedule

27 Nutshell That s it in a nutshell.

28 RUBEN LANDA WSP USA, Inc.

29 Innovation & Collaboration Public Involvement and Communications Client & Consultant Collaboration Established Roles & Responsibilities Public Involvement and Communications Approach Planning & Environmental Design & Engineering Construction Public Involvement & Communication Strategy Traditional + Innovative = Success TxDOT Project Examples Horseshoe Project Dallas (Design Build) I-40 Project Amarillo (Environmental & Schematic) LBJ Express Project Dallas (Environmental & Schematic) SH71 Express Austin (Design Build) Wurzbach / NW Military Project San Antonio (Planning)

30 Traditional Public Involvement Marketing and Communication Campaign Branding and Logo Project Messaging Public Outreach Plan Public meetings Public hearings Open houses Charrettes Focus groups Community Outreach Plan Participation in community events and meetings Presentation to community groups and industry organizations Agency Stakeholder Taskforce Community Advisory Boards / Committees

31 Traditional Public Involvement Cont. Media & Press Crisis Communication Database Development Comment Collection CommentSense Collateral Material Fact Sheets Newsletters Information Boards Corridor and Project Maps Schematic Plans PowerPoint Presentations Video Comment Cards Surveys

32 Innovative Public Involvement Project Website Infographics / Animated maps Survey portal Comment card portal Video Simulations Video Meetings Online Meeting Platforms Virtual Meetings ClickMeeting, GoToMeeting, GoToWebinar, etc. Social Media Platforms Facebook Facebook Live Twitter Instagram LinkedIn

33 Innovative Public Involvement Cont. Online Public Engagement Platforms MetroQuest, MindMixer, MySidewalk, Urban Interactive Studio, etc. Text and App Engagement Platforms Textizen, FlashPoll, etc. Electronic & Digital Polling Polleverywhere. Participoll, etc. Project Visualization 2D, 3D, and 4D simulations Project renderings Infographics 3D models Video development Website development Virtual meeting development

34 Traditional + Innovative = Success The integration of traditional and innovative public involvement tools is the key to effective public engagement Today s communication tools are more visual and interactive than ever before The goal is to use the right communication tools at the right time to provide quality, targeted and interactive content to diverse audiences There is a wide range of online outreach tools, which is a vibrant space where people are today Additionally, there are proven graphically focused, video technology that is valuable for creating a consistent message and vision If these tools are used correctly, the people or organizations that we are reaching can become our best ambassadors and supporters

35 KIM JOHNSON Blanton & Associates

36 Grimes Jasper Newton Franklin Morris TxDOT districts Dallam Sherman Hansford Ochiltree Lipscomb Hartley Moore Roberts Hemphill Oldham Potter Carson Gray Wheeler AMARILLO Deaf Smith Randall Armstrong Donley Collingsworth Parmer Castro Swisher Briscoe Hall CHILDRESS Bailey Lamb Hale Floyd Motley Cottle Foard Wilbarger Wichita Yoakum Hockley Terry Lubbock LUBBOCK Lynn Crosby Garza Dickens King Knox Kent Stonewall Haskell Baylor Throckmorton WICHITA FALLS Archer Young Clay Jack Cooke Grayson Fannin Wise Denton Collin Hunt Lamar Delta PARIS Hopkins Red River Titus Camp Bowie ATLANTA Cass El Paso EL PASO Hudspeth Culberson Jeff Davis Presidio Loving Reeves Brewster Winkler Ward Gaines Andrews Pecos Ector ODESSA Crane Dawson Martin Midland Upton Terrell Borden Scurry Fisher Jones Howard Mitchell Nolan Glasscock Reagan Crockett Val Verde Taylor Sterling Coke Runnels Irion SAN ANGELO Tom Green Schleicher Sutton Edwards Kinney ABILENE Concho Menard Kimble Real Uvalde Zavala Callahan Coleman Mc Culloch Mason Kerr Bandera Eastland Brown BROWNWOOD Medina Frio San Saba Gillespie Palo Pinto Erath Comanche Llano Mills Kendall Blanco Bexar SAN ANTONIO Atascosa Hamilton Lampasas Burnet Comal Parker FORT WORTH Hood Coryell Hays Guadalupe Wilson Bosque Karnes Tarrant Johnson Bell Williamson Travis AUSTIN Caldwell Hill Mc Lennan WACO Bastrop Gonzales Dewitt Goliad DALLAS Dallas Ellis Falls Milam Lee Fayette Lavaca Rockwall Navarro Robertson BRYAN YOAKUM Victoria Burleson Rains Van Zandt Henderson Freestone Brazos Washington Austin Colorado Jackson Leon Wharton Madison Anderson Wood Smith Houston Walker Fort Bend Matagorda TYLER Upshur Cherokee Trinity Montgomery Harris HOUSTON Brazoria San Jacinto Rusk LUFKIN Polk Liberty Harrison Marion Panola Angelina Tyler Hardin Shelby BEAUMONT Chambers Sabine Jefferson Orange Calhoun Dimmit La Salle Mc Mullen Live Oak Bee Refugio Webb Duval Jim Wells San Patricio Nueces CORPUS CHRISTI LAREDO Kleberg Zapata Jim Hogg Brooks Kenedy Starr Hidalgo Willacy PHARR Cameron

37 Collaboration and Innovation Collaboration District Consultant Division %

38 CASE STUDY Reimagine I-10

39 Innovation

40 Challenges Cost Public Confusion Failed Technology Lack of Attendance Spreading the Word

41 Successes Evolving Process Cost Feedback Results - 1 st Round of Outreach

42 Thank you! Questions?