Multimedia 2 Desktop Publishing Project: Create Your Own Business
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1 Multimedia 2 Desktop Publishing Project: Create Your Own Business Examples Sheet Note that these examples do not necessarily meet the guidelines in your grade sheet. They are here for reference purposes so you can see what some of these things might look like (real publications). Follow your specific guidelines as you work on your projects. Business Logos Business Newsletter/ Blast Real Examples Online:
2 Business Card Door Hangers Advertisement for Business NOTES: 4 wide x 9 tall
3 Employee/ID Badge Barcode Site: Business Apparel Design/Uniform
4 Business Magazine Advertisement
5 Table Tent Advertisement NOTES: Paper size: 3.75 wide by 11 tall; 0 margins Guides: Set a ruler guide at 2 3/8 and 9 7/8 and do not place anything above the top guide or below the bottom guide. Set a ruler guide at 6 1/8 and that will separate the repeated panel. Display panels will be 3.75 tall; leave 2 3/8 (2.375) at the top for the base and 1 1/8 (1.125) at the bottom for the base. The top square panel will need to be flipped 180 degrees (upside-down); print on card stock. Only print on one side of the paper, and then fold the finished product to create the tent. Brochure Advertisement
6 Name: SCORING GUIDE/REQUIREMENTS First two items complete before moving on to the last 7 items. ***** Logo Requirements (DO NOT PRINT) Points Possible Deducted Contains at least two colors 2 Includes unique use of text (either text on a path, reverse text, outlined, shadowed, etc.) 5 Includes a shape or graphic that integrates seamlessly with the words 5 Quality/professionalism 8 Total Points 20 ***** Business Newsletter Points Possible Deducted 2 total pages, printed front and back of one sheet of paper in portrait orientation 5 Includes unique title (Business Blast, etc) 2 Includes borders and shading to break of the page, or use or rules 5 Includes reverse type (light on dark) 3 Includes basic information about your business 15 Include a box with information about upcoming events how to find your business on social media, etc 5 Utilizes bullets OR leaders with text 5 Uses three photographs and one quality clipart 8 Quality/Creative/Grammar/Spelling Be creative, too! 10 Total Points Business Card Points Possible Deducted Correct page size (3.370 wide x2.125 tall) 5 Includes appropriate photograph 3 Includes basic information including name, position, address, phone, fax, , etc 5 Includes design theme 3 Uses appropriate size font for business card. 3 Uses appropriate and readable color scheme and clear, readable fonts 4 Quality/Grammar/Spelling (and readability) 5 2. Door Hanger Points Possible Deducted Correct page size 4 wide by 9 tall with a 2.75 circle near the top on both sides 5 Includes appropriate photograph 3 Side 1 includes nicely decorated front utilizing color, shading or shadows, and graphic 6 Side 2 includes Information on business, dates of events, important information, coupons online, QR code, 6 contest, social media information, etc. Business Website Included 3 Quality/Grammar/Spelling 5 3. Employee ID Card Points Possible Deducted Correct page size landscape (2.125 wide x tall) 5 Includes rotated text (Company Name) with a drop shadow (InDesign: Type, Create Outlines first) 3 Includes personal barcode (use barcode website given with examples and create one with your last 5 name) Includes a small head shot (of you) and general ID information job title, etc 3 Uses size 9 or smaller font for most text 3 Uses appropriate and readable color scheme and clear, readable fonts 4 Quality/Grammar/Spelling (and readability) 5
7 4. Business Apparel/Marketing Items Points Possible Deducted Logo is included on all styles of apparel 5 Includes marketing items with logo 3 List reasons behind all apparel and Marketing items. 5 List types and sizes on all options. 3 Text is readable 3 Mock up is actually on a person Table Tent Points Possible Deducted Correct page size 3.75 wide x 11 tall 5 Information: Table tent has information about your business (promotions, events, etc.) and includes 3 time and location information Top panel is printed upside down (rotated 180 degrees); should match other panel (front and back of 3 folded tent will be identical) Utilizes white feathered box(es) for information with opacity applied to background (somewhat 4 transparent) and no stroke Use of color, fonts, and space 5 Contains at least one appropriate graphic (other than logo) 3 6. Brochure Points Possible Deducted Correct page size 3 columns on each side, equally distributed. 3 Information: your choice anything about your business 5 Business name and logo on the front of the folded brochure 3 Utilizes at least two of the following features: text on a line, custom shape, small caps, reverse text, 4 feathering, drop shadow, transparency Use of color, fonts, and space 5 Contains high quality photographs 3 7. Magazine Advertisement Points Possible Deducted Correct page size bingo card size (8.5 wide x11 tall) 5 Uses an advertisement layout/emulate an existing advertisement. Spokesperson, logo, and slogan 6 included on advertisement Includes company name 4 Use of shading/and or other effects 5 Contains an appropriate graphic/s 3 Logo /20 Bonus Items Completed: Cruise Newsletter /60 1. /30 2. /30 3. /30 Comments: 4. /30 5. /30 6. /30 7. /30 OVERALL TOTAL: /290
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