Virtual Trade Show Platform. Communique Conferencing, Inc

Transcription

1 Virtual Trade Show Platform

2 A Little Background About Us Fully Hosted Cloud-Based Service Leading Provider of Virtual Event and Conferencing Solutions 15+ years experience A+ ~2,389 Employees in 26 countries worldwide Delivered 25,000 events to 5 million participants Global Footprint; Offices and Production Capabilities in Americas, Europe, Asia-Pacific Ranked #1 Virtual Conference Technology by Forrester Research Extensive blue chip client base Largest services team in the Industry Communiqué Conferencing has maintained an A+ rating with Business Bureau's (BBB) Accredited Business certification since October This award confirms Communiqué's commitment to customer satisfaction and excellence in business practices. 2

3 Global Presence Commitment to personal attention Approximately 900 meeting consultants & account managers Over 1,700 operations staff worldwide Event Service Centers Voice Bridging Centers Web Data Centers Streaming Servers Call Centers Video Bridging Centers Map Legend IOperations / Call Centre IBridging / Data Center Location (Audio/Web/Video) IUC Data Center Location Network Operations Center IIn-country Presence Sales/Administrative Offices Local Presence (Administrative/Sales Offices, R&D) 3

4 Partial Clients 4

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6 2016 Meetings & Events Trends 6

7 2016 MEETING & EVENT TRENDS The average physical event costs $457 per attendee 250 attendees x $457 = $114,250 The average virtual conference costs $29,000 That equals $116 per attendee

8 Time for a new approach? Virtual trade shows are becoming one of the most popular ways for companies to communicate their message quickly and effectively, exhibiting their innovations to a mass online audience. According to Forrester s research, Virtual Events rank as the 2nd most important source of information when business decision makers evaluate technologies or services to purchase. #nogutsnoglory 8

9 VIRTUAL TRADE SHOW STATISTICS One third of the respondents to 2016 Successful Meetings trends survey said they planned to hold more virtual meetings in the coming year, compared to just 2 percent who will plan fewer. This was by far the largest increase in any type of meeting reported. Hybrid events were second, with nearly 17 percent planning more, and 2 percent planning fewer. More Less Unchanged N/A Virtual meetings 33% 2% 26% 39% Training meetings 18% 16% 46% 20% Hybrid meetings 17% 2% 23% 58% Association meetings 11% 14% 50% 25% Trade shows 10% 17% 49% 24% Consumer/marketing events 9% 11% 32% 48% Sales meetings 9% 8% 45% 38% Incentives 3% 14% 33% 50% 9

10 Source American Express 2016 Global Meetings & Events Survey 10

11 #SHIFTHAPPENS 11

12 Virtual Conference Applications MARKETING TRAINING HR / BENEFITS Demand Generation Sales / Partner Enablement Recruiting Use Cases Virtual Tradeshows User Conferences Solution Centers Product Centers Leadership Forums Use Cases Sales Kickoff Events Sales Resource Centers Partner Expos Partner Training Centers Learning Centers Use Cases Recruiting Centers Career Fairs HR Benefit Fair On-Boarding Centers 12

13 Virtual Conference Exhibitor Booths SAME BENEFITS AS A PHYSICAL CONFERENCE Networking Attendee/Exhibitor Interaction Keynotes & Live or On demand Presentations 13

14 Features

15 Powerful 3D Virtual Conference Venue Resource Center Theater / Conference Hall Exhibit Hall Networking Lounge 15

16 Virtual Conference Features Registration Home Plaza Auditorium Exhibit Hall Resource Center Exhibitor Booth Networking / Communications Center Beautiful customized landing pages for attendee registration including reminders. A custom lobby with a show greeting and navigation to other show locations Attend scheduled live and on-demand presentations within the virtual show. No downloads. No pop-ups. Comes with tools to search and bookmark. A 3-D show floor with custom exhibitor booths. A central repository of all show content webcast presentations, demos, documents and presentations with search and bookmark tools Booths can be chosen from template library or designed from existing sketches. Booths can offer white papers, product collateral, demos, rich media content, surveys, polls and giveaways to visitors. Group and individual live chats are available for engaging with booth visitors Professional networking tools to find best matches for attendees, message board forums, message center to send/receive messages and individual or group chat areas. 16

17 Registration Flexible Options 1) Built-In Communique Registration Form Created using Communique s easy registration form builder Stakeholders & Visitors register & log in via the Communique registration site 2) Fast Access Integration Registration is done on the customer s website [or some other site/application] User s information is saved in the Communique Data Base 3) Database Integration Registration is done on the customer s website [or some other site/application] Upon login Communique will check the customer's DB and retrieve user s information into the Communique DB 4) File upload The customer provides all registrant information in a (.csv) file The file is uploaded by Communique to the Commuqinue database 17

18 Registration Communique Form Collects specific information required by hosting organization Registration can be restricted to specific domain or registration can block specific domains Include Flash animation or static banner graphic Lead Origin/Campaign source tracking codes confirmation and reminders Pre Event Registration data available for download in real time Post Event s can be sent automatically Thanks for joining Sorry we missed you 18

19 Registration Social Media Integration Single sign-on via Facebook, LinkedIn or Google+ Share with social media 19

20 Home Plaza Pick from dozens of backgrounds or upload your own Enables easy navigation for attendees Use a walk-out greeter or jumbotron video screen Promote sponsors with banners Social media links for promoting 20

21 Home Plaza Or easily upload a custom image from any camera or smart phone 21

22 Home Plaza - Greeter Greet attendees with a Jumbotron video or walk-out greeter 22

23 Exhibit Hall With Booths Walk the exhibit floor Visit exhibitor booths, chat with representatives, download literature, watch videos, take a survey, register for a prize, etc. 23

24 Booth Features Chat Live With Booth Reps 24

25 Booth Features Booth Rep Proactive Chat Invite (optional) 25

26 Booth Features Chat, Forum and Social Media Links Send Offline Message to Booth Owner Live Booth Chat Forum w/threaded Discussion Links to Social Media or Display Live Feed 26

27 Booth Features Information Kiosk Access documents, view/download literature, watch videos, take a survey, prize giveaway, watch presentations, etc 27

28 Booth Features Scheduled Announcements 28

29 Theater - Webcasts Options: Live Semi-Live On-Demand Formats: Audio + Slides Video Only Video + Slides 29

30 Theater - Example Webcasts

31 Webcasting In-Room Mode In-Room Mode complements the Webcast experience for in-person attendees to events that have both online and in-person components (hybrid events). Now in-person attendees can enjoy the same level of participation as the virtual audience via their mobile device with no app or plug-in required. In-Room mode empowers every attendee with all the interactive features traditionally available only to online attendees. In-person attendees can ask questions, answer polls, and view and save content. Attendees simply type any questions into the Q&A panel without the need to move the microphone. With In Room Mode, everyone has a front-row seat to view presentations. Click here to download a product overview.

32 Webcasting Attendee Attention Tracking

33 Webcasting Polls

34 Webcasting Certification Webcast Certification Webcast allows presenters to create simple, direct certification options without the overhead of designing a complex course environment. The presenter can enforce minimum requirements to create a pass/no pass decision or certificate. The options for passing criteria can be any of the following or combination of each: Minimum participation during a live webcast Minimum participation during an ondemand webcast Attendee polling Attendees are required to answer a number of predefined polls.

35 Networking Features Networking Lounge Location Group Chat Share Threaded Discussions Post Forum Topics 35

36 Networking Features Peer Networking Peer networking is a key element of any trade show. Attendees can see who is attending and who has attended the event. Attendees can chat with each other and share business cards. 36

37 Resource Center Central repository for digital content (videos, documents, etc.) 37

38 Key Differentiator Interactivity One-to-one chat can take place in any location Group chat generally used in Plaza, Networking Lounge and Exhibit Booths. Scheduled chats Skype Video Conference Booth Chat group, one-to-one or attendee-to-booth rep Network Builder an ability to search show attendees to exchange vcards and chat Message Board Forums Post topics to get the opinions of attendees or contribute to the thread of conversation. Messages In-show that can be forwarded to an external account Session Q&A Every Keynote or Breakout can include moderated Q&A, where attendees enter questions into the console and receive answers either verbally during the Q&A portion of the session, or via text response individually or to all session attendees. Session Polls Single question polls can be included in any Session Session Surveys a multiple question survey can be included in any Session (may be used as Session evaluations) Booth Surveys a multiple question survey can be included in each Booth; may be used in conjunction with a prize drawing or other incentive. Prize Giveaways 38

39 Key Differentiator Global / Multilingual Translation 37 Languages 39

40 Key Differentiator Mobile Device Support Full interactivity Viewing live and on-demand webcasts including video Interacting with other visitors in the Networking Lounge Chatting with booth reps Participating in discussion forums Accessing all on-demand content Secure login Use scroll, pinch zoom and other native device navigation Full access to Q&A sessions 40

41 Key Differentiator Easy Attendee Navigation Now Live Indicator Now Live Indicator When a live session is in progress the Now Live button will appear. 41

42 Key Differentiator Easy Attendee Navigation What s New Indicator What s New Indicator For any returning attendee, new content that has been added to the venue since their last visit will be identified. This allows the newly added content and locations to be easily found and utilized more quickly, closing the gap from their previous visit. Clicking the Subscribe button will add the attendee to the What s New list where they will receive a weekly with a personalized list of the new content, jobs and locations that have been added to the conference. 42

43 Key Differentiator Gamification - Leaderboard 43

44 Key Differentiator 3 rd Party Software Integration Communique virtual conference platform has integration with leading 3 rd party LMS and CRM software. An API or SAML is available to integrate with other software or databases to pass information or allow Single Sign On (SSO).. 44

45 Administrator Console

46 Easy to Set Up Easily pick from dozens of existing templates and colors or upload your own images from a camera or smart phone 46

47 Easy Booth Set Up Step 1 Pick your design from dozens of templates and color choices or upload your own background image from any camera or smart phone Step 2 Add your content 47

48 Booth Rep Dashboard 48

49 Reporting & Analytics

50 Detailed Analytics & Reporting Attendee Reporting Who are they? Where did they come from? Where are they located? Did they attend after registering? Activity Metrics How long did they stay? Which locations & booths did they visit? What did they view? What did they take? Whom did they chat or talk to? Interest Metrics What are they interested in? What questions did they ask? What information did they request? Did they view documents, videos or other content? 50

51 Registration & Attendance Reporting

52 Booth Reporting Click for each booth to access a report of booth visitors Click for each booth to access booth chats Click to see booth content (docs, videos, etc.) accessed Click to see social media shares and messages

53 Robust Reporting Webcasts Viewed, Booths Visited, Resources Accessed 53

54 Robust Reporting Registration Reports Registrants The user who registered to the event *Real-time reports are indicated by a green clock as shown below and are updated every 5 minutes Live Visitors The users who visited the event No Shows The users who registered to the event but have no yet visited Origin Tracking Any origin tracking codes used are listed along with how many people registered and visited with each one Registration Method Breakdown of registrants and visitors per registration method (microsite, fast access, SAML, DB integration, social media, multi event registration, system). Mobile The Mobile report displays the number of visitors and the average event visit time for each device category 54

55 Robust Reporting Attendee Reports Detailed Reports Locations Per Visitor Shows which locations each visitor went to and how long they spent in each location Job Applications Displays job postings and the number of applications for each position. Can filter down to jobs by owner or location. Audience Distribution Registrants or attendees distribution be any single selection, registration field. Webcasts Per Visitor Visits and podcast downloads for a selected group of webcasts 55

56 Robust Reporting Attendee Reports Webcasts Attendees and metrics per webcast Booths Visitors and metrics per webcast Lounges The attendees, visit time, forum posts and public chat messages per lounge Resource Centers The attendees, visit time and content views per resource center Quizzes Details on who tool quizzes and the results Surveys Survey results and details of the users who took the surveys 56

57 Robust Reporting Attendee Reports Detailed Reports Webcast Additional Info Additional metrics per webcast Booth Additional Info Additional metrics per booth Halls The attendees and visit time per hall Moderated Chat Attendees and metrics per moderated chat Job Centers The attendees, visit time and content views per job center 57

58 Worldclass Infrastructure

59 Unmatched Speed, Scalability & Reliability A CDN DATA CENTERS CDN B CDN Virtual Events Two Data Centers with Instantaneous Fail-Over Complete A / B Path Redundancy Triple CDN Redundancy 59

60 Fanatical Support

61 Key Differentiator Dedicated Support Before, During & After Your Virtual Conference Account Manager Manages account and tracks major project milestones Monitors account health Primary point of escalation Assists with contract questions Resolves billing questions Primary point of contact throughout the Webcast production Manages timeline, project plan and all deliverables Manages all support tasks in relation to the webcast Monitors live webcast Webcast Manager Virtual Event Manager Primary point of contact throughout the Virtual Show Manages timeline, project plan and all deliverables Manages all support tasks in relation to the show Monitors live show 61

62 The Virtual Event Process Robust Technology + People + Proven Process = SUCCESS Venue/event customization reminders Kick off & planning Registration Page Launch Booths & resource center build Environment Review Event live Webcast/webinar production Responsibilities: Client Communique Conferencing Project Schedule Microsite Creation Form Venue Content Booth Accounts Form Webcast Content Checklist Copy Virtual Event Creation Form Build Microsite VEC/Venue Build Booth Content Guide and Training Create Webcast Locations Schedule Blasts Create Virtual Event Build Booths Webcast Content Booth Rep Training 62

63 Awards Best Virtual Learning Environment By Elearning! & Government Mag Event Design Magazine Best Virtual Environment Best Technology Virtual Learning Awards with Elearning! Magazine 2012,2013 Brandon Hall Award Winner 2011, 2012 Most Innovative 2010 & 2011 First Place and Ex Award

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