Cisco Connected Grid Gridonomics: A Future History of the Grid. Rolf Adam, Director Energy & Smart Grid EMEAR EcoSummit Berlin March 23, 2012

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1 Cisco Connected Grid Gridonomics: A Future History of the Grid Rolf Adam, Director Energy & Smart Grid EMEAR EcoSummit Berlin March 23, 2012

2 Market Transitions Don t Wait for Anyone Music Movies News Books TV Teleco m Constructio n Pace of Transformatio n (Rapid) Pace of Transformatio n (Accelerating) Airlines Pharma Utilities Banking Public Sector Core Operations Innovation Redefinition of Utility Operation New Business Models Network Convergence Customer Expectations

3 A Future History of the Grid The future is already here, it s just not evenly distributed. - William Gibson, Author Sensing and Response Clean Generation Enernet Prosumerization Smart Monitoring Demand Management Solar / Wind Distributed Generation Electric Vehicles N-Way Networks Energy Smart Devices Virtual Power Plants Active Consumer Participation

4 The Answer to Global Energy Megatrends: Technology Economi cs Policy 2010 Cisco and/or its affiliates. All rights reserved. Network Convergence to IP-based Platforms Increased Variable & Distributed Resources Electrification of Energy Aging Workforce, Infrastructure Consumer Affordability Evolving Industry Business Models Need for New Regulatory Framework Monetization of Value Energy Independence Cisco Confidential 4

5 Technology: Utility Systems Convergence ENERGY TECHNOLOGY Data Analytics Operations Center Energy Storage Distribution Automation & AMI Transmission & Substation Network Management Security Secondary Load Control and Demand Response BUSINESS ARCHITECTURE TECHNOLOGY ARCHITECTURE Electronic Stabilization and Regulation Industry Premises Sensors Distributed Intelligence INFORMATION TECHNOLOGY Breaking-up of technology silos across the organization

6 Economics: Customer Engagement Policy, New Business Models & Technology Enable Triple Play Custome r in Usage Control Information Bill Analysis Demand Manageme nt Custome r Context Customer Collaboratio n Customer CoCreation Outage Managem ent Customer Analytics Locational Context Web 2.0 Engagemen t Bill Manageme nt Price/Event Response Market and Grid Reliability Services Beneficial Customer Communiti es Cisco and/or its affiliates. All rights reserved Visions of Prosumer need to move beyond selling smart plugs and PV modules Cisco Confidential 6

7 Regulation: 21st Century Regulatory Considerations Policy Objectives alignment on incentives Rate Design increasing role of prosumers Capital Investment Returns new revenue streams Multi-Stakeholder Participation win/win Data-drive, robust, inclusive, transparent stakeholder process to advance the industry to the next phase

8 Energy Network Platform Smart Energy Markets Power Grid generation to consumption Utility Operatio ns Industr ial Energy Consumer Strategic investments build an Intelligent Energy Network Platform to support operational excellence today and innovation for future opportunities 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

9 Provides a platform for innovation GridBlocks Reference Model Describes the power delivery chain Architectures detail networking each of the eleven tiers in this model Results in a complete end-to-end architecture for converged power delivery chain communications Framework for Integrating legacy devices Using existing products in new ways Integrating new ecosystem partners Developing new products and services

10 In Need of a New Partnering Model: EcoSystem Build Buy Partn er 2010 Cisco and/or its affiliates. All rights reserved. Collaborat e Cisco Confidential 10

11 Your Cisco Contact Rolf Adam Director Business Development EMEAR Energy & Smart Grid

12 Thank you.

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