Kaiserslautern the International City in the Heart of Europe

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2 Kaiserslautern the International City in the Heart of Europe International facilities: schools, hospital, services, shopping, lifestyle Biggest community of Americans living abroad (50,000 people) High rate of English-speaking people (130 nations living in Kaiserslautern) Excellent university, focus on IT, Industrial Mathematics and Material Sciences City of science and schools High-value recreational area

3 Location

4 PRE Private Investment Group Competence in Military and Industrial Conversion Projects Developer and Investor of Science and Technology Parks

5 History PRE Park 1992: Withdrawal of the French Military 1997: Purchase by PRE Group Development Guarantee 7 Years 50 mill. Invest. 15 Years 200 mill. Invest. Goal Create jobs PPP Public-Private-Partnership Federal Republic of Germany State of Rhineland-Palatinate City of Kaiserslautern P R E

6 PRE Park 1998 Military Conversion Area Today 3000 New Jobs, 200 Million Investments PPRE R GmbH

7 Concept User Mix Multiplex - Cinema Fun & Water Park Entertainment Center Hotel Technology Services Fitness-Center Housing Area Restaurants Recreation 20 acre forest

8 Strategy Positioning Concentration on Core Competencies Information- and Communication- Technologies Software Engineering Industrial Mathematics Competence Carriers Fraunhofer IESE Institute for Experimental Software-Engineering Fraunhofer ITWM Institute for Industrial Mathematics Max-Planck-Institute for Software Systems DFKI German Research Center for Artificial Intelligence Established Companies 100 Companies, e.g. Alpha Business Solutions, Aeronautical University, Attensity, Avid, CAS, CAxOpen, DCON, Netbiscuits, Embry-Riddle, ESF Software, Fraunhofer IESE, Fraunhofer ITWM, Human Solutions, inexio, insiders technologies, IST, John Deere, Keiper Recaro, LMS, maxess Systemhaus, mb AEC-Software, Mobotix, tecmath, Verit, WIKON...

9 PRE Carefree Package Hardware Central Location in Europe Excellent connections by rail, road, and air Close to Downtown and University (5 min) Economic Premises Low cost of living Low lease costs (office and housing) Low salaries High state government funding Facilities Business Hotel Service Center Restaurants Communication Redundant Fiber Optic Connection Internet up to 1 Gbit/s Local Circle of Fiber Optic Cable Building Management Build, buy, rent tailored to company needs Attractive opportunities for investment Life Aspects Housing Sports Entertainment

10 P R E Carefree Package Software Close to Core Competencies Cooperation potential Synergy potential Direct communication Human Resources University of Kaiserslautern University of Applied Sciences Internationality International employees International network International school International infrastructure Support Flexible support by the State of Rhineland-Palatinate and the City of Kaiserslautern Working permits within a few weeks

11 Success Factors Networking Competencies of Technology State of Rhineland-Palatinate City of Kaiserslautern WFK-Agency for Economic Development PRE Marketing Concept Clear positioning concentrated on Technology USP P R E Carefree Package Facilities, services Access to network partners Technology Ambassadors International Park Partnership Atmosphere in the PRE-Park Silicon Valley Effect Campus feeling Synergy potential Open for cooperation Dynamics of development

12 Synergie through Chain of Competencies Core Competencies IT, Industrial Mathematics Research Qualification Companies Location University Research Institutes Fraunhofer IESE Institute for Experimental Software-Engineering Fraunhofer ITWM Institute for Industrial Mathematics University of Kaiserslautern University of Applied Sciences Innovative Technology Companies Technology sites PRE Park PRE-UNI-Park Max-Planck-Institut for Software Systems DFKI German Research Center for Artificial Intelligence Research Labs

13 The PRE UNI-Park Technology Transfer Research Institutes Fraunhofer IESE and ITWM, Max-Planck-Institute, DFKI, IFOS Research Labs Incubator Center: Start-ups, Consulting team (taxes, law, subsidies, etc.) Services Boarding house, Catering, Housing Area... Universität PRE Uni-Park

14 The New Dimension of the Technology Hub Kaiserslautern PRE Park I 600,000 square meters Established ICT Companies PRE UNI-Park 80,000 square meters Institutes, Research Labs Europaahöhe (PRE Park II in planning) 100,000 square meters Technology Production

15 Kaiserslautern Your Location for Doing Business in Europe Central location in Europe Close to Rhein-Main area; companies such as BASF, Deutsche Bank, SAP Low costs lease and salaries International city High skills in IT (Software Engineering) Industrial Mathematics and Material Sciences Great support by City of Kaiserslautern and the State of Rheinland-Pfalz