2018 MEDIA KIT THE PRAIRIE STAR. Frequency Bi-Weekly (Fridays) Circulation 18,788. In-State Editors 3
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1 2018 MEDIA KIT THE PRAIRIE STAR Frequency Bi-Weekly (Fridays) Circulation 18,788 In-State Editors 3 ROP Splits By Zip-Center By County By Demographic Insert Splits By County By Zip-Center By Demographic
2 CIRCULATION MAP TOTAL CIRCULATION 18,788 DEMOS Row Crop PRODUCERS Corn 1,806 Soybeans 276 Wheat - Spring 6,287 Livestock PRODUCERS Cattle 9,297 Swine 795
3 CIRCULATION BY COUNTY MONTANA MONTANA IDAHO County Circulation County Circulation County Circulation BEAVERHEAD 103 SANDERS 89 ADA 56 BIG HORN 266 SHERIDAN 391 ADAMS 21 BLAINE 401 SILVER BOW 38 BANNOCK 53 BROADWATER 116 STILLWATER 254 BEAR LAKE 57 CARBON 409 SWEET GRASS 204 BENEWAH 7 CARTER 54 TETON 530 BINGHAM 194 CASCADE 1,016 TOOLE 289 BLAINE 23 CHOUTEAU 566 TREASURE 61 BOISE 3 CUSTER 209 VALLEY 411 BONNER 3 DANIELS 213 WHEATLAND 147 BONNEVILLE 98 DAWSON 303 WIBAUX 85 BOUNDARY 18 DEER LODGE 15 YELLOWSTONE 995 BUTTE 41 FALLON 85 MT Total 13,757 CAMAS 23 FERGUS 691 CANYON 109 FLATHEAD 223 WYOMING CARIBOU 69 GALLATIN 331 County Circulation CASSIA 149 GARFIELD 151 ALBANY 9 CLARK 10 GLACIER 348 BIG HORN 156 CLEARWATER 6 GOLDEN VALLEY 91 CAMPBELL 90 CUSTER 20 GRANITE 52 CARBON 6 ELMORE 32 HILL 583 CONVERSE 25 FRANKLIN 80 JEFFERSON 104 CROOK 135 FREMONT 78 JUDITH BASIN 222 FREMONT 113 GEM 48 LAKE 203 GOSHEN 233 GOODING 40 LEWIS AND CLARK 319 HOT SPRINGS 11 IDAHO 77 LIBERTY 233 JOHNSON 19 JEFFERSON 161 LINCOLN 33 LARAMIE 44 JEROME 58 MADISON 104 LINCOLN 6 KOOTENAI 27 MCCONE 204 NATRONA 36 LATAH 99 MEAGHER 65 NIOBRARA 47 LEMHI 63 MINERAL 12 PARK 233 LEWIS 46 MISSOULA 80 PLATTE 157 LINCOLN 41 MUSSELSHELL 146 SHERIDAN 104 MADISON 92 PARK 138 SUBLETTE 3 MINIDOKA 86 PETROLEUM 44 SWEETWATER 5 NEZ PERCE 42 PHILLIPS 350 TETON 2 ONEIDA 62 PONDERA 544 UINTA 1 OWYHEE 80 POWDER RIVER 51 WASHAKIE 75 PAYETTE 36 POWELL 95 WESTON 42 POWER 67 PRAIRIE 104 WY Total 1,552 SHOSHONE 1 RAVALLI 145 TETON 5 RICHLAND 315 TWIN FALLS 197 ROOSEVELT 369 MT Total 13,757 VALLEY 5 ROSEBUD 157 WY Total 1,552 WASHINGTON 71 ID Total 2,554 ID Total 2,554 Other States Total 925 The Prairie Star Total 18,788
4 EDITORIAL CALENDAR & PUBLISHING SCHEDULE Issue Mail Space Close Material Close Date Date at 4 PM at Noon Editorial Themes 1/5/18 1/4/18 12/22/17 12/26/17 MAGIE Farm Show Section MT Winter Fair Section 1/19/18 1/18/18 1/5/18 1/9/18 Farm Financial Feature 2/2/18 2/1/18 1/19/18 1/23/18 2/16/18 2/15/18 2/2/18 2/6/18 MATE Farm Show Section Seed/Planting/Tillage Features Irrigation Feature Spraying & Chemical Features 3/2/18 3/1/18 2/16/18 2/20/18 Sugarbeet & Farm Building Features 3/16/18 3/15/18 3/2/18 3/6/18 ATV & Career Path Features 3/30/18 3/29/18 3/16/18 3/20/18 Hay & Forage Features 4/13/18 4/12/18 3/30/18 4/3/18 Local News & Programming 4/27/18 4/26/18 4/13/18 4/17/18 Beef Month Feature 5/11/18 5/10/18 4/27/18 5/1/18 Local News & Programming 5/25/18 5/24/18 5/11/18 5/15/18 Local News & Programming 6/8/18 6/7/18 5/25/18 5/29/18 Case IH Feature 6/22/18 6/21/18 6/8/18 6/12/18 Local News & Programming 7/6/18 7/5/18 6/22/18 6/26/18 Montana State Fair Feature 7/20/18 7/19/18 7/6/18 7/10/18 Wyoming State Fair Feature 8/3/18 8/2/18 7/20/18 7/24/18 Fall Seed Feature & Sheep Feature 8/17/18 8/16/18 8/3/18 8/7/18 Career Paths Feature 8/31/18 8/30/18 8/17/18 8/21/18 Local News & Programming 9/14/18 9/13/18 8/31/18 9/4/18 John Deere Feature Kubota Feature 9/28/18 9/27/18 9/14/18 9/18/18 NILE Stock Show Feature 10/12/18 10/11/18 9/28/18 10/2/18 Local News & Programming 10/26/18 10/25/18 10/12/18 10/16/18 AGCO Feature 11/9/18 11/8/18 10/26/18 10/30/18 Holiday Edition #1 11/23/18 11/22/18 11/9/18 11/13/18 Local News & Programming 12/7/18 12/6/18 11/23/18 11/27/18 Holiday Edition #2 12/21/18 12/20/18 12/7/18 12/11/18 PRCA Rodeo Feature 2019 Livestock Guide All closing dates listed are for ROP (run of press) placements. All insert and cover wrap materials are due three weeks prior to the issue date Editorial Themes and Sections are subject to date changes.
5 Color Specs: CMYK All black print must be 100% true black, not a 4C-processed black. Please be sure to check the manner in which color ads are saved. All 4-color artwork MUST be saved as CMYK (never RGB). AD SPECS Font Sizes: Minimum point size for reverse type with a process color fill requires Sans Serif Type, 11 pt. bold or Serif Type, 13 pt. bold for typeface font size Ad Sizes (width x height) Column Measurements: 1/4 page = 4.77" x " 1/2 page = 9.67" x " 1 column = 2.33" Jr. Page = 7.22" x 9" 2 columns = 4.77" Full Page = 9.67" x 10.50" 3 columns = 7.22" Jr. Page Spread = " x 9" 4 columns = 9.67" Full Page Spread = " x 10.50" Spec Measurements Colors Available: Black & white, 4-Color process Hard Copy Address 707 East Front Avenue Bismarck, ND Maximum Ink Density: 240% MEDIA REQUIREMENTS / ACCEPTED FORMATS PDF files are preferred, flattened, with all fonts embedded in the file and a printout provided. PC fonts do not work with our MAC system. All artwork should be in JPEG, TIFF or EPS formats, and need to be cross-platformed for MAC. Accepted applications: Quark Xpress 6.0, Photoshop 7.0, Multi-Ad Creator Professional 7.0, and Illustrator 10. Electronic (Online) Submission of Ad Copy: Go to and click on the word Advertise located under Services at the bottom of the website home page. Click on Ad SubmissionForm. Fill out the online form and attach your ad. For files over 8 mb, click on the large file upload form link located to the left of the file-in form. Files may also be posted to the J.L. Farmakis ftp site: ftp://ftp.jlfarmakis.net Please call or Anne Passarelli at J.L. Farmakis, Inc. ( anne@jlfarmakis.com) when utilizing the ftp site upload option. Ask your Farmakis Sales Representative about Cover Wraps, Inserts, Sponsorships, and other high impact units.
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