FACTS & FIGURES TEXTILIA, THE JOURNAL FOR THE FASHION INDUSTRY
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1 FACTS & FIGURES TEXTILIA, THE JOURNAL FOR THE FASHION INDUSTRY Photo: Jeroen Snijders Textilia is the most leading journalistic source of information for fashion professionals. The combination of a fashion journal with editions a year, the website, the newsletters and events make Textilia an authority and a high-quality omnichannel contact for professionals in the fashion industry. Textilia readers includes independent retailers in the fashion industry, as well as manufacturers, resellers, purchasing organizations, importers, buyers, employees and managing boards of retail stores and chains. Through subscriptions on the journal, the website and the newsletters, we reach at least 00,000 readers on a monthly basis. This makes Textilia a unique link between suppliers and retailers. Textilia informs and inspires its readers on all market developments, trends, buying behaviour and brand preferences in the fashion industry. Textilia has provided independent information for 9 years now and in doing so proves to be a vital source of information for both fashion professionals and suppliers.
2 WOMEN S FASHION INCL. BODY FASHION STREET X ACTIVE / JEANS MENSWEAR SPECIAL REVIEW FAIRS AND TRENDS CALENDER TEXTILIA 0 E-COMMERCE/ LOGISTICS/IT TRADE SHOWS & PREVIEW COLORS WOMEN S FASHION INCL. BODY FASHION 9 JAN JULY STREET X ACTIVE / JEANS MENSWEAR SPECIAL FEB MAR APR MAY AUG SEPT OCT NOV 0 REVIEW FAIRS SMART AND TRENDS RETAILING JUNE DEC TRADE SHOWS & PREVIEW COLORS January 0 December May April 9 July 0 June January January June May incl. colors 0 August July January January 9 June June October October 9 February 9 January July 0 June December November MOST READ JOURNAL BY FASHION STORES* *Source: Marktdata Marketingrapport Kledingbranche (The Market Data Marketing Report for the Clothing Industry) % With %, Textilia is the most widely read journal. In addition, the reading intensity is also very high with % of the people reading it for the most part and completely. Circulation journal print.0 Reach journal print.0 Textilia.nl Textilia.nl newsletters.000 Sociale Media 0.0 unique visitors a page views Women s fashion, Men s fans month a month fashion, Street X active, Weekly overview WHY ADVERTISE? Textilia is an independent authority in the fashion industry. Textilia has the highest paid circulation of all fashion journals in the Netherlands. The target group for the most part professional retailers describe Textilia as: expert, accessible, complete and thorough. Almost 0% of all fashion retailers prefer to be inspired and informed by reading expert knowledge in a journal and with %, Textilia is the most read journal within this target group. WANT TO KNOW MORE? Anne Wesselman: + (0)-9 or A.Wesselman@mybusinessmedia.nl
3 TEXTILIA RATE CARD Photo: Jeroen Snijders
4 ADVERTISING RATES PRINT BLEED DIMENSIONS (EXCLUDING MM BLEED TO ALL SIDES) / page / page 0 x 00 mm 0 x 00 mm FULL PAGE 0 X 00 MM PORTRAIT LANDSCAPE / page 0 x mm / page / page 99 x mm 99 x mm 0 x mm 0 x mm / page 9 x mm PRODUCT ADVERTISEMENTS / page,00 / page,00 / page portrait,0 / page landscape,0 / page portrait, / page landscape, / page 0 PLUS PROPOSITIONS Bound insert Insert Band Stickers* * can be used for a / or / page,000,00,00,00 IM 9 x mm 0 WANT TO KNOW MORE? Anne Wesselman: + (0)-9 or a.wesselman@mybusinessmedia.nl
5 TEXTILIA MEDIABROC gen nieuwsbrief: n e-fashion. ieven verstuurd. ADVERTISEMENT RATES ONLINE Textilia-database kun je kiezen voor een n eigen look & feel, een sponsormailing/ Fullofbanner t het uiterlijk van een reguliere TextiliaLeaderboard n tekst tussen redactionele onderdelen. Large Rectangle van Textilia helpen je graag bij het maken per month 00 per month 0 per month 0 Rectangle video per month,0 Expert log each time,00 for one year (x) tilia. YOUR Uw VACANCIES vacature ord NEWSLETTERS FULL BANNER Full Banner en zien r- rd, ated ADVERTORIAL Advertorial ONLINE VACANCIES Full banner per week Partner mailing each time 90 Sponsor mailing each time,0 Newsletter advertorial per week 0 Combined with Branche in beweging each time,0 vacancy position 0 vacancy positions 00 0 vacancy positions 0 TEXTILIA DIGITAAL LOOKBOOK en verkopenlookbook.textilia.nl en bezoekers een bericht op Twitter en de Advertisement ial mediakanalen. Ook kun jewith text and image ze Facebook-pagina. Advertisement with video Advertisement with text, image and video (excluding copywriting) 0-0, m.vliet@mybusinessmedia.nl EVENTS For more information on sponsoring opportunities during our events, please contact Anne. See details at the bottom of the page. WANT TO KNOW MORE? Anne Wesselman: + (0)-9 or a.wesselman@mybusinessmedia.nl
6 ADVERTISING MATERIALS SPECIFICATIONS Photograph: Jeroen Snijders
7 SUPPLYING PRINT ADVERTISING MATERIAL BLEED DIMENSIONS (EXCLUDING MM BLEED TO ALL EDGES) / page / page 0 x 00 mm 0 x 00 mm FULL PAGE 0 X 00 MM / page PORTRAIT 0 x mm LANDSCAPE / page 99 x mm 0 x mm / page 99 x mm 0 x mm / page 9 x mm Advertisements have to be provided as a Certified PDF, grid for black-white, grid 0 for full colour. Please use CMYK colours only. By orders@textilia.nl Contact: MYbusinessmedia, t.a.v. Afdeling Backoffice Textilia, Postbus, 00 AB Deventer The Netherlands For information: + (0)0-09 WANT TO KNOW MORE? Anne Wesselman: + (0)-9 or A.Wesselman@mybusinessmedia.nl
8 PROVIDING ONLINE ADVERTISING MATERIALS LEADERBOARD Size: x 90 pixels 0 x 00 pixels (mobile display) File formats: gif, jpg, png (resolution max. dpi) FULL BANNER Size: x 0 pixels 0 x 00 pixels (mobile display) File formats: gif, jpg, png (resolution max. dpi) RICH MEDIA CAMPAIGNS JOB ADVERTISEMENT These are online advertising campaigns that are more noticeable than regular banners due to their visual effects, special formats and the use of video and audio. Please contact Anne for additional information. Text: In Word (for max. 0 words) Size: 0 x 0 pixels File size: mbit File formats: wmv-file, Windows, Media Video 9, FLV LARGE RECTANGLE Size: x 0 pixels 00 x 0 pixels (mobile display) File formats: gif, jpg, png (resolution max. dpi) SPONSORED VIDEO Youtube URL MINI SITE Images file formats: jpg, gif, png (animated and non-animated) Images file size: max. MB Logo for teaser/block From our partners/mini sites : 0 x 0 pixels, jpg, png or gif (animated and non-animated) File size logo: 00 KB File format header mini site: max. 90 x 00 pixels, jpg, gif, png (animated and non-animated) File size header mini site: max. MB WANT TO KNOW MORE? Anne Wesselman: + (0)-9 or A.Wesselman@mybusinessmedia.nl
9 SUPPLYING ADVERTISING MATERIAL FOR NEWSLETTERS PARTNER MAILING FULL BANNER ADVERTORIAL Size: x 0 pixels File formats: gif (non-animated), jpg, png TEXT ADVERTORIAL An advertorial in a newsletter is placed between editorials and contains a promotional text of approximately three lines. This text is linked to the corresponding online advertorial on Textilia.com by using a Read more hyperlink. The online advertorial may contain both text and visual materials. Title: max. characters (incl. spaces) Intro text: max. 00 characters (incl. spaces) Further text message: max. 00 characters (incl. spaces) Image: max., please indicate which are to be shown in both the teaser and the newsletter. The images will be placed on a detail page of the photo slider. Link: provide the URL that will be shown on the detail page of the advertorial. Text: in Word. The text provided by you will be checked and edited if required. Image: jpg, png or non-animated gif (no swf files), max. MB IMAGE ADVERTORIAL YOUR VACANCIES AGENDA An image advertorial in a newsletter is positioned between editorials. This image will be linked to the company advertising page by means of a hyperlink. Size: x 00 pixels File formats: gif (non-animated), jpg, png (no swf files) This is a mailing with a layout provided by the advertiser and sent to a Textilia address file. The layout of your partner mailing can also be provided by us (please note that additional costs will be charged), or you can provide us with your partner mail in HTML. The specifications for doing so can be requested from the Backoffice Department.HTML used for partner mailings or, for example, a website differ, because clients handle HTML quite differently than browsers. Partner mailing with a layout provided by us (please note that additional costs will be charged) Header size: x 0-00 pixels File size: max. 0 Kb Text with company details: provide in Word (address details, URL, address) Image: max. 0 KB File formats: jpg, gif (non-animated) Link: URL for the link included in the mailing Colour codes: RGB Please clearly state any additional wishes/requirements in the order. SPONSOR MAILING A sponsor mailing looks like a regular Textilia newsletter, but includes your own text in between editorial items. This mailing will be sent as a themed newsletter. Image: image st item pixels wide image nd and rd item 0 pixels wide Provide images in png, jpg or gif (non-animated), no swf files. Text headline: max. characters (incl. spaces) Message: max. 0 characters (incl. spaces) URL the item has to link to If required: company details and your logo for Sponsored by DIGITAL LOOKBOOK LOOKBOOK.TEXTILIA.NL Size: max. 00 x 900 pixels (for mobile screen 0 x 90 pixels) File size: max. 0 KB File formats: jpg Text: in Word Detailed or specific information on each option will be sent. TERMS OF DELIVERY Deviating from standard formats and the specifications for providing advertising materials as detailed on this page creates additional work, risks and costs that will be charged to the client.
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