Gateway to Asia NEW ASIA PAC EDITION

Transcription

1 Gateway to Asia A guide to how Asia s leading ICT partner can provide infrastructure solutions and advice to help EU companies develop, grow and consolidate business in the Asia-Pacific region. NEW ASIA PAC EDITION

2 Contents Introduction Asia s finest...4 Local support How we can help Where to stay...8 Data Centre services Global Virtualization service On-premise services Staying in touch...12 Network services Keeping connected...14 Data Network solutions Support abroad...14 Professional services Case studies...18 Fitness First Lufthansa Systems Your ICT partner for Asia It is hard to understate the business opportunities in Asia. Rapid economic expansion, huge investment in infrastructure, a growing middle class and rising consumer spending all make the region a lucrative prospect for Western companies. And there are big challenges too. Mastering the local regulations, customs and etiquette can seem like an uphill task and the need to limit capital investment makes it crucial that any project has the support of a partner with local knowledge and local capabilities. As the leading ICT provider in the region, we at NTT Europe are committed to helping companies of all kinds succeed in Asia- Pacific. Our unrivalled presence throughout Asia means we are able to provide the local people, skills, infrastructure and understanding you need to thrive. Our customers value us because we provide a flexible network and ICT infrastructure backbone that acts as a secure gateway to one of the world s most economically vibrant regions. Equally important is our in-country expertise. We can navigate the minefield of doing business in a foreign land, advising on everything from data centres to business etiquette and local regulations. Alongside this, our extensive and experienced European organisation, with local offices in 10 countries, will provide local account and technical support to ensure smooth planning and co-ordination of projects at all levels. This guidebook explains how the combination of NTT Europe and its Asian presence offers a blend of local understanding with the support of a global organisation that can deliver high performance, high availability infrastructure and services to support you as you expand your operations. Masaaki Moribayashi Managing Director, NTT Europe Ltd. 2 3

3 Asia s finest Local support from the best in the region New Delhi Neemrana NTT Com offices in Asia Pacific Beijing Tianjin Whether your company is just planning to grow into the region, is recently arrived, or is already established and planning to expand into new territories, the ability to call on local knowledge and expertise can be the key to a successful project. Mumbai Bangalore Dubai Chennai Dalian Seoul Tokyo HQ Shanghai With offices and staff all over Asia-Pacific, we are able to provide all the local knowledge and skills you need. We ve supported customers from first setting foot in Asia right through to consolidating already established presences helping with everything from data centre and office locations to IT site audits, from how to behave in a business meeting to compliance, tax and import regulations. Bangkok Ho Chi Minh City Kuala Lumpar Cyberjaya Singapore Suzhou Taipei Wuhan Guangzhou Hong Kong Jakarta Manila Sydney Hanoi 4 5

4 Asia s finest How we can help Detailed ICT infrastructure strategies to deliver on your business objectives, whether entering the Asian markets or building on an existing presence, from data centre strategy and the right network to out-fitting offices and IT audits on existing set-ups Quick, low-risk access to Asia through our network of in-country data centres Seamless delivery of applications and information through our leading Tier 1 network capabilities, both within Asia and to Europe and USA E-commerce and content delivery services to help you reach new customer audiences Robust security solutions to ensure the integrity and performance of your networks and systems Comprehensive managed services, from security and support for your ICT estate to application management Locally delivered professional services from IT site audits to system integration and project management. By 2015 Asia will be responsible for as much as 25 per cent of world trade* TOP TIP *UK Government Report. 6 7

5 Where to stay Data centre and on-premise services How should you best house your staff and the applications they rely on? How can you ensure your offices, branches, factories and data centres are equipped with the ICT systems you need? Whatever your objectives in Asia, to succeed you will need a secure and flexible ICT infrastructure to support your business objectives. TOP TIP Particularly in the more centralised Asian economies, bureaucracy can be a big challenge we have heard of examples where the application process to establish a local office in some countries can take up to 18 months Data centre services Our network of regional data centres are all energy efficient and highly resilient, giving you the confidence your data and applications will be secure and available. Our managed service solutions include a complete range of support, from application and operating system management to virtualization, back-up, disaster recovery and security, all underpinned by a Tier 1 global network. All our data centres in Europe are ISO27001 certified for Information Security Management and PCI DSS compliant, with comprehensive security solutions covering everything from disaster recovery to firewalls and threat management. We pride ourselves on effective service delivery built around ITIL best practice guidelines, and PRINCE II project management. NTT Com global premium data centres Connecticut New York Virginia Santa Clara San Jose Los Angeles Sao Paulo London Paris Madrid Amsterdam Dusseldorf Frankfurt New Delhi Mumbai Bangkok Cyberjaya Singapore Jakarta Sydney Beijing Seoul Tokyo Shanghai Suzhou Taipei Guangzhou Hong Kong Hanoi Manila Global Virtualization service Virtualization is an efficient way to manage data and support the provision of enterprise applications quickly and safely wherever needed. For many companies, the physical location of data is important for audit, legal compliance and operational reasons, particularly when serving new markets. NTT s leading-edge Global Virtualization Service helps companies make the most of their ICT resources across operations in Europe, Asia & US, by easily deploying and managing virtualized systems in a secure environment. On-premise services We have significant experience helping organisations ensure their physical locations best support their staff and customer needs, from providing ICT infrastructure for new offices to IT audits that help improve the efficiency of existing sites. Our services cover: Server, LAN and VPN configuration and support Desktop management IT helpdesk Remote worker support

6 Staying in touch Network services NTT Communications offers unrivalled network capabilities to ensure your staff and customers can rely on systems and information being available where and when they are needed, regardless of whether you host them in the region or elsewhere. US - Europe 60G NTT Com global IP network Europe - US 47G Japan - US 309G We have the world s top-ranked Tier 1 IP backbone network as well as the highest intra-asia capacity Gartner rates us as the leaders for Network Services in Asia*. Regulations governing ICT and import/export laws vary by region local knowledge is invaluable in understanding the detail and minimising risk in this potential minefield TOP TIP Asia and Oceania 264G *Gartner Magic Quadrant for Asia-Pacific Network Services Providers,

7 Keeping connected Our Data Network solutions provide an end-to-end service including full delivery, management and maintenance of your network, with a range of capabilities to match your needs: Global MPLS IP-VPN Service International IP private network service using MPLS technology to ensure high security, speed and quality. Supports customer construction of global IP networks allowing various types of access and wide coverage Global Leased Line Service Cost-competitive, high-quality global leased line service that provides outstanding operations and support services Global e-vlan Service Global e-vlan service extends the simplicity of an Ethernet LAN environment across the world. The service provides protocol-free, meshed, secure and highbandwidth Ethernet connectivity. Existing LANs can be extended to a global scale. Our Unified Threat Management service demonstrates the comprehensive approach we take to network security. With 24/7 security monitoring through our Security Operation Centre (SOC), it ensures your offices, data centres and remote workers are protected from intrusion, viruses and spam. TOP TIP Many Asian societies place great importance on introductions in business. A written introduction or a meeting arranged by a go-between will produce the best results

8 Support abroad and at home Professional services NTT Com offices in Europe London Hamburg St. Petersburg Any successful business venture abroad requires a combination of local guidance and a strong support team back at European HQ. Our professional services teams help customers transform business priorities into technology solutions, increasing the value of new or existing IT investments. NTT Europe can provide the full range of services from auditing existing IT estates, IT helpdesks and security management through to the delivery of bespoke ICT solutions. Our in-region expertise helps reduce the risk profile of any project and improve planning, typically leading to a reduction in overall project length. Customers benefit from the experience of our extensive European capabilities, focused on helping dynamic companies deliver on their Asian aspirations. We will provide a dedicated local account manager in Europe to coordinate the planning, design and delivery of any solution and give you access to business and technical experts on the ground in Asia. We can provide co-ordinated, global 24x7 support, with one customer support team based in Europe and one customer portal to manage every aspect of your ICT solution. TOP Business cards have a greater significance in many Asian cultures. It is best to stand up when exchanging business cards, use both hands to offer them one at a time. If you are receiving a card, be sure to read it first; stuffing it straight in your pocket will cause offence. TIP Madrid Barcelona Brussels Moscow Amsterdam Warsaw Dusseldorf Frankfurt Paris Regensburg Munich Zurich 16 17

9 Case studies by industry Fitness First Fitness First is the world s largest fitness club with 550 gyms in 17 countries across four continents. Challenge Fitness First knew that with the right strategic approach, IT could help get even closer to its customers by using data to help increase loyalty and reduce customer churn However, rapid expansion across five continents resulted in an IT infrastructure that lacked the core foundations to deploy growth-driving applications There was an opportunity to standardise their IT systems to deliver applications from Europe to Asia and Australia Having expanded into Asia, it needed professional services in the region with on the ground support. Solution Network Services: NTT Europe provides a fully managed global MPLS WAN that provides a secure backbone connecting Fitness First s 14 HQ offices and 370 sites across Europe and Asia-Pacific. The solution supports Fitness First s core Group services around the world Communication Services: NTT Europe delivers fully managed VoIP services as part of an integrated communications suite across Fitness First s entire UK estate and part of its German estate Support Services: NTT Europe provides second tier helpdesk support to Fitness First s own internal IT team, including managed VoIP and firewall security services Professional services: NTT Europe deployed local engineers to audit IT equipment in Fitness First sites in Asia. Results Fitness First could rapidly move from its legacy systems to a network worthy of a 21st century global business, eliminating inefficiencies and providing a completely reliable, secure IT and communications infrastructure from which to manage growth efficiently As a result, Fitness First has been able to improve member experiences, make better use of data and reduce overall churn through the delivery of its portfolio of Group applications The delivery of Fitness First s major strategic goals would not have been achieved without the rapid implementation of services and support provided by NTT Europe. We set NTT Europe a real challenge to deliver highly complex and scalable solutions in a short timeframe to help us achieve a number of strategic goals. NTT Europe more than delivered on these challenges. Steve Homan, CTO, Fitness First

10 Case studies by industry Lufthansa Systems Lufthansa Systems is a leading global IT service provider to the airline and aviation industries. Challenge Solution Results We can reduce the number Rapidly increasing demands for services in the Asia-Pacific region The need for network capabilities to support scalable, secure and reliable, high-speed service delivery Airports often located some distance from business districts making it difficult to establish stable network environments of the calibre required. NTT Com s Arcstar Global IP-VPN network was able to meet all Lufthansa Systems requirements NTT Europe manages right up to the routers, delivering high-performance network capability with seamless connectivity to regional sites and data centres. Lufthansa Systems now has confidence its networks can support its continued expansion in the Asia-Pacific region Multi VRF (Virtual Routing and Forwarding) technology ensures secure delivery of services to many customers over the same network Associated costs and time to market have been reduced. of days required to deliver our service and the cost can be lower than setting up dedicated circuits to each airline. Mr.Bardo Werum, Vice President, Cross Industries & Operations, Lufthansa Systems

11 Corporate Overview NTT Europe provides Information Communication Technology (ICT) solutions for dynamic enterprises across the globe. These services provide the reliability, availability, scalability and security needed to underpin business success. As a subsidiary of NTT Communications, NTT Europe has the global reach and scale to support businesses of all sizes. NTT Communications is the global data and IP services arm of the Fortune Global 500 telecom leader, Nippon Telegraph & Telephone Corporation (NTT). For further information, visit Contacts For more information please contact: Telephone: +44 (0) info@ntt.eu