AW Conqueror. PRO STD FREE Sans Light Didot Light Inline Regular Slab Regular Carved Regular Carved One Carved Two Carved Three Carved Four

Size: px
Start display at page:

Download "AW Conqueror. PRO STD FREE Sans Light Didot Light Inline Regular Slab Regular Carved Regular Carved One Carved Two Carved Three Carved Four"

Transcription

1 PRO STD FREE Sans Light Didot Light Inline Regular Slab Regular Carved Regular Carved One Carved Two Carved Three Carved Four available on this format not available on this format aa Sans Light Didot Light Inline Regular Slab Light Carved Regular Carved One Carved Two Carved Three Carved Four Legal Typeface design by Jean François Porchez. Copyright All rights reserved. Distributed exclusively by Typofonderie. Help OpenType font families are compatible with Mac OS and Windows platforms. Please consult our Help section for info concerning the language support, OpenType support, installation and use of these fonts. Exclusive Free version is a free typeface family available exclusively at Typofonderie. 1 info@ +33 (0)

2 Specimen Inline Didot Sans Sans Slab Carved Sans Inline Slab Didot Carved Slab YOUR WORLD PREMIERE TRÈS RUSTIQUE Avant-garde typography SO SIMPLE EXCELLENT references LOVE EXCESS CALIFORNIA SOUL LIGHTY ROYAL PRIN TIN G HOUSE MY BRANDs Your Dynasty BEST NIGHTLIFE FRANCE & GRONLAND 2

3 Glyph set: Didot abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOP QRSTUVWXYZ ABDEFGHJKLLMNNP QRTVWXYZ fiflffffiffl & ctst # $ ƒ # $ ƒ */ \_ -- + = "'.,:; àáâãäåæçèéêëìíîïıłñòóôõöø œšßùúûüýÿžðþ ÀÁÂÃÄÅÆÇÈÉÊËÌÍÎÏIŁÑ ÒÓÔÕÖØŒŠSSÙÚÛÜÝŸŽÐÞ ` ˆˇ 3

4 all capitals feature ligatures, discretionary ligatures minuscule figures capital figures swashes/stylistic set 1 contextuals/stylistic set 2 alternates/stylistic set 3 Didot opentype features abcdefghijklmnopqrstuvwxyz-» )]@ ABCDEFGHIJKLMNOPQRST-» )]@ fffiffiflffl fffiffiflffl ctst ctst # $ ƒ # $ ƒ ABCDEFGHIJKLMNOPQRSTUVWXYZ ABCDEFGHIJKLMNOPQRSTUVWXYZ ABCDEFGHIJKLMNOPQRSTUVWXYZ LN 4

5 Didot 40 pt The Didot typeface is not inspired by the Didot dynasty of the early 19th century but rather the spectacular interpretations of them appearing in the 1960s and 70s. DECADES IN WHICH LARGE TYPE SIZES 18 pt The Didot typeface is not inspired by the Didot dynasty of the early 19th century but rather the spectacular interpretations of them appearing in the 1960s and 70s. Decades in which large type sizes were all the rage in advertising and publishing, contrasted typefaces were everywhere. This new font is an ode to the heyday of dry-transfer alphabets and Herb Lubalin, the typographer who mastered the tight but not touching art of glyphs set ascloseasthis without overlapping. Several titling typefaces made their appearance at the start of the 20th century, notably Acier and Bifur, both created by French POSTER ARTIST CASSANDRE.LATER, IN THE NETHERLANDS, S.H. DE ROSS DESIGNED 5

6 Glyph set: Sans abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOP QRSTUVWXYZ ABDEFGHJKLMNP QRTVWXYZ fiflffffiffl & ctst # $ ƒ # $ ƒ */ \_ -- + = "'.,:; àáâãäåæçèéêëìíîïıłñòóôõöø œšßùúûüýÿžðþ ÀÁÂÃÄÅÆÇÈÉÊËÌÍÎÏIŁÑ ÒÓÔÕÖØŒŠSSÙÚÛÜÝŸŽÐÞ ` ˆˇ 6

7 all capitals feature ligatures, discretionary ligatures minuscule figures capital figures swashes/stylistic set 1 contextuals/stylistic set 2 alternates/stylistic set 3 Sans opentype features abcdefghijklmnopqrstuvwxyz-» )]@ ABCDEFGHIJKLMNOPQRST-» )]@ fffiffiflffl fffiffiflffl ctst ctst # $ ƒ # $ ƒ ABCDEFGHIJKLMNOPQRSTUVWXYZ ABCDEFGHIJKLMNOPQRSTUVWXYZ ABCDEFGHIJKLMNOPQRSTUVWXYZ G 7

8 Sans 40 pt The Sans typeface draws inspiration from those in vogue in Europe 18 pt The Sans typeface draws inspiration from those in vogue in Europe between World Wars I and II. With its geometric lines it evokes the spirits of both Bauhaus and the Art Déco period. Sans, a contemporary Sanserif, is the cornerstone of the family and the jumping off point for the rest of the typefaces. Any text may be swapped around without changing the layout. More commonly seen in Renaissance italics, swashes capitals have also been added. The Didot typeface is not inspired by the Didot dynasty of the early 19th CENTURY BUT RATHER THE SPECTACULAR INTERPRETATIONS OF THEM APPEARING IN THE 1960S AND 70S. DECADES IN WHICH LARGE 10 pt The Sans typeface draws inspiration from those in vogue in Europe between World Wars I and II. With its geometric lines it evokes the spirits of both Bauhaus and the Art Déco period. Sans, a contemporary Sanserif, is the cornerstone of the family and the jumping off point for the rest of the typefaces. Any text may be swapped around without changing the layout. More commonly seen in Renaissance italics, swashes capitals have also been added. The Didot typeface is not inspired by the Didot dynasty of the early 19th century but rather the spectacular interpretations of them appearing in the 1960s and 70s. Decades in which large type sizes were all the rage in advertising and publishing, contrasted typefaces were everywhere. This new font is an ode to the heyday of dry-transfer alphabets and Herb Lubalin, the typographer who mastered the tight but not touching art of glyphs set ascloseasthis without overlapping. Several titling typefaces made their appearance at the start of the 20th century, notably Acier and Bifur, both created by French poster artist Cassandre.Later, in the Netherlands, S.H. de Ross designed a version of Inline for its Nobel family called, naturally, Nobel Inline. Inline pays homage to this beautiful version. A version of AW CONQUEROR SANS, AW CONQUEROR SLAB DRAWS INSPIRATION FROM GEOMETRI- CAL SLAB SERIFS OF THE 1930S, OF WHICH ROCKWELL IS A PERFECT EXAMPLE. LUBALIN GRAPH, A REWORKING OF THE GENRE, CAME OUT IN THE WAKE OF THE AVANT GARDE WAVE OF THE EARLY 70S. IN RECENT YEARS, SLABS HAVE MADE A COMEBACK IN THE GRAPHIC DESIGN WORLD. AW CONQUEROR SLAB ADVANCES 8

9 Glyph set: Inline abcdefghijklmn opqrstuvwxyz & AGQRY # $ */ \_ - + =.,:; àáâãäåæçèéêëìíîïıłñòóôõöøœ šßùúûüýÿžðþ ` ˆˇ 9

10 default figures proportional figures swashes/stylistic set 1 alternates/stylistic set 3 Inline opentype features ABCDEFGHIJKLMNOPQRST-» )]@ # $ # $ AGQRY23 AGQRY23 AGQRY23 10

11 Inline 40 ptthe Sans typeface draws inspiration from those in vogue in Europe between World Wars I and II. With its geometric lines it evokes the spirits of both Bauhaus and the Art Déco period. AW Conqueror Sans, a contemporary Sanserif, is the cornerstone of the family and 11

12 Glyph set: Slab abcdefghijklmn opqrstuvwxyz CAFAKALALLLTNCNDNONN ONPLTERATTUE & AGQVY # $ */ \_ - + = "'.,:; àáâãäåæçèéêëìíîïıłñòóôõöøœ šßùúûüýÿžðþ ` ˆˇ 12

13 default figures swashes/stylistic set 1 alternates/stylistic set 3 spec. ligatures/stylistic set 4 Slab opentype features ABCDEFGHIJKLMNOPQRST-» )]@ # $ AGQVY AGQVY AGQVY CAFAKALALLLTNCNDNONN ONPLTERATTUE CAFAKALALLLTNCNDNONN ONPLTERATTUE 13

14 Slab 40 pt The Sans typeface draws inspiration from those in vogue in Europe between World Wars I and II. With its geometric lines it evokes the spirits of both Bauhaus and the Art Déco period. Sans, a contemporary Sanserif, is the cornerstone of the family and the jumping off 14

15 Glyph set: Carved abcdefghijklmn opqrstuvwxyz AGQQR & # $ */ \_ - + = '".,:; àáâãäåæçèéêëìíîïıłñòóôõöø œšßùúûüýÿžðþ ` ˆˇ A+A+A+A=A 15

16 default figures swashes/stylistic set 1 alternates/stylistic set 3 Carved opentype features ABCDEFGHIJKLMNOPQRST-» )]@ # $ AGQQR AGQQR AGQQR Regular Background/Layer One Outline/Layer Two Stripes/Layer Three Shadow/Layer Four Carved layers ABCDEFGHI ABCDEFGHI ABCDEFGHI ABCDEFGHI ABCDEFGHI Layer One + Layer Four ABCDEFGHI Layer Two + Layer Three ABCDEFGHI Layer Three + Layer Four ABCDEFGHI 16

17 Carved 40 pt The Sans typeface draws inspiration from those in vogue in Europe between World Wars I and II. With its geometric lines it evokes the spirits of both Bauhaus and the Art Déco period. Sans, a contemporary Sanserif, is the cornerstone of the family and 17

Exclusive Pro version Parisine Office Pro version is available from 55 one weight/ one user.

Exclusive Pro version Parisine Office Pro version is available from 55 one weight/ one user. PRO STD Regular Italic Bold Italic Bold available on this format not available on this format Parisine Office aa Parisine Office Regular Parisine Office Italic Parisine Office Bold Parisine Office Bold

More information

art 118: intro to communication design // FALL 2011

art 118: intro to communication design // FALL 2011 t y p e specimen Due: Wednesday, November 30 ov e r v i e w A type specimen is a publication, that shows the range of a particular typeface in use. Printers and typographers have produced type specimens

More information

TYPE ANATOMY jtittle

TYPE ANATOMY jtittle TYPE ANATOMY TYPE ANATOMY TITTLE j Serif Typefaces Tt HUMANIST (a.k.a. Old Style ) - Modeled after the roman typefaces of 15 th & 16 th centuries - Closely related to calligraphy and hand movement CLASSIC

More information

Lumin Lumin Sans Lumin Sans Condensed Lumin Display

Lumin Lumin Sans Lumin Sans Condensed Lumin Display Typotheque type specimen & OpenType feature specification. Please read before using the fonts. Lumin Lumin Sans Lumin Sans Condensed Lumin Display OpenType font family supporting Latin based languages

More information

Baskerville. abcdefghijk For fun I like to jump cars while reading a quote by Albert Einstein.

Baskerville. abcdefghijk For fun I like to jump cars while reading a quote by Albert Einstein. serif Baskerville page 2 Baskerville page 3 Baskerville Baskerville Regular 26/28 while reading a quote by Baskerville italic 26/28 quote by Baskerville Semi bold 24/30 quote by Baskerville bold 24/26

More information

HURME GEOMETRIC SANS

HURME GEOMETRIC SANS No.1 SHARP No.2 ALTERNATIVE HURME TYPEFACE SPECIMEN PRINT SAMPLES No.3 BLUNT No.4 SWASH Hurme Geometric Sans Typeface Specimen 03/20/2013 2 Page heading: Black. 30pt/30pt. Byline: Regular/Bold SmallCaps.

More information

Font, Typeface, Typeface Family. Selected Typographical Variables

Font, Typeface, Typeface Family. Selected Typographical Variables Font, Typeface, Typeface Family Font: A font is a set of printable or displayable text character in a specific style, weight, and size. E.g. Helvetica Italic 10 Point. Typeface: The type design for a set

More information

Barbican Identity Guidelines

Barbican Identity Guidelines Guidelines Contents Guidelines 1 5 1 Logo pp. 7 15 2 Lock-up pp. 17 25 3 Grid pp. 27 37 4 Typeface pp. 39 51 5 Typography pp. 53 69 Contents Core Guidelines Elements 6 11 XX Art XX Forms 6 Theatre pp.

More information

understanding typography

understanding typography understanding typography What is typography?! it is what language looks like! it is the art and technique of modifying type and arranging it on a page What does the arrangement of type mean? the arrangement

More information

ewjduhiz tvnsgfq Brenner Type System: Typotheque type specimen & OpenType feature specification. Please read before using the fonts.

ewjduhiz tvnsgfq Brenner Type System: Typotheque type specimen & OpenType feature specification. Please read before using the fonts. Typotheque type specimen & OpenType feature specification. Please read before using the fonts. OpenType font family supporting Latin based languages with their own Small Caps, with extensive typographic

More information

This is a stylish eased slab designed for use in books. It can be loosened a bit for text, or tightened a bit for headers. But, it works quite well

This is a stylish eased slab designed for use in books. It can be loosened a bit for text, or tightened a bit for headers. But, it works quite well h s i o B k o This is a stylish eased slab designed for use in books. It can be loosened a bit for text, or tightened a bit for headers. But, it works quite well the way it is designed. The Bookish font

More information

Pre-Venetian or Ancient Humanist or Venetian Transitional Didone Slab Serifs

Pre-Venetian or Ancient Humanist or Venetian Transitional Didone Slab Serifs Pre-Venetian or Ancient Humanist or Venetian Transitional Didone Slab Serifs 1400 1500 1700 1800 Humanist Sans Serif Transitional Sans Serif Geometric Sans Serif Display Typefaces 1900 2000 Pre-Venetian

More information

> Introduction to the Art of Typography: The Invisible Force of Design > Using Typography as a Creative Tool: Introducing Text as Art

> Introduction to the Art of Typography: The Invisible Force of Design > Using Typography as a Creative Tool: Introducing Text as Art MMA 100 Foundations of Digital Graphic Design Clare Ultimo > Introduction to the Art of Typography: The Invisible Force of Design > Using Typography as a Creative Tool: Introducing Text as Art Typography

More information

BASIC ABOUT TYPE TYPO GRAPHY

BASIC ABOUT TYPE TYPO GRAPHY BASIC ABOUT TYPE TYPO GRAPHY TYPOGRAPHY BASIC DESIGN Relative & Absolute measurements Absolute measurements Inche : Millimetres : Points : Pica 3 Inches 76.2 mm 216 Points 18 Picas 1 Inches = 3 Picas A

More information

Lost & FOUNDRY ABCDEFGHIJKLMNOPQR STUVWXYZ #$ % _ '".,:;!? &(){}[]/\* ABCDEF GHIJKLMNOPQRSTUV

Lost & FOUNDRY ABCDEFGHIJKLMNOPQR STUVWXYZ #$ % _ '.,:;!? &(){}[]/\* ABCDEF GHIJKLMNOPQRSTUV Information Guide Volume 1.0 ABCDEFGHIJKLMNOPQR STUVWXYZ0123456789#$ % _ '".,:;!? &(){}[]/\* ABCDEF GHIJKLMNOPQRSTUV Lost & FOUNDRY WXYZ0123456789 ABCDEFGHIJKLMNOPQRSTUV WXYZ0123456789#$ % _ - '".,:;!?

More information

Alphabet. elemental visual signs 26 characters frozen sounds

Alphabet. elemental visual signs 26 characters frozen sounds Alphabet elemental visual signs 26 characters frozen sounds Evolution Handwriting > minimum number of strokes Engraving > lowercase > minimum number of curved lines > capitals Letterforms Appearance of

More information

BRAND ASSETS AND GUIDELINES

BRAND ASSETS AND GUIDELINES BRAND ASSETS AND GUIDELINES PAS Brand Guidelines 2 The PAS Brand The PAS visual style uses a bold, energetic aesthetic. The focus is on personality and good vibes allowing for a deeper connection with

More information

The 2011 rupeeequipped. from jy&a Fonts.

The 2011 rupeeequipped. from jy&a Fonts. The 2011 rupeeequipped fonts from jy&a Fonts. A jack ya n & associ afs In July 2010, the Indian cabinet approved the design of a rupee symbol. This marked India s importance in the global economy and the

More information

the streamlining of typography rene koszerowski

the streamlining of typography rene koszerowski the streamlining of typography 1920 1929 rene koszerowski poster for sixtieth-birthday exhibition of kandinsky herbert bayer 1926 the streamlining of typography 1920 1929 contents pages 1900 1909 1

More information

ABCDEFGHIJKLMNOPQRSTUVWXYZ ÁÀÂÄÃÅÆÇÐÉÈÊËÍÌÎÏÑÓÒÔÖÕØŒÞÚÙÛÜÝŸŽ. abcdefghijklmnopqrstuvwxyz áàâäãåç ðéèêëíìîïłñóòôöõøšœþßúùûüýÿž

ABCDEFGHIJKLMNOPQRSTUVWXYZ ÁÀÂÄÃÅÆÇÐÉÈÊËÍÌÎÏÑÓÒÔÖÕØŒÞÚÙÛÜÝŸŽ. abcdefghijklmnopqrstuvwxyz áàâäãåç ðéèêëíìîïłñóòôöõøšœþßúùûüýÿž 12 12345 The font family is a comprehensive suite of typefaces designed in 2013 for The newspaper for their daily print and digital editions. The fonts were conceived and designed as a set of interconnected

More information

Tribunal. ewjduhiz tvnsgfq. Typotheque type specimen & OpenType feature specification. Please read before using the fonts.

Tribunal. ewjduhiz tvnsgfq. Typotheque type specimen & OpenType feature specification. Please read before using the fonts. Typotheque type specimen & OpenType feature specification. Please read before using the fonts. Tribunal OpenType font family supporting Latin based languages with their own small caps, with extensive typographic

More information

Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil

Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil Atlas Font Foundry Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil abcdefghijklmnopqrstuvwxyzßfbfifjfl 1234567890# $ àáâãäåāăąǻ ABCDEFGHIJKLMNOPQRSTUVWYZ& 1234567890@.,:;!?)]} * Heimat

More information

Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil

Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil Atlas Font Foundry Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil abcdefghijklmnopqrstuvwxyzßfbfifjfl 1234567890# $ àáâãäåāăąǻ ABCDEFGHIJKLMNOPQRSTUVWYZ& 1234567890@.,:;!?)]} * Heimat

More information

Web Design, 5 th Edition

Web Design, 5 th Edition Typography and Images Web Design, th Edition Chapter Objectives Explain webpage typography issues Discuss effective use of webpage images Describe image file formats Discuss how to prepare web-ready images

More information

Graphic Design. shawacademy LESSON 5. summarynotes INTRODUCTION TO TYPOGRAPHY. For further questions visit us online at:

Graphic Design. shawacademy LESSON 5. summarynotes INTRODUCTION TO TYPOGRAPHY. For further questions visit us online at: shawacademy Graphic Design LESSON 5 INTRODUCTION TO TYPOGRAPHY summarynotes The Diploma in Graphic Design Toolkit For further questions visit us online at: www.shawacademy.com Lesson 5 S shawacademy Lesson

More information

MuirMcNeil. Five. A stencil type system in three geometric contours

MuirMcNeil. Five. A stencil type system in three geometric contours MuirMcNeil Five A stencil type system in three geometric contours MuirMcNeil Five Five is one of a series of stencil type systems published by MuirMcNeil in 2017. Constructed from basic geometric segments,

More information

Corporate Identity Guidelines

Corporate Identity Guidelines Corporate Identity Guidelines CONTENTS 1.0 TRADEMARK Watco Companies Logo Logo Clear Space Logo Variations Project Logos Proper Logo Use 03 04 05 06 07 08 2.0 TYPOGRAPHY Type Family 3.0 COLOR Brand Color

More information

Chapter 8: Rococo Graphic Design 18 th century

Chapter 8: Rococo Graphic Design 18 th century Chapter 8: Rococo Graphic Design 18 th century Romain du Roi (French for King s Roman) The first printing of the Romain du Roi at the beginning of the eighteenth century signified a shift to transitional

More information

Chevin Pro. a type specimen. 1

Chevin Pro. a type specimen. 1 a type specimen info@g-type.com 1 Introduction Light 11/13 pt Chevin is a modern, rounded type family in 6 weights which was designed with functionality and legibility in mind. With its open counters and

More information

7 TYPOGRAPHIC DESIGN Lesson overview

7 TYPOGRAPHIC DESIGN Lesson overview 7 TYPOGRAPHIC DESIGN Lesson overview In this lesson, you ll learn how to do the following: Use guides to position text in a composition. Make a clipping mask from type. Merge type with other layers. Format

More information

Palatino. Palatino. Linotype. Palatino. Linotype. Linotype. Palatino. Linotype. Palatino. Linotype. Palatino. Linotype

Palatino. Palatino. Linotype. Palatino. Linotype. Linotype. Palatino. Linotype. Palatino. Linotype. Palatino. Linotype Copyright 2013 Johanna Corsini Arts 79 Typography 1 Sources: http://en.wikipedia.org/wiki/ http://en.wikipedia.org/wiki/typography By Johanna Corsini P a a P o l t a a n L P i l t n a i o a o y l t n n

More information

VOICE OF TYPE LECTURE 1

VOICE OF TYPE LECTURE 1 VOICE OF TYPE LECTURE 1 TYPOGRAPHY II COUNTY COLLEGE OF MORRIS PROFESSOR GAYLE REMBOLD FURBERT VOICE OF TYPE As you look at typefaces, analyze their forms, learn their history and learn how to use them

More information

branding standards and guidelines Edition 5.4

branding standards and guidelines Edition 5.4 branding standards and guidelines Edition 5.4 1 Introduction This guide is designed to outline the basic elements that make up Hogan s visual branding. Use it to familiarize yourself with our latest requirements,

More information

OUR TYPOGRAPHY APPROVED UNIVERS FONTS. Univers 65 Bold Univers 65 Bold Oblique Univers 75 Black Univers 75 Black Oblique

OUR TYPOGRAPHY APPROVED UNIVERS FONTS. Univers 65 Bold Univers 65 Bold Oblique Univers 75 Black Univers 75 Black Oblique BRAND TYPOGRAPHY For Internal Use Only Not For Use With The Public. For help and guidance on our brand standards, contact marketinginbox@firstcommand.com. 63 OUR TYPOGRAPHY Typography is a powerful extension

More information

Bardax. Process GD350 ADVANCED TYPOGRAPHY REFLECTION ON PRACTICE ERSAN ÇELİKTAŞ

Bardax. Process GD350 ADVANCED TYPOGRAPHY REFLECTION ON PRACTICE ERSAN ÇELİKTAŞ 1 1. Turkish tea glass is called ince belli bardak in Turkish, which means thin waisted glass. 2. Adobe Illustrator is a computer software that enables users to design, modify and edit vector graphics

More information

Project 2 reminders: Hand in your typed book summary/response at end of class today. Make sure to include your name and section.

Project 2 reminders: Hand in your typed book summary/response at end of class today. Make sure to include your name and section. Project 2 reminders: Hand in your typed book summary/response at end of class today. Make sure to include your name and section. Project 2 reminders: First book cover critique this Friday. Bring 3 book

More information

BRAND. For Internal Use Only Not For Use With The Public. For help and guidance on our brand standards, contact

BRAND. For Internal Use Only Not For Use With The Public. For help and guidance on our brand standards, contact BRAND TYPOGRAPHY. 1 OUR TYPOGRAPHY. Typography is a powerful extension of our brand s personality. It plays an important role in creating a consistent look for First Command across all communications and

More information

font faq HOW TO INSTALL YOUR FONT HOW TO INSERT SWASHES, ALTERNATES, AND ORNAMENTS

font faq HOW TO INSTALL YOUR FONT HOW TO INSERT SWASHES, ALTERNATES, AND ORNAMENTS font faq HOW TO INSTALL YOUR FONT You will receive your files as a zipped folder. For instructions on how to unzip your folder, visit LauraWorthingtonType.com/faqs/. Your font is available in two formats:

More information

SCOTTISH SWIMMING Visual Identity Guidelines 05 February 2015

SCOTTISH SWIMMING Visual Identity Guidelines 05 February 2015 SCOTTISH SWIMMING Visual Identity Guidelines 05 February 2015 SCOTTISH SWIMMING VISUAL IDENTITY GUIDELINES This guide is a tool designed to help us project the values and vision behind the Scottish Swimming

More information

B R A N D GUIDELINES

B R A N D GUIDELINES BRAND GUIDELINES You never get a second chance to make a first impression. 01 02 03 INTRODUCTION About the City of New Bedford s brand 5 THE LOGO The Logo and usage 7 Color & variations 7 Clearspace &

More information

TYPOGRAPHY. ascender arm (as on the capital T) descender bar (as on the capital H) counter ear (as on the lower case g and r)

TYPOGRAPHY. ascender arm (as on the capital T) descender bar (as on the capital H) counter ear (as on the lower case g and r) TYPOGRAPHY Parts of letters: base line x-height ascender arm (as on the capital T) descender bar (as on the capital H) extenders bowl counter ear (as on the lower case g and r) serif stroke tail (as on

More information

typography.net Shire types big, black, mixed up

typography.net Shire types big, black, mixed up typography.net Shire types big, black, mixed up typography.net Introduction ABCDEFGHIJKLMNOPQRSTUVWXYZ About Shire Types and Shire Pro Features Shire Types language support Shire Pro language support Further

More information

Font classification review

Font classification review Font classification review Taken from Lettering & Type by Bruce Willen Nolen Strals Old Style Transitional Modern Slab Serif Garamond ag Baskerville ag Bodoni ag Cowboys ab Sans Serif Gill Sans ag Decorative

More information

typography.net Redisturbed eyecatching, unique, unicase

typography.net Redisturbed eyecatching, unique, unicase typography.net Redisturbed eyecatching, unique, unicase typography.net Introduction abcdeffghijklmnopqrstuvwxyz About Redisturbed families Features Language support Further information Redisturbed is a

More information

ff Sanuk OT Regular fontfont info guide Sections Introduction to OpenType Font and Designer Information Supported Layout Features Language Support

ff Sanuk OT Regular fontfont info guide Sections Introduction to OpenType Font and Designer Information Supported Layout Features Language Support fontfont info guide fontfont opentype ni na nb ne nm n1 n0 n3 n2 ng n9 n8 nz n4 n5 n6 nn nj n. nr version 01 April 2006 Sections a b c d e Introduction to OpenType Font and Designer Information Supported

More information

BRAND GUIDELINES JANUARY 15,

BRAND GUIDELINES JANUARY 15, BRAND GUIDELINES JANUARY 15, 2015 1 THIS IS WORLDCARE Trusted, reassuring, knowledgeable and globally connected. To us, a brand is more than just a name, logo or tagline. It is a shared set of values and

More information

EmpowHER Brand Standards

EmpowHER Brand Standards EmpowHER 2 Introduction 3 EmpowHER Vocabulary 4 Logo & Slogan 6 HER Icon 7 Colors 8 Fonts 9 Contents 3 EmpowHER s provide a foundation for clear and consistent communication of the EmpowHER identity. This

More information

Square of jaw and strong of limb

Square of jaw and strong of limb Square of jaw and strong of limb Burlingame Extra Bold 1 Burlingame Burlingame Burlingame is a multi-purpose font family that started out as a single typeface with a more specialist purpose. There s a

More information

Objective. Origin. Note that the signs presented in this document are a part of an upcoming family of exterior signs.

Objective. Origin. Note that the signs presented in this document are a part of an upcoming family of exterior signs. EXTERIOR BUILDING SIGNAGE - GUIDELINES SUMMER 2014 Objective It is with a strong sense of excellence and a continuous desire for improvement that McGill University is proud to update its exterior signage

More information

section four typography contents introduction...44 helvetica neue...45 bodoni...46 examples of type usage...47 body text examples...

section four typography contents introduction...44 helvetica neue...45 bodoni...46 examples of type usage...47 body text examples... section four typography 43 contents introduction...44 helvetica neue...45 bodoni...46 examples of type usage...47 body text examples...48 introduction Consistent application of type fonts and styles allows

More information

Typefaces are character sets based on distinct design characteristics.

Typefaces are character sets based on distinct design characteristics. Level 3 WGHS VISUAL ARTS 2011 ART DESIGN Typography An Introduction to Type Type Design Since the first recordings of letterforms the concept of the typographic form has evolved into a seemingly endless

More information

Graphic Standards 1/28/13

Graphic Standards 1/28/13 Graphic Standards 1/28/13 All electronic logo files can be downloaded at: www.brentredmond.com/art Logo Application Guidelines The Brent Redmond Transportation, INC Logo The Brent Redmond Transportation,

More information

Unit 4. Multimedia Element: Text. Introduction to Multimedia Semester 2

Unit 4. Multimedia Element: Text. Introduction to Multimedia Semester 2 Unit 4 Multimedia Element: Text 2017-18 Semester 2 Unit Outline In this unit, we will learn Fonts Typography Serif, Sans Serif, Decorative Monospaced vs. Proportional Style Size Spacing Color Alignment

More information

Pushpay Simple Brand Guide. Volume 1.0

Pushpay Simple Brand Guide. Volume 1.0 ushpay Simple Brand Guide Volume 1.0 rimary Logo HORIZONTAL VERTICAL INFO The ushpay logo is the face of the brand. It is the one element that is used on all communication pieces and should always be implemented

More information

Adorn. Slab Serif Smooth R E G U LAR. v22622x

Adorn. Slab Serif Smooth R E G U LAR. v22622x s u Adorn f Slab Serif Smooth R E G U LAR B OL D t 0 v22622x 9 user s guide PART OF THE ADORN POMANDER SMOOTH COLLECTION v O P E N T Y P E FAQ : For information on how to access the swashes and alternates,

More information

BRAND GUIDE L I N E S

BRAND GUIDE L I N E S BRAND GUIDE LINES NETWORK OF COMMUNITY MINISTRIES SIMPLICITY IS THE ULTIMATE FORM OF SOPHISTICATION. Leonardo da Vinci 2 BRAND GUIDELINES THIS IS A GUIDE TO THE BASIC ELEMENTS THAT MAKE UP OUR BRAND. IT

More information

PORTFOLIO. Design for Yourself. Commuication Design Julia Choi

PORTFOLIO. Design for Yourself. Commuication Design Julia Choi PORTFOLIO Design for Yourself Commuication Design Julia Choi TYPE Jenson Bodoni Gill sans SPECIMEN BOOK 1470 1798 1929 7.5 x 10 TYPE HISTORY SPECIMEN BOOK Type History Specimen Book is designed to have

More information

Contrast. user s guide

Contrast. user s guide N Contrast chu U77777777V user s guide c P font faq HOW TO INSTALL YOUR FONT You will receive your files as a zipped folder. For instructions on how to unzip your folder, visit LauraWorthingtonType.com/faqs/.

More information

TYPOGRAPHY. The art of type

TYPOGRAPHY. The art of type Typography TYPOGRAPHY The art of type TYPE All the letters (abc), Numbers (123) & characters (;? @) of the alphabet. MONOTYPE Trade name for hot metal composition system Monotype Corporation Machine Shop

More information

REFRIGERATOR DELUXE. MICKEY SNAGS Earth Rockets Square Set. MICKEY SNAGS Earth Rockets Square Deco Set. MICKEY SNAGS Earth Rockets Open Set

REFRIGERATOR DELUXE. MICKEY SNAGS Earth Rockets Square Set. MICKEY SNAGS Earth Rockets Square Deco Set. MICKEY SNAGS Earth Rockets Open Set The Story of REFRIGERATOR DELUXE alternate characters AACCEEGGGKK MMNNRRSSS aaacceejjkk rrsssttuuww 1122233 stylistic sets Normal: MICKEY SNAGS Earth Rockets Square Set MICKEY SNAGS Earth Rockets Square

More information

Typography One typeface classification

Typography One typeface classification Typography One typeface classification Why classify? Classification helps us describe and navigate type choices Typeface classification helps to: 1. sort type (scholars, historians, type manufacturers),

More information

Chapter 18: The International Typographic Style

Chapter 18: The International Typographic Style Chapter 18: The International Typographic Style International Typographic Style A graphic design style emphasizing cleanliness, readability and objectivity developed in Switzerland in the 1950s. Specifics

More information

Corporate Identity Guidelines

Corporate Identity Guidelines Corporate Identity Guidelines - CONTENTS 1.0 TRADEMARK Watco Companies Logo Logo Clear Space Logo Variations Project Logos Proper Logo Use 03 04 05 06 07 08 2.0 TYPOGRAPHY Type Family 3.0 COLOR Brand Color

More information

INTRODUCING THE Transition family

INTRODUCING THE Transition family INTRODUCING THE Transition family A TYPFACE DESIGNED BY JAN ERASMUS CIRCA 2006 INFORMATION GUIDE RELEASED AND DISTRIBUTED BY: Cybergraphics.bz ALSO DISTRIBUTED BY: Fonts.com Linotype.com ITC.com Transition

More information

sav me Passion Life The

sav me Passion Life The WWW.AD-REPUBLIC.COM AD REPUBLIC BRANDING PROFILE 2018 WE CHANGE THE WORLD ONE CLIENT AT A TIME The Importance of Logo Design and Online Branding Your logo is a visual corner stone of a company s brand.

More information

MUŻA BRAND GUIDELINES BRAND GUIDELINES

MUŻA BRAND GUIDELINES BRAND GUIDELINES BRAND GUIDELINES Contents INTRODUCTION 3 THE MUŻA NAME 4 THE MUSEUM 5 THE MUŻA VALUES 6 THE LOGO / Logo Construction 8 / The Logo 9 / Logo Variations 10 / What to Avoid 11 / Colour Palette 12 TYPOGRAPHY

More information

7 TyPOGrAPHiC DESiGn lesson overview

7 TyPOGrAPHiC DESiGn lesson overview 7 typographic design Lesson overview In this lesson, you ll learn how to do the following: Use guides to position text in a composition. Make a clipping mask from type. Merge type with other layers. Use

More information

Does This Font Make My Course Look Phat or Flat? David Anderson, Bank of America

Does This Font Make My Course Look Phat or Flat? David Anderson, Bank of America 301 Does This Font Make My Course Look Phat or Flat? David Produced by Not Just a Pretty Interface: Visuals and Graphics that Enhance Learning Introduction "If you love it, you don't know much about typography.

More information

Typographic. Alphabet. Book. Interactive PDF of typographic rules & terms YOU NEED TO KNOW. Home. Table of Contents

Typographic. Alphabet. Book. Interactive PDF of typographic rules & terms YOU NEED TO KNOW. Home. Table of Contents Typographic Alphabet Table of Contents > Rules That Every Typographer Should Know... 2-3 Book Interactive PDF of typographic rules & terms YOU NEED TO KNOW > Baseline... > Gutter... > Hierarchy... > Kerning...

More information

Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil

Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil Atlas Font Foundry Heimat Didone Heimat Display Heimat Sans Heimat Mono Heimat Stencil abcdefghijklmnopqrstuvwxyzßfbfifkflft 1234567890#$ àáâãäåāăąǻ ABCDEFGHIJKLMNOPQRSTUVWYZ& 1234567890@.,:;!?)]} * Heimat

More information

BRAND GUIDELINES COMPANY LOGO, COLOR, TYPOGRAPHY, ICONS AND STATIONARY CONTACT US. Address. Online. Phone and Fax

BRAND GUIDELINES COMPANY LOGO, COLOR, TYPOGRAPHY, ICONS AND STATIONARY CONTACT US. Address. Online. Phone and Fax BRAND GUIDELINES COMPANY LOGO, COLOR, TYPOGRAPHY, ICONS AND STATIONARY CONTACT US Address Phone and Fax Online PowerObjects 718 N Washington Ave #100 Minneapolis, MN 55401 United States Toll Free: 8667703355

More information

History of Typography. (History of Digital Font)

History of Typography. (History of Digital Font) History of Typography (History of Digital Font) 1 What is Typography? The art and technique of printing The study and process of typefaces Study Legibility or readability of typefaces and their layout

More information

NEW BEGINNINGS. Our Visual Identity Version 1: July 2015

NEW BEGINNINGS. Our Visual Identity Version 1: July 2015 NEW BEGINNINGS Our Visual Identity Version 1: July 2015 1 hello The National Opera House is Ireland s first purpose-built opera house, an award-winning building situated in the historic heart of Wexford.

More information

DIGITAL BANNER ADVERTISING GUIDELINES

DIGITAL BANNER ADVERTISING GUIDELINES 1 DIGITAL BANNER ADVERTISING GUIDELINES Version 1.0 March 2017 This document is subject to periodic revision. Please check www.leeds.ac.uk/comms to make sure you have the most recent version. Contents

More information

Brand Guidelines. Version 1 / May 2016

Brand Guidelines. Version 1 / May 2016 Brand Guidelines Brand Guidelines 02 Contents 01 Introduction 03 02 Identity 04 02.1 The Hadrian s Wall World Heritage Site logo 04 02.2 Exclusion zone 05 02.3 Separated logo 06 02.4 Non UNESCO logo 07

More information

How we look. Brand Guidelines version 1.1

How we look. Brand Guidelines version 1.1 How we look. Brand Guidelines version 1.1 TOUCHTUNES Simplicity is the ultimate form of sophistication. Leonardo da Vinci 2 BRAND GUIDELINES This is a guide to the basic elements that make up our brand.

More information

Introduction A global icon needs an iconic logo. Fashion has evolved since 1969, when Gap opened its first store. Our logo has changed with the

Introduction A global icon needs an iconic logo. Fashion has evolved since 1969, when Gap opened its first store. Our logo has changed with the Introduction A global icon needs an iconic logo. Fashion has evolved since 1969, when Gap opened its first store. Our logo has changed with the times, too. One thing that hasn t changed is our mission

More information

Waterfall. from TYPESetIT

Waterfall. from TYPESetIT Waterfall from Table of Contents Experience Waterfall! The Waterfall Family is a script display face available in several formats and packages. This elegant script features perfect connecting characters

More information

Linotype Library GmbH Du-Pont-Straße Bad Homburg Germany T F

Linotype Library GmbH Du-Pont-Straße Bad Homburg Germany T F Page 1/6 is in 22 weights available Linotype Finnegan: With this Typeface, Curling Up with a Good Book is Lots of Fun The creation of a new sanserif, monoline font as a text face this was the starting

More information

Sklonar. Number of fonts in a family: 3 (Light, Medium, Bold) Number of glyphs per font: 411 Release date: 2016

Sklonar. Number of fonts in a family: 3 (Light, Medium, Bold) Number of glyphs per font: 411 Release date: 2016 BC Sklonar Introduction 1/5 Sklonar Definition The Sklonar typeface was originally designed exclusively for Zdeněk Sklenář s S Gallery corporate identity, conceived by Studio Najbrt in 2011. Two years

More information

Ferrysavers Brand Guidelines

Ferrysavers Brand Guidelines 2 Contents 3 4 5 6 7 8 9 10 11 12 13 Introduction The Ferrysavers Logo Protecting Our Master Logo Incorrect Master Logo Application Ferrysavers Family Logos Typography Print Typography Digital Typography

More information

jasonjuwono twentyfifteen TYPEDIA _ Typography Encyclopedia

jasonjuwono twentyfifteen TYPEDIA _ Typography Encyclopedia TYPEDIA _ Typography Encyclopedia ANATOMY_ Anatomy of a typeface Anatomy of a typeface What is a Font & Typeface? A design for a set of characters. A font is the combination of typeface and other qualities,

More information

BRAND IDENTITY ESSENTIALS GUIDE

BRAND IDENTITY ESSENTIALS GUIDE BRAND IDENTITY ESSENTIALS GUIDE Brand Identity Quick Guide 1 Glencar Lake, Co. Leitrim ABOUT THIS GUIDE This guide provides you with a quick overview of Ireland s Hidden Heartlands Brand Identity and its

More information

HOPELESS DIAMOND 1 OF 19 FONTS.BARNBROOK.NET

HOPELESS DIAMOND 1 OF 19 FONTS.BARNBROOK.NET HOPELESS DIAMOND 1 OF 19 INTRODUCTION HOPELESS DIAMOND 2 OF 19 FAMILY HOPELESS DIAMOND WEIGHTS A A Italic B B itlaic c c itlaic ABOUT Hopeless Diamond is a contemporary display typeface inspired by the

More information

IDENTITIES ARE THE BEGINNING OF EVERYTHING. THEY ARE HOW SOMETHING IS RECOGNIZED AND UNDERSTOOD. WHAT COULD BE BETTER THAN THAT?

IDENTITIES ARE THE BEGINNING OF EVERYTHING. THEY ARE HOW SOMETHING IS RECOGNIZED AND UNDERSTOOD. WHAT COULD BE BETTER THAN THAT? BRAND GUIDELINES IDENTITIES ARE THE BEGINNING OF EVERYTHING. THEY ARE HOW SOMETHING IS RECOGNIZED AND UNDERSTOOD. WHAT COULD BE BETTER THAN THAT? Paula Scher Paula Scher is an American graphic designer,

More information

Writing and Document Design Lecture 6 Typography

Writing and Document Design Lecture 6 Typography Writing and Document Design Lecture 6 Typography Last week We looked at Kress and van Leeuwen s work on composition/layout and considered its usefulness as both an analytic tool (a way of analysing and

More information

CALM BRAND BIBLE / CONTENTS

CALM BRAND BIBLE / CONTENTS BRAND BIBLE 1 03 / LOGO & USAGE 11 / COLOUR PALETTE 23 / LOCKUPS 27 / PLACING THE LOGO ON A BACKGROUND 31 / TYPEFACE & TYPOGRAPHY 39 / WRITING CONSIDERATIONS 41 / APPLICATIONS CALM BRAND BIBLE / CONTENTS

More information

Typography Main typography EC Square Sans Pro

Typography Main typography EC Square Sans Pro 1.4 Typography 33 Main typography EC Square Sans Pro EC Square Sans Pro is the mandatory font for the Commission s logo, images incorporating texts and for professional publications. Three main weights

More information

REFORMA. Instructions for use

REFORMA. Instructions for use REFORMA Instructions for use Conditions for the use of Reforma Reforma family styles The Reforma typeface family can be freely downloaded and used by any person, in private or professional capacity, under

More information

INTRODUCTION TO TYPOGRAPHY DESIGN

INTRODUCTION TO TYPOGRAPHY DESIGN INTRODUCTION TO TYPOGRAPHY DESIGN Goals of typographic design Typography plays an important role in how audiences perceive your document and its information. Good design is about capturing your audience

More information

INTRODUCTION. Please respect the integrity of the brand and the careful thought and craft that has gone into it.

INTRODUCTION. Please respect the integrity of the brand and the careful thought and craft that has gone into it. BRAND STANDARDS MAY 2017 INTRODUCTION The Intelligent Office brand is more than a name. It is a complete system of color, typography and artwork that reflects the true spirit of the organization. Using

More information

Graphic Identity Standards and Guidelines. Gilman School

Graphic Identity Standards and Guidelines. Gilman School Graphic Identity Standards and Guidelines Gilman School P August 21, 2009 Why We have Guidelines The graphic identity for Gilman School is summarized in these Graphic Identity Standards and Guidelines.

More information

BRAND & LOGO GUIDELINES SOCKET MOBILE. - Logos - Social Media - Web

BRAND & LOGO GUIDELINES SOCKET MOBILE. - Logos - Social Media - Web BRAND & LOGO GUIDELINES - Logos - Social Media - Web SIMPLICITY IS THE ULTIMATE FORM OF SOPHISTICATION. 2 BRAND GUIDELINES THIS IS A GUIDE TO THE BASIC ELEMENTS THAT MAKE UP OUR BRAND. IT WILL LET YOU

More information

PRESENTED BY : RIZWAN AARIF رضوان عارف

PRESENTED BY : RIZWAN AARIF رضوان عارف PRESENTED BY : RIZWAN AARIF رضوان عارف Abstract Introduction Advantages Attributes of MM Fonts Dimensions of MM Fonts Using MM fonts with TEX Interpolating Multiple Master Fonts Designing MM fonts Application

More information

MODULE CM 2004 / STAGE 2 / SEMESTER 2 / SESSION Module title Design Principles and Context

MODULE CM 2004 / STAGE 2 / SEMESTER 2 / SESSION Module title Design Principles and Context MODULE CM 2004 / STAGE 2 / SEMESTER 2 / SESSION 06-07 Module title Design Principles and Context Typography Fonts are classified under the following headings. Old Face fonts make use of contrasting wide

More information

Martin Majoor. types & characters. ff Scala. ff Scala Sans. ff Seria. ff Seria Sans. ff Nexus Serif. ff Nexus Sans. ff Nexus Mix. FF Nexus Typewriter

Martin Majoor. types & characters. ff Scala. ff Scala Sans. ff Seria. ff Seria Sans. ff Nexus Serif. ff Nexus Sans. ff Nexus Mix. FF Nexus Typewriter ff Scala ff Scala Sans FF Scala Jewels ff Seria ff Seria Sans ff Nexus Serif ff Nexus Sans ff Nexus Mix FF Nexus Typewriter types & characters Martin Majoor Æ 10 Questions to Martin Majoor What are your

More information

Adorn. Slab Serif BOLD. v x. user s gu ide

Adorn. Slab Serif BOLD. v x. user s gu ide Adorn f Slab Serif BOLD t 9a0 v2226222x user s gu ide v fon t faq HOW T O I N S TA L L YOU R F ON T H O W T O I N S E R T S WA S H E S, You will receive your files as a zipped folder. For instructions

More information

LIVEMUSIC GOODPINTS GREATFRIENDS

LIVEMUSIC GOODPINTS GREATFRIENDS LIVEMUSIC GOODPINTS GREATFRIENDS Fionn MacCool s, D Arcy McGee s, Paddy Flaherty s and Tir nan Óg are registered trade-marks of Prime Restaurants Inc. Used under licence by its licencees. 2014 Prime Restaurants

More information

SOHO A new industrial-strength corporate typeface family

SOHO A new industrial-strength corporate typeface family SOHO A new industrial-strength corporate typeface family SOHO 9 weights & 5 widths of Precision Engineered OpenType Thin, Extra Light, Light, Regular, Medium, Bold, Extra Bold, Heavy & Ultra Compressed,

More information