Overview
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- Ethan Taylor
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1 Overview
2
3 SNIPPCHECK: PURCHASE PROMOTIONS REINVENTED 3
4 SNIPPCHECK: MULTIPLE PROGRAMS POSSIBLE 4
5 SNIPPCHECK: HOW IT WORKS STEP 1 STEP 2 STEP 3 STEP 4 Take a photo of your receipt or proof of purchase with your phone Send the photo in by MMS/ or our next generation mobile webpage. If required, fill out the registration form you receive back Submissions pass though a sophisticated anti-fraud technology layer before being validated You will be notified once your submission has been processed along with your coupon, rebate or points! 5
6 SNIPPCHECK: KEY FEATURES 100% Accuracy We provide 100% accuracy through a combination of automated processing and manual oversight. All Receipts, All Retailers Works across all retailers and supports all types of receipts. App Free Our solution doesn t require you to download an app. You don't even need a smartphone to use it. Real-Time Responses Sophisticated OCR and pre-processing used to provide real-time responses if needed. Entirely Mobile Submission All you need is your mobile phone. Detailed Reporting and Analytics Brands get detailed information about their customers and their buying habits. Sophisticated Fraud Detection Manual and automated fraud detection measures prevent consumers from gaming the system. Flexible Rewards Options The system supports all kinds of program reward options e.g., electronic coupons, gift cards, ecards, physical fulfillment of gifts 6
7 SNIPPCHECK: SUPPORTS ALL KINDS OF PURCHASE PROMOTIONS The SnippCheck Rules Engine can support any promotion qualification criteria you wish to apply: Qualification Criteria Single item purchase Any one of multiple items Product Combinations Dollar Amount Quantity Punchcard Loyalty (quantity) Punchcard Loyalty (amount) Example Buy the new Madden 25 Video Game for Xbox 360 Buy any Pepsi product. Buy the new Samsung Galaxy S4 and any Jawbone product Buy $10 worth of Unilever products Buy four or more Dove products at one time Buy ten or more Nestle products in the next six months Spend $50 or more on Oreo cookies in the next three months 7
8 ADDITIONAL MODULES REGISTRATION / ACCOUNT MANAGEMENT Mobile form to collect key user data User login to view submission status AGE VERIFICATION/VALIDATION Basic age-gating (user texts or enters date of birth) Strong age validation (user sends image of photo ID to validate date of birth) SOCIAL MEDIA INTEGRATION Facebook integration Twitter integration Instagram integration SNIPP SAMPLING Txt Receipts/Images or Sign up via /Online to receive samples LOYALTY MODULE Simple punchcard loyalty program Points based rewards program RETARGETING DATABASE OF SHOPPERS Double opted in at Registration Expandable to other retailers Txt and retargeting CUSTOMER SUPPORT and 800 Number Support SNIPP WIN INTEGRATION Sweepstakes Contests Giveaways SNIPP INTEGRATION IN-APP 8
9 CASE STUDY: ARM & HAMMER Mobile Receipt Processing Coupon Program Situation: Arm & Hammer partnered with 1800Flowers.com to offer a $10 savings code off a flower purchase. Wanted to facilitate participation during the busiest purchase season for product, while still requiring 2 purchases of baking soda. Solution: Our mobile receipt processing solution cuts rebate processing time by 75% and gives an instant response from brand. All demographics can participate by or MMS. 9
10 CASE STUDY: EA GAMES IN WALMART Mobile Receipt Processing of Multi-Brand Purchases to Qualify for Walmart Gift Card Situation: EA Games and Walmart used SnippCheck to fuel a promotion whereby consumers can earn a $10 egift card to Walmart that was provided by Quantum Rewards to launch the new Madden title Customers who purchased Madden 25 for Xbox 360 and one qualifying snack product could redeem their reward by sending their receipt in by MMS. Within 48 hours their purchase would be validated and they would receive a code to obtain their reward. 10
11 CASE STUDY: GUINNESS INSTANT WIN Instant Win Contest utilizing SnippCheck for ID validation Situation: Guinness wished to create an Instant Win contest to promote its Black Lager product. However, to be compliant with sweeps legislation, it needed to ensure that contestants winning $50 or greater prizes attested to being over 21 years old and submitted valid photo ID as proof. Solution: Snipp designed the entire Instant Win contest and leveraged its SnippCheck platform to perform strong age verification. Customers who won $50 or greater prizes had to take a photo of their ID and submit it via mobile. We validated age and sent them back the prize coupon. 11
12 PRESS COVERAGE
13 FLOW 1 MMS UPLOAD 1. User texts in the keyword to activate the submission process. 2. Snipp does carrier detection to determine whether user can submit receipts through MMS or not and sends back submission instructions accordingly 3. The user submits their receipt with a qualified purchase 4. (Optional) SnippCheck sends back a receipt confirmation message along with a link to a registration form (that can be customized as required by the client) 5. (Optional) User fills out the customizable registration form, so client can capture key user data 6. Upon completion of submission, the user gets a confirmation notice 7. All receipts are processed within 48 hours and the customer receives their reward once done 13
14 FLOW 2 SEND THROUGH 1. User texts in the keyword to activate the submission process. 2. Snipp does carrier detection to determine whether user can submit receipts through MMS or not and sends back submission instructions accordingly 3. The user submits their receipt with a qualified purchase using in this case 4. (Optional) SnippCheck sends back a receipt confirmation message along with a link to a registration form (that can be customized as required by the client) 5. (Optional) User fills out the customizable registration form, so client can capture key user data 6. Upon completion of submission, the user gets a confirmation notice 7. All receipts are processed within 48 hours and the customer receives their reward once done 14
15 FLOW 3 UPLOAD THROUGH MOBILE WEB 1. User texts in the keyword to activate the submission process. 2. Snipp does carrier detection to determine whether user can submit receipts through MMS or not and sends back submission instructions accordingly 3. The user selects the receipt with a 4. User selects the receipt and qualified purchase using the mobile uploads it directly from their upload form (works on newer browser smartphones that support HTML5) 5. (Optional) User can also fills out a customizable registration form, so client can capture key user data 6. Upon completion of submission, the user gets a confirmation notice 7. All receipts are processed within 48 hours and the customer receives their reward once done 15
16 STANDARD PRICING MODEL BASIC SET UP FEE: $5K - $10K Includes All aspects of a basic validation campaign including: Input by Text, or Mobile Upload User takes a pic of receipt and txts or s brand@brandpromo.com (customizable) Branded Registration Form with data capture fields (if required) and promo instructions QR and Txt message incorporation to marketing collateral for brand Electronic delivery of coupon codes Additional modules (see next page) and customization s will be charged based on specific requirements RECEIPT PROCESSING FEES: $ $0.35 per receipt, based on total number of receipts processed during the campaign. MONTHLY PROJECT MANAGEMENT FEES: $1K/month: Covers ongoing reporting, tracking, hosting and database charges. 16
17 ADDITIONAL PRICING ELEMENTS REWARD DELIVERY OPTIONS: All options are priced depending on number of rewards required, integration etc. Electronic code delivery FREE (included in set up) Retailer Specific egift Cards (e.g. Walmart egift Card, Amazon Card etc.) Visa/MasterCard Prepaid Debit Cards Paypal Cash Transfer Physical Reward (e.g. t-shirts, caps, other tchotchke) Other (Movie tickets/digital or Physical Gift cards/itunes cash etc) CUSTOMER SERVICE $50/Hour $250 per month minimum ADDITIONAL MODULES: All options are priced depending on specific requirements Loyalty Program Account Management Age verification Social media integration Retargeting In-app integration SnippWin contest integrations 17
18 CONTACT INFORMATION Ritesh Bhavnani Chairman
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