TRUSTBOX LIBRARY. business.trustpilot.com
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1 LIBRARY business.trustpilot.com
2 Building the trust of your site visitors is key to increasing sales. Transparency of your reviews and ratings will convert prospects into paying customers.
3 WHAT IS A? TrustBoxes are Trustpilot s widgets - stand-alone applications that can be embedded into your website to show your most recent reviews, TrustScore and star ratings. Trustbox Benefits: Increase Trust and confidence Drive better cart conversion Improve customer satisfaction and retention ALL WITH A SIMPLE COPY AND PASTE OF CODE INTO YOUR WEBSITE.
4 HOW IT WORKS? TrustBoxes are updated regularly so you - and your customers have access to real time information and reviews. TrustBoxes are simple to implement on your website, can be configured to be the right size and shading for your website and are available in 14 different languages. YOU LL SHOW THAT YOU RE PROUD OF YOUR SUCCESS WHILE WORKING HARD TO SATISFY CUSTOMERS.
5 TrustBox Tips to make it work for you #1 We usually recommend placing the Trustbox on your front page or landing page, however one of the most crucial places to additionally add a Trustbox is at the Check out page where you can reduce or even prevent cart abandonment. Keep it simple, with as few clicks as possible customers must remain in the purchase-funnel.
6 TrustBox Tips to make it work for you #2 Clickable TrustBoxes are suitable for use in the very early, explorative stage of a consumer s journey. Non-clickable TrustBoxes (e.g. Carousel) are recommended on the check-out pages. Clickable TrustBoxes (e.g. Micro) are ideal on your frontpage or inner pages (not recommended at the check-out stage). TrustBox Pop-Up can be placed anywhere.
7 TrustBox Tips to make it work for you #3 Finally, we encourage our customers to perform a A/B split test to discover where and which one of the TrustBoxes works best for you.
8 TrustBox The choice is yours MINI MICRO TRUSTSCORE MINI CAROUSEL REVIEW COUNT LIST MICRO COMBO PRODUCT REVIEW PRODUCT MINI MICRO STAR MICRO BUTTON CAROUSEL QUOTE LIST FILTERED GRID HORIZONTAL EVALUATE Click on the Trustbox you are interested in to get more info. POP-UP DROP-DOWN SLIDER
9 Available for Lite and up MINI The big and the small of it. The Mini is a discreet TrustBox that gets down to basics, showing your star rating, number of reviews, and TrustScore. Choose it if you want a TrustBox that is flexible in size, to the point, and that instantly delivers a seal of trust. Our TrustScore speaks for itself. You can trust us. Homepage or landing page (Bottom, Footer) Fits on both minimalistic and content heavy sites
10 Available for Lite and up LIST This list shows your current star rating and number of reviews, as well as, a list of your 20 latest reviews and replies to customers. Choose it if you want a responsive TrustBox that puts the spotlight on your stellar customer service and your transparency. We re dedicated to our customers! We take the time to reply to their reviews and we try to turn negative experiences into positive ones. Pricing page, landing page Customer service or testimonial page
11 Available for Lite and up MICROTRUST SCORE Flexibility is key. The Micros are miniature TrustBoxes that can be placed almost anywhere. The Micros are great little starters or something extra to accompany larger TrustBoxes on your website. Choose the Micro TrustScore if you d like to instantly deliver a seal of trust by displaying your TrustScore. You can trust us. Need we say more? Header or Footer Small enough to place almost anywhere
12 Available for Lite and up MICRO REVIEW COUNT Final Score. The Micros are miniature TrustBoxes that can be placed almost anywhere. The Micros are great little starters or something extra to accompany larger TrustBoxes on your site. Choose the Micro ReviewCount if you d like to instantly deliver a seal of trust by displaying your current review count. You can trust us. Need we say more? Header or Footer Small enough to place almost anywhere
13 MICRO COMBO Available for Lite and up In the spotlight. The Micros are miniature TrustBoxes that can be placed almost anywhere. The Micros are great little starters or something extra to accompany larger TrustBoxes on your site. Choose the Micro Combo if you d like to instantly deliver a seal of trust by displaying your current star rating and review count. You can trust us. Need we say more? Responsive Mobile, tablet and desktop ready
14 Available for Lite and up MICRO STAR Let your stars shine. The Micros are miniature TrustBoxes that can be placed almost anywhere. The Micros are great little starters or something extra to accompany larger TrustBoxes on your site. Choose the Micro Star if you d like to instantly deliver a seal of trust by displaying your current star rating. You can trust us. Need we say more? Header or Footer Small enough to place almost anywhere
15 MICRO BUTTON Available for Lite and up Too good not to share. The Micros are miniature TrustBoxes that can be placed almost anywhere. The Micros are great little starters or something extra to accompany larger TrustBoxes on your site. Choose the Micro Button if you d like to instantly deliver a seal of trust by displaying your total number of reviews in a social sharing button. You can trust us. Need we say more? Header or Footer Small enough to place almost anywhere
16 Available for Pro and up MINI CAROUSEL Shows your star rating, number of reviews, and TrustScore, while it also displays your six latest reviews in a carousel. Choose it if you want your customers to learn why you get great ratings without taking up too much space on your site. We are proud of our stars, but you should read all the great things people are saying about us too! Homepage or landing page (Bottom, Footer) Fits well in a small column
17 Available for Pro and up CAROUSEL The Carousel shows your company s overall rating and total number of reviews, as well as a carousel with your latest 4 and 5 star reviews. Choose it if you want a responsive, eye catching TrustBox that pops, keeps it positive with potential to increase conversion, and paints a picture of trust. Our customers have great stories to tell about us, and we want to share them with you. Checkout page or landing page Customer service or testimonial page
18 LIST FILTERED Available for Pro and up List Filtered is a hair-trigger TrustBox that shows your latest reviews and replies to customers. Customers can select from positive and negative reviews. Choose it if you want a TrustBox that shows transparency, adds integrity, conveys honesty, and ultimately has the potential to boost consumer confidence. We re keeping it real. No company is perfect and neither are we. We re showing our positive and negative reviews because we have nothing to hide. Pricing or landing page Customer service or testimonial page
19 Available for Pro and up GRID The Grid is a responsive and adaptable TrustBox, which displays the ratings and titles of your latest reviews. Choose it if you want a TrustBox that showcases customer testimonials. The Grid gives a broad overview of your current ratings without being too text heavy. We re constantly getting great reviews! We want to show off as many as possible, without having them take over our website. Customer service or testimonial page Can be a separate page or a side page column
20 HORIZONTAL Available for Pro and up It s a numbers game so The Horizontal is a straightforward TrustBox, which sums up your TrustScore, number of reviews, and star rating. Choose it if you want your seal of trust to stay imprinted in the mind of the customer through out the consumer s journey, without interfering with the buying experience. Here s a subtle reminder to customers of how trustworthy we are from the moment they arrive on our website, until they leave. Header or footer Checkout page Pricing or key partnerships page
21 Available for Pro and up POP-UP The PopUp is a quiet TrustBox that displays your latest star rating. One click opens a popup Overlay showing your latest reviews. Choose it if you want to show off your seal of trust in a subtle manner, without taking up too much real estate on your site. We humbly show our stars, and give our customers the option to explore and learn more about our customer service. Checkout page Homepage or landing page
22 DROP-DOWN Available for Pro and up The Sum of it. The DropDown displays your overall star rating. One click opens a dropdown overlay showing your latest reviews. We humbly show our stars, and give our customers the option to explore and learn more about our customer service. Choose it if you want to show off your seal of trust in a subtle manner, without taking up too much real estate on your site. Check-Out page Header Homepage or landing page
23 Available for Pro and up SLIDER The Slider is a clickable testimonial TrustBox that lets your customers explore more. It focuses on the 15 latest reviews, showing your customers real-time feedback from people just like them. It s a great way to influence customers early on. We re sharing our latest reviews to keep our credibility fresh Landing page
24 Available for Pro and up QUOTE Are your customers leaving you lots of great soundbites? Showcase them with the Quote TrustBox, and let that powerful excerpt do the selling for you. The transparent, versatile design means it can be adapted anywhere. Unsure what to buy? Here are some quotes to inspire you. Homepage or landing page Shopping cart Checkout
25 Available for Enterprise EVALUATE The Evaluate is a responsive TrustBox which shows an embedded version of Trustpilot s evaluation page. Choose it if you want to get more reviews while customers stay on your website. Great way to boost your overall TrustScore. We value your opinion. We d like to hear about your shopping experience while you are on our website. Embed on your own page or open up in a modal Important: this TrustBox can only be shown after a purchase
26 PRODUCT MINI Available for Enterprise The best things come in small packages. This small TrustBox summarises the product rating for your products in a neat, tidy graph, giving a straightforward overview of your products. Yes, our products are this good, and these ratings will help you choose what you need. Product listing page Next to a product Product overview section / search results
27 Available for Enterprise PRODUCT REVIEW A simple solution for your product reviews, focusing on feedback gained for a particular product.it shows that your customers really value your products in an attractive, digestible format. Couple product reviews with your service reviews, and you ll be irresistible. Here s an overview of our products to help you decide what to buy Product pages
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