The Storage Industry s Need for Power Efficient Storage. Marty Finkbeiner Senior Vice President Engineering Western Digital Corporation
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1 The Storage Industry s Need for Power Efficient Storage Marty Finkbeiner Senior Vice President Engineering Western Digital Corporation
2 Agenda Storage expansion and it s constraints EPA issues report on data center power consumption August 2, 2007 The balance of storage, power, and environmental controls A power analysis An approach to a viable solution
3 Background Customers need lower power solutions Why? Four Primary Constraints Some are constrained by total HDD slots solve for space Some are constrained by total GB - solve for specific capacity Some are constrained by total Power solve for available watts Some are constrained by budget solve for annual spend $$
4 Regional Cost of Power: $ per KW-Hr $0.03/KWHr $0.13/KWHr $0.19/KWHr Source: Datacentre Energy Dyanmics/Life Cycle Energy Efficiency Conference/Expo 2007 Power updated by WD research
5 EPA Data Center Report in Congress Aug 2, 2007 Datacenters consumed 1.5% of Nation s energy cost in Billion Kilowatt-Hours Federal servers and data centers alone, consumed 10% of 61B KW-Hr; $450M annual operating cost If left unchecked, the agency warns consumption threatens to cost the public and private sector $7.4 billion in annual electricity costs by 2011.
6 EPA Report on Data Center Power Consumption Source: EPA report on Data Center Power Consumption, August 2007
7 Financial Districts in Need of Storage Business districts are all in need of additional storage Existing building and power infrastructure are challenged
8 Power Infrastructure Power grid has finite power available POWER GRID Many existing business districts and building designs, never envisioned the ubiquitous and ever expanding need for storage
9 Matching Storage with Power Micro and macro economics of power infrastructure are becoming challenged POWER GRID Each incremental tier of storage and computing capacity, increases the need for additional utility power to supply systems and maintain environmental control
10 Scotty More Storage, We Need More More Power, Power! More Cooling As system storage is increased, incremental A/C infrastructure must be added, increasing demand on facility power capacity and/or utility availability Presuming enough physical space exists to add incremental A/C, building structures must be modified to support additional weight POWER GRID Available power is consumed
11 Scotty We Need More Power! External power sources are attached to supplement utility power enabling cooling capacity and expanded storage $ $ POWER GRID External power is expensive Rarely clean power Unreliable - prone to failure Complicated to manage Not unlimited
12 Scotty It s Getting Hot in Here! Even if external power is sufficient to power storage systems, insufficient cooling capacity provokes further system reliability issues POWER GRID As more storage is needed, data centers become desperate, and attempt to add incremental cooling capacity..
13 Scotty We Need EVEN More Power! Building modifications pose substantial infrastructure issues as well as massive cost, and are not supported by viable long term power sources POWER GRID More As more storage.more is needed, power.more data centers become cooling more desperate, and power, attempt to snowballing add incremental into cooling a vicious perpetual capacity.. cycle What s the solution?
14 TCO Solve for Constraints Four Primary Constraints Number of Slots 5000 Slots? Capacity of System Design 5 Petabyte System? Available Power Watts? Annual Spend on Power $65K per year? Following analysis uses published specifications available on manufacturers web sites. $0.12/KW-Hr was used in all cases
15 Total Cost of Ownership Constrained by Chassis (Physical Number of Slots) WD500 WD750 WD1000 Brand B Brand B Brand B Brand A Brand A Brand A Duty Cycle 75% Capacity / Drive Number of Drives Total Capacity (TB) Total Power (W) Annual Power Cost $79,029 $83,192 $87,355 $116,935 $126,396 $126,396 $131,505 $140,777 $150,048 Fixed Number of Drives Constrained by Capacity Point (System Design) WD1000 WD750 Brand B Brand A WD500 Brand B Brand A Brand B Brand A Duty Cycle 75% Capacity / Drive Total Storage (TB) Number of Drives Total Power (W) Annual Power Cost $87,355 $110,923 $126,396 $150,048 $158,058 $168,528 $187,702 $233,871 $263,010 Fixed Total Storage Constrained by Power WD GP brings WD GP brings 71% more Brand A Brand B Brand A Brand B WD500 Brand A Brand B WD750 WD % more capacity! Duty Cycle 75% 500 capacity! Capacity / Drive Total Power (W) Number of Drives Total Capacity (TB) Annual Power Cost $63,072 $63,072 $63,072 $63,072 $63,072 $63,072 $63,072 $63,072 $63,072 Fixed Total Power
16 One Approach - WD GreenPower By replacing existing, highly inefficient high power drives with WD GreenPower drives, far more capacity can be deployed WD s 1TB GreenPower delivers 71% more storage than Brand A s 1TB drive* POWER GRID Enables 93% more storage than Brand B s 750GB drive* *At equivalent power
17 The WD GreenPower Benefit As much as 2.4W of cooling power per Watt of component power is required to maintain proper environmental control POWER GRID A 40% reduction in source power consumption, can eliminate expensive facility upgrades for incremental cooling
18 The WD GreenPower Benefit The complicated logistics of incremental cooling power are eliminated! Capacity is increased Captain - power has been restored! POWER GRID
19 The WD GreenPower Benefit At only ~8W of power consumption for 1TB of storage, and less than 1A of start-up current, WD GreenPower drives have the lowest power to storage ratio in the industry POWER GRID The need for power efficient mass storage will change how the industry addresses the Watts/GB equation!
20 Marty Finkbeiner Senior Vice President Engineering Western Digital Corporation
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