Apprenda Enterprise PaaS

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1 Apprenda Enterprise PaaS Enabling the Application Centric Enterprise Patriek van Dorp, Sales Engineer EMEA

2 Enterprise Software Development High pressure for fast delivery of new business critical application features No knowledge of infrastructure matters IT Operations is often seen as an inhibitor for innovation

3 Public Cloud Facilitates fast delivery of IT resources BUT incourages shadow IT IT Operations is losing control and overview The boundary between Infrastructure and Development gets blurred

4 Two Types of Applications

5 Commercial-Off-The-Shelf Applications No competitive advantage Requirements defined outside the Enterprise Longer release cycles mean less deployments Well-suited for template-based deployment with tools like CliqR Custom Developed Applications The competitive currency of the Application Centric Enterprise Requirements defined inside the Enterprise Short release cycles to bring new business critical application features quickly Deployed with deployed using Application Lifecycle Management tooling like Jenkins, TFS or UrbanCode

6 What is Enterprise PaaS?

7 Less Is More Less Code Less Steps Less Resources

8 Reduce Code Complexity Before PaaS After PaaS Application Application Application USER INTERFACE USER INTERFACE USER INTERFACE BUSINESS LOGIC BUSINESS LOGIC BUSINESS LOGIC DATABASE DATABASE DATABASE non-strategic difficult time consuming costly MULTI-TENANCY USER SYSTEM SECURITY HA / SCALE AUTHENTICATION METERING LOGGING ETC. M U LT I - T E N A N C Y SDN/ACI APIC S E C U R I T Y H A / S C A L E Platform AU T H E N T I C AT I O N M E T E R I N G LO G G I N G E TC. All applications inherit cloud characteristics Standardization between applications Your better app runs better and more secure!

9 Reduce Process Complexity Application completed and ready to deploy Determine & document infrastructure requirements Request resources from IT Negotiate with IT for requested resources Wait for resources to be provisioned and configured Configure database Install middleware Request network configuration RAM/CPU, Availability, Scalability, Monitoring VM, Storage, Database, Network, Security, OS patch support Agree on true need versus the requested resources, SLA requirements and change management Provision for high water mark of resource utilization Provision database, configure access security, backup and maintenance Configure database connectivity, web servers, identity management, etc. Configure firewall ports and load balancing Request modifications due to missed steps, application changes Test application access and configure external monitoring Release the application to the users Document release notes and prepare change management

10 Reduce Infrastructure Costs App 1 Frontend App 2 Frontend App 3 Frontend OS Hypervisor OS Hardware OS Hypervisor OS Hardware OS App 1 Frontend App 2 Frontend OS Hypervisor App 3 Frontend App 1 Web Services OS App 2 Web Services OS Hypervisor App 1 Web Services OS Hardware App 2 Web Services OS OS Hardware Hardware low utilization inefficient costly unnecessarily App 1 Database OS Hypervisor OS App 2 Database OS App 3 Database OS Hypervisor OS App 1 Database App 2 Database OS Hypervisor OS App 3 Database Hardware Hardware Hardware Increase number of app instances per OS image Optimize or displace VM, reduce servers (incl. maintenance and licensing)

11 What is Apprenda?

12 One Platform AWS North America ONE PLATFORM FOR.NET, JAVA & DOCKER WORKLOADS Apprenda provides a single pane of glass for maintaining your entire.net, Java and Docker DC Europe application portfolio. ONE PLATFORM FOR EXISTING & NEW APPS Apprenda modernizes your apps to run in sophisticated distributed cloud environments. Apprenda works with your existing operational workflows and security models. DC Middle East ONE PLATFORM FOR YOUR IT INVESTMENTS Apprenda uses your current OS/VM/app server image, database, monitoring and more in one platform. ONE PLATFORM FOR HYBRID CLOUD Apprenda combines all infrastructure resources into a single, policy driven resource pool for selfservice consumption by devs. Azure Asian Pacific DC South Africa

13 Your Best Apps Become Better Automated Standardization Hybrid Cloud Optimization APPLICATION CONSUMPTION Compute & Storage Quotas Meterable Monetizable End-user Management Authentication Authorization APPLICATION INTEGRITY Patchable Available Scalable Hybrid Cloud Secure API-BASED FUNCTIONALITY Distributed Cache Multi-tenant Queues Message Broker Advanced Logging Network Security Self-service Deployments and Patching Reduction of Complexity of Configuration 3 rd -Party Solutions Separation of Corncerns IT Operations & Development Automatic Insight in Application- and Infrastructure Health & Performance

14 Application Policy Engine Custom Properties Using Custom Property tags and Application Policies IT can: Add Application Functionality Add and configure 3 rd -party agents Inspect Application Payloads Alter application configuration Resource Policy Deployment Policy Bootstrap Policy Prevent certain libraries from being deployed Define the processing and memory bounds Increase Utilization Define where application components will be deployed Data Protection Automatically customize applications at deployment time Application Functionality Protect Data Ensure sensitive apps (PII, ITAR) to be running on specific servers Control Resource Utilization Define the amount of CPU and RAM an application is allowed to use

15 Cisco + Apprenda S O F T W A R E - D E F I N E D E N T E R P R I S E A p p r e n d a E X I S T I N G & N E W I N F R A S T R U C T U R E

16 Demo

17 Reducing Complexity

18 How Complexity Emerges Networking Team Datacenter Team Development Team Commoditize workflows & processes Run IT as world class Services Provider Improve productivity of developers teams Drive consumption / adoption of ACI Reduce friction with App Dev team Modernize existing applications Avoid app developers fingers in networking products Improve SLA with business owners Offer self services capabilities Take control of central IT, reduce shadow IT Reduce cost to run infrastructure Get ready for hybrid cloud computing Increase application time-2- market Focus on business requirements of apps Auto modernize / secure exiting and new applications Hide complexity from ACI; simple leverage benefits

19 Cisco ACI + Apprenda Integration Datacenter Team Development Team I want to streamline the processes involved in all IT related matters. Networking Team I want to build apps without having to worry about network security. I want to secure the network so to reduce any attack surface between application components. Development Portal Custom Properties Operations Portal Application Policies Network Portal Cisco ACI Northbound API IT Automation Integration

20 Policy Engine Defining Infrastructure from the Top-Down Developer Develops the application Application 1 Developer pushes application Configuration and metadata are pushed to the Apprenda platform IT/Network Operator Defines policies in Apprenda or Cisco ACI for automation Application ApplicationACI 2 Apprenda processes configuration and metadata Places application on appropriate infrastructure Passes network policy for each application tier to APIC 3 Cisco ACI Provisions network, application services and security policies

21 Policy Engine Handling Network Isolation Custom Properties PII= Yes Application Policies PII= Yes -> Server1, Server2 Application Application ApplicationACI Endpoint Group Network Zones PII= Yes Cisco ACI enables the Apprenda grid to have logically partitioned endpoint groups (EPGs) based on Apprenda s application policies

22 Policy Engine Handling Network Isolation Custom Properties PII= Yes Application Policies PII= Yes -> Server1, Server2 Application Application ApplicationACI Endpoint Group Network Zones PII= Yes Cisco ACI enables the Apprenda grid to have logically partitioned endpoint groups (EPGs) based on Apprenda s application policies

23 Policy Engine Handling Network Isolation Application Application ApplicationACI Contracts and Filters provide the applications with the same suite of services offered by Apprenda Contracts and Filters Security Groups and Rules PII= Yes Traffic within the EPG is whitelisted Traffic flow inter-epg without contracts and filters is blacklisted PII= No

24 Developed using modern cloud-native technologies like Node.js, Pyhton, Redis, Docker and Kubernetes Can be run either on Apprenda or as a stand-alone application Couples Apprenda s policy engine with Cisco ACI

25 Why Cisco + Apprenda? Reduce Complexity Reduce Friction Accelerate Developers leverage Cisco ACI or Metapod without any new networking or infrastructure expertise Networking team can onboard applications without the need to understand the application Developers can create instances of 3 rd -party solutions (e.g. Hadoop, Cassandra, MongoDB, etc.) without having to know the details of installing those solutions. Applications are automatically provisioned, workflows are commoditized Offer ACI capabilities in a fully automated and governed way to developers Offer self-service capabilities to Developers On-board existing estate of applications without the need to re-code/re-factor the applications ACI easy accessible for all custom application workloads

26

27 Color Palette PRIMARY COLORS R: 114 G: 128 B: 142 R: 35 G: 138 B: 208 R: 1 G:103 B: 172 R: 1 G: 75 B: 127 R: 109 G: 177 B: 225 R: 58 G: 194 B: 179 R: 251 G: 124 B: 122 SECONDARY COLORS R: 255 G: 167 B: 64 R: 255 G: 217 B: 64 R: 237 G: 74 B: 136 R: 197 G: 220 B: 237 R: 223 G: 236 B: 246 COLORS FOR TEXT ONLY R: 38 G: 157 B: 217 R: 0 G: 124 B: 186 R: 0 G: 95 B: 145

28 Graphic Elements

29 Bold Statement goes here

30 Content Nunc at ex vitae sem elementum euismod. Proin porta elit in risus pulvinar condimentum etiam nec neque ac magna aliquam fringilla amet nisi. Nullam non diam blandit, pulvinar urna eu maecenas sit amet eros eget tortor mollis fringilla eu ut tortor. Aenean dictum lorem non vestibulum tincidunt. Nulla vitae urna eu nunc fringilla euismod. Mauris ultricies neque id metus molestie, vitae efficitur felis suscipit. Etiam nec neque ac magna aliquam fringilla sed sit amet nisi cras viverra eros in justo molestie, at interdum ex fringilla.

31 Content HEADING ONE Nunc at ex vitae sem elementum euismod. Proin porta elit in risus pulvinar condimentum etiam nec neque ac magna aliquam fringilla amet nisi. HEADING TWO Nullam non diam blandit, pulvinar urna eu maecenas sit amet eros eget tortor mollis fringilla eu ut tortor. HEADING THREE Aenean dictum lorem non vestibulum tincidunt. Nulla vitae urna eu nunc fringilla euismod.

32 Arrows Nunc at ex vitae sem elementum euismod Nullam non diam blandit, pulvinar urna eu maecenas Aenean dictum lorem non vestibulum tincidunt Nulla vitae urna eu nunc fringilla euismod Mauris ultricies neque id metus molestie, vitae efficitur felis Etiam nec neque ac magna aliquam fringilla sed sit amet

33 Checkmark Nunc at ex vitae sem elementum euismod Nullam non diam blandit, pulvinar urna eu maecenas Aenean dictum lorem non vestibulum tincidunt Nulla vitae urna eu nunc fringilla euismod Mauris ultricies neque id metus molestie, vitae efficitur felis Etiam nec neque ac magna aliquam fringilla sed sit amet

34 2 Content Lorem ipsum dolor sit amet, consectetur adipiscing elit Cras eu lorem dapibus, sollicitudin libero vel, vestibulum mauris Nulla a ligula sit amet sem ornare pretium at a purus Phasellus id urna faucibus, pulvinar neque sollicitudin, suscipit sem Lorem ipsum dolor sit amet, consectetur adipiscing elit Cras eu lorem dapibus, sollicitudin libero vel, vestibulum mauris Nulla a ligula sit amet sem ornare pretium at a purus Phasellus id urna faucibus, pulvinar neque sollicitudin, suscipit sem

35 Comparison ITEM ONE Fusce dapibus ex gravida mollis Aenean quis mauris non elit egestas hendrerit vitae sit amet odio Donec dignissim velit in nulla pulvinar, sed vulputate lectus luctus ITEM TWO Fusce dapibus ex gravida mollis Aenean quis mauris non elit egestas hendrerit vitae sit amet odio Donec dignissim velit in nulla pulvinar, sed vulputate lectus luctus

36 Software Defined Enterprise/SDE/ noun ; A new class of business that puts software development at the center of its business strategy, creating market disruption through a relentless pursuit of innovation at the intersection of digital and physical.

37 Lorem ipsum dolor sit amet, consectetur adipiscing elit aenean a consectetur ex lorem ipsum dolor sit amet, consectetur adipiscing elit estibulum. Vestibulum et maximus sapien, id varius orci. Jesse Kliza, VP of Marketing

38 KEY HIGHLIGHTS World s largest private PaaS 100% uptime Integrated deployment Applications Over 500 development teams on boarded Used in every line of business Cross Platform 3x increase in server utilization 70% increase in developer productivity

39 We needed a proven, enterprise grade private cloud PaaS that could handle our scale for both.net and Java. Apprenda is the only technology that could deliver on the private PaaS vision of savings and agility, revolutionizing the way we develop and run applications firmwide. Ian Penny, former Global Head of Distributed Technology Engineering and Architecture

40 Line Graph Axis Title CATEGORY 1 CATEGORY 2 CATEGORY 3 CATEGORY 4 Axis Title Series 1 Series 2 Series 3

41 Clustered Column Axis Title CATEGORY 1 CATEGORY 2 CATEGORY 3 CATEGORY 4 Axis Title Series 1 Series 2 Series 3

42 2 Pie Charts Sales Marketing 10% 9% 10% 9% 23% 58% 23% 58% 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr

43 Chart with Supporting Content SERIES 1 10 Lorem ipsum dolor sit amet consectetur adipiscing elit SERIES 2 Cras eu lorem dapibus sollicitudin libero vel vestibulum mauris SERIES 3 Nulla a ligula sit amet sem ornare pretium at a purus CATEGORY 1 CATEGORY 2 CATEGORY 3 Series 1 Series 2 Series 3

44 Line Graph Axis Title CATEGORY 1 CATEGORY 2 CATEGORY 3 CATEGORY 4 Axis Title Series 1 Series 2 Series 3

45 Stacked Column 8 7 Axis Title CATEGORY 1 CATEGORY 2 CATEGORY 3 Axis Title Series 1 Series 2

46 Pie Chart 11% 25% 64% 1st Qtr 2nd Qtr 3rd Qtr

47 Gray Table Style COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 one two three four five six seven eight one two three four five six seven eight one two three four five six seven eight one two three four

48 Gray Table Style COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 one two three four five six seven eight one two three four five six seven eight one two three four five six seven eight one two three four

49 Gray Table Style with Content COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 one two three four five six seven eight one two three four Lorem ipsum dolor sit amet consectetur adipiscing elit Cras eu lorem dapibus sollicitudin libero mauris Nulla a ligula sit amet sem ornare pretium at a purus five six seven eight one two three four five six seven eight one two three four

50 Blue Table Style COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 one two three four five six seven eight one two three four five six seven eight one two three four five six seven eight one two three four

51 Microservices Only Enterprise PaaS That Covers Existing and New Architectures Microservices rebranding of SOA that eschews ESB in favor of dumb pipes with smart nodes and emphasizes fully self contained applications (including localized data tiers). Add Text Add Text Add Text Add Text APPRENDA BELIEVES ENTERPRISE PAAS: Should support microservices, monolithic and other apps in single PaaS Helps developers make smart endpoints that use dumb pipes through bootstrap Support Dockerfiles which will be the standard in the future not BuildPacks Add Text Add Text Add Text Add Text Add Text Add Text Add Text

52 Add Text Add Text Add Text Add Text Add Text Add Text Secure, reliable and scalable turn-key PaaS and OpenStack solution, out of the box Add Text Add Text Add Text Add Text Add Text

53 Apprenda Value Proposition For [Partner] Hybrid Cloud Microservices Continuous Integration SELF-SERVICE STORAGE Lorem ipsum dolor sit amet consectetur eget adipiscing eli luctus tincidunt massa lobortis pulvinar et maximus sit CLOUD ENABLE ENTERPRISE APPS Lorem ipsum dolor sit amet consectetur eget adipiscing eli luctus tincidunt massa lobortis pulvinar et maximus sit PIVOTAL COMPETE Lorem ipsum dolor sit amet consectetur eget adipiscing eli luctus tincidunt massa lobortis pulvinar et maximus sit APPLICATION CONSUMPTION Lorem ipsum dolor sit amet consectetur eget adipiscing eli luctus tincidunt massa lobortis pulvinar et maximus sit FULLY INTEGRATED WITH NETAPP PLATFORM Lorem ipsum dolor sit amet consectetur eget adipiscing eli luctus tincidunt massa lobortis pulvinar et maximus sit SALES ENABLEMENT DEVELOPER, LOB & PAAS SME Lorem ipsum dolor sit amet consectetur eget adipiscing eli luctus tincidunt massa lobortis pulvinar et maximus sit

54 3 Numbered List 1 Cras bibendum lorem ac rhoncus mattis 2 Lorem ipsum dolor sit amet consectetur adipiscing 3 Morbi at urna sit amet neque aliquam

55 4 Numbered List 1 Cras bibendum lorem ac rhoncus mattis 2 Lorem ipsum dolor sit amet consectetur adipiscing eli 3 Morbi at urna sit amet neque aliquam aliquam 4 Proin porta elit in risus pulvinar condimentum

56 5 Numbered List 1 Cras bibendum lorem ac rhoncus mattis eli 2 Lorem ipsum dolor sit amet consectetur adipiscing 3 Morbi at urna sit amet neque aliquam aliquam 4 Proin porta elit in risus pulvinar condimentum 5 Aenean dictum lorem non vestibulum tincidunt

57 6 Numbered List 1 Cras bibendum lorem ac rhoncus 4 Lorem ipsum dolor sit amet consectetur 2 Morbi at urna sit amet neque aliquam 5 Proin porta elit in risus pulvinar 3 Aenean dictum lorem non vestibulum 6 Cras bibendum lorem ac rhoncus

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