Media information: Official app for IAA cars 2017
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1 Media information: Official app for IAA cars 2017
2 The official app for the IAA Cars Market leader: approx. 60,000 downloads for IAA Cars 2015 (ios and Android) First place in business category 2. Always up-to-date: only with the official IAA app Exhibitor data and hall plans are continuously updated directly and exclusively by the organiser Page 2
3 Advertising options an overview Werbemöglichkeiten Platzierung ios und Android Seite Logo on hall map x 4 Logo on list of exhibitors x 4 Search-term marketing x 5 Footer banner x 6 Footer banner with mobile landing page x 7 Highlight tile with mobile landing page x 8 Mobile interstitial with mobile landing page x 9 Page 3
4 Logo on hall map and on list of exhibitors Logo placements enable you to attract the attention of a specific target group! Logo on hall map Cost in Placement of firm s logo on the hall plan Logo on list of exhibitors Cost in Placement of firm s logo in the list of exhibitors Logo specifications hall map 250 x 250 pixels, uncompressed PNG Logo specifications list of exhibitors 480 x 480 pixels, PNG, JPG, TIF or GIF Page 4
5 Search-tearm marketing Target group-specific advertising in exhibitor and product search facility. Synonyms are included (English and German) Link to standard exhibitor entry or exhibitor s own website. Services Cost in Placement of your banner, with link to the standard entry Banner specifications Banner 640 px wide x 100 px high, uncompressed PNG Page 5
6 Footer banner Very good presence with a sticky footer banner: Your ad will be placed on nearly all pages of the app rotating with max. 2 more banners. Services Cost in Placement of your banner, with link to the standard entry 8, Banner specifications 640 px wide x 100 px high, uncompressed PNG Banner Page 6
7 Footer banner with mobile landing page Very good presence with a sticky footer banner: Your ad will be placed on nearly all pages of the app rotating with max. 2 more banners. The set up of landing page is included in the offer. Services Cost in Placement of your banner and creation of a mobile landing page 10, Banner specifications 640 px wide x 100 px high (20 KB), uncompressed PNG Banner Image landing page 400 x 400 px (max.30 KB), uncompressed PNG Text landing page Max char., WORD Page 7
8 Highlight tile with mobile landing page The highlight tile on the homescreen is a premium advertising option in the app. The set up of landing page is included in the offer. Highlight Kachel Lore ipsum Lorem ipsum dolor sit amet, consetetur sadipscing elitr Title Subtitle Highlight tile Services Cost in Placement of your highlight tile on the homescreen of the app and set up of a mobile landing page Highlight tile 15, image: 840 px wide x 348 px high, (max. 50 KB), uncompressed PNG Title: max. 25 char., WORD subtitle: max. 90 char., WORD Image landing page Text landing page 400 x 400 px (max.30 KB), uncompressed PNG Max char., WORD Page 8
9 Mobile interstitial with mobile landing page Full-screen premium advertising in native app: approx. 3-second display during app start (after display of IAA splash screen) The set up of landing page is included in the offer. Mobile interstitial create your own page! Services Cost in Placement of your mobile interstitial after the start screen of the app and set up of a mobile landing page Mobile interstitial 25, Px wide x 1280 Px high (max. 50 kb), uncompressed PNG Image landing page 400 x 400 px (max.30 KB), uncompressed PNG Text landing page Max char., WORD Page 9
10 Contact Katja Anssar Tel Anne Christin Fusch Tel Fax: Date of issue: 03/2017. Modifications reserved. All prices subject to German VAT. Page 10
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