A platform that delivers superior business results, time and time again.

Transcription

1 Mark Binks System z Platform Executive Australia & New Zealand Norman Joe System z Sales Manager New Zealand A platform that delivers superior business results, time and time again.

2 Yet the Reality Can Seem Daunting While technology has made great strides and all platforms are more capable than ever before the demands set upon them have never been greater Workloads are more diverse and more complex The volume of data is unprecedented The sheer performance required is staggering Security and resiliency are paramount And the reality is that these demands grow exponentially as we embrace the opportunities of a smarter planet. 2

3 Information Technology Today: Limitations Information technology today is limited by the technology and architecture configurations available. Web Servers SSL/XML Appliances Security/Directory Servers Application Servers System z Firewall Servers Routers Switches Caching Appliances DS Servers Business Intelligence Servers File/Print Servers LAN Servers Customers need better approach: The ability to manage the IT infrastructure and Business Application as an integrated whole. 3

4 IBM zenterprise System Best-in-class systems and software technologies A System of Systems that unifies IT for predictable service delivery IBM zenterprise 196 (z196) zenterprise Unified Resource Manager zenterprise BladeCenter Extension (zbx) 4 Optimized to host large-scale database, transaction, and mission-critical applications The most efficient platform for large-scale Linux consolidation Capable of massive scale-up New easy-to-use z/os V1.12 Unifies management of resources, extending IBM System z qualities of service end-to-end across workloads Provides platform, hardware and workload management * All statements regarding IBM future direction and intent are subject to change or withdrawal without notice, and represents goals and objectives only. Selected IBM POWER7 blades and IBM System x Blades* for tens of thousands of AIX and Linux applications High-performance optimizers and appliances to accelerate time to insight and reduce cost Dedicated high-performance private network

5 Built On This Construct zenterprise Innovation At Every Level Service Management APP APP APP APP APP APP MIDDLEWARE MULTIPLE OPERATING SYSTEMS e.g., z/os, z/tpf, z/vse, z/vm, Linux on System z AIX Linux on System x 1 Platform Management VIRTUALIZATION PR/SM, z/vm, PowerVM, System x Hypervisor FIRMWARE Hardware Management System z Power System x 1 IBM Appliances Unified Resource Manager Focused, collaborative innovation A complete systems approach 5 1 All statements regarding IBM future direction and intent are subject to change or withdrawal without notice, and represents goals and objectives only.

6 What is a virtualised server ation/virtual-infrastructure.html Application Operating System Linux Virtual Machine Application Operating System Linux Virtual Machine Virtual Infrastructure Most scalable server Scales up & out Extreme virtualisation Up to 100% utilisation Highest I/O transactions Unmatched RAS Linux since 2001

7 Client Enables Internet Banking The Future: System z (IMS /CICS/DB2); p7 Blades running AIX for WebSphere and IBM System x Blades running Linux Client Pains Extremely complex environment Majority of maintenance applied to systems manually Several single points of failure Bank presence in multiple countries across Europe and are maintaining different infrastructures based on acquisitions Benefits: Increased flexibility through simplification and standardization Lower cost through a single management and policy framework Reduced risk by extending System z Quality of Service to multiple platforms Better Service to users from improved resource management Greater focus on delivering new business functions through reduced manual coordination of tasks 7

8 Orders of Magnitude Faster for Queries Beta Customer Results For customers who have struggled to achieve the required performance from their complex BI queries the results are astounding!... and its acceleration factor : : Runtime of queries w/o the Smart Analytics Optimizer 163 s 2311 s 25 s 1593 s Factor 35 s 4 8s 5435 s s with Smart Analytics Optimizer 3s 5s 2s 8s 8 8/17/2010 8

9 Cloud computing: More value with IBM System z Security industry leading security at the core of an integrated infrastructure Identifies potential fraud in Real Time Availability Resiliency management and fewer points of failure Centralised workload management aligned to business priorities Virtualisation Centralise Management of virtual servers across a heterogeneous pool Enable thousands of virtual servers within a single integrated system Efficiency Economies of scale for Labor, software and environmental costs Reduce labor, energy, and development costs Scalability Ability to meet massive demands from users and data Unmatched scalability with the highest transaction processing capacity 9

10 The IBM zenterprise System Lowering the cost of distributed workloads through optimal platform selection Option 1: Deploy distributed work on new Intel servers with 3 rd Party virtualization --OR-- Current data center: distributed workloads on a variety of Intel servers, connected to a System z Option 2: Optimize distributed work on zenterprise with Linux on z, Power7 blades and Intel blades with Unified Resource Manager Simplify, automate, and improve service quality by consolidating on zenterprise and Lower cost of acquisition by up to 38%* compared to new Intel blades (option 1) Reduce cost of ownership by up to 55%* compared to current distributed data center Reduce network complexity (adapters, cables and switches) by up to 98%* compared to current distributed data center Based on IBM analysis of a large Financial Services company Datacenter. See details on ibm.com/systems/zenterprise/ Deployment configurations based on IBM studies and will vary based on workload characteristics. Price calculations based on publicly available US list prices, prices will vary by country.

11 Australia Support growth with green savings BENEFITS to Clients Comparison to Distributed 60 Wintel servers 1 Energy 40kVA 4kVA -90% $1m Savings in facilities, hardware & software costs Production cutover 48 hrs Zero impact to customers Investment paid back in just over a year Allianz Australia Limited offers a wide range of insurance and risk management products and services. Press release:

12 Fish Market Universita di Bari Innovative Cloud Solutions Electronic fish auction for fishermen while on boats Wine Market Support for 60 wineries to determine demand and get best market price MoniCA Logistics solution tracks and collects data real-time BENEFITS to Clients Using cloud computing to allow multiple entities to tap into heavy-duty computing power at minimal cost and lowers the barrier to help local businesses to benefit from this technology. Solution Edition for Cloud Computing Solve community challenges Universita di Bari, established since 1924, is developing cloud-based solutions for a consortium of companies and universities from five regions of southern Italy. Press release:

13 We Need Smarter Systems and Software for Enterprise Computing and Robust Cloud Environments 1. That unify and optimise multiple systems to work as a single, integrated service delivery platform 2. That can scale without adding complexity to meet the growing demands on the infrastructure 3. That simplify data center management 4. That can turn IT into a catalyst for business innovation & growth 13 IBM CONFIDENTIAL

14 Mark Binks Norman Joe Mob