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1 Contacts Primary data table for contact and lead records. AccountID AccountID from the Accounts Table AnnualRevenue User Input Annual Revenue nvarchar(20) Area User Input Area / Location nvarchar(50) AssistantName User Input Assistant Name nvarchar(40) AssistantPhone User Input Assistant Phone nvarchar(40) BillingCity User Input City of the billing address nvarchar(40) BillingCountry User Input Country of the billing address nvarchar(40) BillingState User Input State of the billing address nvarchar(20) BillingStreet User Input Billing address nvarchar(80) BillingZip User Input Zip code of the billing address nvarchar(20) BirthDate User Input Date of birth date City City of contact person nvarchar(40) Company User Input Company Name for lead records. nvarchar(255) ContactID Unique Identity ConvertedDate Salesforce specific Date lead was converted nvarchar(20) Country User Input Country of contact person nvarchar(40) CreatedByID User ID of the user that created the record CreatedDate Date record was created smalldatetime CRMID Legacy Salesfusion field replaced by ID. nvarchar(255) CRMType Salesfusion defined type Lead or Contact nvarchar(20) DelDate Salesfusion defined last time the delivery information was updated for a contact. datetime delmessage Salesfusion defined delivered/bounce reason nvarchar(50) delstatus Salesfusion defined Delivery Status 0 Unknown; 1 Delivered; 2 Bounced Department User Input Department nvarchar(255) Description User Input Description Nvarchar(500) District User Input District nvarchar(50) DoNotCall User Input Do Not Call nvarchar(20) The address of the recipient nvarchar(250) Fax User Input Fax nvarchar(40) FirstName User Input First Name of contact nvarchar(255) Fusion_Score c Salesforce specific field available for scoring nvarchar(10)

2 Fusion_Score_Description c Salesforce specific Scoring Description nvarchar(255) gender User Input Gender of contact/lead Nvarchar(50) HasOptedOutOf Salesforce specific Has Opted out of nvarchar(20) HomePhone User Input Home Phone Number nvarchar(40) Id Reserved for the External CRM s unique ID nvarchar(100) Industry User Input Industry nvarchar(40) IsConverted IsDeleted Salesforce specific Designates if record is converted from lead to contact. Salesforce specific Identifies if record is marked for deletion. nvarchar(20) nvarchar(20) IsUnreadByOwner Salesforce specific Has record ever been opened. nvarchar(20) KidsName User Input Kids Name nvarchar(255) LastActivityDate Salesforce specific Last Activity of record nvarchar(20) LastModifiedById Salesforce specific Last modified by salesforce id nvarchar(18) LastModifiedDate Salesforce specific Last modified date nvarchar(20) LastName User Input Last name of contact nvarchar(255) LastUpdate Salesfusion input Last update date smalldatetime LastUpdateByID Salesfusion input Last updated by id related to user table. LeadSource User Input Lead Source nvarchar(40) MailingCity User Input Mailing city name nvarchar(40) MailingCountry User Input Mailing country name nvarchar(40) MailingPostalCode User Input Postal code of mailing city nvarchar(20) MailingState User Input Mailing state name nvarchar(20) MailingStreet User Input Mailing address 1 nvarchar(500) MailingStreet2 User Input Mailing address 2 nvarchar(50) MailingZip User Input Mailing zip code nvarchar(20) MasterRecordId Salesforce specific Master Record id (contact to contact ownership) nvarchar(18) Mobile User Input Mobile number of contact nvarchar(40) MobilePhone User Input Mobile Phone Number nvarchar(40) Name User Input Full Name Nvarchar(500) NumberOfEmployees User Input Number of employees nvarchar(20) opin OpOut User Input Opt In to Y Yes; N No User Input Opt Out Y Yes; N No opoutcampaignerid Salesfusion defined Campaign user opted out from nvarchar(1) char(1) opoutdate Salesfusion defined Date & time user opted out datetime

3 OtherCity User Input Other City nvarchar(40) OtherCountry User Input Other Country nvarchar(40) OtherPhone User Input Other Phone nvarchar(40) OtherPostalCode User Input Other Postal Code nvarchar(20) OtherState User Input Other State nvarchar(20) OtherStreet User Input Other Street nvarchar(255) Owner No longer used nvarchar(150) OwnerID Owner ID Linked to User.UserID Represents who owns the record Phone User Input Phone number of contact person nvarchar(40) PostalCode User Input Postal Code nvarchar(20) PURLID Salesfusion Generated Unique Personal URL code. nvarchar(100) Rating User Input Rating nvarchar(40) Region User Input Region nvarchar(50) salary User input Salary nvarchar(20) SalesfusionLastActivity Salesfusion generated Last marketing activity (web, open/click, events, landing pages) Datetime Salutation User Input0 Salutation nvarchar(255) Score ScoreDescription sfeventid Salesfusion generated. Default field to capture the score from scoring profiles. Salesfusion generated. Default field to capture the scoring description from scoring profiles Salesfusion generated Event ID used for tracking event registrations from landing pages. nvarchar(100) varchar(50) ShortDescription User Input Short description for contact lead record nvarchar(100) Source Salesfusion field to track where contact/lead was created. Often overwritten, but can track if it came from an update, the crm, etc. SpouseBDay User Input Spouse Birthday date nvarchar(250) SpouseName User Input Spouse Name nvarchar(50) State User Input State nvarchar(20) Status User Input Status of contact or lead nvarchar(64) Street User Input Street Address nvarchar(255) TeamMember User Input Team Member nvarchar(50) Title User Input Title nvarchar(80) Website User Input Website nvarchar(255)

4 Accounts Primary table for account (company) level data. AccountID Unique identifier for Accounts AccountName Name of account nvarchar(255) AccountNumber Account Number nvarchar(255) AccountSite Location Name nvarchar(255) BillingCity City of the billing address nvarchar(255) BillingCountry Country of the billing address nvarchar(255) BillingState State of the billing address nvarchar(255) BillingStreet Billing address nvarchar(255) BillingZip Zip code of the billing address nvarchar(10) CreatedByID User ID of the user that created the record CreatedDate Date record was created smalldatetime Description Description nvarchar(500) Employees Number of Employees nvarchar(255) Fax Fax number for account nvarchar(255) Id Reserved for the External CRM s unique ID nvarchar(100) Industry Industry nvarchar(500) LastUpdate Date on which the record was last modified smalldatetime LastUpdateByID User ID of the user who last modified the record OwnerID UserID Ownership Ownership free form text nvarchar(40) ParentID Parent ID is related to Account ID. This is used in Account card to relate an account to a parent account. Phone Phone number of account nvarchar(255) Rating Rating of account free form nvarchar(40) ShippingCity City of the shipping address nvarchar(255) ShippingCountry Country of the shipping address nvarchar(255) ShippingState State of the shipping address nvarchar(255) ShippingStreet Shipping address nvarchar(255) ShippingZip Zip code of the shipping address nvarchar(10) ShortDescription Description nvarchar(255) SIC SIC Code nvarchar(255) TeamMember Free form text for team member nvarchar(255) Type Type normally a drop down list of various account types nvarchar(64) URL URL of website nvarchar(255)

5 Opportunity Primary table for opportunity data. AccountID AccountID of Account table Amount User Defined: Amount or value of opportunity Decimal(18,2) Biased_Towards c Salesforce Specific nvarchar(50) Closing_Date User Defined: Actual Closing Date date ContactID Unique Contact Identity CreatedByID User ID of the user that created the record CreatedDate Date record was created datetime Description User Defined Description nvarchar(500) Est_Closing_Date User Defined Estimated Closing Date date ID Reserved for the External CRM s unique ID nvarchar(100) LeadSource User Defined Lead Source nvarchar(50) Next_Step User Defined Next Step nvarchar(50) OpportunityID Unique Opportunity Identity OpportunityName Name of opportunity nvarchar(250) OppType Salesforce Specific nvarchar(50) OppType c Salesforce Specific nvarchar(50) OwnerID User ID of user table Probability User Defined Probability nvarchar(50) ProductName User Defined Product Name nvarchar(100) Stage Opportunity Stage nvarchar(50) UpdatedByID User ID of user that last updated the record UpdatedDate Date record was last updated datetime

6 Users Primary table for owner/user data. address1 User Input Address line 1 of user nvarchar(50) address2 User Input Address line 2 of user nvarchar(50) Bio User Input Users bio nvarchar(max) Cell User Input Mobile number varchar(20) city User Input City of User nvarchar(50) CompanyWebsite User Input URL of company website nvarchar(150) country User Input Country of User nvarchar(50) CustomerID The customer id of the user. The address of the recipient nvarchar(100) FaceBook User Input Facebook URL nvarchar(100) FirstName User Input First Name of User nvarchar(50) ID Reserved for the External CRM s unique ID nvarchar(50) JobTitle User Input Job title of user nvarchar(100) LastName User Input Last name of user nvarchar(50) LetterClosing User Input Letter Closing used for merge. varchar(50) LinkedIn User Input LinkedIn URL nvarchar(200) Name User Input Full name of user (first name and last name) nvarchar(50) PasswordSize Encryption size for password. phone_number User Input Phone number of user nvarchar(50) PhoneExtension User Input Phone Extension varchar(10) Picture User Input Binary storage for picture. Varbinary(max) Salutation User Input Salutation (Mr, Mrs, etc) nvarchar(50) state User Input State name of user nvarchar(100) status The status of the user active or not 1 Active user; 0 Inactive user Twitter User Input The Twitter URL of the user nvarchar(200) UserID Primary Key, Unique, Set By Identity username Username This is the unique user name that is used for login. nvarchar(50) zip User Input Zip Code nvarchar(16)

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