Consorsbank Magazine. Media Information 2018

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1 Consorsbank Magazine Media Information 2018

Brief Description The concept A bank shows who it is.

up on the chances and risks associated with trends and products.

The direct bank s magazine not only presents the naked facts, it also lets genuine people have

In connection with a credible journalistic approach, the magazine creates trust in the

With the use of Internet links, email addresses and telephone numbers, the magazine s articles

2 Brief Description The concept A bank shows who it is. Especially in turbulent times on Wall Street, it s more important than ever to correctly pick up on the chances and risks associated with trends and products. Consorsbank, a registered trademark of BNP Paribas, supports its customers to achieve this. The direct bank s magazine not only presents the naked facts, it also lets genuine people have a say. It makes complex topics tangible and transports them in an emotional, gripping way. In connection with a credible journalistic approach, the magazine creates trust in the competence of both the bank and its employees and thus strengthens customer loyalty. With the use of Internet links, addresses and telephone numbers, the magazine s articles lead readers directly to the experts and advisors at Consorsbank. In this way, the Consorsbank magazine is also a tool for creating additional sales impulses. Cover Contents Top Topics Opportunities

Media Information 2018 Consorsbank Magazine The target audience Ever since 2010, the Consorsbank magazine has been published four times a year in two

The readership is 75 percent male with an average age of 40 to 45.

audience of traders, the focus is on the short-term buying and selling of shares.

3 Media Information 2018 Consorsbank Magazine The target audience Ever since 2010, the Consorsbank magazine has been published four times a year in two variants: online and as an e-journal. More than 40,000 pint issues of the magazine are sent to Consorsbank s premium customers in personalized mailings. The readership is 75 percent male with an average age of 40 to 45. The content In light of the target audience of investors, the Top topic section mainly centers on long-term investments; when it comes to the target audience of traders, the focus is on the short-term buying and selling of shares. The four other sections Opportunities, Money, Knowledge, and My Bank contain the same information for both target audiences and provide readers with beneficial news on their finances and the bank s offers. The diverse mix of copy, images and infographics makes any barriers to reading easier to overcome. Money Knowledge My Bank

4 Ads Price List & Dates Ads Price List, No. 10 from 1 January 2018 Ad format Ads mid-page Ads in the bleed* Price for b/w or 4c 1/1 page 170 mm x 230 mm 200 mm x 260 mm 11,200 EUR 1/2 page, portrait 83 mm x 230 mm 101 mm x 260 mm 6,200 EUR 1/2 page, landscape 170 mm x 113 mm 200 mm x 128 mm 6,200 EUR 1/3 page, portrait 54 mm x 230 mm 72 mm x 260 mm 4,500 EUR 1/3 page, landscape 170 mm x 74 mm 200 mm x 89 mm 4,500 EUR *Plus 4 mm full bleed Agency fee: 15%; Discount: 2 pages 5%, 4 pages 10%; Inserts: up to 25 g EUR 105, each further gram EUR.50; Supplements: 4 pages EUR 115; 8 pages EUR 130; Bound inserts: (with advertiser s name, 1/1 page) EUR 50 for postcards and similar, EUR 60 for CD-ROMs and similar; Special inserts are not eligible for discounts but are commissionable. Prices do not include postal delivery charges for the print edition. These are neither eligible for discounts nor for early payment discounts and are non-commissionable. The legal sales tax is added to the net invoice sum for domestic orders. Edition Publication date Closing date for ads* Closing date for printing material 1/ March January January / June April April / September July July / December October October 2018 *Advertisers are asked to provide the ad department with a preview PDF of the ad s motif as early as possible for approval by the publisher. This also includes inserts and supplements. Order confirmation from the publishing house is subject to the publisher s approval as long as the final printing material has not been able to be previewed.

5 Media Information 2018 Consorsbank Magazine Techical Notes & Publishing Information Publisher: Consorsbank, a registered trademark of BNP Paribas S. A. Bahnhofstr Nuremberg, Germany Publishing house: wdv Gesellschaft für Medien und Kommunikation mbh & Co. OHG Siemensstr Bad Homburg, Germany Year 11th year in 2018 Publication frequency 4x annually (see publication dates) Circulation 125,000 print copies and 360,000 digital mailing Head of Magazine Dr. Björn P. Böer Tel.: Fax: b.boeer@wdv.de Ad sales and management wdv Gesellschaft für Medien und Kommunikation mbh & Co. OHG Siemensstr Bad Homburg Advertising Manager Alexandra Velte Tel.: Fax: a.velte@wdv.de Payment terms Within 30 days in full Bank details Postbank Frankfurt/M, Konto-Nr BLZ IBAN DE BIC PBNKDEFFXXX Deutsche Bank AG Hanau, Konto-Nr BLZ IBAN DE BIC DEUTDEFF506 Printing process Offset Paper Cover: 200 g/qm unbleached glossy white, image printing; Pages: 80 g/qm nearly unbleached white, image printing Colors ISOcoated v2 300 (ECI), CMYK Images Resolution of min. 300 dpi for colored and b/w gradation images Grid 70L/cm Fonts Multiple master fonts, double-byte fonts, true-type fonts or font variants such as bold or italics should not be used. Druckunterlagen Digital data approved for printing are to be sent to the ad department: Ms. Dilek Kazar Tel.: Fax: cbm.anzeigenservice@wdv.de Data format PDF/X-1a (2001), PDF/X-1a (2003), PDF/X-3 (2002), PDF/X-3 (2003), PDF/X-4 Provide bleed marks Labeling All ads are to include the label Advertisement in min. 7 pt. in the upper third column of the page, at the top or vertical on the edge of the page. Condtions of business Orders will be processed according to our generalconditions of business and terms of payment which are available from the publisher or under

6 Siemensstr Bad Homburg Fax Alexandra Velte Tel a.velte@wdv.de The latest information about the publishing house and wdv s main print advertisers can be found at

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