2019 MEDIA KIT. Mission Statement
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1 2019 MEDIA KIT Mission Statement NewBeauty is the Beauty Authority. Our mission is to inspire, educate and guide women to make smart, informed and confident beauty choices. NewBeauty delivers cutting-edge information on the latest technologies, advanced beauty solutions, breakthrough products, cosmetic enhancement procedures and leading professionals as well as advancements in wellness, fitness and nutrition. Our powerful editorial content and expert-approved advice fill a void where in-depth, unbiased and trusted information is impossible to find. CONNECT instagram.com/newbeauty pinterest.com/newbeautymag youtube.com/newbeautymag plus.google.com/+newbeautymagazine
2 Print Circulation Source: Publisher s Own Data Paid Subscriptions 22% Newsstand Sales 22% Qualified Non-Paid 56% Total Circulation 300,000 Demographics Source: GFK MRI NEWBEAUTY READER STUDY Median Age 51 Median HHI $154K Gender - Female/Male 97% / 3% College Educated 91.5% Employment Status - Employed 62% Marital Status - Married/Single 63% / 37% Digital Metrics Average Monthly Unique Visitors Average Monthly Page Views Social Followers/Fans Source: Google Analytics January-August Social media as of September 1, K 2.5MM 1.78MM Demographics Median Age 70%, A Median HHI $138K Gender - Female 86%
3 National Rates 1x 4x 8x Full Page $34,215 $30,795 $29,085 Cover 2 $41,060 $36,955 $34,900 Cover 4 $42,770 $38,495 $36,355 1/3 page* $19,960 Full B/W page $17,110 Spread B/W pages $34,215 1/3 B/W page $13,690 INSERTS 1x SLI $34,215* Scentstrip $45,505* *Plus binding fees. NOTES ALL RATES ARE NET. 15% commission must be added for recognized advertising agencies. Rates referenced are valid for 2019 issues only: Spring, Summer, Fall, Winter. Cover Placement: Cover 2 not sold separately. Cover 2 must run as C2-P1 spread. Pharmaceutical Disclaimers: Not eligible for frequency discounts. Insert/Special Units: A limited number of special units such as inserts, gatefolds, bookmarks, etc. are available and subject to acceptance. Information and rates available upon request. Payment Terms: Net 30 days FRANCHISE POSITIONING Space Reservation/Insertion Order/Letter of Intent is required six (6) weeks prior to the issue closing date.** Publisher reserves the right to displace a standard cover for a high impact cover unit. A franchise position can be waived one-time only without forfeiting the position. DEADLINES SPRING 2019: The Awards Issue Franchise Commitment Space/Materials Close On-Sale Date SUMMER 2019: The Sun Issue Franchise Commitment Space/Materials Close On-Sale Date FALL 2019: The Transformation Issue Franchise Commitment Space/Materials Close On-Sale Date WINTER 2019: The Discovery Issue Franchise Commitment Space/Materials Close On-Sale Date **Advertorial and special units may require additional lead time.
4 Contacts ADVERTISING & PRODUCTION SALES Sherri Ginsberg (917) Finance & Business Operations Director Catharine Meketa Executive Account Director (917) Dar cie V ukovich Executive Account Director Stacy Macklin Executive Account Director Gener al Advertising dvukovich@newbeauty.com (917) smacklin@newbeauty.com (310) advertising@newbeauty.com (917) DIGITAL AD SERVICES Samantha Dana sdana@newbeauty.com (917) Digital Development Director EDITORIAL Liz Ritter lritter@newbeauty.com (917) Executive Editor SANDOW GLOBAL HQ 101 Park Avenue 4 th Floor New York, NY (917) SANDOW CORPORATE HQ 3651 NW 8 th Avenue Suite 200 Boca Raton, FL (561)
5 Material Specifications Ad sizing requirements are listed below make sure to ALLOW FOR BLEED (0.125 inches beyond trim). FULL PAGE: DIMENSIONS TRIM SIZE 9 x BLEED SIZE 9.25 x LIVE AREA 8.5 x (Keep all text within this area) SPREAD (TWO SINGLE PAGES): DIMENSIONS TRIM SIZE 18 x BLEED SIZE x LIVE AREA 17.5 x (Keep all text within this area) TEXT AREA MARGINS TEXT AREA MARGINS TEXT AREA TOP 0.25 BOTTOM 0.25 SIDES 0.25 TEXT AREA TOP 0.25 BOTTOM 0.25 SIDES 0.25 Bleed area must be inches beyond trim Bleed area must be inches beyond trim To avoid additional production charges, please have your ad designer review the following guidelines prior to sending your ad. Any materials submitted must be clearly labeled with your company s name. DO NOT YOUR FILE. PLEASE SEE OUR AD PORTAL INFORMATION AT THE BOTTOM OF THE PAGE. FILE FORMATS: NEWBEAUTY ads must be submitted as FINAL HIGH-RES CMYK PDFS. All PDF files must meet PDF/X-1A standards at 300 dpi. Link all high resolution images and fonts in the native application file before creating the PDF. All fonts must be fully embedded (no subsets) in the PDF document. All files must be CMYK, we do not accept RGB. All RGB files will be converted which may cause color shifts and Publisher will not be responsible for color reproduction. IMAGE RESOLUTION: High-res images (including logos) must be a minimum of 300 DPI AT FINAL SIZE (PLACED IN LAYOUT). Do not resample a file larger than its original size. COLOR SPECIFICATIONS: When choosing colors, use only Process Colors chosen from samples for coated stocks. Specifying Pantone colors in your applications can produce inaccurate results. DO NOT USE SPOT COLORS. AD PORTAL INFORMATION: All ads must be submitted through the Ad Portal. Create an account and upload your camera-ready ad to: ADDITIONAL FEES: DESIGN FEES may apply. There is a minimum $250 ALTERATION FEE for ads not provided per the above specifications. All files created by NewBeauty are for NewBeauty use only. An additional fee of $1,000 will be charged to use files outside of NewBeauty magazine. CONTACT INFORMATION: Sherri Ginsberg Finance & Business Operations Director sginsberg@newbeauty.com
6 Digital Specifications NEWBEAUTY.COM DISPLAY AD DIMENSIONS FORMAT SIZE Leaderboard* 728 x 90.gif,.jpg, HTML5 40kb max Large Leaderboard 970 x 90.gif,.jpg, HTML5 40kb max Half Page 300 x 600.gif,.jpg, HTML5 40kb max Box 300 x 250.gif,.jpg, HTML5 40kb max *1.2 second max animation time. NEWBEAUTY.COM MOBILE DISPLAY AD DIMENSIONS FORMAT SIZE Mobile Banner 320 x 50.gif,.jpg, HTML5 40kb max Box 300 x 250.gif,.jpg, HTML5 40kb max NEWBEAUTY WEEKLY NEWSLETTERS DISPLAY AD DIMENSIONS FORMAT SIZE Box 300 x 250.gif,.jpg 40kb max CONTACT For more information on material requirements, contact your sales representative or Samantha Dana, sdana@newbeauty.com.
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