Cisco Virtual DCM Video Quality and Video Processing Innovation
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1 Cisco Virtual DCM Video Quality and Video Processing Innovation Cisco Knowledge Network October 2016 Yoav Schreiber, Marketing Manager Elke Hungenaert, Manager Product Management
2 Virtualizing the Video Data Plane 2
3 Fragmented Video Infrastructure and Operations Broadcast Service VOD Service OTT Service xcode Encrypt xcode Encrypt xcode Encrypt Package Distribute Package Distribute Package Distribute Appliance Data Center Cloud 3
4 Introducing Virtualized Video Processing (V2P) Video Processing Transformation Applications Live VOD TSTV cdvr Cisco It Simplifies Video Headend Operations Innovation Orchestrate complex Bandwidth multivendor Encoding ecosystems Packaging Optimization Dynamic workflows using templates and automation It Accelerates Innovation xcode Mux/Stat Mux Reduce integration risk with SDK and micro-services Orchestration Orchestration DPI IP Video Support Cisco and 3rd party virtual video functions It Enables Dynamic Infrastructure Utilization Infrastructure Compute Storage Network Mixded Openstack, VMware, bare-metal, Kubernetes Support distributed and hybrid infrastructure 4
5 Video Headend Innovation with Cisco V2P Cisco Video Headend Innovation Simplify Operations Bandwidth Optimization Encoding Packaging Orchestrate complex multivendor ecosystems Dynamic workflows using templates and automation Accelerate Innovation Reduce integration risk with SDK and micro-services Support Cisco and 3rd party virtual video functions Dynamic Infrastructure Utilization Mixed Openstack, VMware, bare-metal, Kubernetes Support distributed and hybrid infrastructure 5
6 Poll 1 What is the most important benefit your organization is seeking with virtualized video processing functions? A. Scale to support increasing business demands for more content/formats/screens B. Flexibility to meet changing requirements without constraints of hardware C. Cost savings by taking advantage of general compute platforms and converged infrastructure D. Operational simplification by separating business and IT functions in video operations E. Agility to more rapidly introduce new technology and shorten time to revenue 6
7 Cisco Virtual DCM 7
8 Cisco Virtual DCM Business Benefits Meet Premium Service Requirements Premium picture quality Optimize bandwidth efficiency Multiscreen services High reliability for 24/7 services Enhance Business Agility Accelerate time to revenue New features and innovation with new NFVs Rapidly implement rich processing functionality Reduce TCO Flexible and cost-optimized infrastructure utilization Hybrid deployments across virtual and bare metal Service portability and elasticity across infrastructure 8
9 Virtual DCM: A V2P Application Linear Service TSTV Service Live2VOD VOD Restart HLS, HSS, HDS V2P Workflows Catch Up HLS, HSS, HDS Service Chaining ABR Delivery V2P Applications Live - HLS, HSS, HDS CDN V2P Controller V2P Controller Infrastructure StatMux Capture Store Virtual Video Functions vcenter xcode docker SDK Bare Metal V2P Controller Compute SDK Encrypt Splice Package Playout Virtual Video Functions Storage Network Live ATS Live MP2TS Infrastructure Orchestration Traditional Network MPEG2-TS Delivery 9
10 One Platform, One Code Base Co-existing as either hardware appliance or V2P application DCM Appliance Modular software platform with hardware acceleration xgress app Mux app xcode app Statmux app FPGA: Packet and Baseband Processing Dedicated Infrastructure ASICS/DSP: Codecs Common Management Premium PQ Same So,ware Stack Future proof innova6on Flexible deployment Virtual DCM DCM Applications offered as microservices-based virtual functions xgress Microservice Packet Processing Mux microservice Packet Processing xcode microservice Baseband Processing Codecs Cloud Infrastructure Statmux microservice 10
11 Virtual DCM Functionality Scalable Architecture Converged software architecture assembled from individual microservices Massive scalability and unmatched video processing performance Leading Video & Audio Quality Software based video xcoding with statistical multiplexing Motion Adaptive De-interlacing Best-in-class video scaler Flexible audio transcoding and audio leveling Flexibile Feature Rich Density OPEX Picture Quality Service Up6me Any-Codec for Any-Screen MPEG-2, AVC, HEVC high density and premium PQ modes First screen and multiscreen applications 10-bit mezzanine Optimized bandwidth efficiencies with bestin-class statmux Advanced Video Stream Processing Scrambling, FEC, hitless IP transport, advanced mux, PSI/SI/PSIP, bulk encryptor Video and audio Transcoder Logo or Text Crawl Insertion Advanced cloud-ready redundancy features 11
12 Deployment Models The Virtual DCM ships in two different models: Software only deployment installed on either rackor blade-based servers. The server can be Cisco or 3 rd party Virtual DCM Application Combined software and Cisco server deployment, where the product ships as a rack-based Cisco UCS server with software pre-installed 12
13 Poll 2 What is the greatest obstacle your organization faces with respect to the adoption of video function virtualization? A. Performance concerns that software video processing cannot match hardware B. Reliability concerns that software is inferior to hardware systems C. Manageability concerns that software-based environments are more complex to manage than traditional hardware 13
14 Customer Use Case: All-in-One Transcoding Video operator wishes to upgrade their compression system to create statmux for traditional QAM delivery and ABR streams for multiscreen delivery Multiformat content sources: SDI, IP and mezzanine 4:2:2 AVC AVC and HEVC multiscreen delivery 14
15 Key Features Required IP, SDI, FEC, support Premium Picture Quality transcoding to SD/HD profiles, mux and statmux Optimized Video Quality/Bandwidth transcoding for ABR/OTT delivery Audio transcode from MPEG1-LII/DD/DD+ UHD, ABR, HEVC profiles Deployable bare metal/virtualization layer Redundancy & Management 15
16 in a UCS 5100 Environment Each 10GbE on fabric extender carries 6 HD SMPTE HD s or 3 full HD per blade up to 9Gbps per blade #SD s limited by encoding capacity of the blade (e.g. 20 SD s) 8 blades per 5108 chassis 72 Gbps for 48 HD over IP 16
17 Forward Error Correction & Hitless Merge Forward Error Correction (FEC)! Compute/send extra FEC bits, used to recover lost packets! Some overhead and additional delay! Most useful for recovering from intermittent packet loss, i.e., due to bit errors Hitless Merge (Live-Live streaming)! Duplicate stream and send over disjoint paths! Requires path diversity so dual port reception! Most useful for recovering from burst losses, i.e., due to network failure events F E C Dual Stream = Video Stream = FEC Stream F E C = Video Stream = Duplicate M ER G E 17
18 Optimized transcoding Extended selection of tradeoffs between encoding performance and density: Encode Performance Basic Medium Medium-High High Ultra-High CPU Load Density Basic for very high densities and long tail content Medium for most deployments Medium-High for 1 st screen IPTV or top-abr profiles High/Ultra-High is for most CPU extensive 18
19 Continuous Video Quality Evaluations and Enhancements Extensive source clip library Different codecs, resolutions, quality levels Myriad of content types: news, sports, documentary, movie Automated Test System Library with test use cases Measurement of different video quality metrics Video Quality portal showing metrics dashboards Metric Validation & Conclusion Subjective evaluation Determine next improvements 19
20 Virtual DCM Video Quality Competitor AVC HD 3Mb/s Virtual DCM latest AVC HD 3Mb/s 20
21 UHD Experience High Dynamic Range Technologies HDR10, Technicolor and BBC HLG (backwards compatible) 21
22 Redundancy Mechanisms Resilient Reserved For channels in this category, equivalent resource capacity is reserved and pre-configured In event of a failure the reserved resource capacity takes over Live/live or live/standby operation Fastest failover times Manual and automatic failover scheme s supported Resilient Shared For channels in this category, a user-defined ratio of resource capacity is reserved e.g. 10:1 In event of a failure, the settings for the affected channels will be configured on the available resources and the channels will be processed there Most cost-effective solution Manual and automatic failover scheme s supported Priority Reserved Prio1 Prio 3, 85 Prio 2, 265 Prio 1, 125 Shared None Prio2 Prio3 Resource Pool 1 Resource Pool 2 In USE Reserved Free In USE for Backup Failed 22
23 Closing 23
24 Customer Deployments Global provider delivering linear and non-linear video to broadcast and media customers New CloudStream platform, powered by Cisco, to accelerate OTT from a virtualized environment for media and video processing Tier-1 DTH service provider in India offering over 570 channels and services Simplifying headend operations and management across hardware and software infrastructure with virtualized disaster recovery and redundancy Swiss Digital TV service provider with over 1.4 million subscribers Launched 4K channel for broadcast of the 2016 European Football Championship 24
25 Leveraging Cisco DCM Global Footprint 22,000+ DCM deployments Over 1000 customers worldwide 400,000 streams 24/7 transrated / transcoded Top-3 Tier-1 SP s with units deployed 250,000 streams scrambled by DCM 100,000 streams with ad s inserted hourly by DCM Cisco and/or its affiliates. All rights reserved. Cisco Confidential 25
26 For more information Cisco.com/go/virtualdcm Cisco.com/go/v2p 26
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