Key Features. Optional (professional services required) Advertising Statistics Game information Customized player Polling VOD Progressbar

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Susan Day
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2 Key Features Standard (some professional services may be required) 360 Live from venue 360 VOD Multi-camera Branded player and Application Integration Social networking Geo Fencing Analytics Optional (professional services required) Advertising Statistics Game information Customized player Polling VOD Progressbar 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 2

5 360 Live from venue Give your viewers the opportunity to be present at the venue. The audience will enjoy a second screen experience complementary to the main broadcast that will allow them to immerse themselves in the excitement. Video and Audio from multiple cameras located in the stadium can be accessed with just one click. 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 5

$penalties, infractions etc.$

6 360 VOD AFTER THE GAME open up new opportunities to go back and live emotion all over again. Video On Demand can offer a video library of all the cameras with full 90 min clips or just highlights of the game. New Progressbar shows cards and goals and gives the user the options to hide/filter scores and penalties, infractions etc. 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 6

Multi-Camera Place up to 4 cameras in the venue and let the end user swap between

Integration SDK Our Software Development Kit

applications and 3 rd party services 1/8/2014

9 Integration SDK Our Software Development Kit is available for suitable partners UNIV offers professional services to customize and integrate our application to existing applications and 3 rd party services 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 9

10 Social networking Snapshop Sharing options: facebook twitter snapshot sharing Share the emotion with your social network Our snapshot feature allows the end user to post pictures of the 360 moment and engage with the most popular Social Networks. Social Network Actions such as View, Like, Share & Buy can be activated 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 10

11 Interactive User Menu Browser Close Menu Live VOD Stats Game Info Your logo BANNER #2 Our drop down menu allows access to Live, VOD Statistics and Game Information 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 11

12 Statistics and Game Information Close Menu Live VOD Stats Game Info Browser Your logo End User can view game information and stats with the click of a button without leaving the game. We can integrate the application to your data source to propagate the graphic templates. 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 12

14 Advertising Real Estate 1. Sponsor App (can be applied while app is loading) 2. Banners Overlay Graphics 3. Hotspot ad & sponsored additional cameras 4. 7 th Heaven Logo placement on 7th lens (blind spot) 3- HOTSPOT Cam 1 Your logo 1- Ex: Application sponsored by Coca-Cola Cam 2 2- BANNER 4- Your logo 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 14

15 Hotspots feature options Browser POP-UP More info Open Menu Sponsored by Return To 360 The Hotspot feature can also be positioned for additional information (i.e.; sponsored by Coca-Cola) 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 15

16 VOD Progress bar (Highlights) Formation notification Formation window open. Highlighting the unseen substitution New Event notification The End User can access game information in the VOD to view a timeline with markings of unseen information such as Goals, Penalties, Cards and Substitutions. Move to the precise moment on the timeline. Another great way to advertise at each notification point. Red Card notification 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 16

Polling Create polls during live game and VOD to engage the customer with a sponsored survey

18 Revenue Generation Summary Advertising Application Sponsorship Player Banners Hotspots - clickable objects 7 th Lens Position & Sponsored Cameras VOD Ad Pop-up Gaming Information Progress Bar POLLING 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 18

19 More revenue? use it in more places This technology can be used in other original productions such as Reality shows Telenovelas All Sports Concerts 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 19

22 Facts - impact of 360º video in general Likability: 87% of people will press play to view 360º content Engagement: average user engagement of over 4 minutes they spend more time watching the videos and repeat watching of films is average 2.7 X Buzz: People share their viewing-experiences freely with other people, resulting in higher effectiveness. Cutting Edge: people associate the brand that's using Surround video with contemporary, modern, innovative & younger demographics. 1/8/2014 The 360 Experience UNIV Corp All Rights Reserved 22

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